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Sacha Baron Cohen debuts shockingly ripped new look
Sacha Baron Cohen debuts shockingly ripped new look

Extra.ie​

time5 days ago

  • Entertainment
  • Extra.ie​

Sacha Baron Cohen debuts shockingly ripped new look

Well, this wasn't on our bingo cards for 2025 — Sacha Baron Cohen has unveiled his new muscular physique and needless to say, people have gone wild! The actor took part in an interview and photoshoot for Men's Fitness and joked that his new ripped body wasn't an AI generated image. Sharing the photos to his Instagram stories, he wrote: 'This is not AI, I really am egotistical enough to do this. Some celebs use Ozempic, some use private chefs, others use personal trainers. I did all three.' Sacha Baron Cohen on the cover of Men's Fitness UK. Pic: Simon Needham/ In another post, he said he was 'hard launching my mid-life crisis' and 'debuting my new character: Middle-aged man who replaced beer with protein shakes.' The new look was actually for his role as Mephisto in the MCU series Iron Heart (and likely in other projects down the line), but it also comes shortly after the 53-year-old split from wife and fellow actor Isla Fisher in 2023, after more than two decades together. Sacha Baron Cohen in the new issue of Men's Fitness UK. Pic: Simon Needham/ Shortly after the Borat star posted the images, the comments were flooded with messages from people who were stunned by his transformation, which he reportedly only had three weeks to achieve. One person wrote: 'Divorce is the best type of protein,' while another shared: 'Lord have mercy.' Sacha Baron Cohen and Isla Fisher. Pic: David Fisher/REX/Shutterstock A third commented: 'DAMNNN !!! 😱 Sacha THE ROCK Baron Cohen,' while a fourth said: 'Supreme Leader is now in Supreme Shape.' Even Chelsea Handler couldn't get over his new look, and spawned the AI references by asking: 'Is this AI?' Sacha Baron Cohen as Borat. Pic: George Pimentel/WireImage Sacha worked with celebrity trainer Alfonso Moretti after getting his number off Matthew McConaughey, and the fitness expert commented on the post also, writing: 'For anyone that thinks this is Ai, you're right. Completely. 'Ai as in Absolutely incredible! This Friday you'll learn how committed and disciplined Sacha is and how hard he worked to achieve this. 'It's none sense to suggest these images are Ai, manipulated or photoshopped. I have the raw images and video. Sacha EARNED every accolade for this transformation. FULL STOP.'

New York Giants' Russell Wilson sees fashion brand make big screen debut
New York Giants' Russell Wilson sees fashion brand make big screen debut

USA Today

time06-07-2025

  • Entertainment
  • USA Today

New York Giants' Russell Wilson sees fashion brand make big screen debut

Russell Wilson's name is hot again. First, he signed a one-year deal with the New York Giants to be with their starting quarterback this season, and now comes the news that one of his off-the-field ventures is taking off as well. From Pro Football Network: Wilson has generated a whopping $305,362,520 from his NFL career, but he is also building a fortune off the field. Wilson launched his first clothing brand, Good Man Brand, in 2016 before teaming up with his wife, Grammy award-winning singer-songwriter Ciara, for his signature clothing line, 3BRAND. A little over four years after the launch, the brand has now made its big screen debut in Marvel's 'Ironheart,' and the couple can't hide their happiness over achieving the significant milestone. Wilson shared his happiness over the milestone achievement in an Instagram post and wrote, 'MARVEL baby! @3Brand making our debut on the big screen! Grateful to be in Episode 1 #IronHeart on @DisneyPlus #INSPIRE.' Wilson signed a one-year, $10.5 million deal with Big Blue in March. It is an incentive-laden contract that could net the 10-time Pro Bowler over $21 million if all benchmarks are achieved. The Giants, who have had both quality and depth issues at quarterback over the past six seasons, have brought in not only Wilson but Jameis Winston as well. Then they added Jaxson Dart in the draft to bulk up the quarterback room even more. Wilson is expected to play as long as he is effective this season, but many experts expect the Giants to give Dart at least a test run in his rookie year.

Russell Wilson's wife Ciara celebrates his Marvel debut with sweet 3BRAND shoutout
Russell Wilson's wife Ciara celebrates his Marvel debut with sweet 3BRAND shoutout

Time of India

time05-07-2025

  • Entertainment
  • Time of India

Russell Wilson's wife Ciara celebrates his Marvel debut with sweet 3BRAND shoutout

Ciara celebrates husband Russell Wilson's marvel milestone (Image credits: IG/X) Ciara is once again proving she's her husband's biggest cheerleader—this time for a major milestone that blends fashion and superhero fandom. Russell Wilson 's clothing label, 3BRAND, has made its way into the Marvel universe, with a key appearance in the pilot episode of Disney+'s upcoming series Ironheart. While the moment was big for the NFL quarterback, it was Ciara's reaction on social media that turned heads. The singer celebrated the achievement with a heartfelt Instagram Story, proudly highlighting Wilson's creative success off the field. 3BRAND makes Marvel TV debut in Ironheart pilot The Marvel show, which follows teen tech genius RiRi Williams, showcased a red hoodie from 3BRAND in its opening episode. That low-key cameo marked the first-ever TV appearance for Wilson's brand, which blends sports, music, and fashion influences aimed at Gen Z. Shortly after the episode dropped, Wilson shared his excitement in a post that spotlighted the brand's growth into entertainment. 'MARVEL baby! @3Brand making our debut on the big screen! Grateful to be in Episode 1 #IronHeart on @DisneyPlus #INSPIRE,' he wrote on Instagram. Ciara didn't let the moment pass without adding her own proud note. She reshared her husband's post, adding, 'Seeing @3brandd in the first episode of Ironheart is pretty sweet!' The comment was brief but resonated with fans who've followed the couple's joint ventures and mutual support. In a digital world where endorsements matter, Ciara's nod added another layer of credibility to 3BRAND's screen debut. Couple's business bond keeps growing Wilson and Ciara have long been more than just a celebrity couple—they're co-owners, collaborators, and co-founders across several ventures. From investing in the Seattle Sounders to running West2East Empire, their portfolio extends far beyond football and music. 3BRAND, launched in 2021, represents Wilson's next-gen approach to athlete branding—personal, youth-focused, and now, Marvel-approved. Its latest visibility on Disney+ only raises the profile, both within fashion circles and entertainment. Also read: Sydney Warner sparks buzz with bold IG post ahead of Fred Warner's NFL return As Ironheart builds momentum ahead of its full release, the cameo placement of Wilson's brand is already making waves. And with Ciara leading the cheers from the sidelines, the moment feels even more impactful. Together, the duo continues to redefine what athlete-celebrity power partnerships can look like. This time, their influence just landed on a global superhero stage. Game On Season 1 continues with Mirabai Chanu's inspiring story. Watch Episode 2 here.

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