Latest news with #Hyphen
Hindustan Times
9 hours ago
- Entertainment
- Hindustan Times
Kriti Sanon's beauty brand Hyphen crosses ₹400 crore in revenue on 2nd birthday
It's a double celebration for Kriti Sanon this year. The actor recently turned 35 and her beauty brand Hyphen turned two. With that, the company has unveiled just how well they have been performing in the market. Tarun Sharma, co-founder and CEO, Hyphen, said that the brand generated ₹400 crore in revenue in two years. Kriti Sanon's beauty brand Hyphen has served 4 million customers. Hyphen: A revenue update 'Crossing ARR (Annual Recurring Revenue) of ₹400 crore in gross revenue on the second birthday of HYPHEN and having a loyal customer base of 60% repeat consumers - it's been nothing short of incredible. From 1 million to 4 million consumers in just a year, across 19,000+ pin codes, this has been possible because we understood the consumer, created a category and chose the correct sales channel, alongside a sharp product strategy with data-driven execution,' he has said. Hyphen was launched on Kriti's 33th birthday in July, 2023. Reflecting on the journey, Kriti shared, 'The past two years have been nothing short of incredible. Building HYPHEN from scratch has been one of the most personal and fulfilling journeys of my life. Watching it grow from an idea into a brand that so many of the consumers now trust and love — still feels surreal. I am so grateful to every single person who has believed in us and has chosen to HYPHEN us in their lives! This is only the beginning, where we continue to hyphen skincare with innovation and grow alongside a community that makes it all so worth it. Happy 2 years to us!' What's next for Kriti Kriti is also enjoying a good movie career. Her last movie, Do Patti with Kajol featured her in double roles and was a success on Netflix. She will be seen next in Tere Ishk Mein with Dhanush. The actor rang in her 35th birthday in St Tropez with her sister Nupur and rumoured boyfriend Karan Bahia.
India.com
2 days ago
- Entertainment
- India.com
Meet Shah Rukh Khan's heroine, who faced rejections for being ‘too good-looking', now runs her own brand worth Rs 1000000000 crore, name is…, net worth is Rs…
Meet Shah Rukh Khan's heroine, who faced rejections for being 'too good-looking', now runs her own brand worth Rs 1000000000 crore, name is..., net worth is Rs... Becoming successful in the industry is not a piece of cake. One has to go through a lot of highs and lows to prove themselves in the competitive entertainment world. One such example is this actress, an outsider, who didn't have an easy start, considering she faced bizarre criticism in her struggling phase. Today, she has become one of the most prominent actresses with a successful skincare brand of her own. The outsider in Bollywood who shattered all odds is Kriti Sanon. The actor, who turned 33 on Sunday, was born and brought up in Delhi and relocated to Mumbai to try her luck in films. She once spoke about her lowest-phase, how she faced a lot of challenges in the aspiring actor phase. HT Digital quoted her, 'There were days when I was annoyed and irritated. On some days, I used to cry, because there was nothing to keep me busy. There were also times when I met a few people who told me that something was not right about me — someone told me, 'You're too good-looking. There has to be some sort of imperfection in you to look real on screen.' I think I did feel low, but at the same time, I did have people who believed in me a lot. That's what you need. I think that gave me a little more confidence.' Kriti Sanon made her Bollywood debut with Tiger Shroff in Heropanti (2014), and went on to star in Rohit Shetty's Dilwale , alongside Shah Rukh Khan, Kajol and Varun Dhawan. Over the years, she starred in multiple box office hits such as Bareilly Ki Barfi, Luka Chuppi, and Housefull 4. In 2021, she earned the prestigious National Film Award for her incredible performance in Mimi. Last year, she shone in her OTT debut Do Patti, starring alongside Kajol and Shaheer Sheikh. Kriti's nuanced portrayal of a character with grey shades earned her critical acclaim. Apart from films, Kriti also ventured into entrepreneurial world. The National-Award winning actress launched her own skin-care brand, Hyphen, in 2023. Being a 'skin care nerd,' she co-founded the beauty brand with PEP Technologies, the company known for famous brand mCaffeine. According to Forbes, Hyphen generated Rs 100 crore revenue in its initial first years, becoming a tough competition to other celebrity brands' like Katrina Kaif's Kay Beauty, Mira Rajput's Akind and others. According to multiple reports, Kriti Sanon purchased a 2,000 sq ft plot in Alibaug last year, as a smart investment in real-estate. She resides in a lavish apartment in Sandhu Palace, located in Mumbai's posh area, Bandra. She reportedly pay monthly rent of Rs 17 lakh, which nearly cost her Rs 2 crore annually. Her estimated net worth according to reports is around Rs 82 crore.
Mint
2 days ago
- Entertainment
- Mint
This Bollywood actor was once rejected for being ‘too good looking', now runs ₹100 cr skincare brand, fitness studios
Bollywood is filled with insiders and outsiders. While unarguably, it is a tad bit easier to make a debut and shine with the right connections and filmy family ties, this one outsider made it big despite having no industry backing. In fact, she hailed from a completely different background. An engineer by qualification, she made her debut opposite Tiger Shroff, son of actor Jackie Shroff, in Heropanti (2014) and quickly rose to fame. However, success didn't come to her easily. After facing several rejections, including ones where she was told she was 'too good-looking' to be an actor, she braved it all and eventually bagged a National Award. Today, she is the proud owner of a ₹ 100 crore skincare brand and manages several fitness studios. The outsider in Bollywood who defied all odds is Kriti Sanon. Today, Kriti is one of the most popular female actors in the industry, who has worked alongside industry legends like Shah Rukh Khan and Kajol in Dilwale (2015). Over the years, she delivered multiple box office hits such as Bareilly Ki Barfi, Luka Chuppi, and Housefull 4. She won the prestigious National Film Award for her acclaimed performance in Mimi (2021). She was last seen in Do Patti. While Kriti's journey is truly commendable, she had to audition multiple times before landing her debut role. Talking about rejections, she once told Hindustan Times in 2017, "There were days when I was annoyed and irritated. On some days, I used to cry, because there was nothing to keep me busy. There were also times when I met a few people who told me that something was not right about me — someone told me, 'You're too good-looking. There has to be some sort of imperfection in you to look real on screen.' I think I did feel low, but at the same time, I did have people who believed in me a lot. That's what you need. I think that gave me a little more confidence.' Not just films, Kriti is also a smart investor and among the new businesswomen in town. Kriti launched her own skincare brand, Hyphen, in 2023. Being an actor, Kriti, who is surrounded by makeup and beauty products, once told NDTV, "I'm a skin nerd; I really got into skincare during the Covid lockdown.' She co-founded the brand with PEP Technologies, the company behind the popular brand mCaffeine. Hyphen earned ₹ 100 crore in just its first years, as per Forbes. Hyphen is clashing big with other celebrity brands like Katrina Kaif's Kay Beauty, Mira Rajput's Akind and more. While many might think that Kriti entered her entrepreneurial era with Hyphen, she was already into business with her fitness venture, The Tribe. Launched in 2022, The Tribe was inspired by the role in Mimi, where she portrayed a pregnant woman. For the role, Kriti had gained around 15 kg. With gyms shut during COVID, Kriti struggled to return to her shape. 'I gained 15 kgs and I didn't know what to do,' she told Raj Shamani. Later, she connected with four trainers and managed to lose all the weight by working out virtually in her room. Her experience sparked the idea of creating a fitness brand, which we know now as The Tribe. Kriti opened the first The Tribe fitness studio in 2022 in Mumbai's Juhu area. Following its success, she launched a second studio in Bandra in 2024, further expanding her brand. Besides this, Kriti also has her own production house, Blue Butterfly Films, which she launched in 2023. In fact, her last film was backed by her production banner. Kriti Sanon has also made some major investments in real estate. As per a Moneycontrol report, the actor has moved into a lavish apartment in Sandhu Palace, a premium building located in Mumbai's Bandra area. She is reportedly paying a monthly rent of ₹ 17 lakh, which totals nearly ₹ 2 crore annually. She recently purchased a 2,000 sq ft plot in Alibaug in 2024, worth over ₹ 2 crore. It is a seaside property, a part of a high-end project that also includes a 10,000 sq. ft. plot owned by Amitabh Bachchan. According to multiple reports, Kriti Sanon's net worth is currently estimated to be around ₹ 82 crore as of last year.
Mint
2 days ago
- Entertainment
- Mint
This Bollywood actor was once rejected for being ‘too good looking', now runs ₹100 cr skincare brand, fitness studios
Bollywood is filled with insiders and outsiders. While unarguably, it is a tad bit easier to make a debut and shine with the right connections and filmy family ties, this one outsider made it big despite having no industry backing. In fact, she hailed from a completely different background. An engineer by qualification, she made her debut opposite Tiger Shroff, son of actor Jackie Shroff, in Heropanti (2014) and quickly rose to fame. However, success didn't come to her easily. After facing several rejections, including ones where she was told she was 'too good-looking' to be an actor, she braved it all and eventually bagged a National Award. Today, she is the proud owner of a ₹ 100 crore skincare brand and manages several fitness studios. The outsider in Bollywood who defied all odds is Kriti Sanon. Today, Kriti is one of the most popular female actors in the industry, who has worked alongside industry legends like Shah Rukh Khan and Kajol in Dilwale (2015). Over the years, she delivered multiple box office hits such as Bareilly Ki Barfi, Luka Chuppi, and Housefull 4. She won the prestigious National Film Award for her acclaimed performance in Mimi (2021). She was last seen in Do Patti. While Kriti's journey is truly commendable, she had to audition multiple times before landing her debut role. Talking about rejections, she once told Hindustan Times in 2017, "There were days when I was annoyed and irritated. On some days, I used to cry, because there was nothing to keep me busy. There were also times when I met a few people who told me that something was not right about me — someone told me, 'You're too good-looking. There has to be some sort of imperfection in you to look real on screen.' I think I did feel low, but at the same time, I did have people who believed in me a lot. That's what you need. I think that gave me a little more confidence.' Not just films, Kriti is also a smart investor and among the new businesswomen in town. Kriti launched her own skincare brand, Hyphen, in 2023. Being an actor, Kriti, who is surrounded by makeup and beauty products, once told NDTV, "I'm a skin nerd; I really got into skincare during the Covid lockdown.' She co-founded the brand with PEP Technologies, the company behind the popular brand mCaffeine. Hyphen earned ₹ 100 crore in just its first years, as per Forbes. Hyphen is clashing big with other celebrity brands like Katrina Kaif's Kay Beauty, Mira Rajput's Akind and more. While many might think that Kriti entered her entrepreneurial era with Hyphen, she was already into business with her fitness venture, The Tribe. Launched in 2022, The Tribe was inspired by the role in Mimi, where she portrayed a pregnant woman. For the role, Kriti had gained around 15 kg. With gyms shut during COVID, Kriti struggled to return to her shape. 'I gained 15 kgs and I didn't know what to do,' she told Raj Shamani. Later, she connected with four trainers and managed to lose all the weight by working out virtually in her room. Her experience sparked the idea of creating a fitness brand, which we know now as The Tribe. Kriti opened the first The Tribe fitness studio in 2022 in Mumbai's Juhu area. Following its success, she launched a second studio in Bandra in 2024, further expanding her brand. Besides this, Kriti also has her own production house, Blue Butterfly Films, which she launched in 2023. In fact, her last film was backed by her production banner. Kriti Sanon has also made some major investments in real estate. As per a Moneycontrol report, the actor has moved into a lavish apartment in Sandhu Palace, a premium building located in Mumbai's Bandra area. She is reportedly paying a monthly rent of ₹ 17 lakh, which totals nearly ₹ 2 crore annually. She recently purchased a 2,000 sq ft plot in Alibaug in 2024, worth over ₹ 2 crore. It is a seaside property, a part of a high-end project that also includes a 10,000 sq. ft. plot owned by Amitabh Bachchan. According to multiple reports, Kriti Sanon's net worth is currently estimated to be around ₹ 82 crore as of last year. She will be next seen in the upcoming film, Tere Ishk Mein.
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First Post
2 days ago
- Entertainment
- First Post
Kriti Sanon Birthday Special: From an outsider to a success story and the National award for 'Mimi'
Her recent streak, Teri Baaton Mein Uljha Jiya, The Crew, and Do Patti - proves that Kriti is both a critical success and commercial strength read more In a world where glamour often overshadows grit, Kriti Sanon's rise from a middle-class girl in Delhi's Patparganj to one of Bollywood's most dynamic stars is the ultimate blueprint of perseverance, talent, and transformation. In just a decade, she's not only captured the audience's hearts but has carved her own throne backed by box office numbers, a National Award, entrepreneurial success, and a filmography that screams range. Here's how Kriti Sanon has become the face of modern-day superstardom: STORY CONTINUES BELOW THIS AD 1. From Engineer to National Award-Winning Actor Kriti began her journey far from the limelight, graduating as an engineer before taking a leap of faith into cinema. Her career-defining moment came when she bagged the prestigious National Film Award for Best Actress,a validation of her evolving craft and serious talent. 2. A Versatile Performer Who Owns Every Frame From the emotional depth of Mimi to the robotic charm of Sifra in Teri Baaton Mein Uljha Jiya, Kriti has shown an extraordinary ability to mould herself into any character. Her range is her power, and she uses it unapologetically. 3. Chemistry Queen: She Lights Up the Screen with Anyone Whether it's romancing Akshay Kumar, playing against Shahid Kapoor, or matching Dhanush's intensity in the upcoming Tere Ishk Mein, Kriti brings effortless chemistry to the screen, no matter who her co-star is. 4. Back-to-Back Hattrick Success Her recent streak, Teri Baaton Mein Uljha Jiya, The Crew, and Do Patti - proves that Kriti is both a critical success and commercial strength. Three different genres, three unique roles, and three blockbusters. 5. A Force in Business and Branding Kriti isn't just building characters on screen, she's building brands off it. As the co-founder of Hyphen, she's not just the face but the brain behind the brand, actively driving its vision, voice, and identity. With her sharp instincts and hands-on involvement, she's redefining what it means to be a brand-savvy Bollywood star. STORY CONTINUES BELOW THIS AD 6. Producer with a Purpose Her banner Blue Butterfly Films is not just a label—it's a content-forward, female-led space where stories like Do Patti thrive. Kriti is actively shaping the narrative of different storytelling in Indian cinema. 7. Headlining the Biggest Franchises of Tomorrow Kriti now stands at the center of Indian cinema's next big chapter. She is set to lead Don 3, Cocktail 2, and the much-awaited pan-India love saga Tere Ishk Mein opposite Dhanush—each film positioned as a major tentpole in the years to come.
