Latest news with #Johnnie-O


USA Today
07-07-2025
- Entertainment
- USA Today
Company bridges gap between East Coast prep and West Coast casual (and is having a sale)
20 years later, Johnnie-O is still bridging the gap between East Coast prep and West Coast casual. It would be easy to laugh at a phrase like "golf apparel innovations," but when you've patented things like the Tweener button or adding a fourth button to a polo, we think its well deserved. Known for their surfboard logo and clothing you could wear on the golf course, at the beach, or out on the town, Johnnie-O is once again offering its End of Season Sale, allowing customers to save up to 50% on products like polos, shorts, quarter zips, button downs. Check out some of our favorite items included in the End of Season Sale and some of the other new items we love from Johnnie-O. Shop Johnnie-O End of Season Sale Johnnie-O Golf Polo sale Johnnie-O shorts sale MORE SALES: 8 Early Prime Day golf deals that could save you up to 51% Johnnie-O quarter zip sale Johnnie-O T-shirt sale Johnnie-O Game Day Collection The perfect gift for a sports fan, the Game Day Collection is not included in the current sale, but we still think it's worth your time. Check out the comfortable and stylish Johnnie-O gear you love with the logo of your favorite college, baseball team, hockey team, golf tournament, and so much more.


Tom's Guide
03-07-2025
- Lifestyle
- Tom's Guide
I swear by Johnnie-O golf apparel, and this rare sale means it's time to stock up on my favorites — up to 50% off
I love Johnnie-O. Ever since I discovered the brand, I've been obsessed with the polos and pants it offers. For comfort and style, it's impossible to beat the company's goodies. But it's prohibitively expensive. I'm talking about $100 or more for a polo with even higher prices for pants and other items. Currently, Johnnie-O is hosting an end-of-season sale, offering 50% off all apparel items. It's so rare for Johnnie-O to have sales, so when you have a chance to get some of the best golf apparel on the market at a discounted price, you want to jump on it quickly. To get more deals, be sure to check out the best early Amazon Prime Day deals available now. If you're a big fan of Johnnie-O products like me, you might want to snag a hat to represent your favorite golf clothing brand on and off the course — especially with the UPF 50 sun blocking. I have a different Johnnie-O hat and I love it. Johnnie-O has recently brought back its cotton polos, and while they may not be the best choice for a hot summer day, they're incredibly comfortable. I have one, and I would recommend going up a size to ensure you have enough room. This is the other version of the classic four-button polo from Johnnie-O, featuring a solid pattern instead of stripes. You'll still want to size up, but if you crave comfort, this is a great polo to grab. This is one of Johnnie-O's performance polos, perfect for those hot summer rounds. It's made with 93% polyester and 7% spandex, which is a great blend. I wear my Johnnie-O performance polo whenever it comes out of the wash, as it's one of my favorite golf polos (and I have a lot of golf polos). This shirt offers a different feel than the jersey one, while still being made with 93% Polyester and 7% Spandex. It's moisture-wicking and breathable for maximum on-course comfort. The daisy pattern offers a bit of visual interest without being over-the-top — a staple of Johnnie-O's apparel. This polo is made from 88% Polyester and 12% Spandex, which makes it slightly lighter than other polos from the company. Johnnie-O says it's 30% lighter than the standard jersey, which is even better for keeping cool in the heat. Johnnie-O makes my favorite pair of pants (specifically the Momentum Stretch Knit Performance Pant), but those aren't on sale. However, this lightweight pair of cotton-blend shorts is, and they're worth getting with a $30 discount. These are described as being "like a classic Bermuda-style short with lightweight fabric and a touch of stretch," so they're versatile.
Yahoo
28-05-2025
- Business
- Yahoo
The St. Joe Company Announces Johnnie-O as the Latest National Retail Tenant to Join Watersound® Town Center
PANAMA CITY BEACH, Fla., May 28, 2025--(BUSINESS WIRE)--The St. Joe Company (NYSE: JOE) ("St. Joe") announces Johnnie-O as the latest national retail tenant to join Watersound Town Center, St. Joe's open-air, lifestyle center at the entrance to the Watersound Origins® residential community in Inlet Beach, Florida. The Johnnie-O retail store will be located in the approximately 13,000 square foot multi-tenant retail building currently under construction with new storefront retail leasing opportunities currently available. Celebrating its 20th anniversary, the California-based clothier is known for its position in the premium golf apparel market, blending West Coast casual with East Coast prep aesthetics for men and women. With products distributed through nearly 2,000 golf shops across the country, this will be the Johnnie-O apparel company's 13th branded retail store. "We are thrilled to welcome the Johnnie-O brand to Watersound Town Center. Our focus is on attracting recognized retailers like Johnnie-O that are looking to establish a flagship presence in a lifestyle center and to introduce their brand in a high-performing market," said Rebecca Waters, Director of Commercial Sales and Leasing at St. Joe. "With each phase of expansion, the center continues to evolve into a premier destination planned for 400,000 square feet of leasable space at build-out, meeting market demand from restaurant, retail and office tenants." With the new multi-tenant retail building, Watersound Town Center will feature approximately 169,000 square feet of leasable retail, restaurant and office space with current tenants including Publix Super Market, Starbucks, and Ambrosia Prime Seafood and Steaks, among others. Additionally, Summer House Lifestyle, an interior design studio and lifestyle boutique opened this year, and construction has begun on the third phase of Watersound Executive Suites, which will offer 12 individual offices for lease in addition to the 25 occupied suites. "The momentum at Watersound Town Center continues to build as we welcome recognized brands along with curated, local favorites. Northwest Florida continues to emerge as a vibrant hub for retail growth, with new businesses entering the market and established brands expanding their footprint across the region," said William Brock, Vice President for Commercial Real Estate at St. Joe. "Our area's robust retail environment reflects a dynamic mix of economic growth, tourism-driven demand, and a strong commitment to community-focused development." Strategically positioned at the entrance to the Watersound Origins community and near the iconic towns along Scenic Highway 30A, Watersound Town Center has a built-in pipeline of affluent, year-round customers strengthened by the more than five million annual visitors to South Walton. For more information about Watersound Town Center and leasing opportunities, visit Important Notice Regarding Forward-Looking Statements This press release contains "forward-looking statements," within the meaning of Section 21E of the Exchange Act, including statements regarding Watersound Town Center, including future retail, dining, and office space. These forward-looking statements are qualified in their entirety by cautionary statements and risk factors set forth in St. Joe's filings with the SEC, including its Annual Report on Form 10-K for the year ended December 31, 2024 and subsequent current report filings as well as (1) the ability of Watersound Town Center to complete the proposed construction as currently contemplated and (2) the interest of prospective tenants and customers. About The St. Joe Company The St. Joe Company is a diversified real estate development, asset management and operating company with real estate assets and operations in Northwest Florida. The Company intends to use existing assets for residential, hospitality and commercial ventures. The St. Joe Company has significant residential and commercial land-use entitlements and actively seeks higher and better uses for its real estate assets through a range of development activities. More information about The St. Joe Company can be found on its website at ©2025 The St Joe Company. "St. Joe®," "JOE®," the "Taking Flight" Design®," "St. Joe (and Taking Flight Design)®," "Watersound Origins®," and "Watersound®" are registered service marks of The St. Joe Company. View source version on Contacts St. Joe Investor Relations Contact:Marek BakunChief Financial St. Joe Media Relations Contact:Mary Beth LovingoodCorporate Director of Sign in to access your portfolio


Business Wire
28-05-2025
- Business
- Business Wire
The St. Joe Company Announces Johnnie-O as the Latest National Retail Tenant to Join Watersound ® Town Center
PANAMA CITY BEACH, Fla.--(BUSINESS WIRE)--The St. Joe Company (NYSE: JOE) ('St. Joe') announces Johnnie-O as the latest national retail tenant to join Watersound Town Center, St. Joe's open-air, lifestyle center at the entrance to the Watersound Origins ® residential community in Inlet Beach, Florida. The Johnnie-O retail store will be located in the approximately 13,000 square foot multi-tenant retail building currently under construction with new storefront retail leasing opportunities currently available. Celebrating its 20 th anniversary, the California-based clothier is known for its position in the premium golf apparel market, blending West Coast casual with East Coast prep aesthetics for men and women. With products distributed through nearly 2,000 golf shops across the country, this will be the Johnnie-O apparel company's 13 th branded retail store. 'We are thrilled to welcome the Johnnie-O brand to Watersound Town Center. Our focus is on attracting recognized retailers like Johnnie-O that are looking to establish a flagship presence in a lifestyle center and to introduce their brand in a high-performing market,' said Rebecca Waters, Director of Commercial Sales and Leasing at St. Joe. 'With each phase of expansion, the center continues to evolve into a premier destination planned for 400,000 square feet of leasable space at build-out, meeting market demand from restaurant, retail and office tenants.' With the new multi-tenant retail building, Watersound Town Center will feature approximately 169,000 square feet of leasable retail, restaurant and office space with current tenants including Publix Super Market, Starbucks, and Ambrosia Prime Seafood and Steaks, among others. Additionally, Summer House Lifestyle, an interior design studio and lifestyle boutique opened this year, and construction has begun on the third phase of Watersound Executive Suites, which will offer 12 individual offices for lease in addition to the 25 occupied suites. 'The momentum at Watersound Town Center continues to build as we welcome recognized brands along with curated, local favorites. Northwest Florida continues to emerge as a vibrant hub for retail growth, with new businesses entering the market and established brands expanding their footprint across the region,' said William Brock, Vice President for Commercial Real Estate at St. Joe. 'Our area's robust retail environment reflects a dynamic mix of economic growth, tourism-driven demand, and a strong commitment to community-focused development.' Strategically positioned at the entrance to the Watersound Origins community and near the iconic towns along Scenic Highway 30A, Watersound Town Center has a built-in pipeline of affluent, year-round customers strengthened by the more than five million annual visitors to South Walton. For more information about Watersound Town Center and leasing opportunities, visit Important Notice Regarding Forward-Looking Statements This press release contains 'forward-looking statements,' within the meaning of Section 21E of the Exchange Act, including statements regarding Watersound Town Center, including future retail, dining, and office space. These forward-looking statements are qualified in their entirety by cautionary statements and risk factors set forth in St. Joe's filings with the SEC, including its Annual Report on Form 10-K for the year ended December 31, 2024 and subsequent current report filings as well as (1) the ability of Watersound Town Center to complete the proposed construction as currently contemplated and (2) the interest of prospective tenants and customers. About The St. Joe Company The St. Joe Company is a diversified real estate development, asset management and operating company with real estate assets and operations in Northwest Florida. The Company intends to use existing assets for residential, hospitality and commercial ventures. The St. Joe Company has significant residential and commercial land-use entitlements and actively seeks higher and better uses for its real estate assets through a range of development activities. More information about The St. Joe Company can be found on its website at ©2025 The St Joe Company. 'St. Joe ®,' 'JOE ®,' the 'Taking Flight' Design ®,' 'St. Joe (and Taking Flight Design) ®,' 'Watersound Origins ®,' and 'Watersound ® ' are registered service marks of The St. Joe Company.


Forbes
25-03-2025
- Business
- Forbes
Masters Week Has Become The Super Bowl Of Golf Retail
Golf Pride's 2025 Honorary Starter grips GRAVITY WELL STUDIO Golf's first major tees off April 10, but the retail frenzy is already in full swing. It seems like every golf brand under the sun rolls out a collection tied to the quest for the green jacket, but you won't find one actually called 'The Masters Collection' without inviting legal scrutiny. Augusta National strictly controls the use of its name and likeness, preventing brands from directly referencing 'The Masters' or appropriating their iconic logos. To ride the tournament's wave of excitement, companies must craft limited-edition releases that evoke Augusta's mystique—without explicitly naming the event or infringing on trademarks. As a result, brands get creative with their marketing, leaning on green-and-yellow color palettes, floral tributes to Augusta's famous azaleas and dogwoods, and even nods to the tournament's legendary concession stand offerings. Santa Monica-based clothier Johnnie-O, for example, leans into the month where casual golf fans first start tuning into tour action. 'We talked about it and felt with April Major, people would understand what it is—without being offensive to our friends at Augusta National,' Dave Neville, the brand's senior vice president of marketing, explained. The collection includes a yellow tee with a drink recipe for happiness, blending tourney totems like '10 oz. of pimento cheese' and taking 'Thursday and Friday off.' These limited-run releases aren't just about a quick sales boost; they help brands capture new customers who may stick around after the azaleas fade. With just a few weeks to capitalize on the tournament buzz, companies keep releases limited, aiming for quick sell-through. The strategy isn't solely about moving product—it's also a way to gauge which products resonate most—whether that's tees, polos, hats, or belts—while leaving a lasting impression on new customers drawn in by the hype. 'You have this window of a couple weeks before the tournament and maybe the week of the tournament and maybe the week after. But after that people are moving on to other things,' Neville explained. He added that last year, their sales for April were up 30% month-over-month compared with March. In 2023, when Sam Bennett captured the spotlight as the low amateur at the Masters—sporting the Johnnie-O logo—interest in the brand surged. Johnnie-O's April Major collection Johnnie-O 'An amazing story with him coming off the U.S. Amateur and ending up in Butler Cabin. From that Sunday we saw a 58% in rise in search on our website and an 85% increase in new customers, who made up 50% of sales that week,' Neville explained. Golf tee maker Western Birch's Augusta inspired line showcases the most famous blooms on the grounds of the storied golf club that also serve as the names of Amen Corner's 11th, 12th, and 13th holes with floral prints of white dogwood, golden bell, and azalea flowers in the cup the ball perches on. Meanwhile grip maker Golf Pride—whose equipment has been in the hands of 44 past Masters champions—dubs their tourney tie-in 'honorary starter,' after the tradition of golf legends hitting ceremonial tee shots to ring in the major. This year's line includes a tour velvet grip with an azalea theme and a Masters-inspired putter grip. While the tournament doesn't necessarily drive a major sales spike, it does create a notable uptick in engagement. 'For Golf Pride, it's less about seeing a significant spike as we consistently see our sales ramp in late Q1,' Eric Gibson, the brand's chief marketing officer said. 'However, much like other brands, we see more of an interest/engagement spike.' Hans-Christian Meyer, group chief executive officer of has noticed a shift in consumer behavior around Masters Week, particularly mid-tournament. 'Fans are following what their favorite players wear almost in real time and they're ready to buy as soon as they see it. Our scripted looks and limited-edition Tour drops, worn by top players like Viktor Hovland and Matthieu Pavon, create instant demand. We've also seen a shift toward styles that have life beyond the course, which is why we always create pieces that align with a more versatile, lifestyle-focused wardrobe.' Manors Golf, one of the clothing brands found in PGA Tour 2k25, was on the big tourney tie-in bandwagon early in their brand's lifecycle—they worked directly with The Open on an official collection three years back. They've since made a strategic choice not to align any of their drops around Majors. 'It can be a license-minefield, and unless you are working directly with the organization, it's best to stay clear—especially with such a strong marque like The Masters,' Manors cofounder Jojo Regan explained. 'Added to this, it's quite a hackneyed territory. How many more pimento cheese sandwich t-shirts or green polos do our customers really need or want?' For some brands, skipping the marketing scrum surrounding the Peach State's annual to-do is the boldest play of all.