Latest news with #JamieHeller
Business Insider
05-07-2025
- Entertainment
- Business Insider
Dive into these six summer reads, recommended by BI's editors
Happy Fourth! Your cookout's soundtrack may sound a little bland this season since there's no song of the summer. Waaaah! Here's why there's no new bops. While you're here, subscribe to Defense Flash, BI's new guide to the latest innovations in military strategy, defense tech, and more delivered right to your inbox every week. If this was forwarded to you, sign up here here. This week's dispatch Poolside page turners After the cookout, and the party, and the drinking, and the water play, you'll be yearning for some quiet time. And if you're like me, that means curling up with a good book. There are plenty of old and new summer reads to make you forget about going back to work next week. I asked six of our editors at Business Insider what their favorite reads are. Here's what they said: Jamie Heller, Editor in Chief: I just finished " The Bee Sting" by Paul Murray, and I mostly couldn't put it down! In this family saga set in Ireland, Murray develops consuming characters and keeps you in suspense, all with a writing style that's distinct but also easy to follow and enjoy. I highly recommend it! Bartie Scott, Deputy Editor, Economy:" Tom Lake" by Ann Patchett makes a great summer read with its whirlwind romance and heartwarming mother-daughter dynamics. While the material is sweet and whimsical, Patchett's writing is high quality, and if audiobooks are more your style — or if you're picky about narrators — it's worth knowing that Meryl Streep reads this one. Bryan Erickson, Executive Creative Director: I am rereading " Capote's Women" by Laurence Leamer because much like the series, "Feud: Capote vs. The Swans," once was not enough. I identify with Truman's scarf-wearing escapism, and am slightly obsessed with the NYC that came before me. Paige DiFiore-Wohr, Deputy Editor, Freelance: If you're looking for a suspenseful, twist-filled story about friendship, betrayal, and redemption, " The Drowning Woman" by Robyn Harding is the book for you. The story follows a once-successful restaurant owner who's now living out of her car as she encounters a rich socialite who's about to change her life. Nothing is as it seems, and no one can be trusted. I finished this thriller in less than a day. Tracy Connor, Standards Editor: I devoured " Pineapple Street" by Jenny Jackson by the side of a pool last summer, relishing every twist in the tale of a rich New York City family grappling with relationship, parenting, and personal problems. It's a modern and sharper version of the delicious epics I used to sneak from my parents' bedstand in the 1970s. Joe Ciolli, Executive Editor, Markets and Investing:" Our Band Could Be Your Life" by Michael Azerrad is a compelling look at how independent musicians forged their careers in the pre-internet era. Thirteen chapters dive into 13 bands who developed crucial networks for the music and touring industries we know today. I don't even like most of the bands, but it's still the best music book I've ever read. BI may earn a commission if you purchase through our links.
Business Insider
18-06-2025
- Business
- Business Insider
As an AI entrepreneur, will.i.am says data privacy and training the next generation should be prioritized
Musician and founder of the platform spoke during Business Insider's CMO Insider breakfast at Cannes. He discussed everything from AI to data privacy. This article is part of " CMO Insider," a series on marketing leadership and innovation. Musician, producer, and entrepreneur compared AI to early video games during a discussion at Business Insider's CMO Insider breakfast at Cannes on Tuesday. "AI is in its infancy," he said. "It's Pac-Man; it ain't even Halo yet." Now a founder of the platform , was interviewed by Jamie Heller, the editor in chief of Business Insider, at the event, which had BCG as its founding sponsor. Early video games, said, required a level of imagination from the player in the absence of sophisticated graphics and a real story. This same level of imagination is needed from "the people that love AI, the folks whose imagination is doing the work as you're training it or it's learning from your imagination," he said. He said AI will not stifle creativity, but provide room to enhance it. While AI may be in its early stages, its potential impact over the next few years is undeniable. One area that will need to adjust to make way for AI is higher education. That is why, said, recently partnered with Arizona State University to provide technology to help enhance the learning experience and prepare students for the reality that awaits them upon graduation at the end of the decade. "When you go out into the world, you're not just competing with humans," he said of these students. Rather, there's an "onslaught of agents" that are replacing the jobs that students are going to school for, and there's no one trying to offset how they compete with them, he said. He said working with is going to provide a path so that students will make an agent of their own; when they graduate, so will their agent. "Humans have to be able to compete with the marketplace, and that marketplace is going to be like ghost bots that are going to be doing amazing work," he added. Like-minded partners is currently working with brands like Formula 1, Mercedes, and Qualcomm. In looking for brands to work with, said that there has to be a sense of shared values. "If the values aren't aligned, that could be a problem," he said. "For example, it'll be hard for us to work with companies that have data privacy practices that don't really gel with how we want to move in this AI space." He added that he's fearful that AI could follow the same trajectory of many social media platforms, whose data practices have been "parasitic." "There have been lots of issues with data practices and lack of regulations and governance around it," he said. "So if that is to come into this new age we are stepping into with AI, it's not a good result."
Business Insider
04-06-2025
- Business
- Business Insider
Marketing leaders from Citi, Salesforce and BCG share a stage with music legend will.i.am at BI's Cannes Lions breakfast event
The convergence of marketing, media, and technology has made the job of chief marketing officer more complex, and more full of possibilities. Business Insider zeroes in on this trend in its third-annual CMO Insider Breakfast at this year's Cannes Lions International Festival of Creativity on June 17, 2025. BCG is the founding sponsor of the event. The event — titled "The Age of Convergence: Is Your Brand Built to Win?" — will explore how brands need to be especially bold to stand out in this period of rapid transformation. Speakers will talk about how brands can be distinctive in this demanding environment where consumers want a seamless experience from virtual to physical worlds, and seek meaningful engagement despite the flood of content coming from various sources. The invite-only event will convene CMOs from the largest brands in the world to both learn and discuss how these trends are affecting their roles and responsibilities—and how they can better address the ramifications. The event will feature three sessions featuring the following speakers: music icon and founder and CEO of will be interviewed by Business Insider's editor in chief, Jamie Heller, about the intersection of innovation, tech, and culture. The renowned musical artist will provide insights for brands that are looking to leverage storytelling amid this state of convergence. Jessica Apotheker, BCG's global chief marketing officer, managing director and senior partner, joins Business Insider's Maggie Millanow, chief revenue officer, to share exclusive insights on transformation and innovation from BCG's annual CMO survey. An industry leadership panel featuring Alex Craddock, CMO and chief content officer at Citi; Ariel Kelman, president and CMO at Salesforce; Kory Marchisotto, CMO, e.l.f. Beauty; and Melody Lee, chief marketing officer at Mercedes-Benz USA. The panel — moderated by Business Insider's editor in chief, Life, Joi-Marie McKenzie — will focus on how marketers are blending AI, storytelling, and cultural relevance to connect with their customers. Business Insider will publish a detailed recap of the event at a later time.
