07-07-2025
Dylect appoints Rannvijay Singha as brand ambassador for car tech range
HighlightsDylect, an Indian lifestyle electronics brand, has appointed actor Rannvijay Singha as the brand ambassador for its new automotive technology portfolio. The partnership aims to introduce smart in-car electronics that enhance safety, convenience, and the driving experience for modern consumers in India. Rannvijay Singha's adventurous spirit and connection with India's motoring community align with Dylect's vision of creating dependable and innovative technology for real-world journeys.
Dylect
, one of India's
lifestyle electronics
brands, has announced the appointment of actor and automobile enthusiast
Rannvijay Singha
as
brand ambassador
for its upcoming
automotive technology
portfolio.
This partnership comes as the company gears up to introduce a new line of
smart in-car electronics
aimed at enhancing safety, convenience, and the driving experience for modern consumers.
Known for his adventurous spirit and strong connection with India's motoring community, Singha brings authenticity, energy and trust to Dylect's latest innovation, designed for Indian roads and real-world conditions, the company stated in a press release.
'Driving isn't just routine for me — it's a way of life,' said Singha. 'What Dylect is building resonates deeply — tech that's practical, smart and actually makes every journey better. I'm excited to be a part of this ride.'
Anuj Bhatia, founder, Dylect, said, 'Singha isn't just a face — he's a symbol of what Dylect stands for: fearless, dependable, and built for real world journeys . As we gear up to launch a product that redefines how India experiences everyday driving ,we're thrilled to have a partner who embodies trust , resilience and authenticity.
The association with Singha marks a key milestone in the brand's journey to connect with India's new generation of tech-aware, road-smart consumers, it added.
