Latest news with #JakeShane
Axios
9 hours ago
- Business
- Axios
Axios Event: Young consumers want realness from brands
CANNES, France – Young consumers are demanding authenticity, interactivity and relevance from media and brands with which they engage, said creators and industry leaders at an Axios event at the Cannes Lions International Festival of Creativity. Why it matters: Millennials and Gen Z spending is outpacing the broader global population and companies are looking for ways to capitalize on that. Axios' Sara Fischer and Kerry Flynn spoke with podcast host Jake Shane, Spotify chief public affairs officer Dustee Jenkins, Business Insider CEO Barbara Peng and Dotdash Meredith CEO Neil Vogel at the June 18 event, sponsored by Uber Advertising. What they're saying: Young consumers are seeking more than just words about a brand's authenticity. "For Gen Z in particular, video podcasts have really grown. … They not only want to hear you, they want to see and feel exactly what's playing out," Jenkins said. "It speaks to this idea of tapping into culture. Culture is unfolding on platforms like Spotify, it's unfolding through the creators." "Influencing inherently is like an authentic thing," said Shane, the host of "Therapuss with Jake Shane." "If you're an influencer, you're a tastemaker, you're influencing people, and the only way you're actually able to do that is if you are like authentically yourself." Media companies are shifting attention to original video and smart TV platforms where audiences are watching long-form content. Business Insider's videos are watched for about 14 billion minutes a year. "A lot of it is YouTube, where we have audiences that want to engage very deeply with us," Peng said. "We have over 10 original series, and people like to watch that not only on their mobile phones but with the rise of smart TV and a lot of the streaming options, that's been huge." As for Dotdash Meredith and its repertoire of legacy brands, Vogel says it doesn't matter where consumers are finding their content, what matters is that they are engaging with it. "We get traffic from everywhere to our web – but we also don't care," he said. "I could care less if you're in the app, if you are on the website, if you read the magazine, if you're on TikTok or Instagram. As long as you are part of our brand, we can figure it out." "You can't say 'I am going to make Gen Z love me.' That's the quickest way to make Gen Z or any gen not like you. You just have to be authentic to what you do." On the creation of its unique app that had elements of its editorial content as well as Instagram and TikTok, Vogel added: "We didn't want to make an app until we could figure out how to do something special that would resonate with Gen Z." Content from the sponsored segment: In a View From the Top conversation, Uber's global head of advertising Kristi Argyilan said the company is the "platform of now" as it taps into cultural moments through concert rides, food deliveries and its newly launched creative studio. "That creative studio is designed specifically to cater to what we're hearing loud and clear from what we call 'Gen Uber,'" Argyilan said. "And this is a large group of consumers who want to be able to flip from digital world to physical world at a flip of a switch. And so we're bringing these activations that brands participate in that acknowledge their participation on our app but then also … eventually the destination they go to."
Yahoo
a day ago
- Entertainment
- Yahoo
Lorde Can't Listen to ‘Virgin' Deep Cut ‘Clearblue': ‘That Whole Song Just Destroys Me'
Lorde knows that she has a tendency to unravel her listeners through her music. It's why 'Ribs' from her debut Pure Heroine is so effective, and why Melodrama can feel at once like walking across shards of glass and experiencing an euphoric release. But the singer-songwriter's upcoming fourth studio album, Virgin, has some moments that even she finds herself dismantled by. During a recent appearance on the Therapuss podcast with Jake Shane, Lorde revealed that she avoids playing back the album deep cut 'Clearblue.' 'There's a song that I love so much called 'Clearblue' that is about unprotected sex,' she said. 'And just the experience of taking a pregnancy test, and like, this flood of emotions that goes through your body … That whole song just destroys me. I can't even really listen to it.' More from Rolling Stone Miley Cyrus, Lorde, Haim, and All the Songs You Need to Know This Week Lorde Paints Vivid Descriptions on 'Virgin' Track List Lorde Celebrates 'Man of the Year' in New Video Virgin, out June 27, is shaping up to be Lorde's most visceral album yet. The cover art for the record is an X-ray of her pelvis that shows the exact placement of her IUD. In her recent Rolling Stone cover story, Lorde shared: 'I felt like stopping taking my birth control, I had cut some sort of cord between myself and this regulated femininity. It sounds crazy, but I felt that all of a sudden, I was off the map of femininity. And I totally believed that that allowed things to open up.' Essential to the process that resulted in Virgin was Lorde's explorative experience re-learning her body and its boundaries. '[I've] been in the same body [my] whole life. I understood it. I was like, 'These arms climbed the jungle gym. And they held an award on a TV show.' I understood the whole spectrum of it and began to enjoy the complexity and ruggedness,' she said. 'My gender got way more expansive when I gave my body more room.' So far, Lorde has previewed Virgin with 'Man of the Year' and 'What Was That.' Best of Rolling Stone The 50 Greatest Eminem Songs All 274 of Taylor Swift's Songs, Ranked The 500 Greatest Albums of All Time
Time of India
6 days ago
- Entertainment
- Time of India
Maren Morris opens up about difficulties after divorce; talks about co-parenting with her ex-husband
Maren Morris , the American country singer, opened up about the difficulties after the divorce, and while the relationship has been 'friendly,' it has been weird. Friendly but weird During a podcast episode of Therapuss with Jake Shane, the singer revealed the intricacies of being divorced in a small town like Nashville, where she and her ex-husband, Ryan Hurd, have mutual friends. 'In Nashville, you know I've been divorced for a little over a year now. It's a small town, and we're all friends, and we all work together, and the music industry is very tiny there,' the 35-year-old artist said about her 38-year-old ex, according to People magazine. The relationship between the two is friendly at a point, but it has been weird as their mutual friends had to pick sides after the split. 'Just in terms of respect for each other. I saw a really close friend of my ex's at a bar a couple months ago, and I was with my best friend,' she explained, before adding, 'We all used to hang out together for a decade or more and then it's like, 'Damn, it's just going to be kind of weird.' Maybe it's just going to be weird for the first few years. " Maren Morris moved past the hurdles... Morris and Hurd share a 5-year-old son, Hayes. Further in the episode, Maren revealed that fortunately, she and her ex had moved past the problems, keeping their son as their priority. 'We're over a year out now ... we get along now and have moved past a lot of it. We're neighbours, and I'm just so fortunate that we have put our son above each other's s—, and it's better for the two of us if we're getting along,' she said, adding that they have the highest respect for each other.
Time of India
14-06-2025
- Entertainment
- Time of India
Why Addison Rae suddenly vanished from social media without warning
Addison Rae might have danced her way into our feeds with lip-syncs and viral trends, but behind the glitter and glam of TikTok stardom, there was a girl feeling deeply misunderstood. In a candid convo on Therapuss with Jake Shane, the 'Headphones On' singer opened up about her decision to retreat from constant online exposure. From small-town star to social media influencer Though millions followed her every move, Addison admitted she was never really showing all of herself, and that was intentional. 'People do not post every inch of their soul online,' she pointed out, via Jake Shane. She simply did what she had to do to make it, and let us not forget, she did. Privacy is the new power She has realised the importance of setting boundaries, not because she is hiding anything, but because not everything deserves a comment section. The bigger the audience, the louder the noise, and Addison is done letting that noise dictate her sense of self. Delays, detours, and doing it her way With the release of her self-titled debut album Addison on June 6, she let the music speak for itself. And when asked why she chose such a simple title, her response? Because the music is her. No gimmicks, no labels, just Addison, as raw and real as she wants to be.
Yahoo
13-06-2025
- Entertainment
- Yahoo
Addison Rae Says Her 'Goal' for Debut Album 'Addison' Was for It to Feel Like an 'R-Rated Libby Lu'
Addison Rae said her debut album was heavily influenced by Club Libby Lu Rae, who grew up in Louisiana, said she's a "southern girl at my core" Rae released her debut album on Friday, June 6Addison Rae had a vision for her debut album — and it pays tribute to her childhood. During a recent appearance on Therapuss with Jake Shane, Rae, 24, revealed that her debut LP Addison was influenced by her favorite store growing up: Club Libby Lu. "The whole goal for the album is for it to feel like R-Rated Libby Lu," Rae who grew up in Louisiana, said. "Libby Lu essentially is like this makeover spot for kids, and I would go there when I was little," she told host Jake Shane. "I've posted photos here before, and it was really cute." Rae — who said she's a "southern girl at my core" — was living in Houston in middle school when she first walked inside a Libby Lu. Now, she associates it with feelings of nostalgia. Club Libby Lu was an experience-based retailer for young girls, which was popularized for hosting dress-up and makeover parties. Their parent company, Saks Fifth Avenue, completed its closure in 2009. Rae released her self-titled debut album on Friday, June 6. During an interview on Quen Blackwell's YouTube series Feeding Starving Celebrities, she opened up about the record. Rae thought about self-titling the album "for a really long time," noting, "when you do hear all of the music like straight through, there's not really a title that like encompasses all of it." 'Everybody that I played it to as well they were just like, 'Oh it just sounds like just like you. Like it just sounds like music you would make,'' she recalled. 'I don't really know what else to call it and so I was like, 'Maybe then the album is just my name.'" To celebrate the release of her LP, Rae took over iconic nightclub The Box in New York City on Thursday, June 5 for a live performance in partnership with Spotify. At the show, she delivered a high-concept production complete with multiple costumes, intricate choreography with backup dancers and reimagined versions of her tracks. At the end of the set, Rae's dancers brought glasses of champagne on stage for a toast "to the beginning." "Thank you for being here with us tonight," said Rae. "Now, go get drunk and have fun!" Read the original article on People
