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Entrepreneur
2 days ago
- Business
- Entrepreneur
Rising Cybersecurity Demand Drives Kaspersky's India Business Up 24%
Building on this momentum, Kaspersky has significantly strengthened its presence in India by tripling its local headcount over the past two years You're reading Entrepreneur India, an international franchise of Entrepreneur Media. Kaspersky, a leading provider of cybersecurity and data privacy, recorded a 24 per cent year-over-year (YoY) increase in total product sales in India during 2024, driven by strong demand for cyber security solutions in the country. The B2B segment grew 20 per cent, while the B2C segment saw an impressive 30 per cent growth. Notably, Kaspersky Threat Data Feeds, the company's threat intelligence solution designed for large enterprises and SMBs, experienced a YoY growth of over 209 per cent. Additionally, the Endpoint Detection and Response (EDR) Optimum variant recorded a 44 YoY increase. Jaydeep Singh, General Manager for India at Kaspersky said, "The Indian cybersecurity market is one of the top performing markets for Kaspersky in South Asia. We have shown an impressive growth rate across all our target product groups for the country. This signals the fact that Indian users, both in the B2B and B2C segments, are aware of the threat incidents and are willing to take solid cybersecurity measures to protect themselves. This is also underscored by the cybersecurity and digital safety initiatives being taken by the Indian government." "The measures around cyber threat awareness, the DPDP Act and the RBI guidelines for cybersecurity have also helped the users in India understand the critical need for intelligence-led cybersecurity. This has helped us to grow in the market and we are ready to continue this momentum in 2025," he added. Building on this momentum, Kaspersky has significantly strengthened its presence in India by tripling its local headcount over the past two years. The company now operates with a growing team focused on expanding its capabilities across sales, pre-sales, technical support, and customer experience. India is also emerging as a key innovation and intelligence hub for Kaspersky, with regional researchers monitoring over 900 advanced persistent threat (APT) groups daily as part of its global threat tracking infrastructure. Additionally, the India team contributes to digital footprint intelligence (DFI) operations, including brand protection and takedown services, which are increasingly in demand across the region. These investments are part of Kaspersky's strategy to capitalize on India's cybersecurity potential and address the rising volume of threats targeting enterprises and individuals. In 2024 alone, the company saw strong double-digit growth in India, reinforcing its position as a high-priority market within the Asia Pacific region. The year of 2024 also marked the presentation of the company's new flagship product line, Kaspersky Next. The portfolio combines robust endpoint protection with the transparency and speed of EDR (Endpoint Detection and Response) alongside the visibility and powerful tools of XDR (Extended Detection and Response), giving a further boost to the company's B2B ecosystem sales.
Time of India
27-04-2025
- Business
- Time of India
Cybersecurity firm Kaspersky bets big on India as key growth market
Cybersecurity firm Kaspersky is betting on India as a strategic growth market, recognising the country's rapid digitalisation and increasing cybersecurity needs, and aims to expand local teams and strengthen collaborations across various sectors. General Manager for India region at Kaspersky Jaydeep Singh shared that the company has tripled its workforce in the country in the past two years, with new hires in sales, pre-sales, and support roles. He also highlighted the presence of global research teams based in India that monitor more than 900 advanced persistent threat (APT) groups daily. "In the last two years, we have tripled our employee base in have part of the global research teams based out of India who do the threat hunting," Singh told PTI on the sidelines of GITEX Asia 2025. GReAT (Kaspersky Global Research and Analysis Team) plays a crucial role in Kaspersky's global threat intelligence operations. Kaspersky is investing in digital footprint intelligence (DFI) analysts to bolster services, including brand monitoring and takedown operations. Kaspersky views India as a key innovation hub and plans to continue expanding its resources and research capabilities within the country. "We are expanding quite a bit both in respect to our key resources, and researchers in the Indian geography," Singh noted. The company emphasises its commitment to building local talent and is actively collaborating with government agencies and private sector entities to enhance cybersecurity awareness and infrastructure. Kaspersky is engaging with state governments and nodal agencies like CERT-In to develop cyber defence programmes and training initiatives. Singh also praised the Indian regulatory environment, highlighting the pragmatic nature of acts like the Digital Personal Data Protection Act (DPDP) and robust guidelines from agencies such as the RBI and SEBI. He anticipates further developments in AI regulation and expressed Kaspersky's willingness to collaborate and provide input to policymakers. With a growing base of internet users, the need for robust cyber technologies is rapidly increasing, especially to protect internet-facing assets, mobile handsets, and operational technology (OT) systems. Kaspersky detects over 450,000 unique malware samples daily, leveraging AI and machine learning in its research and mitigation strategies. Singh emphasised the need to create a " cyber immune world " where systems are highly resistant to breaches, particularly in both IT and OT environments. "What we are seeing in the last decade or so is that the intensity of attacks on the IT systems and the OT systems has increased tremendously. So, we expect that cyber immunity as a concept will become stronger and will become more relevant over the next decade time also. "So, Kaspersky is investing big time in India, in the last 2 years we have increased our commitment nearly three times. What we looking at is India to be a innovation hub for us. A hub for a lot of collaboration with agencies, and we see great potential over the next decades' time to be part of the India's growth story and a part of this cyber resilience story for the Indian market," Singh said. The Russian firm recorded a double-digit growth in India in 2024.
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Business Standard
27-04-2025
- Business
- Business Standard
Kaspersky bets big on India, focuses on strengthening resources, R&D
Cybersecurity firm Kaspersky is betting on India as a strategic growth market, recognising the country's rapid digitalisation and increasing cybersecurity needs, and aims to expand local teams and strengthen collaborations across various sectors. General Manager for India region at Kaspersky Jaydeep Singh shared that the company has tripled its workforce in the country in the past two years, with new hires in sales, pre-sales, and support roles. He also highlighted the presence of global research teams based in India that monitor more than 900 advanced persistent threat (APT) groups daily. "In the last two years, we have tripled our employee base in have part of the global research teams based out of India who do the threat hunting," Singh told PTI on the sidelines of GITEX Asia 2025. GReAT (Kaspersky Global Research and Analysis Team) plays a crucial role in Kaspersky's global threat intelligence operations. Kaspersky is investing in digital footprint intelligence (DFI) analysts to bolster services, including brand monitoring and takedown operations. Kaspersky views India as a key innovation hub and plans to continue expanding its resources and research capabilities within the country. "We are expanding quite a bit both in respect to our key resources, and researchers in the Indian geography," Singh noted. The company emphasises its commitment to building local talent and is actively collaborating with government agencies and private sector entities to enhance cybersecurity awareness and infrastructure. Kaspersky is engaging with state governments and nodal agencies like CERT-In to develop cyber defence programmes and training initiatives. Singh also praised the Indian regulatory environment, highlighting the pragmatic nature of acts like the Digital Personal Data Protection Act (DPDP) and robust guidelines from agencies such as the RBI and SEBI. He anticipates further developments in AI regulation and expressed Kaspersky's willingness to collaborate and provide input to policymakers. With a growing base of internet users, the need for robust cyber technologies is rapidly increasing, especially to protect internet-facing assets, mobile handsets, and operational technology (OT) systems. Kaspersky detects over 450,000 unique malware samples daily, leveraging AI and machine learning in its research and mitigation strategies. Singh emphasised the need to create a "cyber immune world" where systems are highly resistant to breaches, particularly in both IT and OT environments. "What we are seeing in the last decade or so is that the intensity of attacks on the IT systems and the OT systems has increased tremendously. So, we expect that cyber immunity as a concept will become stronger and will become more relevant over the next decade time also. "So, Kaspersky is investing big time in India, in the last 2 years we have increased our commitment nearly three times. What we looking at is India to be a innovation hub for us. A hub for a lot of collaboration with agencies, and we see great potential over the next decades' time to be part of the India's growth story and a part of this cyber resilience story for the Indian market," Singh said. The Russian firm recorded a double-digit growth in India in 2024.
Time of India
27-04-2025
- Business
- Time of India
Cybersecurity firm Kaspersky bets big on India as key growth market
Cybersecurity firm Kaspersky is betting on India as a strategic growth market, recognising the country's rapid digitalisation and increasing cybersecurity needs, and aims to expand local teams and strengthen collaborations across various sectors. General Manager for India region at Kaspersky Jaydeep Singh shared that the company has tripled its workforce in the country in the past two years, with new hires in sales, pre-sales, and support roles. #Pahalgam Terrorist Attack India stares at a 'water bomb' threat as it freezes Indus Treaty India readies short, mid & long-term Indus River plans Shehbaz Sharif calls India's stand "worn-out narrative" He also highlighted the presence of global research teams based in India that monitor more than 900 advanced persistent threat (APT) groups daily. "In the last two years, we have tripled our employee base in have part of the global research teams based out of India who do the threat hunting," Singh told PTI on the sidelines of GITEX Asia 2025. Play Video Pause Skip Backward Skip Forward Unmute Current Time 0:00 / Duration 0:00 Loaded : 0% 0:00 Stream Type LIVE Seek to live, currently behind live LIVE Remaining Time - 0:00 1x Playback Rate Chapters Chapters Descriptions descriptions off , selected Captions captions settings , opens captions settings dialog captions off , selected Audio Track Picture-in-Picture Fullscreen This is a modal window. Beginning of dialog window. Escape will cancel and close the window. Text Color White Black Red Green Blue Yellow Magenta Cyan Opacity Opaque Semi-Transparent Text Background Color Black White Red Green Blue Yellow Magenta Cyan Opacity Opaque Semi-Transparent Transparent Caption Area Background Color Black White Red Green Blue Yellow Magenta Cyan Opacity Transparent Semi-Transparent Opaque Font Size 50% 75% 100% 125% 150% 175% 200% 300% 400% Text Edge Style None Raised Depressed Uniform Drop shadow Font Family Proportional Sans-Serif Monospace Sans-Serif Proportional Serif Monospace Serif Casual Script Small Caps Reset restore all settings to the default values Done Close Modal Dialog End of dialog window. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Google Brain Co-Founder Breaks His Silence: Read These 5 Books And Turn Your Life Around Blinkist: Andrew Ng's Reading List Undo GReAT (Kaspersky Global Research and Analysis Team) plays a crucial role in Kaspersky's global threat intelligence operations. Kaspersky is investing in digital footprint intelligence (DFI) analysts to bolster services, including brand monitoring and takedown operations. Kaspersky views India as a key innovation hub and plans to continue expanding its resources and research capabilities within the country. Live Events "We are expanding quite a bit both in respect to our key resources, and researchers in the Indian geography," Singh noted. Discover the stories of your interest Blockchain 5 Stories Cyber-safety 7 Stories Fintech 9 Stories E-comm 9 Stories ML 8 Stories Edtech 6 Stories The company emphasises its commitment to building local talent and is actively collaborating with government agencies and private sector entities to enhance cybersecurity awareness and infrastructure. Kaspersky is engaging with state governments and nodal agencies like CERT-In to develop cyber defence programmes and training initiatives. Singh also praised the Indian regulatory environment, highlighting the pragmatic nature of acts like the Digital Personal Data Protection Act (DPDP) and robust guidelines from agencies such as the RBI and SEBI. He anticipates further developments in AI regulation and expressed Kaspersky's willingness to collaborate and provide input to policymakers. With a growing base of internet users, the need for robust cyber technologies is rapidly increasing, especially to protect internet-facing assets, mobile handsets, and operational technology (OT) systems. Kaspersky detects over 450,000 unique malware samples daily, leveraging AI and machine learning in its research and mitigation strategies. Singh emphasised the need to create a " cyber immune world " where systems are highly resistant to breaches, particularly in both IT and OT environments. "What we are seeing in the last decade or so is that the intensity of attacks on the IT systems and the OT systems has increased tremendously. So, we expect that cyber immunity as a concept will become stronger and will become more relevant over the next decade time also. "So, Kaspersky is investing big time in India, in the last 2 years we have increased our commitment nearly three times. What we looking at is India to be a innovation hub for us. A hub for a lot of collaboration with agencies, and we see great potential over the next decades' time to be part of the India's growth story and a part of this cyber resilience story for the Indian market," Singh said. The Russian firm recorded a double-digit growth in India in 2024.
