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Pandora and Inside Burj Al Arab unveil exclusive collaboration celebrating craftsmanship, elegance, and legacy
Pandora and Inside Burj Al Arab unveil exclusive collaboration celebrating craftsmanship, elegance, and legacy

Mid East Info

time5 days ago

  • Entertainment
  • Mid East Info

Pandora and Inside Burj Al Arab unveil exclusive collaboration celebrating craftsmanship, elegance, and legacy

Global jewellery house Pandora and Inside Burj Al Arab, the immersive tour experience of Dubai's most iconic hotel, unveil a unique collaboration that celebrates craftsmanship, heritage, and the unforgettable journey through the opulence and legacy of Jumeirah's Burj Al Arab. At the heart of this partnership is the launch of an exclusive engravable Burj Al Arab dangle charm – a meticulously crafted one, inspired by the hotel's iconic design, offering guests a distinctive and elevated souvenir of their tour experience. This collaboration between Pandora and Inside Burj Al Arab brings together two global icons of design and experience to create something truly unforgettable. More than just jewellery, the charm captures emotion, a sense of place, and timeless elegance. Designed to enrich the guest experience, this collaboration perfectly complements the Inside Burj Al Arab Tour — a curated 60-90-minute journey that reveals the stories, architectural magnificence, and cultural legacy behind the world-renowned Jumeirah Burj Al Arab. From a traditional Emirati welcome to exclusive access to the Royal Suite and breathtaking views from the 25th floor, guests are immersed in a richly detailed experience that weaves together history, elegance, and discovery—making it the ideal setting to unveil a charm inspired by these very values. Crafted from 92.5% sterling silver with hand-applied enamel detailing, the Engravable Burj Al Arab Charm reflects the hotel's legendary sail-like silhouette, a symbol of architectural brilliance and the spirit of Dubai. With space for personalised engraving on the reverse side, the charm becomes a deeply personal token for each guest, honoring the connection between memory, place, and emotion. Exclusively available at the Inside Burj Al Arab Tour Retail Boutique and across Pandora stores throughout the UAE, the charm is unveiled as part of the Inside Burj Al Arab tour experience, offering guests a glimpse into the charm's inspiration and meaning. The piece is also accompanied by storytelling activations within the hotel, ensuring a fully immersive experience that highlights Pandora's artistry and the heritage of Jumeirah Burj Al Arab. The partnership also includes curated retail moments and in-hotel messaging installations that further elevate the guest journey, seamlessly blending the sophistication of fine jewelry with the grandeur of hospitality. The collaboration between Pandora and Burj Al Arab marks the beginning of a promising journey, one that redefines souvenirs and elevates the essence of meaningful gifting. The Pandora x Jumeirah Burj Al Arab charm will be available at Inside Burj Al Arab Tour boutique, when buying a Tour + Pandora Charm package online at and in Pandora stores from now. For more information, please visit @theofficialpandora on IG and

Dubai Holding Entertainment makes it easy for Chinese visitors
Dubai Holding Entertainment makes it easy for Chinese visitors

Arabian Business

time30-01-2025

  • Business
  • Arabian Business

Dubai Holding Entertainment makes it easy for Chinese visitors

Dubai Holding Entertainment's varied attractions will become even more accessible for the Chinese market after it entered a strategic partnership with Group. Under the partnership, Group, a leading global online travel agency, will become the General Agency and Preferred Partner for Dubai Holding Entertainment (DHE) in China. By integrating DHE's offerings into its platforms, will provide users with easy access to destinations such as Dubai Parks and Resorts – the Middle East's largest theme park destination featuring Motiongate Dubai, Real Madrid World, Legoland Dubai Theme Park and Water Park. Also included are The Green Planet Dubai, Wild Wadi Waterpark, Inside Burj Al Arab Tour, Global Village, The View Palm Jumeirah and more. Chinese travellers will get enhanced convenience and valuable options for exploring the best entertainment and leisure experiences Dubai has to offer. This tie-up is part of a broader effort to expand DHE's reach and attract travellers from key international markets, with a particular focus on the growing demand for travel experiences in Dubai. It is expected to drive increased tourism to the UAE.

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