Latest news with #J.Lindeberg's
USA Today
12-07-2025
- Entertainment
- USA Today
Q&A with Viktor Hovland: On motivation, his apparel, Ryder Cup, sightseeing and lamb stew
Viktor Hovland's path to stardom began with a gift from his father. In 2008, Harald Hovland, an engineer, was spending much of his year in St. Louis on a work project and bought a set of golf clubs to use at a driving range nearby. When he returned to Norway, he rather innocently brought a junior set back with him for his 11-year-old son and the rest as they say is history. Hovland, 27, has won seven times on the PGA Tour, including the 2023 FedEx Cup and climbed as high as No. 3 in the world. (He currently is No. 12.) Hovland is competing at the Genesis Scottish Open, where on Thursday he rocked a limited edition polo, featuring a bold, custom tartan print, honoring Scottish heritage. Before the tournament got underway, Hovland sat down and answered 19 questions for Golfweek, including clearing up his dating status for those who were wondering. Viktor Hovland: I steepened the attack angle on my shots around the green to help my short game. VH: I find the double pump helps promote more of a draw shape for me. If you see it again, it means I'm in a bad spot and I'm struggling to draw the ball! VH: I need to understand how things work. I enjoy the challenge and I obsess over the game as part of my desire to get better at it. If that puts me in the 'golf nerd' category then so be it!! VH: I just love this game and the challenges that it brings. Working hard and achieving my goals is the most rewarding part of it for me. VH: I'm just trying to get my ball striking back to normal. That's the pillar of my game and if I can do that and improve my chipping, I can achieve great things. To be the best I can be. VH: Yes, I remember Jasper wearing it well. To me, it was Scandi, unique and bold, which I like. VH: The shirt I wore during the first round of the Masters in 2023 was one of my favorites. It was outrageous! I played with Tiger and shot 65 which was nice. VH: Nothing too fancy, I'm a pretty casual jeans and t-shirt guy. VH: I really like the feel of clothing. It looks sporty, provides good movement and I feel that aids my golf swing. VH: I think it's great. I know that JL get a lot of positive feedback too and I enjoy being part of their brand and style. VH: It does not compare to any other event I've played in. Coming from college golf, playing in a team is unlike anything else and we (Team Europe) have a really strong bond as a team. Whilst completely different, my goal is to stick to my process and focus on the tee shot regardless of the occasion. VH: I don't think too much about it, but the 2023 PGA Championship is one that got away. VH: My FedEx and U.S. Amateur trophies are kept in the clubhouse at Oak Tree National (in Edmond, Oklahoma). I still haven't bought a replica of my U.S. Amateur trophy yet so that's something on my to-do list. VH: Anything old and historic interests me. Stonehenge in the UK, battle grounds, Native American mounds in Ohio, etc. VH: Faarikaal which is a type of lamb stew. VH: I'm pretty easy going but I don't like arrogance in general. VH: Yes, I am.
Fashion Network
10-06-2025
- Business
- Fashion Network
J.Lindeberg to launch first women's fashion collection next year, teaser campaign begins
Sweden's is moving into women's ready-to-wear. The Swedish brand that's been known until now for its sports-linked men's and womenswear but its men's-only fashion lines, will launch its first women's fashion collection in January next year. The 30-year-old label said it's 'a key step in the brand's continued evolution into a lifestyle brand'. Since 1996, has bridged the worlds of sport and fashion via its golf, ski and tennis clothing and already has a foundation in womenswear through high-performance collections for those specific sports. And it said the new RTW line 'builds on that momentum, offering a sharp, versatile wardrobe designed for modern lives in constant motion'. We're told the collection reflects its Scandi roots 'while looking outward with a progressive, global mindset. It speaks to individuals with high expectations, who lead active lives and expect their clothes to reflect that drive. Each piece is made to support dynamic routines, from city streets and creative spaces to the clubhouse, mountains and beyond'. Despite not launching globally for another six months, 'to build early momentum, is teasing the collection through key global profiles, such as model Georgia Fowler, Desiré Inglander, Gabrielle Richardson and Stella Xu – offering an early glimpse of standout styles in real lifestyle settings across core markets'. The full campaign will roll out closer to launch. The news comes in a year when the brand is heavily focused on global expansion. Back in April it opened its largest flagship store to date in Seoul, South Korea. Spanning five floors in the Gangnam district, the new space was a significant step in the brand's expansion to the Asian market with South Korea one of the fastest-growing markets for both sports and fashion, 'making it a strategic location for latest retail investment'.
Fashion Network
10-06-2025
- Business
- Fashion Network
J.Lindeberg to launch first women's fashion collection next year, teaser campaign begins
Sweden's is moving into women's ready-to-wear. The Swedish brand that's been known until now for its sports-linked men's and womenswear but its men's-only fashion lines, will launch its first women's fashion collection in January next year. The 30-year-old label said it's 'a key step in the brand's continued evolution into a lifestyle brand'. Since 1996, has bridged the worlds of sport and fashion via its golf, ski and tennis clothing and already has a foundation in womenswear through high-performance collections for those specific sports. And it said the new RTW line 'builds on that momentum, offering a sharp, versatile wardrobe designed for modern lives in constant motion'. We're told the collection reflects its Scandi roots 'while looking outward with a progressive, global mindset. It speaks to individuals with high expectations, who lead active lives and expect their clothes to reflect that drive. Each piece is made to support dynamic routines, from city streets and creative spaces to the clubhouse, mountains and beyond'. Despite not launching globally for another six months, 'to build early momentum, is teasing the collection through key global profiles, such as model Georgia Fowler, Desiré Inglander, Gabrielle Richardson and Stella Xu – offering an early glimpse of standout styles in real lifestyle settings across core markets'. The full campaign will roll out closer to launch. The news comes in a year when the brand is heavily focused on global expansion. Back in April it opened its largest flagship store to date in Seoul, South Korea. Spanning five floors in the Gangnam district, the new space was a significant step in the brand's expansion to the Asian market with South Korea one of the fastest-growing markets for both sports and fashion, 'making it a strategic location for latest retail investment'.
