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Crowds, heat pose challenges as Osaka Expo reaches midway point
Crowds, heat pose challenges as Osaka Expo reaches midway point

Straits Times

time4 days ago

  • Business
  • Straits Times

Crowds, heat pose challenges as Osaka Expo reaches midway point

It is estimated that 18 million tickets need to be sold in order for the Expo to break even. As of July 12, over 15 million tickets have been sold. OSAKA - July 13 marked three months since the 2025 Osaka-Kansai Expo opened, and ticket sales have remained strong with more than 10 million visitors. With the possibility of making a profit in sight, the event, which is now halfway through its run, is now facing the challenges of crowds and heat. 'We are, in general, making good progress,' said Mr Hiroyuki Ishige, secretary general of the Japan Association for the 2025 World Exposition, at a press conference on July 14. 'The summer holiday season is the key to success, and we'd like to increase the number of visitors.' Before the Expo opened April 13, advanced tickets were not selling well, and since the details of what the pavilions would display was not disclosed, many pointed out that they were not sure what the main attractions were. However, public interest has since grown as the actual experiences of visitors started spreading on social media. Since then, about 2 million admission tickets have been sold per month, bringing the total to 15.98 million as of July 12. The association plans to use the revenue from admission ticket sales to cover 83 per cent, or 96.9 billion yen (S$840 million), of the 116 billion yen it costs to run the Expo. It is estimated that 18 million tickets need to be sold in order for the Expo to break even, and the actual sales are close to 90 per cent of that figure. At this pace, the Expo could turn a profit as early as within August. By July 12, more than 10 million people visited the Expo, bringing the cumulative total to 10.11 million. The daily average for the number of visitors was 110,000. But earlier in July, when it was starting to really get hot, there were less than 100,000 visitors on some days. The association is aiming for an average of 130,000 visitors per day in the second half of the Expo run to stabilise revenues. The key to achieving this goal will be to reduce congestion. The association introduced an online reservation system to visit pavilions at certain times and dates and has touted the event as a 'line-free Expo'. However, in reality, many of the pavilions for other countries do not use the reservation system, so visitors to the more popular of these pavilions, such as the Italy Pavilion and the USA Pavilion, sometimes have to wait several hours. In addition, as the Expo does not have a lot of shaded areas, visitors have to wait in the sun. As of July 20, 20 people were reported to have suffered heatstroke or suspected to have suffered heatstroke in July, when the daily high temperatures for Osaka City, where the Expo is located, have been about 35 deg C. The association has installed fans with a misting spray and other devices at various locations, and parasols are available for rent in front of the entrance gate. To ease daytime crowds, the association plans to encourage visitors to come later in the evening, when it is slightly cooler, through such means as holding fireworks shows — previously only held once or twice a month — every day from July 12 through the end of August and setting up a beer garden. At previous expos, the number of visitors tended to increase in the second half of their run, and there is a concern that the crowds will become more intense. 'We'd like to encourage visitors to come before the late stage of the (Expo's duration) to try and disperse the crowds,' said an association official. It is also necessary to increase the number of visitors who do not live near the Expo. According to the association, 67.5 per cent of domestic visitors have come from the Kinki region, 15.5 per cent from the Kanto region, 2.4 per cent from Kyushu and 0.8 per cent from the Tohoku region. Visitors from overseas account for 9 per cent of the total. As people tend to travel more during the summer, the association sees it as an opportunity to increase the number of visitors from distant regions and intends to strengthen its communication through social media and other means. THE JAPAN NEWS/ASIA NEWS NETWORK

2025 Expo Osaka: Crowds, Heat Pose Challenges as Event Reaches Midway Point; Expo Might Turn a Profit, but Summer Holiday Season is Key
2025 Expo Osaka: Crowds, Heat Pose Challenges as Event Reaches Midway Point; Expo Might Turn a Profit, but Summer Holiday Season is Key

Yomiuri Shimbun

time4 days ago

  • Business
  • Yomiuri Shimbun

2025 Expo Osaka: Crowds, Heat Pose Challenges as Event Reaches Midway Point; Expo Might Turn a Profit, but Summer Holiday Season is Key

OSAKA — Sunday marked three months since the 2025 Osaka-Kansai Expo opened, and ticket sales have remained strong with more than 10 million visitors. With the possibility of making a profit in sight, the event, which is now halfway through its run, is now facing the challenges of crowds and heat. 'We are, in general, making good progress,' said Hiroyuki Ishige, secretary general of the Japan Association for the 2025 World Exposition, at a press conference on Monday. 'The summer holiday season is the key to success, and we'd like to increase the number of visitors.' Before the Expo opened April 13, advanced tickets were not selling well, and since the details of what the pavilions would display was not disclosed, many pointed out that they were not sure what the main attractions were. However, public interest has since grown as the actual experiences of visitors started spreading on social media. Since then, about 2 million admission tickets have been sold per month, bringing the total to 15.98 million as of Friday. The association plans to use the revenue from admission ticket sales to cover 83%, or ¥96.9 billion, of the ¥116 billion it costs to run the Expo. It is estimated that 18 million tickets need to be sold in order for the Expo to break even, and the actual sales are close to 90% of that figure. At this pace, the Expo could turn a profit as early as within August. By Saturday, more than 10 million people visited the Expo, bringing the cumulative total to 10.11 million. The daily average for the number of visitors was 110,000. But earlier this month, when it was starting to really get hot, there were less than 100,000 visitors on some days. The association is aiming for an average of 130,000 visitors per day in the second half of the Expo run to stabilize revenues. The key to achieving this goal will be to reduce congestion. The association introduced an online reservation system to visit pavilions at certain times and dates and has touted the event as a 'line-free Expo.' However, in reality, many of the pavilions for other countries do not use the reservation system, so visitors to the more popular of these pavilions, such as the Italy Pavilion and the USA Pavilion, sometimes have to wait several hours. In addition, as the Expo does not have a lot of shaded areas, visitors have to wait in the sun. As of Sunday, 20 people were reported to have suffered heatstroke or suspected to have suffered heatstroke this month, when the daily high temperatures for Osaka City, where the Expo is located, have been about 35 C. The association has installed fans with a misting spray and other devices at various locations, and parasols are available for rent in front of the entrance gate. To ease daytime crowds, the association plans to encourage visitors to come later in the evening, when it is slightly cooler, through such means as holding fireworks shows — previously only held once or twice a month — every day from Saturday through the end of August and setting up a beer garden. At previous expos, the number of visitors tended to increase in the second half of their run, and there is a concern that the crowds will become more intense. 'We'd like to encourage visitors to come before the late stage of the [Expo's duration] to try and disperse the crowds,' said an association official. It is also necessary to increase the number of visitors who do not live near the Expo. According to the association, 67.5% of domestic visitors have come from the Kinki region, 15.5% from the Kanto region, 2.4% from Kyushu and 0.8% from the Tohoku region. Visitors from overseas account for 9% of the total. As people tend to travel more during the summer, the association sees it as an opportunity to increase the number of visitors from distant regions and intends to strengthen its communication through social media and other means.

Is Japan's Osaka Expo failing? Visitor numbers disappoint at halfway mark
Is Japan's Osaka Expo failing? Visitor numbers disappoint at halfway mark

South China Morning Post

time6 days ago

  • Business
  • South China Morning Post

Is Japan's Osaka Expo failing? Visitor numbers disappoint at halfway mark

Halfway through its six-month run on an artificial island built atop a former landfill off the coast of Japan 's second city, the Osaka World Expo is falling short of organisers' expectations. More than 10 million people have visited the expo since its April opening – a symbolic milestone, but short of the pace required to reach the break-even threshold. Organisers estimate that 22 million visitors will be needed by the time the event closes in October for the expo to cover its costs. While the latest figures were touted as a sign of 'stable operations' by the top official overseeing the event, it's a far cry from the 28 million visitors that were projected in the lead-up to the opening. 'Every day recently we have welcomed more than 100,000 people to the expo,' Hiroyuki Ishige, secretary general of the Japan Association for the 2025 World Exposition, told reporters on Monday. Mascots and expo staff pose for a photo in front of the Japan Pavilion at the World Expo in Osaka on July 3. Photo: Kyodo Despite acknowledging the shortfall, Ishige was still upbeat, highlighting the 'attractive contents' of the expo's pavilions, which represent 158 countries and regions, as well as exhibitions from seven international organisations.

Osaka Expo visitors top 10 million
Osaka Expo visitors top 10 million

Japan Times

time29-06-2025

  • Business
  • Japan Times

Osaka Expo visitors top 10 million

The Japan Association for the 2025 World Exposition held a commemorative ceremony Sunday as the total number of visitors, including staff, reached 10 million at the Expo in Osaka. "The number of customers is increasing more and more, at a faster pace than we thought," Secretary-General Hiroyuki Ishige said during the event in the Expo venue. Kazuhiro Asano, a certified public accountant from Yamagata, became the 10 millionth visitor. Asano, who was visiting with his family, received commemorative gifts including special passes allowing unlimited entries during the summer period. According to the association, the number of general visitors by Saturday was 8.49 million. In addition, 1.37 million people, including pavilion staff and press personnel, entered the venue, bringing the total to about 9.86 million. The Expo started on April 13 for a six-month run.

Osaka Expo Visitors Top 10 M.

time29-06-2025

  • Business

Osaka Expo Visitors Top 10 M.

News from Japan Society Jun 29, 2025 18:13 (JST) Osaka, June 29 (Jiji Press)--The Japan Association for the 2025 World Exposition held a commemorative ceremony Sunday as the total number of visitors, including staff, reached 10 million at the ongoing Expo in Osaka. "The number of customers is increasing more and more, at a faster pace than we thought," Secretary-General Hiroyuki Ishige said during the event in the Expo venue. Kazuhiro Asano, a certified public accountant from Yamagata, became the 10 millionth visitor. Asano, who was visiting with his family, received commemorative gifts including special passes allowing unlimited entries during the summer period. According to the association, the number of general visitors by Saturday was 8.49 million. In addition, 1.37 million people, including pavilion staff and press personnel, entered the venue, bringing the total to about 9.86 million. The Expo started on April 13 for a six-month run. [Copyright The Jiji Press, Ltd.] Jiji Press

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