Latest news with #IDCMarketScape:


Business Wire
30-06-2025
- Business
- Business Wire
Amperity Named a Leader in 2025 IDC MarketScape for Retail Customer Data Platforms
SEATTLE--(BUSINESS WIRE)-- Amperity, the AI-powered customer data cloud, today announced that it has been positioned in the Leaders Category of the IDC MarketScape: Worldwide Retail Customer Data Platforms 2025 Vendor Assessment (doc #US52040225, June 2025). The evaluation was based on several criteria evaluating CDP solution capabilities, including real-time personalization, generative AI and data activation, as well as company vision and strategy. 'Retailers today are navigating increasingly complex data environments, with fragmented sources and rising expectations for personalized experiences,' said Ornella Urso, research director at IDC. 'Amperity's platform is built to address these challenges head-on, combining patented identity resolution, data governance and embedded AI capabilities to help enterprise retailers unify and activate their customer data at scale. Its focus on enabling both technical and nontechnical users through tools like AmpAI, focusing on compliance and operational flexibility, positions Amperity in the Leaders Category in this year's evaluation.' Retailers like Accent Group, Brooks Running, Citizen Watch, Dr. Martens, JB Hi-Fi and SPARC Group use Amperity to power personalized customer experiences, improve engagement across channels and accelerate business growth. By unifying customer data into accurate, actionable profiles, these brands can deepen loyalty, boost marketing performance and move faster in a changing retail landscape. 'It's incredibly rewarding to see our product strategy and execution recognized,' said Tony Owens, CEO at Amperity. 'Retailers are navigating massive change - from shifting consumer behavior to the rise of AI and growing demand for personalization. Amperity is helping brands build the data foundation to meet this moment. We believe being named a Leader by the IDC MarketScape reflects the impact we're making in unifying customer data, activating insights and turning data into business value.' Amperity recently launched its Identity Resolution Agent and Chuck Data, two AI-powered innovations designed to help enterprises unify customer records at scale and accelerate time-to-insight. The Identity Resolution Agent uses machine learning to dynamically match and merge fragmented customer data, while Chuck Data is an AI assistant that lives in the terminal and enables data engineers to build customer tables, resolve identities and tag PII using natural language prompts - without manual coding or orchestration. Download a complimentary excerpt of the IDC MarketScape: Worldwide Retail Customer Data Platforms to learn more about why Amperity was recognized as a Leader. About IDC MarketScape IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors. About Amperity Amperity's Customer Data Cloud empowers brands to transform raw customer data into strategic business assets with unprecedented speed and accuracy. Through AI-powered identity resolution, customizable data models, and intelligent automation, Amperity helps technologists eliminate data bottlenecks and accelerate business impact. More than 400 leading brands worldwide, including Alaska Airlines, DICK'S Sporting Goods, BECU, and Wyndham Hotels & Resorts, rely on Amperity to drive customer insights and revenue growth. Founded in 2016, Amperity operates globally with offices in Seattle, New York City, London, and Melbourne. For more information, visit or follow us on LinkedIn, X, Facebook and Instagram.
Yahoo
25-06-2025
- Business
- Yahoo
CrowdStrike Named a Leader in the 2025 IDC MarketScape: Worldwide Cloud-Native Application Protection Platforms (CNAPP)
AUSTIN, Texas, June 25, 2025--(BUSINESS WIRE)--CrowdStrike (NASDAQ: CRWD) today announced it has been named a Leader in the IDC MarketScape: Worldwide Cloud-Native Application Protection Platform 2025 Vendor Assessment1. We believe this recognition underscores CrowdStrike's innovation and leadership in securing modern hybrid environments, as the only CNAPP delivering unified, real-time protection across cloud, identity, and endpoint. Adversaries increasingly exploit the complexity of hybrid environments and the sprawl of siloed cloud security tools. As a result, security teams are overwhelmed with false alerts and lack the visibility and context needed to stop attacks that span cloud, identity, and endpoint. CrowdStrike Falcon® Cloud Security, delivered as a native part of the CrowdStrike Falcon® platform, unifies proactive security and cloud runtime protection, delivering code-to-cloud visibility, AI-driven risk prioritization, and real-time detection and response to stop breaches. The IDC MarketScape noted, "CrowdStrike Falcon provides proactive unified cloud security posture management (USPM) that leverages threat intelligence, end-to-end attack paths, and to reduce alert noise and attack surface." The excerpt also noted, "Falcon delivers reactive security in forms of cloud workload protection (CWP) and cloud detection and response, enhanced by threat intelligence, allowing SOC teams to detect and respond to active threats across hybrid clouds, stopping adversary activity." "Modern cloud adversaries don't stay in one lane – they move fluidly across cloud, identity, and endpoint to evade detection and achieve their objectives," said Elia Zaitsev, chief technology officer at CrowdStrike. "Too many tools marketed as CNAPPs stop at posture, offering static risk visibility without the ability to detect or respond to active threats. Falcon Cloud Security was built from day one to deliver real-time detection, runtime protection, and cross-domain correlation in a single platform. We believe the IDC MarketScape's recognition validates that architecture – one designed to meet the speed, scale, and complexity of today's cloud attacks." Strengths noted by the IDC MarketScape for CrowdStrike: "Customers appreciate that CrowdStrike Falcon Cloud Security supports a shift-left strategy, enabling more effective organization of information. This allows relevant parties to promptly address vulnerabilities or misconfigurations as they arise." "Customers noted the ease of use and the Falcon console serving as their single pane of glass. They found the unified view a significant advantage of Falcon Cloud Security, allowing them to monitor security anomalies and manage continuous monitoring seamlessly." "CrowdStrike Falcon Cloud Security's maturity/assessment model enables customers to validate their security posture using health check data and benchmarked KPIs, such as cloud asset coverage, license usage, misconfigurations, runtime sensor versions, registered accounts, account status, credentials, and assessed/unassessed images to understand their maturity compared with peers." This recognition adds to CrowdStrike's momentum as the industry standard for unified cloud security, following top placements in the 2025 Frost Radar™ for Cloud and Application Runtime Security, the GigaOm Radar for CNAPP (2024), and the Frost Radar™ for CNAPP (2024) for the third consecutive year. A complimentary excerpt of the IDC MarketScape: Worldwide Cloud-Native Application Protection Platforms (CNAPP) 2025 Vendor Assessment is available here. For more information, read our blog. About IDC MarketScape IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors. About CrowdStrike CrowdStrike (NASDAQ: CRWD), a global cybersecurity leader, has redefined modern security with the world's most advanced cloud-native platform for protecting critical areas of enterprise risk – endpoints and cloud workloads, identity and data. Powered by the CrowdStrike Security Cloud and world-class AI, the CrowdStrike Falcon® platform leverages real-time indicators of attack, threat intelligence, evolving adversary tradecraft and enriched telemetry from across the enterprise to deliver hyper-accurate detections, automated protection and remediation, elite threat hunting and prioritized observability of vulnerabilities. Purpose-built in the cloud with a single lightweight-agent architecture, the Falcon platform delivers rapid and scalable deployment, superior protection and performance, reduced complexity and immediate time-to-value. CrowdStrike: We stop breaches. Learn more: Follow us: Blog | Twitter | LinkedIn | Facebook | Instagram Start a free trial today: © 2025 CrowdStrike, Inc. All rights reserved. CrowdStrike and CrowdStrike Falcon are marks owned by CrowdStrike, Inc. and are registered in the United States and other countries. CrowdStrike owns other trademarks and service marks and may use the brands of third parties to identify their products and services. 1 IDC MarketScape: Worldwide Cloud-Native Application Protection Platform 2025, (doc #US53549925, June 2025) View source version on Contacts Media Contact Jake SchusterCrowdStrike Corporate Communicationspress@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
25-06-2025
- Business
- Yahoo
CrowdStrike Named a Leader in the 2025 IDC MarketScape: Worldwide Cloud-Native Application Protection Platforms (CNAPP)
AUSTIN, Texas, June 25, 2025--(BUSINESS WIRE)--CrowdStrike (NASDAQ: CRWD) today announced it has been named a Leader in the IDC MarketScape: Worldwide Cloud-Native Application Protection Platform 2025 Vendor Assessment1. We believe this recognition underscores CrowdStrike's innovation and leadership in securing modern hybrid environments, as the only CNAPP delivering unified, real-time protection across cloud, identity, and endpoint. Adversaries increasingly exploit the complexity of hybrid environments and the sprawl of siloed cloud security tools. As a result, security teams are overwhelmed with false alerts and lack the visibility and context needed to stop attacks that span cloud, identity, and endpoint. CrowdStrike Falcon® Cloud Security, delivered as a native part of the CrowdStrike Falcon® platform, unifies proactive security and cloud runtime protection, delivering code-to-cloud visibility, AI-driven risk prioritization, and real-time detection and response to stop breaches. The IDC MarketScape noted, "CrowdStrike Falcon provides proactive unified cloud security posture management (USPM) that leverages threat intelligence, end-to-end attack paths, and to reduce alert noise and attack surface." The excerpt also noted, "Falcon delivers reactive security in forms of cloud workload protection (CWP) and cloud detection and response, enhanced by threat intelligence, allowing SOC teams to detect and respond to active threats across hybrid clouds, stopping adversary activity." "Modern cloud adversaries don't stay in one lane – they move fluidly across cloud, identity, and endpoint to evade detection and achieve their objectives," said Elia Zaitsev, chief technology officer at CrowdStrike. "Too many tools marketed as CNAPPs stop at posture, offering static risk visibility without the ability to detect or respond to active threats. Falcon Cloud Security was built from day one to deliver real-time detection, runtime protection, and cross-domain correlation in a single platform. We believe the IDC MarketScape's recognition validates that architecture – one designed to meet the speed, scale, and complexity of today's cloud attacks." Strengths noted by the IDC MarketScape for CrowdStrike: "Customers appreciate that CrowdStrike Falcon Cloud Security supports a shift-left strategy, enabling more effective organization of information. This allows relevant parties to promptly address vulnerabilities or misconfigurations as they arise." "Customers noted the ease of use and the Falcon console serving as their single pane of glass. They found the unified view a significant advantage of Falcon Cloud Security, allowing them to monitor security anomalies and manage continuous monitoring seamlessly." "CrowdStrike Falcon Cloud Security's maturity/assessment model enables customers to validate their security posture using health check data and benchmarked KPIs, such as cloud asset coverage, license usage, misconfigurations, runtime sensor versions, registered accounts, account status, credentials, and assessed/unassessed images to understand their maturity compared with peers." This recognition adds to CrowdStrike's momentum as the industry standard for unified cloud security, following top placements in the 2025 Frost Radar™ for Cloud and Application Runtime Security, the GigaOm Radar for CNAPP (2024), and the Frost Radar™ for CNAPP (2024) for the third consecutive year. A complimentary excerpt of the IDC MarketScape: Worldwide Cloud-Native Application Protection Platforms (CNAPP) 2025 Vendor Assessment is available here. For more information, read our blog. About IDC MarketScape IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors. About CrowdStrike CrowdStrike (NASDAQ: CRWD), a global cybersecurity leader, has redefined modern security with the world's most advanced cloud-native platform for protecting critical areas of enterprise risk – endpoints and cloud workloads, identity and data. Powered by the CrowdStrike Security Cloud and world-class AI, the CrowdStrike Falcon® platform leverages real-time indicators of attack, threat intelligence, evolving adversary tradecraft and enriched telemetry from across the enterprise to deliver hyper-accurate detections, automated protection and remediation, elite threat hunting and prioritized observability of vulnerabilities. Purpose-built in the cloud with a single lightweight-agent architecture, the Falcon platform delivers rapid and scalable deployment, superior protection and performance, reduced complexity and immediate time-to-value. CrowdStrike: We stop breaches. Learn more: Follow us: Blog | Twitter | LinkedIn | Facebook | Instagram Start a free trial today: © 2025 CrowdStrike, Inc. All rights reserved. CrowdStrike and CrowdStrike Falcon are marks owned by CrowdStrike, Inc. and are registered in the United States and other countries. CrowdStrike owns other trademarks and service marks and may use the brands of third parties to identify their products and services. 1 IDC MarketScape: Worldwide Cloud-Native Application Protection Platform 2025, (doc #US53549925, June 2025) View source version on Contacts Media Contact Jake SchusterCrowdStrike Corporate Communicationspress@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
21-05-2025
- Business
- Yahoo
Automation Anywhere Named a Leader in IDC MarketScape: Worldwide Business Automation Platforms 2025 Vendor Assessment
SAN JOSE, Calif., May 21, 2025 /PRNewswire/ -- Automation Anywhere today announced its position as a Leader in the IDC MarketScape: Worldwide Business Automation Platforms (BAPs) 2025 Vendor Assessment (Doc #US52034624e). A copy of the IDC MarketScape excerpt is available here. According to the IDC MarketScape report, "Business automation technologies have evolved from fragmented solutions into comprehensive business automation platforms (BAPs). These platforms enable enterprises to address diverse process improvement needs through a single system supporting multiple integrated automation technologies. By eliminating the complexity and cost of managing and integrating multiple disparate technologies, enterprises use these platforms to decrease time to value at a lower unit cost as they automate and improve their business processes." The report noted that, "Organizations heavily focused on executing an automation strategy or focused on agentic process automation should consider Automation Anywhere." "We expect to see business automation platforms play a major role in broadening the use of automation as GenAI is used to simplify development and AI agents used to automate knowledge-centric tasks," said Maureen Fleming, program vice president, Convergence of AI and Automation at IDC. "Over the next several years, AI agents combined with orchestration and human-in-the-loop interactivity with copilots will largely disrupt how our enterprise processes operate." The IDC MarketScape highlights several additional strengths exhibited by Automation Anywhere, supporting the company's position as a Leader, which include: "Strong vision for use of AI-powered solution development and delivery of agentic automation capabilities, with the opportunity to disrupt how business processes are traditionally built and executed." "Strong RPA and human-in-the-loop task management capabilities, especially with its near-real-time self-healing capabilities." "Support for SaaS or managed hosting on AWS, Google Cloud Platform, and Azure." "Efficient collaboration between the Automation Anywhere team and clients that ensures timely updates on potential core technical issues during new version releases (This helps clients identify potential compatibility problems and ensures smooth transitions)." "We believe Automation Anywhere's long history of being a Leader in the automation space, from RPA to today's advanced Agentic Automation, is validated by this IDC MarketScape recognition," said Mihir Shukla, co-founder and CEO at Automation Anywhere. "We leverage this expertise to provide our customers with the most innovative and comprehensive solutions, ensuring they can confidently embrace the automation-first era and accelerate their journey toward becoming an Autonomous Enterprise." For inclusion, vendors had to operate in at least two regions worldwide, utilize two or more automation or AI technologies as part of their platform, and offer complex orchestration capabilities utilizing multiple task automation and connectivity technologies. About Automation Anywhere Automation Anywhere is the leader in Agentic Process Automation (APA) and guided by its vision to fuel the future of work by unleashing human potential through automation. Learn more at About IDC MarketScape IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors. Logo - View original content: SOURCE Automation Anywhere, Inc.
Yahoo
12-05-2025
- Business
- Yahoo
Kyndryl Named a Leader in IDC MarketScape Worldwide Hybrid IT Consulting and Integration Services 2025
NEW YORK, May 12, 2025 /PRNewswire/ -- Kyndryl (NYSE: KD), a leading provider of mission-critical enterprise technology services, today announced it has been recognized as a Leader in the IDC MarketScape: Worldwide Hybrid IT Consulting and Integration Services 2025 Vendor Assessment [doc # US53312825, April 2025]. A complimentary excerpt copy is available here. The IDC MarketScape is a vendor assessment tool, providing in-depth quantitative and qualitative technology market assessments of the competitive fitness of suppliers in a given market. This IDC MarketScape report evaluated twelve service providers with broad portfolios and global scale and positioned Kyndryl as a Leader in hybrid IT consulting and integration services. "With Kyndryl's 30+ years of business and IT experience, its best practices, capabilities, methodologies and culture, the company is well positioned as a Leader and trusted advisor in hybrid IT services," said Leslie Rosenberg, Research Vice President, Network Life Cycle and Infrastructure Services at IDC. "Kyndryl's ability to understand their customers' business objectives coupled with its capabilities for insights across the IT estate was viewed favorably among customers and study participants, which rated Kyndryl highly for its ability to increase business agility, accelerate speed of deployment, and improve compliance." "Kyndryl is honored to be recognized as a Leader in hybrid IT modernization, which we believe acknowledges our expertise and the value we bring to customers," said Nicolas Sekkaki, Global Cloud Practice Leader at Kyndryl. "As the growing complexity of technology environments hinders the ability to drive modernization initiatives, organizations increasingly need support in transforming their IT. With our deep expertise and thousands of highly skilled professionals, we can help customers improve operational efficiency, capitalize on automation and AI, and drive better business outcomes from their hybrid IT environments." The IDC MarketScape report noted that, "Kyndryl's ability to understand the customers' business objectives coupled with the company's capabilities for insights across the IT estate was viewed favorably among customers and study participants who rated Kyndryl highly for its ability to increase business agility, accelerate speed of deployment, and improve compliance." A Kyndryl customer stated, "Recommendations are based on deep understanding of our business through weekly meetings," and another customer found Kyndryl to be "progressive, reliable, modern, and efficient." Learn more about Kyndryl Hybrid IT Modernization. About IDC MarketScapeIDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of vendors can be meaningfully compared. The framework also provides buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective. For more information, visit About Kyndryl Kyndryl (NYSE: KD) is a leading provider of mission-critical enterprise technology services offering advisory, implementation and managed service capabilities to thousands of customers in more than 60 countries. As the world's largest IT infrastructure services provider, the company designs, builds, manages and modernizes the complex information systems that the world depends on every day. For more information, please visit: Kyndryl Press Contactpress@ View original content to download multimedia: SOURCE Kyndryl