Latest news with #K-food
Malaysian Reserve
3 days ago
- Entertainment
- Malaysian Reserve
bibigo, the Leading Global K-Food Brand, Hosts TikTok Challenge with SEVENTEEN, Bringing the Collaboration to a Global Stage
– bibigo takes its collaboration with SEVENTEEN global with digital campaigns, including TikTok 4-cut photo challenge and engaging content on a dedicated campaign microsite SEOUL, South Korea, July 29, 2025 /PRNewswire/ — CJ Foods' global Korean food brand bibigo and world-renowned K-pop icon SEVENTEEN are elevating their collaboration to the global stage with a series of fun and engaging events. As part of the bibigo | SEVENTEEN campaign, CJ Foods is hosting the 'Take a Photo with SEVENTEEN' TikTok Challenge. With a special photo frame featuring SEVENTEEN members and bibigo brand visuals, TikTok users can create and share their own 4-cut photos with SEVENTEEN. The challenge will run until August 8 on TikTok in Thailand, South Korea, the United States, the Philippines, Indonesia, and Japan. In addition, the bibigo | SEVENTEEN campaign microsite has been revamped to offer even more exciting content. By logging into the microsite, users can: Download SEVENTEEN-themed smartwatch faces and note templates Take photos using customizable frames featuring SEVENTEEN members The customizable photo frames, which allow users to add their own creative touches, are expected to be a major hit. Alongside these engaging digital campaigns, CJ Foods is also launching special edition bibigo Korean food products in international markets. Some of these products are currently available in South Korea, with a phased rollout planned for Thailand, the United States, the Philippines, Indonesia, Singapore, and Japan through November. The special edition products feature SEVENTEEN members' images on the packaging and include: bibigo Mandu bibigo Seaweed and Seaweed Snacks bibigo Gimbap bibigo Noodles bibigo K-Street Food items 'We're thrilled to take our collaboration with SEVENTEEN, one of the world's most famous K-pop icons, to a global stage,' said Stephan Czypionka, Global Chief Marketing Officer of CJ Foods. 'With innovative digital campaigns and special edition products, we're bringing the joy of K-food and K-pop to consumers around the world, creating unforgettable experiences that showcase the essence of Korean culture.' About bibigo Launched in 2010, bibigo is a global Korean food brand of CJ Foods. Aiming to enrich today's busy and demanding life, bibigo delivers K-food and culture to dining tables worldwide under the new slogan 'Live Delicious.' The brand line-up includes a full assortment of snacks, appetizers and meal items. Bibigo products are sold across around 60 countries globally, and the brand's signature item 'Mandu' is sold in 6 continents. Inspired by authentic recipes, bibigo makes the tastes of Korean cuisine accessible with popular offerings in most major grocery chains. For more information, visit About CJ Foods CJ Foods, a business unit of CJ CheilJedang, is a global food company delivering a variety of products ranging from foodstuffs and frozen/chilled foods to appetizers. As the largest food company in Korea for decades, CJ Foods is now leading the globalization of Korean food with its renowned 'bibigo' brand. Under bibigo, it offers delicious K-food products including Mandu (Korean-style dumpling), chicken, processed rice, Korean sauce, Kimchi, Gim (seaweed), roll, and K-street food. The company operates over 60 sites in multiple regions worldwide including South Korea, the U.S. (Schwan's Company), China, Japan, Southeast Asia, Europe, and Oceania. For more information, visit
Korea Herald
16-07-2025
- Automotive
- Korea Herald
LS Electric ramps up Vietnam strategy as ASEAN demand surges
Korean firm highlights power conversion, smart factory solutions at Vietnam's premier electrical industry expo Korea Herald correspondent HANOI, Vietnam — LS Electric presented its advanced electric solutions for sustainable energy transition at Elecs Vietnam 2025, underscoring the growing importance of the ASEAN region as its second-largest market after North America. 'Southeast Asia stands out as a crucial market for us and continues to grow,' said Kim Jong-woo, chief operating officer of LS Electric, during a media briefing at the company's exhibition booth on Wednesday. 'In Vietnam, where we expanded our production facility three years ago, we are now increasing its manufacturing capacity. Our goal in Southeast Asia is to win more local projects by expanding local production capabilities, like we've done in Vietnam.' Highlighting 'K-electricity' as a new buzzword following 'K-food' and 'K-culture,' Kim added that LS Electric aims to strengthen its production, engineering and service maintenance capabilities to drive both organic and inorganic growth in the ASEAN market, which also serves as a strategic export hub for North America and the Middle East. LS Electric was the first among Korean heavy electrical equipment manufacturers to enter Vietnam, making its debut in the 1990s. It has since maintained dominance in the local low-voltage power equipment market, boasting a 45 percent market share as of last year. Tran Viet Cuong, deputy director of Consrich Vietnam, a power distribution panel manufacturer, said his company has maintained business ties with LS Electric for over 20 years, primarily due to its strong brand recognition. 'Although we've also used products from HD Hyundai Electric, LS Electric's Korean rival, which is more competitively priced, LS still has a stronger presence in Vietnam,' Cuong noted. 'LS Electric also stands out for its delivery speed. Even during the COVID-19 pandemic, while Japan's Mitsubishi faced production delays, LS maintained efficient operations through its local distribution network.' Building on the trust of its client companies, LS Electric is pioneering the next-generation electric solutions market in Vietnam. This sector is also in line with the Vietnamese government's commitment to expanding power infrastructure as a key driver of economic growth. Notably, the power equipment supplier focuses on 'energy storage systems,' a crucial component for stabilizing the rising power demand. The ESS largely consists of a battery and power conversion systems. 'While battery manufacturers are venturing into the ESS sector, it has traditionally been the domain of electric companies, which are in charge of the PCS to ensure stable management of the power system,' said an LS Electric official. LS Electric's Bac Ninh facility in Hanoi supplies PCS for Samsung SDI's Samsung Battery Box, a utility-scale ESS that is fully contained within a standardized shipping container. LS Electric also looks to provide smart factory solutions, already integrated in its Cheongju plant in South Korea, for Vietnamese manufacturing companies, including real estate developers. Last year, the company signed an agreement to build a smart factory for Becamex's industrial complex in Binh Duong. 'We are already targeting smart factory markets in Europe, particularly Germany,' said another LS Electric official. 'Our solutions enable full automation of the equipment, with facility data being uploaded via (Internet of Things) for monitoring within a digital twin. This setup allows for remote quality inspections and operations. It can improve the efficiency of the equipment by accumulating and analyzing collected data.'
Korea Herald
06-07-2025
- Business
- Korea Herald
Korean e-commerce turns outward amid China's pressing market incursion
Coupang raises stakes in Taiwan market; Kurly eyes US entry after pilot program; Musinsa pushes into two Asian neighbors South Korean e-commerce players are going global not just to offset muted domestic consumption, but also in part to hedge against China's aggressive advance on their home turf. Their international forays come at a time when global fascination with K-food, K-beauty and K-fashion is running high. One successful market entry is that of e-commerce giant Coupang, which has been doubling down on Taiwan since entering the market in 2021, already investing nearly 500 billion won ($367 million) in logistics infrastructure and product sourcing. Earlier this year, the company launched its Rocket Delivery membership in Taiwan while expanding its local delivery network. In the first quarter, the company posted net revenue of over $1 billion in its Developing Offerings segment, which includes its international business, Coupang Eats, Coupang Play and luxury platform Farfetch, marking a 78 percent on-year surge on an FX-neutral basis. Coupang said its growth businesses, particularly its operations in Taiwan, helped drive the increase in earnings. 'We're seeing an increase in repeat customer rates and spending in Taiwan,' Coupang founder and CEO Bom Kim said during an earnings call in May. He added that the more the company invests in the Taiwanese market, the stronger its confidence grows. In January, Coupang re-entered the Japanese market with its food delivery app, Rocket Now, after withdrawing from the country in 2023, this time with a renewed focus on food delivery rather than quick commerce. Other e-commerce companies are also testing the waters. For instance, Kurly plans to begin beta testing its US operations this Tuesday, gathering feedback from local residents on its shopping and delivery services in preparation for a full-scale launch. 'Based on the results of the pilot service, we will adjust our logistics operations and our entry plans,' a Kurly official said. Fashion platform Musinsa is pressing ahead in Japan and China. After establishing its Japanese subsidiary in 2021, it set up its Chinese unit this April. Musinsa CEO Park Joon-mo said that the company will open its first brick-and-mortar store in Shanghai in the second half of this year and roll out physical stores in Japan by the first half of next year. The impetus to enter global markets stems partly from the rapid encroachment of Chinese platforms like AliExpress and Temu, combined with a stark slowdown at home -- domestic online shopping growth plunged to the 5 percent range last year, down from 20.2 percent in 2021, according to Statistics Korea. 'While Chinese platforms have faced recurring quality and privacy concerns, there remains a stable base of demand in Korea,' one industry insider noted. 'Domestic growth is nearing its limits, and the influence of China's price-first platforms is growing rapidly. As of February, AliExpress ranked second in general e-commerce app usage with 8.73 million monthly active users, followed by Temu in third with 7.84 million, both trailing only Coupang, according to WiseApp data. Worse yet for Korean e-commerce firms, one of China's leading platforms alongside AliExpress and Temu, opened two self-operated logistics centers in Korea in April, the first instance of a Chinese e-commerce company owning warehouses on Korean soil. Chinese lifestyle brand Miniso, often regarded as China's equivalent to Korean dollar store chain Daiso, has been making a comeback since last December, most recently opening a flagship store near Seoul's Gangnam Station in June.
BusinessToday
30-06-2025
- Business
- BusinessToday
Samyang Foods Hits 10 Trillion Won Milestone On Global Buldak Boom
Samyang Foods Inc, famed for its fiery Buldak spicy ramyeon, has crossed the 10 trillion won market capitalisation mark for the first time, the Korea Exchange reported on June 29. The stock closed at 1.33 million won per share on June 27, placing Samyang 54th in market cap rankings. Shares have doubled year-on-year and surged over 3,200% since 2016, fuelled by viral 'spicy noodle challenges' and rising international appetite for Korean instant noodles. To meet booming demand, the company has expanded one of its domestic production plants and will break ground on its first overseas factory in China next month. Samyang's global footprint already includes Japan, Indonesia, the Netherlands and the US. In 2024, the company's revenue jumped 45% to 1.73 trillion won, with 77% coming from overseas markets, especially the US and China. Analysts project the operating profit for the second quarter of 2025 to rise 51% to 135.2 billion won, with sales expected to climb 31% to 554.6 billion won. The milestone underscores Samyang's evolution from a domestic food brand into a global K-food powerhouse, riding the wave of Korean culture and social media-driven consumer trends. Related
Malay Mail
29-06-2025
- Business
- Malay Mail
Hot profits: Buldak boom turns South Korea's Samyang Foods into a US$7.3b snack daddy
SEOUL, June 29 — Samyang Foods, the company behind the wildly viral Buldak spicy ramyeon, has officially joined the big leagues — crossing 10 trillion won (RM30.9 billion) in market capitalisation for the first time, powered by fiery noodles and a global cult following. According to Yonhap, the Korean Exchange (KRX) said the stock closed Friday at 1,334,000 won a share, putting Samyang in 54th place among listed firms by market value. That's more than double where it stood a year ago — and nearly 33 times what it was worth back in 2016, when shares traded at just 40,000 won. What's fuelling the rocket ride? A potent mix of overseas demand, viral 'fire noodle' challenges, and an appetite for pain — all of which have turned Buldak into one of K-food's hottest exports. Sales hit 1.73 trillion won in 2024, up 45 per cent year-on-year, with international markets accounting for a staggering 77 per cent of total revenue. The US and China are Samyang's top overseas fans, with the heat-seeking trend still burning bright. To keep up, Samyang has expanded one of its three domestic plants and will break ground on its first overseas factory in China next month. The brand is already active in Japan, Indonesia, the Netherlands and the US. Analysts are expecting the firestorm to continue. Brokerage projections show Q2 operating profit could jump 51 per cent year-on-year to 135.2 billion won, while sales are forecast to rise 31 per cent to 554.6 billion won. Once a local noodle name, Samyang is now a sizzling global player — proving that pain, at least in food, really does pay.
