Latest news with #J-Beauty


Elle
4 days ago
- Entertainment
- Elle
I Just Found the Style Formulas Tokyo's Chicest Women Follow—and Yes, I Took Notes
Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. It's no surprise that Tokyo is one of the most popular international destinations to visit all year round. As ELLE editors described in our travel guide for the iconic city, the capital of Japan is an amalgam of tradition, modernity, and ingenuity. From the latest technology to a culinary scene that's often imitated but never duplicated, Tokyo proves that faraway travel is worth the time and money. Fashion in Tokyo is equally distinct. Take a stroll through the streets of Shibuya or Harajuku, and you'll find head-turning ensembles—and you'll want to take notes. Spanning from polished suiting to vibrant, unexpected accessories, Tokyo style never fails to be as energetic as the metropolis itself—which is why I'm looking to the city's best street style to inspire the 'fits you'll want to bring. Ahead, we've gathered the coolest outfit ideas to wear on your next trip to Tokyo, ranging from a graphic tee-and-denim formula for an ensemble inspired by the early 2000s to a dressier combination of a bustier top and lace maxi skirt, as worn by Tokyo's style set. Plus, we've found three versatile outfits built around the tried-and-true oversized black blazer, so you can pack smart and save precious room in your suitcase for all those must-have J-Beauty finds. Shop 10 of the best Tokyo street style looks to wear in the illustrious city, below. This uncomplicated combination of the classic oversized black blazer, mock-neck top, and dark wide-leg jeans will leave you feeling comfortable and put-together from day to night in the city. Complete the look with an edgy grommet belt and a pair of sleek, low-heel ankle boots perfect for walking. Planning an evening of dinner and karaoke? Throw the versatile blazer over a graphic tee and bright red miniskirt, complemented by knee-high socks and kitten heels for a look that's effortlessly polished with a touch of kawaii charm. Although most famous for sushi, Tokyo is also a haven for craft cocktail lovers. Find some of the most skilled mixologists during a night out in this flirty monochromatic look, featuring a sexy bustier top and feminine lace maxi skirt, paired with a layered necklace and chic pointed-toe pumps. Leave it to Tokyo fashion girls to nail the trendy early-2000s aesthetic. Try the throwback look in a shoulder-baring graphic long-sleeve tee, cutoff denim shorts, knee-high leather boots, and a logo-laden Gucci shoulder bag. Finish off the look with oval-frame sunglasses and hoop earrings. Keep it casual in this double-denim outfit for your daytime outings. Layer a white T-shirt under a denim vest to wear over a coordinating maxi skirt. Throw on a pair of Chuck Taylors for walking comfort to complete the 'fit. For an off-duty look, reach for the hero piece once again (yes, the blazer) and team it with flowing barrel pants and platform flip-flops. The final touch? A sporty dad cap. A one-and-done white maxi dress is ideal for mornings when you want to mindlessly throw something on—especially when you're deep in jet lag. Opt for a blouson or shirtdress style for instant polish. And to give that Tokyo-approved edge, add cool accessories to offset the romantic vibe, like chunky sandals and a metallic bag. Want something brighter? Choose a red maxi dress for a pop of color. I love this column T-shirt silhouette for its ease. Dress it down with a practical mini backpack, flatform sneakers, and understated jewelry. If you're heading to Tokyo in the fall, this formula is perfectly suited for transitional weather. Achieve the preppy flair in a brown trench coat and ruby wide-leg trousers. A pair of thick-rimmed glasses and a striped satin tie make for a memorable—and very on-trend—finishing touch. Consider this another outfit for the books if you're packing for a fall Tokyo trip. Add an unexpected touch to a simple denim jumpsuit with the help of a statement-making animal print jacket. Cool girl-approved loafers and a choker necklace are just what you need to complete the look. Why Trust ELLE Every product featured on is independently researched, tested, or editor-approved. We only recommend products that we stand behind, and the merchandise featured on our site is always driven by editorial and product testing standards, not by affiliate deals or advertising relationships. Any content created in partnership with advertisers is marked as such.


The Star
24-06-2025
- Business
- The Star
Watsons Malaysia presents IOI City Mall Fashion Week 2025
Loh (centre), Watsons Malaysia chief operating officer Danny Hoh (sixth from left), Watsons Ambassadors Ayda Jebat (sixth from right) and Phei Yong (fifth from left), together with Watsons Celebrity Friends, at the recent launch of Watsons' IOI City Mall Fashion Week 2025. PUTRAJAYA: Watsons Malaysia collaborated with IOI City Mall Fashion Week 2025 to present a vibrant showcase of health and beauty brands and products, including the unveiling of its new uniforms, a key milestone under its brand refresh of ' The New Beautiful.' This brand presence reinforces Watsons' position as the leading health and beauty retailer in Malaysia while highlighting a progressive approach to customer experience and team empowerment, with health and beauty innovation. As the official partner, as well as the official makeup and hair partner and headline brand of the four-day fashion showcase, Watsons took centre stage at the recent IOI City Mall Fashion Week with a full brand takeover. The runway and retail space came alive with the vibrant energy of Watsons' refreshed uniforms, designed to empower team members with a modern, functional look that reflects their identity. With premium detailing and everyday comfort, the new uniforms embody the brand's commitment to helping people Look Good, Do Good, and Feel Great. 'We call it 'The New Beautiful' because beauty today is no longer just about how we look, it's about how we feel, how we care and how we live. 'This collaboration reflects how we show up every day proud, confident and connected to our customers. 'Alongside this, we also unveiled our new uniform, introduced exciting new experiences for our members through an advanced loyalty programme, health and lifestyle initiatives, enhanced e-commerce and express delivery services and exclusive promotions, that define the future of Watsons,' said Watsons Malaysia managing director and AS Watson Group Health and Beauty Asia chief operating officer Caryn Loh. In line with 'The New Beautiful', Watsons continues to lead in curating the most in-demand beauty products across cultures. Showcasing the latest in K-Beauty and J-Beauty to spotlight Malaysia's homegrown beauty brands, Watsons is dedicated to offering diverse, trend-driven selections that resonate with every beauty lover. The excitement continues with the upcoming Watsons Beautopia Beauty and Wellness Expo, set to take place at IOI Grand Exhibition and Convention Centre from July 3–6, a four-day beauty celebration where enthusiasts can explore the best of skincare, makeup, wellness and exclusive brand experiences, all under one roof. For more information, visit or follow @watsonsmy on social media.


India Today
23-06-2025
- Health
- India Today
Do dermats even approve of sunscreen sticks?
If there's one skincare essential that's as important as a cleanser, it is a sunscreen. That's what dermatologists protects from harmful UV radiation which can lead to early ageing, skin cancer and skin admit that there is a growing awareness among Indians about using sun protection. Industry numbers also suggest so. Meanwhile, cosmetic, pharmaceutical and cosmeceutical companies are coming up with innovative formulations to make sunscreens easier to apply and enjoyable to sunscreen tubes apart, we now have whipped sunscreens for those who want skincare to be fun. There are also sunscreen sprays which are super quick to use. Sunscreen sticks, however, are the biggest stars of the moment. Sunscreen sticks are now popular all over the world. (Photo: Unsplash) From cult-favourite K-Beauty and J-Beauty brands to homegrown Indian labels, sunscreen sticks are everywhere. Beauty enthusiasts love them too. Sunscreen sticks are going viral, and many brands are now selling them. Just take that sunscreen stick out of the pocket, swipe it across the skin and you're protected from sun damage. At least that's what most of us believe. But do dermatologists approve of sunscreen sticks?Moreover, should it replace your regular sunscreen tube? We took these questions to the skin experts. The answers? You wouldn't want to concernsOne of the top concerns while using a sunscreen stick is how to know if the quantity dispensed on your face is enough.'For proper protection, you need 2 mg/cm of sunscreen on your face. According to the American Academy of Dermatology, this means at least four generous passes of a sunscreen stick across your entire face,' says Dr Kiran Sethi, medical director of Isya applying that amount of sunscreen stick is impractical. Think greasy skin and acne!'Applying such large amounts of wax on your face is bound to be comedogenic,' adds Dr Sethi. Something that is comedogenic clogs facial pores and causes blackheads or acne to Geetika Srivastava, dermatologist and founder of Influennz Skin and Hair Clinic in Delhi, says that frequent reapplication becomes more important because limited quantity comes off with each sunscreen sticks are wax-based and contain ingredients like beeswax, lanolin and paraffin, which are highly comedogenic, especially if used in large amounts.'Look for less comedogenic waxes like sunflower or rice bran wax,' suggests Dr concern pertaining to sunscreen sticks is low SPF.'Many trending sunscreen sticks offer low SPF, which leads to inadequate protection. So, it's important to check the SPF and the ingredient list before choosing one,' highlights Dr Deepali Bhardwaj, Delhi-based dermatologist and hair transplant a sunscreen should be SPF 30 or when the weather is hot and humid, a sunscreen stick might also end up feeling heavy or positivesThere are a lot of positives too. Firstly, the easier application – that's prime. If a product is built in a manner that you are encouraged to use it, you know it has won half the sunscreen sticks, they can be easily kept in pockets or even be hung as bag charms. Indian brands Gush Beauty and Lakme offer sunscreen sticks with on-the-go keychains. Sunscreen? Yes. But also a bag charm. Dermats agree too. 'They encourage more frequent use, especially among people who typically skip sunscreen altogether,' says Dr sticks are also good for targeted use. They are ideal for small or often-missed areas like the nose, ears, jawline and sides of the face. Those who swear by sunscreen sticks really love how it allows easy application, even over makeup. Reapplication is a sunscreen rule. You need to do that after 3 to 4 if you are already out and have your makeup on, a lotion sunscreen might hamper that makeup. A sunscreen stick won' are the key reasons behind the hype of sunscreen sticks, industry insiders say.'They've (sunscreen sticks) quickly gained popularity, particularly among young consumers. And for good reason: they're compact, effective and perfect for reapplication throughout the day, especially in India's hot and humid climate. While traditional sunscreens are ideal for your first layer, sunsticks are a practical, on-the-go addition making it easier than ever to stay protected. They're not a replacement, but an essential upgrade for real-life routines,' says Manasa Garamella, co-founder of kindlife, an online beauty retail highlight that a sunscreen stick, at the end of the day, is a sunscreen. Only the formulation is a bit different.'I'd like to clarify that sunscreen sticks use the same active ingredients (UVA and UVB blockers), both physical (like zinc oxide and titanium dioxide) and chemical filters, as conventional lotions or creams. The difference lies in the format,' says Dr sticks: To skip or keep?While they are not as effective as traditional sunscreens, there is no reason to completely ditch sunscreen sticks. Their easy-to-use format makes them a skincare superhero, as it enables reapplication which is an unmissable aspect of using are plenty of good options available in the market. 'Cosmeceutical brands often make more effective, skin-safe sunscreen sticks,' says Dr for a sunscreen stick with:Non-comedogenic labelUVA and UVB blockersPhysical filters like zinc oxide and titanium dioxideSPF 30 to 50 for adequate UVB protectionPA rating of +++ or more, for UVA protectionFragrance-free and paraben-free formulas, to avoid sensitising agents that may trigger contact dermatitisThe best way to go about with sunscreen sticks? Start with lotion in the morning, then reapply with stick throughout the day. advertisement


India Today
13-05-2025
- Lifestyle
- India Today
How to tailor skincare to your needs
With the rise of digital platforms, global influences such as K-Beauty and J-Beauty, and an increasing emphasis on conscious consumption, beauty enthusiasts are exploring skincare beyond conventional choices. The trend originates from a shift in consumer behaviour and buying patterns: people are now more informed and looking for clean, vegan and ethical skincare media- and influencer-driven marketing have also influenced purchasing decisions, creating a cycle where trends change fast. The multitude of options, brands and products, though, can lead to decision fatigue and consumers finding themselves torn between trendy international formulations and time-tested traditional remedies. How to cut the noise and buy right?advertisementBefore you buy 'The Indian skin is beautifully diverse, but it comes with its own set of challenges, such as pigmentation, sun damage and the constant battle with humidity or dryness. The most effective skincare regimen, therefore, should focus on balance, protection and nourishment rather than excessive layering,' suggests Rica Jain, co-founder and head of quality assurance, process and optimisation, Kimirica, a luxury beauty brand. Skincare should be personalised but not entirely driven by trends. Making the right choice requires understanding your skin type, concerns and the science behind ingredients. Transparency matters, and so does knowing what goes into a product and how it's sourced. It's always a good idea to read labels carefully, look beyond marketing claims and check for effective, well-researched ingredients. 'Choose skin-compatible formulations—for example, lighter, non-comedogenic products for humid climates,' says it's a no-brainer that harsh ingredients, such as denatured alcohol or synthetic fragrances, can disrupt skin balance, it's equally important to know that a product's efficacy lies in its formulation and not the price tag. Also, an overload of active ingredients—layering too many acids or retinols—can cause skin over complexityThe best skincare routines aren't about having more steps but understanding what your skin needs. A simple yet effective regimen would be gentle cleansing with sulphate-free formulations that cleanse without disturbing the skin's inherent moisture. Lightweight, quick-absorbing, water-based moisturisers with clean, plant-based ingredients work well across skin types. Sunscreen is that one product that single-handedly helps prevent hyper-pigmentation, premature ageing, dark spots and uneven skin tone.'A few things that don't work are over-exfoliating in the race for instant results, heavy, occlusive formulations in humid climates, and DIY (do it yourself) skincare without research,' says best skincare isn't about choosing one philosophy over another but about adopting elements and practices tailored to Indian skin's unique requirements. While old-school beauty solutions focus on nourishment and repair through natural, Ayurveda-inspired, plant-based remedies, such as saffron, sandalwood, turmeric, and gram flour, K-beauty offers lightweight, hydration-boosting formulations that help maintain a healthy skin or old-school beauty? 'K-beauty has gained popularity in India for its hydration-first, barrier-repairing approach, which focuses on gentle, skin-loving ingredients. Key elements, such as snail mucin, centella asiatica, and fermented extracts, help soothe, brighten and strengthen the skin. Sheet masks and sleeping masks provide intense moisture, making them great for occasional boosts,' explains this traditional multi-step routine may feel overwhelming or heavy in India's diverse and humid conditions. A simplified approach of hydrating serums, barrier strengthening and sun protection works best, ensuring healthy, balanced skin without unnecessary occasional sheet masks or sleeping masks can offer targeted hydration boosts. 'For an old-school beauty regimen, stick to natural, skin-soothing ingredients such as aloe vera, turmeric, naturally-derived squalane, coconut oil and rose water. Use traditional masks, such as ubtan (multani mitti and turmeric can be used) in moderation for gentle exfoliation,' says remember that a balanced, transformative and plant-powered approach to skincare, which blends traditional wisdom with modern science, benefits Indian skin. The key lies in personalising the routine to fit individual skin types and environmental factors, ensuring that the skin remains healthy, without feeling weighed to India Today Magazineadvertisement

Miami Herald
29-04-2025
- Business
- Miami Herald
7 fastest-growing business trends in retail and e-commerce
The retail and e-commerce sectors present significant entrepreneurial opportunities despite global economic shifts and geopolitical uncertainties. For those who can innovate and meet evolving market needs, the landscape remains full of potential. While challenges like inflation and increasing competition persist, some of the fastest-growing retail and e-commerce businesses show resilience by offering consumers greater convenience, affordability and personalized experiences, NEXT says. Many opportunities exist when paired with emerging trends, especially for businesses that tap into growing sectors like wellness and sustainable products. 1. K-Beauty, J-Beauty and other Asian beauty products In the past decade, Korean and Japanese beauty trends in the U.S. have gained tremendous ground. In 2024, Korean cosmetics alone ranked first in the U.S. import cosmetics market share (beating out France's Chanel and Lancome for the first time) capturing 22% of the market with a value of $1.4 billion. Consumers are looking for the next new thing in skin care routines, gentle ingredients and innovative packaging, and Korea and Japan are poised to deliver. Retail beauty entrepreneurs can tap into this market by curating a line of Asian beauty products in a subscription box, online marketplace or a pop-up shop. Also a possibility for entrepreneurs: A beauty concierge service with personal shopping assistance and recommendations, or partnerships with brands or distributors to offer direct-to-consumer products. If you're knowledgeable about what these cosmetics can do, you could also organize workshops and create classes to educate consumers about trends, techniques and hands-on product demos. 2. Secondhand and vintage goods resellers The global secondhand apparel market is projected to reach $350 billion by 2028, driven by sustainability concerns, economic challenges and a love for unique items. And online platforms like ThredUp, Depop, and Poshmark are booming for secondhand apparel resale. But our desire to keep gently used products out of the landfill does not stop with clothing. Niche vintage and secondhand resellers for vintage furniture (like Chairish), used sporting goods (like SidelineSwap), and musical instruments ( are also on the grow. This greater marketplace beyond clothing could be worth $64 billion by 2032. 3. Social commerce-based businesses If you've ever been looking at a silly gadget on Instagram-and then clicked to buy it on the spot-then you're well aware of what it means to be swayed to purchase on social media. Social commerce refers to a change in retail channels rather than a swing in a subset of goods and services. And this new way to buy-integrated online shopping within your favorite social media platform-is expected to exceed the $100 billion mark in 2025 (a 22% growth from last year). This trend opens up opportunities for businesses to reach customers through engaging social content, shoppable posts and partnerships with influencers. Business owners can use social commerce to build a more direct relationship with their audience and drive highly interactive and visually engaging sales. 4. Live shopping and interactive commerce Live shopping isn't new; consumers have been shopping via television since the 1980s. But it's gaining a second wind thanks to social commerce and modern livestreams on e-commerce platforms. While live shopping hasn't caught on in the U.S. at the same pace as Alibaba's Taobao in China, it's gaining momentum with TikTok Shop sales rising 26% in 2024 to almost $72 billion. If you want to move your goods in a new (old) way, add live shopping events to your retail strategy. Make a big splash to launch new products, host exclusive meet-n-greet and Q&A events, and showcase products through interactive demonstrations. And remember that limited-time offers during livestreams can help encourage sales. 5. The expanding pet industry Got a pampered pet at home? You're not alone. Due to the increasing number of pet owners, their humanization of their pets and their willingness to spend a premium, Americans spent over $147 billion on pets in 2023 and growing. The shift in shopping habits for Fido, Fifi and beyond, particularly with Millennials and Gen Z, has led to increased spending on big ticket pet goods and services, as well as health and wellness products. For pet-focused entrepreneurs, this is a golden (retriever?) opportunity. Capitalize on the growing demand for premium pet food and treats, particularly if it has the value-add of organic, grain-free or specialty diet. And there's still an appetite for unique pet apparel, toys and grooming items at a giftable price point. 6. More gig work for more gig workers With inflation and job insecurity pushing 38% of workers to seek freelance employment, small businesses can benefit from this ample and educated workforce by outsourcing specialized tasks like marketing, customer service and web development to freelance workers. Offer flexible roles within your business-such as remote customer support or project-based work-to appeal to gig workers who value autonomy. Be sure to comply with your local state and federal employment laws around payroll and business insurance. And consult with a legal professional on limitations, as some large retailers have faced employee rights claims related to gig work classifications. 7. Personalized nutrition and functional foods Products like gut-healthy kombucha, probiotic snacks and nutrient-packed smoothie kits have grown in popularity for people who want good food that they feel supports their health. And small business owners are growing the functional food market city by city, and neighborhood by neighborhood. A subset of this trend is personalized nutrition (also called precision nutrition), which tailors a diet to a customer's unique health goals. This could mean customized meal plans, tailored nutrition supplements, or products for specific conditions like diabetes or low energy. Customized meals like build-your-own bowls or salads let diners tailor their breakfast, lunch or dinner to their specific dietary need, be it high-protein, low-glycemic, etc. And according to a panel hosted by the Specialty Food Association (SFA), other opportunities for food businesses include customizable snacks, AI-powered nutrition apps, and new foods and flavors with targeted health benefits. This story was produced by NEXT and reviewed and distributed by Stacker. © Stacker Media, LLC.