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11 hours ago
- Automotive
- Yahoo
NASCAR's Cup Series to debut In-Season Challenge as $1 million backdrop to points race for title
Joey Logano walks to his car before a NASCAR Cup Series auto race at Hermanos Rodríguez race track in Mexico City, Sunday, June 15, 2025. (AP Photo/Fernando Llano) Joey Logano walks to his car before a NASCAR Cup Series auto race at Hermanos Rodríguez race track in Mexico City, Sunday, June 15, 2025. (AP Photo/Fernando Llano) Joey Logano walks to his car before a NASCAR Cup Series auto race at Hermanos Rodríguez race track in Mexico City, Sunday, June 15, 2025. (AP Photo/Fernando Llano) HAMPTON, Ga. (AP) — The debut of NASCAR's In-Season Challenge in Saturday night's Cup Series race in Atlanta generated differing opinions and expectations from drivers. After all, there's a points race to attend to. Every team's top priority is qualifying for the playoffs and trying to win the championship. Some drivers acknowledge they simply haven't paid attention to the new race within the race. Advertisement Joey Logano says he sees no reason to view the new tournament as a distraction. 'If there's something to win, you want to go win it,' Logano said Friday. Denny Hamlin is the No. 1 seed in the 32-driver In-Season Challenge, a five-race, bracket-style tournament. Chase Briscoe, who held off Hamlin for his first win for Joe Gibbs Racing last week at Pocono Raceway, is the No. 2 seed. A $1 million prize awaits the winner as part of a new media rights deal that includes TNT. Briscoe said Friday he felt 'definitely a sigh of relief, you know, just a weight off your shoulders' following last week's win. He said that sense of relief was shortlived. Advertisement 'I'm expected to win multiple races, not just one,' Briscoe said. 'It's a sense of relief, but also more pressure because now they know you can win.' NASCAR hopes the tournament generates mid-season interest. The single-elimination format cuts the field to 16 at Chicago, eight at Sonoma, four at Dover and the final two at Indianapolis Motor Speedway. Many drivers expect their interest in the tournament will increase after Saturday night's race. 'I think some of the drivers have been kind of dismissive over the bracket challenge,' said Brad Keselowski, who enters the race No. 30 in the points standings and in need of a win in Atlanta to earn a playoff spot in his RFK Racing Ford. Advertisement 'I think it'll become a lot more real, whether it be for the drivers or for the media or the fans, as it progresses into the later rounds over the next few weeks,' Keselowski said. Added Ricky Stenhouse, who is 24th in the points race, of the new tournament: 'It's cool. I think after this weekend you'll have a little better idea of what you have. Our main goal in Atlanta is winning and getting into the playoffs.' Drawing 'Uncle' Noah Briscoe is facing No. 31 seed Noah Gragson in the first bracket. He says it's a difficult matchup, in part because 'he's actually probably my best friend on the circuit … and my son's favorite driver.' Advertisement Briscoe said his 3-year-old son, Brooks, thinks of Gragson 'like that uncle that just you take your kid to, and he has Pop-Tarts and ice cream and everything else when he's with them.' Added Briscoe: 'Hopefully I'll win. If not I'll never here the end of it from Noah or my son.' Briscoe posted a photo on his X account of his son's bracket. The photo shows the smiling Brooks holding a bracket with his father's No. 19 winning every round of the tournament. Racing for Rhealynn Chase Elliott has a special paint scheme on his No. 9 Hendrick Motorsports Chevrolet that was designed by 11-year-old cancer patient Rhealynn Mills. Elliott chose Mills' design to highlight his foundation's efforts to raise money for Children's Healthcare of Atlanta. Advertisement Elliott said the 'Design to Drive' program has raised $500,000 for the children's hospital. 'The only bad thing is I feel like we've crashed every time we've done it,' Elliott said, adding his sponsor, NAPA Auto Parts, deserved credit 'for giving up the car' so the paint scheme could instead feature Mills' design. New name for Atlanta track EchoPark Speedway is the new name for the track that was still known as Atlanta Motor Speedway in February when Christopher Bell won while leading only the final lap in overtime. It's the home track for Elliott, from Dawsonville, Georgia, and he acknowledged seeing the name change and the new green paint 'was different for me. I think it's fine.' Odds and ends Ryan Blaney is the favorite (+800) to win the race, per BetMGM Sportsbook. Joey Logano and Austin Cindric, each at +1000, were next. ___ AP auto racing:
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5 days ago
- Automotive
- Yahoo
NASCAR set for summer stretch March Madness style. Will new tournament end summer schedule malaise?
Chris Buescher walks to his car before a NASCAR Cup Series auto race at Hermanos Rodríguez race track in Mexico City, Sunday, June 15, 2025. (AP Photo/Fernando Llano) Chris Buescher walks to his car before a NASCAR Cup Series auto race at Hermanos Rodríguez race track in Mexico City, Sunday, June 15, 2025. (AP Photo/Fernando Llano) LONG POND, Pa. (AP) — It's time to bust out the brackets, pick an upset or two, and follow winners on the road — a journey over city streets, concrete and bricks — to the final four and beyond. Totally awesome, baby? Advertisement Forget all the upset specials in March. NASCAR will find out soon enough if its attempt to snap out of a mid-summer malaise with its first in-season tournament is a success with drivers and fans as it strives to boost engagement and build buzz in the staid regular season. The concept has already juiced enthusiasm in NASCAR to levels not seen since the halcyon days when Donnie Allison and Cale Yarborough duked it out in the 1979 Daytona 500. 'To be really honest with you,' 2020 NASCAR champion Chase Elliott said, 'I have not paid any attention to it.' Maybe a look at the matchup will get NASCAR's most popular driver pumped! Advertisement Elliott is seeded fifth against No. 28 seed Austin Dillon in the first round of the head-to-head showdown in the race-within-the-race set for this weekend at the track better known as Atlanta Motor Speedway. Here's a refresher for Elliott and any other sports fan who missed out on the specifics of NASCAR joining the in-season tournament party, much like attempts in the NBA, NHL, and, of course, throughout the world in soccer. NASCAR is set to start the engines on a five-race, bracket-style tournament called the In-Season Challenge in the midst of the summer slate, which comes with a $1 million prize to the winner. The final 32-driver field was set by results of the last three races at Michigan, Mexico City and Pocono. The drivers are paired in head-to-head matchups based on seeding, with the winners advancing to the next round in a bracket format that mirrors the NCAA basketball tournaments. Advertisement Buoyed by a win at Michigan and a runner-up finish at Pocono, Denny Hamlin earned the top seed. He'll square off — race off? — against No. 32 seed Ty Dillon. Pocono winner Chase Briscoe is the No. 2 seed and is pitted against No. 31 seed Noah Gragson. Chris Buescher is third, Christopher Bell fourth and Elliott fifth, among notable names. The format is single elimination with the field cut to 16 at the street race in Chicago, eight at Sonoma, four on the lone concrete track in the series at Dover and the final two over the yard of bricks at Indianapolis Motor Speedway. The Challenge is part of NASCAR's media rights deal that includes TNT, and the Atlanta-based cable network will broadcast all five races in the tournament, starting with the 400-miler in Atlanta. Advertisement Aside from a shrug from Elliott and a few others, drivers are intrigued by the idea of increasing the stakes in each race beyond a playoff berth, trophy and the winner's purse. 'I love it. I think it's great,' three-time Cup champion Joey Logano said. 'I think it's placed perfectly where it is in the season. This is kind of that moment where the newness is worn off. We're into the rhythm, we're racing every week. It's starting to start a little bit of, who's going to be in the playoffs, who's not, the cutoff line all those types of things. But it's not really the main story quite yet.' Stories are what sell, of course, and the sizzle in Pocono over the weekend had little to do with which drivers or teams are the ones to beat for the 2025 championship. Rather, it was whether two pedestrian drivers were going to fight, the end of Amazon Prime's run of wildly-popular telecasts and Hall of Fame driver Dale Earnhardt Jr.'s win in his first race as a crew chief. 'This really spices up the mid-part of the season,' Logano said. Advertisement So does placing a few bucks on No. 11 to win. But as of Monday afternoon, most sports gambling sites did not offer odds on specific matchups headed into Atlanta. NASCAR is offering $1 million to a winning fan with a perfect bracket in its fantasy game. There are some quirks to the bracket: Shane van Gisbergen won the Cup race in Mexico City and is not in the field while series points leader William Byron is only a No. 9 seed. The tournament boasts matchups in the first-round of past Cup champions (Kyle Busch-Brad Keselowski), former teammates (Briscoe-Gragson), and even best friends (Bubba Wallace-Daniel Suarez). The idea for the challenge was largely championed by Hamlin, a three-time Daytona 500 champion who floated the idea of a mid-season tournament on his 'Actions Detrimental" podcast. When NASCAR bought into the idea and announced the creation of the tournament last year, Hamlin called the tournament on social media 'such a win for our sport and drivers.' He jokingly added, 'I will collect my 1M royalty next season.' Advertisement Hamlin's on deck and clearly a favorite to win it all, with three wins this year for Joe Gibbs Racing and the top seed. (And let's not haggle over who gets credit in court.) 'I'm a sports guy, so I'm going to be engaged with it," Hamlin said. "I'll know who I will have to beat next week. I've told the team, we are going to try and do what we can. We are going to be up against it because we are going to tracks that aren't very favorable to me. But we are going to try to do our best to beat that one car for the next four to five weeks.' NASCAR will present the tournament winner at Indianapolis with a ring, jackets, trophy and — oh yeah, a million bucks. Advertisement That's enough cash to get anyone's attention — even Elliott's. 'I don't know what you get. You get anything,' Elliott asked. 'Oh, a million dollars to the winner? Then yeah, we want to win.' ___ AP auto racing:
