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Samsonite and BOSS Reunite for Second Capsule Drop Featuring Striking Silver Aluminium Luggage
Samsonite and BOSS Reunite for Second Capsule Drop Featuring Striking Silver Aluminium Luggage

Business Standard

time4 days ago

  • Business
  • Business Standard

Samsonite and BOSS Reunite for Second Capsule Drop Featuring Striking Silver Aluminium Luggage

VMPL Mumbai (Maharashtra) [India], June 27: Following the success of their initial collaboration in late 2023, global travel leader Samsonite and fashion powerhouse BOSS are proud to unveil the second drop of their co-created capsule luggage collection. This time, the iconic design returns in a bold new silver aluminium edition, blending sleek aesthetics with premium functionality. Building on the momentum of their first launch, a black aluminium suitcase that redefined luxury travel, the new edition introduces a captivating update to the design, while retaining the signature elegance and durability that define the BOSS | Samsonite partnership. To mark the launch, the two brands are introducing a fresh campaign titled "Next Destination", which sets the scene against the backdrop of train travel. The narrative unfolds through an intriguing moment on a train platform, where two strangers share a silent, yet powerful connection, bonded by their refined sense of style and mastery of modern travel. Their shared companion: the effortlessly chic BOSS | Samsonite silver luggage. This latest collection champions timeless design, refined craftsmanship, and the art of effortless travel. Crafted from premium anodised aluminium, each suitcase features BOSS's signature tone-on-tone monogram pattern and a pristine, long-lasting finish. Inside, travellers will find a soft-textured lining in the iconic BOSS camel hue, along with thoughtfully designed spacious compartments and adjustable packing straps for optimal organisation. The tailored aesthetic continues with co-branded leather handles, showcasing a seamless blend of form and function. The silver edition is available in four sizes: a cabin bag, two check-in cases and a larger trunk model. This exclusive release will be available in limited quantities across select BOSS I Samsonite retail locations, as well as on and at prices ranging from INR 51,500 onwards. A 3D/AR experience of the Trunk model is also available via QR code, offering a closer look at the product's design and features: About Samsonite: Founded in 1910, Samsonite is the world's leading luggage brand with an extensive legacy in trendsetting travel solutions. Renowned for breakthrough research and its commitment to innovation and sustainability, Samsonite has excelled since its inception in a number of industry firsts and offers an extensive range of travel, business, kids, casual and personal accessory products. Samsonite helps travellers to journey further, with ever-lighter and stronger products. About BOSS and HUGO BOSS: BOSS is made for bold, self-determined individuals who live life on their own terms, with passion, style, and purpose. Collections offer dynamic, modern designs for those that embrace who they are fully and unapologetically: as their own BOSS. The brand's heritage tailoring, performance suiting, casualwear, denim, athleisure, and accessories cater to the style needs of the discerning consumer. Licensed fragrances, eyewear, watches, and kidswear complete the brand. The world of BOSS can be experienced in around 500 own stores worldwide. BOSS is the core brand of HUGO BOSS, one of the leading companies positioned in the premium segment of the global apparel market. The group offers collections in 129 countries at more than 8,000 points of sale and online in 74 countries via With more than 18,500 employees worldwide, the company, based in Metzingen (Germany), posted sales of EUR 4.3 billion in the fiscal year 2024.

Father's Day gift ideas: Top 8 scents for the man who did the most for you; Luxe fragrances for him
Father's Day gift ideas: Top 8 scents for the man who did the most for you; Luxe fragrances for him

Hindustan Times

time05-06-2025

  • Entertainment
  • Hindustan Times

Father's Day gift ideas: Top 8 scents for the man who did the most for you; Luxe fragrances for him

As Father's Day is nearing, your hunt for finding the right gift for your dad also begins. And in case your dad is fond of perfumes, and you're planning to gift him a scent that reminds him of you every time he wears it, you're at the right spot. We have enlisted our top 8 choices of perfumes for men that would make a perfect Father's Day gift. From the woody aromas to aqua scents, each perfume can be a signature scent for him. So, check out our list and select one for your dad as a gesture of all his sacrifices. Celebrate your dad's commanding presence with Police To Be The King Eau De Toilette. This bold fragrance captures strength and charisma in every spray. With powerful notes of citrus, spices, and woods, it leaves a long-lasting impression. Gift him this fragrance that reflects his regal energy and unwavering character this Father's Day. Police To Be The King Eau De Toilette This Father's Day, give the gift of effortless cool with Calvin Klein CK Be Eau de Toilette. Designed for the modern dad, its fresh, clean scent balances intimacy with individuality. This unisex fragrance opens with crisp bergamot and ends with a warm musk, making it perfect for dads who exude calm confidence. Celebrate his unique presence with a scent that speaks softly but leaves a lasting impression. Calvin Klein CK Be Eau de Toilette 50ML Show your dad how much you care for him by gifting him this HUGO BOSS Amber Wood Bottled Liquid Parfum. Rich and luxurious, this fragrance blends warm amber with deep woods for a truly masculine finish. This perfume is ideal for fathers who appreciate refinement and elegance. Time to celebrate his wisdom, strength, and style with a scent that reflects his lasting influence. HUGO BOSS Amber Wood Bottled Liquid Parfum For Men 100 Ml This Father's Day, give your dad a fragrance as grounded and timeless as he is with Tommy Hilfiger Eau De Wood. This perfume exudes warmth and character through rich woody accords, reflecting his dependable nature. Be at work or just a getaway with your friends, this scent enhances his daily presence with a subtle sophistication. For the dad who's your rock, gift him a scent that embodies strength and style. Tommy Hilfiger Men Eau De Wood Scent Liquid Toilette 50Ml Let your dad dive into bold freshness this Father's Day with Davidoff Cool Water Intense. This reinterpretation of a classic evokes strength and adventure with tropical coconut, marine notes, and amber. This perfume is ideal for dads who love the aqua scent. Celebrate his vitality and adventurous spirit with a fragrance that mirrors his depth and energy. Davidoff Cool Water Intense Man Eau De Parfum 125Ml Celebrate sophistication this Father's Day with Bentley For Men, a fragrance designed for the gentleman with impeccable taste. Combining leather, spices, and woody notes, this perfume is powerful yet refined, just like your dad. Inspired by luxury and craftsmanship, this luxe scent is perfect for dads who appreciate the finer things in life. Bentley For Men Edt 100ml Fuel your father's charisma this Father's Day with MERCEDES BENZ Man Eau de Toilette. Inspired by power and motion, this scent combines fruity freshness with earthy depth. It's for the dad who drives ambition, inspires confidence, and never slows down. Be he is heading into a meeting or a weekend drive, this fragrance captures the essence of dynamic masculinity. Mercedes-Benz Eau De Toilette for Men, 50ml Treat your dad to David Beckham Refined Woods this Father's Day, a fragrance that's as mature and refined as he is. With a rich blend of earthy, spicy, and woody tones, it tells a story of confidence and quiet strength. This perfume is ideal for the dad who values simplicity and elegance, it's a meaningful gift that speaks volumes. David Beckham Refined Woods Eau de Parfum 100ml CK perfumes for men and women: Top 10 long-lasting perfumes for every occasion Top 10 best Davidoff perfumes: A guide to the perfect fragrance Best long lasting perfumes : Luxurious fragrances that fit your budget Long-lasting perfume for men: The best fragrances for the contemporary man; Our top picks Woody, spicy, and fresh fragrances are popular choices. Scents with notes like sandalwood, cedar, leather, bergamot, and vetiver are classic and masculine. If you're unsure, opt for a versatile, crowd-pleasing scent that's not too strong. Fragrances labeled 'fresh,' 'clean,' or 'aqua' are generally safe bets. Yes. Mature scents with warm, woody, or musky notes tend to be more appealing to older men, while younger dads may prefer sporty or citrus-based colognes. Eau de Parfum (EDP) has a higher concentration and lasts longer, while Eau de Toilette (EDT) is lighter and more subtle. If your dad likes stronger, long-lasting scents, go for EDP. Yes! Gift sets often include extras like shower gel or aftershave and are great value. They're a thoughtful, complete present. Disclaimer: At Hindustan Times, we help you stay up-to-date with the latest trends and products. Hindustan Times has an affiliate partnership, so we may get a part of the revenue when you make a purchase. We shall not be liable for any claim under applicable laws, including but not limited to the Consumer Protection Act, 2019, with respect to the products. The products listed in this article are in no particular order of priority.

HUGO BOSS introduces NovaPoly as a yarn made from recycled textile waste
HUGO BOSS introduces NovaPoly as a yarn made from recycled textile waste

Fashion United

time06-05-2025

  • Business
  • Fashion United

HUGO BOSS introduces NovaPoly as a yarn made from recycled textile waste

HUGO BOSS unveils NovaPoly — an innovative recycled polyester yarn co-developed with the company's suppliers Jiaren Chemical Recycling and NBC LLC. Holding the trademark and exclusive usage for the first year, HUGO BOSS aims to set new industry standards and plans to license NovaPoly across the fashion sector in the future. As part of the company's BOSS THE CHANGE initiative, the first BOSS Green products featuring NovaPoly will be launched globally in October 2025. While currently exclusively available for the brands BOSS and HUGO, the company is actively working towards a licensing model to make the innovative fiber accessible to a broader range of industry partners moving forward. NovaPoly is made from textile waste generated during clothing production as well as the post-consumer phase. It is enhanced with a natural additive that mimics the natural behaviour of fibres in the environment, making it degradable. This innovation supports HUGO BOSS' strategic target to fight microplastics — a key pillar of the company's sustainability strategy. NovaPoly complements HUGO BOSS' existing efforts in developing alternatives to polyester and polyamide fibers, like the company has done previously in the partnership with HeiQ AeoniQ. Products containing NovaPoly will be available online, in BOSS stores and at selected wholesale retail partners globally starting October 2025. As part of the Spring/Summer 2026 collection for BOSS Green, the yarn will be integrated into selected performance wear pieces.

ONE NAME SAYS IT ALL: DAVID BECKHAM STARS IN NEW BOSS ONE BODYWEAR CAMPAIGN
ONE NAME SAYS IT ALL: DAVID BECKHAM STARS IN NEW BOSS ONE BODYWEAR CAMPAIGN

Web Release

time31-01-2025

  • Entertainment
  • Web Release

ONE NAME SAYS IT ALL: DAVID BECKHAM STARS IN NEW BOSS ONE BODYWEAR CAMPAIGN

This January, David Beckham stars in the new BOSS underwear campaign, as the brand launches its BOSS ONE Bodywear collection, directed by legendary fashion photography duo, Mert and Marcus. 'The launch of the BOSS ONE Bodywear collection marks another milestone and a new chapter in our long-term strategic partnership with David Beckham. It is also a testament to our joint dedication to style and excellence. Bodywear is an iconic product group, and with this campaign, we aim to inspire customers and fans of the brand worldwide more than ever,' says Daniel Grieder, CEO of HUGO BOSS. The BOSS ONE Bodywear collection consists of premium-quality men's underwear essentials, including trunks, briefs, tank tops and T-shirts in minimalist black and white hues. Crafted from a figure-hugging blend of cotton and elastane, the selection offers all-day comfort and confidence. The campaign, designed by the Team Laird agency, sees Mert and Marcus apply their distinctive cinematic style to breathtaking video and stills of Beckham, whom we see pulling up in a classic sportscar and entering a New York City warehouse apartment. On screen, Beckham invites the viewer in as he returns home for the day, to the pulsing beat of the anthemic 'In the Air Tonight.' Brace for boldness and an element of surprise as Beckham reveals the new black BOSS ONE Bodywear trunk. 'I once said that my bodywear modelling days had come to an end, but when BOSS shared their ambition for the range and brought in my good friends Mert and Marcus to shoot the campaign with their brilliant creative ideas I simply couldn't refuse,' said David Beckham. 'The new BOSS One collection is beautifully made. I'm proud to support BOSS in our long-term strategic partnership with this campaign.' To complement Beckham's appearance in the BOSS ONE Bodywear campaign, BOSS officially launched BOSS ONE Bodywear in an exclusive event on January 30, 2025, at Lightroom in Kings Cross, London. The event, hosted at the breathtaking, subterranean Lightroom exhibition space, presented the BOSS ONE Bodywear campaign to attendees on 360° screens. Throughout the evening, striking, immersive light shows filled the space, welcoming guests upon arrival, creating hype for the campaign film screening, and later, tempting everyone onto the dance floor. Golden Martinis crafted on-site by luxury gin brand Seventy One and performances on the decks by DJs Mark Ronson and Honey Dijon rounded out a spectacular evening. The BOSS ONE Bodywear launch is supported by a 360-degree marketing campaign. In a brand first for BOSS, Beckham will thrill audiences in cinemas and at home, appearing in BOSS ONE Bodywear campaign clips on the big screen and on streaming platforms such as Amazon Prime, Netflix, HBO Max, Paramount Plus, and Sky TV. Larger-than-life stills of Beckham in his BOSS ONEs will appear on billboards and in selected high-traffic locations, as well as in BOSS stores and department stores around the world. On social media, the BOSS ONE Bodywear campaign will see close to 100 talents of the moment show off their BOSS ONEs across various platforms. Also a debut for the brand: BOSS ONE Bodywear vending machines will be placed at key locations in Europe and the US, selling hero products from the collection in a fun, interactive way. Additionally, over 100 dedicated pop-ups will appear in premium retail locations worldwide, featuring the complete first drop of BOSS ONE Bodywear. The BOSS ONE Bodywear collection will be available on at dedicated pop-ups, at BOSS stores globally, and via selected BOSS wholesalers from February 1.

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