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Hervé Léger's Bandage Dress Makes Viral Comeback: Is Gen Z Reinforcing Old Beauty Standards or Rewriting Them?
Hervé Léger's Bandage Dress Makes Viral Comeback: Is Gen Z Reinforcing Old Beauty Standards or Rewriting Them?

Yahoo

time2 days ago

  • Entertainment
  • Yahoo

Hervé Léger's Bandage Dress Makes Viral Comeback: Is Gen Z Reinforcing Old Beauty Standards or Rewriting Them?

With its signature stretch and sculpted fit, the Hervé Léger bandage dress has made an unexpected return to the fashion spotlight in the past months. Gen Z's obsession with the look has sent online searches soaring, but with the trend's resurgence comes the question: Does this new wave of body-con dressing signal a return to restrictive ideals, or has the style become a statement of autonomy and inclusivity? Searches for 'Hervé Léger dress' have increased by 1303 percent on Depop over the past three months, while searches for 'bandage dress' have risen 1280 percent on the platform during the same period. In the past year, the e-commerce company reported a 58 percent increase in interest in 'body-con' silhouettes. On Google, searches for 'bandage dress' also reached a new peak in the first week of June. More from WWD What's in the Bag? See-through Handbags Could Be the 'It' Bag of Summer 2025 Laneige Taps Baskin-Robbins for Rainbow Sherbet Lip Sleeping Mask Inspired by Sydney Sweeney Kim Kardashian Revives Old Hollywood Glamour With Side-part Bob at Balenciaga's Fall 2025 Couture Show The formfitting dress, created by designer Hervé Léger, was considered the uniform of '90s models. The silhouette, first made of dozens of elasticated bandage-style strips of knitted cloth, debuted on Léger's fall 1992 ready-to-wear collection and became an immediate sensation, WWD reported. By the early 2000s, the dress had become a staple in celebrities' wardrobes, seen on Kim Kardashian to Rihanna. With its popularity also came the controversy. Due to its body-hugging appeal, the bandage dress was often seen as flattering only on certain body types — typically slim, toned figures, which reinforced narrow beauty standards. With the rise of body positivity and inclusivity trends in the 2010s, the style lost its trendy status. In 2025, the bandage dress is experiencing a resurgence alongside the rise of a new skinny culture, fueled by the popularity of Ozempic and similar GLP-1 weight-loss drugs, as well as social media trends such as SkinnyTok — a diet culture that is widespread on TikTok. For fashion psychologist Jennifer Heinen, the bandage dress revival can be both a reinforcement of traditional beauty standards and a subversion of them. It all depends on 'who's wearing it — and why,' she said. 'The dress still carries traces of a past that celebrated thin, toned bodies as the ideal. But Gen Z is remixing that. We're seeing curvier bodies, nonbinary wearers, and size-inclusive reimaginings of the silhouette. The intention has shifted,' Heiner told WWD. 'Gen Z's version of the bandage dress isn't about aesthetic obedience. It's a visual paradox: compression that doesn't conform, sexiness without apology. When styled with visible softness — fuller bodies, body hair, flat shoes — it becomes a disruption, not a reinforcement.' Embracing something that was once controversial can also be an act of rebellion, Heiner said. According to her, another reason that can explain the bandage dress renaissance, besides Gen Z's obsession with Y2K trends, could also be the need for containment. 'The bandage dress is a literal and symbolic form of containment: it holds, hugs, grounds. In a world that feels chaotic, that tactile pressure can be soothing,' she said. 'In fashion psychology, we call this 'sensory anchoring,' the way tactile pressure can ground a person emotionally, much like a weighted blanket. Gen Z is craving emotional texture in what they wear. Not just aesthetics, but sensation.' Hervé Léger has utilized TikTok to connect with its newfound audience, garnering thousands of views with videos showcasing different bandage dress styles. The brand reinterpreted the viral silhouette for its 2025 and 2026 resort collections. Michelle Ochs, the creative director of Hervé Léger, has been vocal about Gen Z's love for the once-controversial silhouette on social media. 'Bandage dress is back in a big way,' Ochs told Bspoketv on Instagram. 'I'm so excited. I think there's a lot of nostalgia tied to it. I think there are new people discovering it. It's timeless. And we're ready to get dressed and get out,' she said. Just as it happened in the 2000s, celebrities are now also embracing the silhouette, with Hailey Bieber, Kaia Gerber and Alix Earle leading the pack. 'The key is conscious styling; choosing how you participate in the trend, not letting the trend dictate your worth. The bandage dress was used to compress. Now it can empower, but only if the choice is yours,' Heiner said. View Gallery Launch Gallery: Hervé Léger's Bandage Dress: Through the Years on Runways & Red Carpets [PHOTOS] Best of WWD 23 of the World's Most Expensive Handbags: Jane Birkin's Original Hermès Bag, Chanel's Crocodile Skin Flap Bag and More Brands With the Power of the Purse 'Project Runway' Winners: Where Are They Now? Superfake Rolexes Are Getting Smarter: How to Spot Counterfeit Timepieces in the Luxury Watch Market

Remember Jeffrey Campbell's sky-high shoe boots? They're back a decade later!
Remember Jeffrey Campbell's sky-high shoe boots? They're back a decade later!

Metro

time11-06-2025

  • Entertainment
  • Metro

Remember Jeffrey Campbell's sky-high shoe boots? They're back a decade later!

Metro journalists select and curate the products that feature on our site. If you make a purchase via links on this page we will earn commission – learn more First there were rumours of Topshop returning to the high street, then there was speculation bandage dresses à la Hervé Léger are making a comeback, and now Jeffrey Campbell's killer heeled shoe boots have hit the shelves once again. Anyone would think we've hopped in a time machine and landed in 2010. Gen Z may not recognise the reference, but millennials will no doubt back us when we say you haven't lived until you've ditched your smartphone in favour of your Samsung flip phone, digital camera, physical cash, Maybelline's Dream Matte Mousse caked on your face, concealer lips, your boldest bodycon dress, and a pair of Jeffrey Campbell's sky-high studded heeled ankle boots, and the tightest leather jacket you could squeeze into. What a time to be alive! Now, we know nostalgiacore is rife, but never did we see the day we would be dusting off our dancing shoes in the form of the sky-high studded heeled ankle boots, especially now kitten heels are the shoes we are reaching for on a night out, and after years of wearing trainers to bars, which felt controversial for many millennials at first. Whether you are a millennial reliving the trend once again, or you're new to the heeled shoe boot trend, Jeffrey Campbell's are the cream of the crop. The iconic heeled shoe boot is back. It boasts a sleek black leather exterior, block wooden heel and synthetic sole for comfort, as well as a lace up front. The heel measures 12.7cm in height, and available in UK shoe sizes 3 to 8, though it doesn't come in half sizes. BUY NOW FOR £154 If you don't believe us, just look at Taylor Swift who was spotted earlier this year wearing a pair of Larroudé's patent block heel lace ups, which she teamed with a lace mini dress and rara skirt (another noughties reference we lived in in our teen years to under 18s club). On a late night doomscroll we stumbled across Jeffrey Campbell heels at Schuh, and had to wipe our bleary eyes to make sure we were seeing things clearly. Though, it is also available to shop from Jeffrey Campbell's website, as well as Free People. More Trending Jeffrey Campbell's Lita heels boast the same synonymous features now as the shoes did a decade or so ago. The shoes offer a staggeringly high block heel, a pointed close toe, lace up front, and reach the ankle. While some ankle boots hug the nape of the ankle, some styles rise a little higher up the ankle. Some designs have been crafted from plain leather, while others feature a studded ankle detailing, or bold design to resemble the American flag. The statement shoes can be paired with dresses, both maxi and mini length, skirts of all lengths, as well as jeans and a biker jacket. So, don't be put off by what appears to be an ankle-breaking heel height because these heeled boots kept us upright on many a sticky Oceana dance floor (much to our surprise), and are more versatile than you assume. The heels range in price from £148 to £189 at Schuh. Considering this style has made a revival, it is a worthy investment you can hand down through the generations because we believe this trend will undoubtedly make a revival again in the future. Shop Jeffrey Campbell's at Schuh now. Follow Metro across our social channels, on Facebook, Twitter and Instagram Share your views in the comments below MORE: From Nike trainers to Molly-Mae approved products, chilli glasses and more – this is what a shopping expert is buying MORE: Molly-Mae Hague shares her new holiday beauty routine including full make-up breakdown MORE: From Space NK to Mango – here's 23 items our shopping expert is buying this weekend

Fashion fans left divided as iconic noughties trend is BACK in stores for summer – but many slam it as ‘cheap and tacky'
Fashion fans left divided as iconic noughties trend is BACK in stores for summer – but many slam it as ‘cheap and tacky'

Scottish Sun

time05-06-2025

  • Entertainment
  • Scottish Sun

Fashion fans left divided as iconic noughties trend is BACK in stores for summer – but many slam it as ‘cheap and tacky'

FASHION fans have been left totally divided after spotting an iconic noughties trend that has made its way back to the high-street. After going into fashion Room 101, the frock that defined the noughties has successfully fought its way back - but many are fuming and are describing it as 'cheap and tacky'. 4 Shoppers have been left totally divided after spotting an iconic noughties trend back on the high-street Credit: tiktok/@christievian/ 4 But while many were desperate to live out their "early 2000 dreams", others slammed the trend as "tacky" Credit: tiktok/@christievian/ 4 House of CB took to Instagram to announce the news Credit: Instagram/houseofcb 4 The new Sculpt Midi Bandage Dresses will set shoppers back £169 Credit: Instagram/houseofcb The bandage dress first hit the catwalk back in 1989 as the grand finale of Hervé Léger's runway show, but it wasn't until the likes of Victoria Beckham and other celebrities went crazy for the dresses in the 00s that they became mainstream. Women were scrambling to get their hands on the high-street versions of the designer gowns, made with thick strips of fabric which work to 'bandage' your shape and flatten out problem areas. And now, shoppers will again be able to get their hands on the iconic bandage dresses, as they are now back in House of CB. The much-loved chain took to Instagram to share the exciting news, leaving many totally stunned. Alongside the social media post showing off the new frocks, the chain penned: 'She's baaaaaack. Shop the birthday bandage collection now and be ready to serve some cake.' According to those at House of CB, one of the 'most iconic party dresses is back for another dance'. The heavyweight stretch fabric of these £169 Sculpt Midi Bandage Dresses, which are available in a number of different colours and styles, features unique tension properties that contour your body and create curves to envy. The dresses are now elevated with even more definition around the bust and waistline, as well as flattering halter neck straps and a low scooped back that shows just the right amount of skin. A fashionista from London named Christie, was gobsmacked to see the figure hugging frocks back in stores and took to social media to share the news with others. Posting online, the content creator gave her followers a close-up look at the House of CB dresses and gasped: 'Bandage dresses are BACK??!!' M&S' must-have summer holiday dresses She then questioned: 'I fear I want one?' The TikTok clip, which was posted under the username @christievian, has clearly left many open-mouthed, as it has quickly amassed 227,900 views, 23,000 likes and 215 comments. I can't shake the tacky vibes I get from them TikTok user But social media users were left divided by the return of bandage dresses - while some were overjoyed at the news, others slammed the frocks as 'cheap.' One person said: 'Love it! I remember I bought my first bandage dress at 20 back in 2007.' Fashion editor reveals the 90s trends that should stay in the past NINETIES and noughties trends especially have become a hit with Gen Z - most likely because they didn't wear them the first time round. Here, Deputy Fashion Editor Abby McHale gives the rundown of some of the trends that have made a comeback that we wish did not. Disc belts "A hit with celebrities like Victoria Beckham and Blake Lively, the belt itself did nothing that a belt should actually do - it was a mere fashion statement, not a piece to actually hold anything up. "And it seems it's not just me who is enraged by its return, with many taking to TikTok to give their views, saying: 'Oh no not the disc belt! I don't think I have the energy for it a 2nd time around' - I feel you." Jelly shoes "After not being seen on shelves for decades, they've made a reappearance and this time they're not just for kids. "Coming in a range of colourful patterns, you can get them all over the high street in either flat or heeled versions. "Not only will you look very childish wearing such shoes, but people will also need to learn that they aren't the comfiest - blister plasters will come in handy." Pedal pushers "The cropped knee-grazing trouser were all the rage in the 1990s and 2000s, but this time the model fash pack are all over them - with both Bella Hadid and Emily Ratajkowski wearing them out recently. "The original IT girls, Marilyn Monroe, Audrey Hepburn and Brigitte Bardot helped make the trousers - also called Capri pants - look effortlessly cool and glam. "Somehow this time round they don't seem to be having that same effect." Another added: 'I can live my early 2000 dreams.' A third commented: 'YEEEEESSSS SORRY BUT I LOVE IT.' However, at the same time, someone else sighed: 'I can't get behind it, I'm sorry.' Love it! I remember I bought my first bandage dress at 20 back in 2007 TikTok user A second disappointed shopper slammed: 'They're trying to make 2016 happen but it's too early. Give it 10 years at least!! This isn't how vintage and nostalgia works…' Not only this, but another expressed: 'They went away for a reason!' Meanwhile, one woman penned: 'I can't shake the tacky vibes I get from them.' Unlock even more award-winning articles as The Sun launches brand new membership programme - Sun Club

Fashion fans left divided as iconic noughties trend is BACK in stores for summer – but many slam it as ‘cheap and tacky'
Fashion fans left divided as iconic noughties trend is BACK in stores for summer – but many slam it as ‘cheap and tacky'

The Irish Sun

time05-06-2025

  • Entertainment
  • The Irish Sun

Fashion fans left divided as iconic noughties trend is BACK in stores for summer – but many slam it as ‘cheap and tacky'

FASHION fans have been left totally divided after spotting an iconic noughties trend that has made its way back to the high-street. After going into fashion Room 101, the Advertisement 4 Shoppers have been left totally divided after spotting an iconic noughties trend back on the high-street Credit: tiktok/@christievian/ 4 But while many were desperate to live out their "early 2000 dreams", others slammed the trend as "tacky" Credit: tiktok/@christievian/ 4 House of CB took to Instagram to announce the news Credit: Instagram/houseofcb 4 The new Sculpt Midi Bandage Dresses will set shoppers back £169 Credit: Instagram/houseofcb The bandage dress first hit the catwalk back in 1989 as the grand finale of Hervé Léger's runway show, but it wasn't until the likes of Victoria Beckham and other celebrities went crazy for the dresses in the 00s that they became mainstream. Women were scrambling to get their hands on the high-street versions of the designer gowns, made with thick strips of fabric which work to 'bandage' your shape and flatten out problem areas. And now, shoppers will again be able to get their hands on the iconic bandage dresses, as they are now back in The much-loved chain took to Instagram to share the exciting news, leaving many totally stunned. Advertisement Read more fashion stories Alongside the social media post showing off the new frocks, the chain penned: 'She's baaaaaack. Shop the birthday bandage collection now and be ready to serve some cake.' According to those at House of CB, one of the 'most iconic party dresses is back for another dance'. The heavyweight stretch fabric of these £169 The dresses are now elevated with even more definition around the bust and waistline, as well as flattering halter neck straps and a low scooped back that shows just the right amount of skin. Advertisement Most read in Fabulous A fashionista from London named Christie, was gobsmacked to see the figure hugging frocks back in stores and took to social media to share the news with others. Posting online, the content creator gave her followers a close-up look at the House of CB dresses and gasped: 'Bandage dresses are BACK??!!' M&S' must-have summer holiday dresses She then questioned: 'I fear I want one?' The TikTok clip, which was posted under the username @ Advertisement I can't shake the tacky vibes I get from them TikTok user But social media users were left divided by the return of bandage One person said: 'Love it! I remember I bought my first bandage dress at 20 back in 2007.' Fashion editor reveals the 90s trends that should stay in the past NINETIES and noughties trends especially have become a hit with Gen Z - most likely because they didn't wear them the first time round. Here, Deputy Fashion Editor Abby McHale gives the rundown of some of the trends that have made a comeback that we wish did not. Disc belts "A hit with celebrities like Victoria Beckham and Blake Lively, the belt itself did nothing that a belt should actually do - it was a mere fashion statement, not a piece to actually hold anything up. "And it seems it's not just me who is enraged by its return, with many taking to TikTok to give their views, saying: 'Oh no not the disc belt! I don't think I have the energy for it a 2nd time around' - I feel you." Jelly shoes "After not being seen on shelves for decades, they've made a reappearance and this time they're not just for kids. "Coming in a range of colourful patterns, you can get them all over the high street in either flat or heeled versions. "Not only will you look very childish wearing such shoes, but people will also need to learn that they aren't the comfiest - blister plasters will come in handy." Pedal pushers "The cropped knee-grazing trouser were all the rage in the 1990s and 2000s, but this time the model fash pack are all over them - with both Bella Hadid and Emily Ratajkowski wearing them out recently. "The original IT girls, Marilyn Monroe, Audrey Hepburn and Brigitte Bardot helped make the trousers - also called Capri pants - look effortlessly cool and glam. "Somehow this time round they don't seem to be having that same effect." Another added: 'I can live my early 2000 dreams.' A third commented: 'YEEEEESSSS SORRY BUT I LOVE IT.' Advertisement However, at the same time, someone else sighed: 'I can't get behind it, I'm sorry.' Love it! I remember I bought my first bandage dress at 20 back in 2007 TikTok user A second disappointed shopper slammed: 'They're trying to make 2016 happen but it's too early. Give it 10 years at least!! This isn't how vintage and Not only this, but another expressed: 'They went away for a reason!' Meanwhile, one woman penned: 'I can't shake the Advertisement Unlock even more award-winning articles as The Sun launches brand new membership programme - Sun Club

Hervé Léger Resort 2026 Collection
Hervé Léger Resort 2026 Collection

Vogue

time04-06-2025

  • Business
  • Vogue

Hervé Léger Resort 2026 Collection

The word of the season for Hervé Léger's Michelle Ochs: allure. And her motto? 'Give her a reason to shop.' Ochs and her fellow designers have the Herculean task of inspiring a consumer that, as has been widely reported by industry trades, is becoming less interested in engaging with the luxury market. But she seems to be taking the new status quo in stride, you could say she's actually having some fun imbuing novelty into this decades-old label. (Hervé Legér turns 40 this year.) Resort, which covers the holiday season, is crucial for a label like Léger with a proven track record in event dressing. Ochs reports that they've 'gained traction' with the introduction of woven styles as complements to the brand's famous bodycon knits. Her loosening of other silhouettes has also helped her push things forward. There were other novelties, too. A venture into the Léger archives inspired the return of a basketweave technique; Ochs has placed it under the bust for an elegant and flattering effect. Another archive find is the stretch lace that Ochs used on slimming frocks. Also fun—and a good reason to shop—are a spray metallic ombré treatment Ochs has developed to imitate the brand's signature bandage effect without the actual layering, and a grommet-like foiling on a few separates that reads like both the actual hardware and a cooler version of a polka dot. Ochs has also been working on introducing leather, as on a sexy midi-length red slip, and on playing up transparency with mesh inserts. She's even venturing into tailoring. These have all been welcome introductions, which she reports her customer has been receptive to. Yet most impactful is what she's done to the bandage dress itself. Making it sometimes longer and occasionally looser, angling it or deconstructing it, she's embraced the icon without letting it dictate too much of her output. 'People are loving the variation in lengths we've been giving,' said Ochs. 'We're educating her that it's not just tight mini dresses!'

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