Latest news with #JamalMohammedObaidAlKaabi
Al Etihad
21-06-2025
- Business
- Al Etihad
Abdulla Al Hamed meets Arab content creators in Cannes
21 June 2025 19:35 CANNES (WAM) Abdulla bin Mohammed bin Butti Al Hamed, Chairman of the National Media Office (NMO) and Chairman of the Board of Directors of the UAE Media Council, met with a number of Arab content creators during his participation in the Cannes Lions International Festival of Creativity in the French city of meeting was attended by Dr. Jamal Mohammed Obaid Al Kaabi, Director-General of the National Media meeting highlighted the upcoming BRIDGE Summit, scheduled to take place in Abu Dhabi this December, as a global platform for fostering media collaboration and developing an advanced media ecosystem that anticipates future Hamed affirmed that the summit provides a vital space for engagement, knowledge exchange and the creation of new media solutions that amplify the positive impact of content. He invited content creators to actively participate in the summit's activities, emphasising their pivotal role in shaping public awareness and delivering creative messages to diverse audiences across digital added that content creation has become a powerful tool for building awareness and culture, and an essential element in supporting the path of sustainable development. Al Hamed also stressed the importance of producing content that reflects Arab culture and issues and communicating them to global audiences, especially in relation to the aspirations of Arab youth for development and prosperity.
Al Etihad
19-05-2025
- Business
- Al Etihad
National Media Office, Presight join forces to optimise UAE's media ecosystem using applied AI
19 May 2025 17:10 ABU DHABI (ALETIHAD)The National Media Office (NMO) has announced a contract award for a strategic project with Presight, the UAE's leading global big data analytics company powered by AI, to deploy artificial intelligence in support of narrative integrity, information governance and the UAE national media at Make it in the Emirates 2025, the partnership is aligned with the NMO's mandate to grow the UAE's media ecosystem in support of national interests, empower a skilled generation to lead the country's media industry, as well as strengthen regional and international standing. This partnership taps into Presight's expertise in sovereign, generative AI capabilities to give the UAE a strategic edge in media situational awareness and insight-driven content part of the initiative, Presight's AI platform for the NMO will deliver real-time sentiment intelligence across billions of media data points daily, helping secure the UAE's media ecosystem and align media messaging with national a world of fast-paced, complex media dynamics, the UAE is seizing the opportunity to lead with innovation. This initiative centres on optimising media ecosystems for national prosperity, enabling the NMO to consolidate its strategic vision, streamline coordination among media institutions, and amplify narratives aligned with national priorities – all through embracing cutting-edge AI first workstream, AI-Driven Media Insights, will use AI to analyse sentiment, extract key narratives, and recommend evidence-based messaging frameworks for national use. The second, a Data Lake for Strategic Advantage, will consolidate UAE media assets and analytical insights into a unified data hub - supporting secure collaboration across the entire UAE media and government ecosystem in a previously unparalleled custom-built AI solutions for the NMO, developed in the UAE for the UAE, will have the potential for real quantified economic benefits from efficiency gains in manual work hours and automation. Other Presight AI solutions deployed elsewhere in the Emirates are estimated to have achieved over Dh1 billion in annual efficiency gains, more than two million labour-hours saved, and 100% automated data processing - delivering measurable outcomes in line with the UAE's Industrial Strategy and Vision Jamal Mohammed Obaid Al Kaabi, Director-General of the National Media Office, affirmed that the Data Repository project is one of the key instruments supporting NMO's vision of a more intelligent, data-driven and interconnected media landscape. He emphasised that the project goes beyond mere data collection, representing a transformative shift in how media is managed, analysed and understood.'The Data Repository provides an advanced infrastructure that enables the integration of various media data sources and their analysis through AI, generating comprehensive insights that underpin strategic planning and contribute to a unified national narrative,' Al Kaabi further stated, 'The platform also enables anticipation and proactive engagement with future trends and issues, further reinforcing the UAE's leadership in adopting AI to serve the national media agenda.'Dr. Al Kaabi highlighted that the project will reshape the media work environment by automating processes and providing intelligent analytical tools that enhance productivity, reduce inefficiencies and increase operational effectiveness. The system will support institutional coordination and help produce more consistent and impactful content that reflects the country's priorities while reaching both local and global audiences with the highest standards of professionalism and Pramotedham, CEO of Presight, said, 'Our mission at Presight is to turn data into insight, and insight into national impact. This collaboration with the National Media Office is a powerful demonstration of how Applied AI, developed and deployed here in the UAE, can serve as a cornerstone for national we're building an intelligence-driven media ecosystem that not only enhances media situational awareness and strategic coordination, but also ensures that the UAE's national narrative is secured, coherent, credible, and globally resonant. "This initiative is a blueprint for how sovereign AI can be leveraged to reinforce institutional alignment, empower content leadership, and ultimately drive national prosperity through smarter, more unified media engagement.'
Broadcast Pro
12-03-2025
- Business
- Broadcast Pro
UAE launches initiative to tranform media industry
Abu Dhabi will host the BRIDGE summit in December, uniting thousands of media professionals to shape the future of the industry. The UAE National Media Office has introduced BRIDGE, an initiative aimed at empowering media professionals, fostering innovation and promoting responsible journalism in the digital era. Operated by the non-profit BRIDGE Foundation, the initiative seeks to build a dynamic, inclusive media ecosystem that supports collaboration and ethical storytelling. The launch event, led by H.E. Abdullah bin Mohammed bin Butti Al Hamed, Chairman of the UAE National Media Office, alongside H.E. Dr. Jamal Mohammed Obaid Al Kaabi and Richard Attias, Founder & Chairman of Richard Attias & Associates, brought together top journalists, publishers, investors and thought leaders. Their shared mission: to shape the future of media through strategic action and innovation. H.E. Abdullah bin Mohammed bin Butti Al Hamed said: 'Media is the pulse of a thriving society. It informs and inspires us, it shapes global perceptions and influences international dialogues, and it connects cultures from around the world. By convening the brightest minds from across the global media landscape, this initiative will empower the next generation of storytellers, invest in ethical AI, champion press freedoms, and ensure that authenticity and integrity remain at the core of our industry.' As AI-driven disruptions reshape the media landscape, BRIDGE aims to serve as a global hub for thought leadership, technological advancements and investment. It will equip media professionals with the tools and networks needed to navigate digital transformation. Richard Attias added: 'This platform is built on the belief that partnerships, not silos, will define the future — particularly when it comes to media. The media is not just a witness to history; it is a force that shapes it.' BRIDGE functions as a year-round platform for engagement, collaboration, and action, culminating with the world's largest and most influential gathering of media in Abu Dhabi on December 8-10, 2025. H.E. Dr. Jamal Mohammed Obaid Al Kaabi commented: 'BRIDGE is designed to tackle the most pressing challenges of our industry and deliver real-world solutions. It is not just about dialogue—it is about economic opportunity. At our flagship December conference, the BRIDGE Showcase and Marketplace will be a launchpad for startups, a deal-making hub for investors, and a catalyst for business collaboration.' Further details on BRIDGE's strategic roadmap will be announced later this year in Abu Dhabi.
Zawya
12-03-2025
- Business
- Zawya
UAE launches BRIDGE: A global initiative to transform the media landscape
WASHINGTON/PRNewswire/ -- In a bold move to redefine the future of global media, the UAE National Media Office today unveiled BRIDGE, a groundbreaking initiative designed to create a dynamic and inclusive ecosystem that empowers media professionals, fosters innovation, and champions responsible journalism in the digital age. The initiative will be powered by a non-profit vehicle, the BRIDGE Foundation. The initiative was launched by His Excellency Abdullah bin Mohammed bin Butti Al Hamed, Chairman of the UAE National Media Office, alongside His Excellency Dr. Jamal Mohammed Obaid Al Kaabi, Director-General of the UAE National Media Office, and Richard Attias, Founder & Chairman, Richard Attias & Associates. The event brought together a powerhouse of journalists, publishers, innovators, investors, policymakers, and thought leaders from around the world, united by a common goal: to shape the future of media through collaboration, innovation, and strategic action. "Media is the pulse of a thriving society. It informs and inspires us, it shapes global perceptions and influences international dialogues, and it connects cultures from around the world," said H.E. Abdullah bin Mohammed bin Butti Al Hamed. "By convening the brightest minds from across the global media landscape, this initiative will empower the next generation of storytellers, invest in ethical AI, champion press freedoms, and ensure that authenticity and integrity remain at the core of our industry." As the media grapples with AI-driven disruptions, shifting audience behaviors, and evolving business models, BRIDGE seeks to provide a global forum for thought leadership, investment, and technological advancement. The initiative will serve as a catalyst for future-focused media strategies, equipping industry professionals with the tools, networks, and insights needed to thrive in an era of digital transformation. "This platform is built on the belief that partnerships, not silos, will define the future — particularly when it comes to media. The media is not just a witness to history; it is a force that shapes it," said Richard Attias. BRIDGE functions as a year-round platform for engagement, collaboration, and action, culminating with the world's largest and most influential gathering of media in Abu Dhabi on December 8-10, 2025. "BRIDGE is designed to tackle the most pressing challenges of our industry and deliver real-world solutions. It is not just about dialogue—it is about economic opportunity," said H.E. Dr. Jamal Mohammed Obaid Al Kaabi. "At our flagship December conference, the BRIDGE Showcase and Marketplace will be a launchpad for startups, a deal-making hub for investors, and a catalyst for business collaboration." BRIDGE will build upon the UAE's position as a leader in innovation, investment, and AI policy. Further details on the initiative's strategic partnerships, objectives, and roadmap will be revealed in Abu Dhabi this December. For more information, visit The United Arab Emirates National Media Office.
