Latest news with #Koa
Yahoo
6 days ago
- Business
- Yahoo
The Trade Desk vs. Alphabet: Which Ad-Tech Stock is the Smarter Buy?
Both The Trade Desk, Inc TTD and Alphabet Inc GOOGL play pivotal roles in the programmatic advertising ecosystem. TTD operates a leading demand-side platform (DSP), which helps advertisers focus on data-driven ads. Alphabet, on the other hand, dominates the digital ad space through its massive ecosystem comprising Google Search, YouTube and more. Since both firms have a massive exposure to the booming connected TV (CTV) and retail media trends, this makes for an intriguing comparison for investors. So, which stock makes a better investment pick at present? Let's deep dive into the pros and cons for each company. The Case for TTD TTD is confident in its ability to outpace the market and seize future opportunities owing to solid execution across key initiatives, CTV, retail media, international expansion, Kokai, UID2 and OpenPath. The Kokai platform is now being used by two-thirds of the clients, much ahead of schedule. The platform is delivering on lower funnel KPIs, including 24% lower cost per conversion and 20% lower cost per acquisition, per TTD. 100% adoption by clients is expected to be completed by this year's end. The integration of Koa AI tools was highlighted by management as a 'game changer' for the Kokai platform. It recently introduced Deal Desk, an innovation within its Kokai platform designed to enhance how advertisers and publishers manage one-to-one deals and upfront commitments. The acquisition of Sincera, a leading digital advertising data company, will aid in enhancing its programmatic advertising platform by integrating Sincera's actionable insights on data quality. It recently unveiled the OpenSincera application to offer Sincera's rich advertising metadata to the ad tech ecosystem. First-quarter revenues jumped 25% year over year while adjusted EBITDA was $208 million (34% margin). Video, which includes connected TV or CTV, represented a high 40 percent share of digital spend, while mobile had a mid-30 percent share. It expects at least $682 million in revenues for the second quarter of 2025, implying approximately 17% year-over-year growth. The stock's recent addition to the S&P 500 index has increased its visibility and potentially aided in attracting more institutional ownership. Nonetheless, increasing macroeconomic uncertainty and escalating trade tensions do not augur well for TTD, as these could squeeze ad budgets. The company highlighted the impact of the volatile macro backdrop, particularly on the large global brands. If macro headwinds worsen or persist into the second half of 2025, revenue growth may face further pressure due to reduced programmatic demand. The intensely competitive nature of the digital advertising industry, dominated by industry giants like Alphabet and Amazon, continues to put pressure on TTD's market position. While CTV remains a strong revenue driver, the market is increasingly fragmented and competitive. Heavy reliance on CTV for growth is a concern, as any adverse impact on this segment could weigh heavily on the company's overall performance. Moreover, TTD derived 88% of its revenues from North America, while only 12% came from international markets. A weak international footprint limits TTD's total addressable market expansion potential. The Case for GOOGL Alphabet dominates digital ad space with its online ad platform. The main sources of its ad revenues are Google Search, YouTube ads, Google Network, Google AdSense and Google Ad Manager. The company's ginormous ad technology infrastructure integrates both DSP and supply-side platforms, aids advertisers in reaching their target across the web, mobile apps, and CTV. Alphabet's efforts to infuse AI in Search are driving top-line growth. Circle to Search now features AI Mode. AI Mode is also accessible through Lens within the Google app on both Android and iOS devices. Circle to Search is now available on 300 million-plus Android devices. Earlier, Alphabet announced the launch of Offerwall. It is a flexible tool designed to aid publishers earn revenue while offering their audience choices. Offerwall is now available in Ad Manager. The company also rolled out new features, which include Optimize. Optimize utilizes AI to decide the best time to display the Offerwall for each visitor, thereby maximizing engagement and revenues. In 2024, Google advertising revenues increased 11.2% over 2023 to $264.59 billion, driven by a 13.2% increase in Google Search & other revenues and a 14.7% increase in YouTube ads. In 2024, ad revenues accounted for 75.6% of the total revenues. In the first quarter of 2025, Google advertising revenues rose 8.5% year over year to $66.885 billion and accounted for 74.1% of total revenues. Search and other revenues were up 9.8% and YouTube's advertising revenues improved 10.3% year over year. Alphabet's ad business faces several headwinds. Regulatory scrutiny is intensifying, particularly in the United States and Europe. The landscape has become increasingly competitive with both small and established players aggressively vying for ad dollars. Privacy changes such as the depreciation of third-party cookies and Apple's iOS tracking restrictions are also reforming the digital ad landscape. Nonetheless, business diversification, especially cloud and AI, with stupendous financial resources, gives it an edge and reduces reliance on one segment. Alphabet generated $36.15 billion of cash from operations in the first quarter of 2025. Cash equivalents and marketable securities were $95.328 billion at the quarter-end. Share Performance for TTD & GOOGL Over the past month, TTD and GOOGL have gained 13.7% and 14.8%, respectively. Image Source: Zacks Investment Research Valuation for TTD & GOOGL Valuation-wise, TTD is overvalued, as suggested by the Value Score of F, while GOOGL has a Value Score of C. In terms of the forward 12-month price/earnings ratio, TTD shares are trading at 41.06X, higher than GOOGL's 19.35X. Image Source: Zacks Investment Research How Do Zacks Estimates Compare for TTD & GOOGL? Analysts have made no revisions for TTD's bottom line for the current year in the past 60 days. Image Source: Zacks Investment Research For GOOGL, there is a marginal upward revision. Image Source: Zacks Investment Research TTD or GOOGL: Which Is a Better Pick? TTD and GOOGL currently carry a Zacks Rank #3 (Hold) each. You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here. While both The Trade Desk and Alphabet are benefiting from the rise in CTV and retail media, Alphabet stands out due to its broader ad ecosystem, stronger financials, and diversified revenue streams. Its massive scale, robust AI integration, and better valuation make it a more resilient long-term investment. Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report Alphabet Inc. (GOOGL) : Free Stock Analysis Report The Trade Desk (TTD) : Free Stock Analysis Report This article originally published on Zacks Investment Research ( Zacks Investment Research
Newsweek
17-07-2025
- Entertainment
- Newsweek
Sweet Moment Dog Diagnosed With Cancer Joins Owner Wedding-Dress Shopping
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. Those shopping for wedding dresses often bring some of the people closest to them—moms, sisters, friends—but one woman's unexpected guest has melted hearts. Katie Phillips couldn't imagine the "special day" without her bestie, her 6-year-old yellow Labrador named Koa. The two have been together since the dog was only 8 weeks old, through all of life's chapters. "She is truly my soul dog and best friend," Phillips told Newsweek via TikTok, "the kind of dog who follows you from room to room, always wants to be involved, and has the happiest and silliest personality." But, back in February, Phillips received heartbreaking news: Koa had oral melanoma. The Labrador quickly underwent surgery and received a vaccine to prevent the cancer from spreading, but, two weeks after Phillips got engaged in June, she learned the cancer had spread to Koa's lungs. With limited treatment options, Phillips and her fiance are holding onto hope for a miracle. And, without knowing how much time Koa has left, Phillips takes her by her side in everything she does, including the wedding-planning process. Phillips found a wedding-dress shop in Charleston, South Carolina, that allows dogs in by request. She instantly knew Koa needed to join her. Phillips reached out to the owner and was granted the green light to bring her pet. Phillips posted a July 8 TikTok video to the account @phillipske, sharing how that "special day" of wedding dress shopping with Koa turned out. It was nothing but smiles all around. Koa had a field day, living her best life during the appointment. She looked at Phillips with admiration. "She was going in and out of the dressing room with me, tail wagging nonstop," Phillips said. "Her eyes were brighter than ever that day. It felt like she knew I am getting married, and she was there in a maid-of-honor role." Screenshots from a July 9 TikTok video of Katie Phillips bringing her dog to go wedding dress shopping. Screenshots from a July 9 TikTok video of Katie Phillips bringing her dog to go wedding dress shopping. @phillipske/TikTok TikTok users instantly became obsessed with this idea, calling Koa a "girl's girl," and, as of Thursday, the video has reached over 46,700 views and more than 7,124 likes. "She's so proud to be there!" commented a viewer, while a second added: "She's just one of the girls. Literally one of the most precious things I've ever seen." A third person wrote: "They deserve to be there for all the important moments!" Someone suggested: "Please get her own dress. She looks so happy to see her mom in one." Do you have funny and adorable videos or pictures of your pet you want to share? Send them to life@ with some details about your best friend, and they could appear in our Pet of the Week lineup.
Newsweek
12-07-2025
- Entertainment
- Newsweek
Dog Feels Baby Kick for First Time—His Face Said It All: 'Betrayed'
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. A dog has let his owner know exactly how he feels about his family's impending arrival. In a clip on TikTok, expectant mom Jazmine (@jazminedumoulin) is sitting with Koa the pit bull. Resting his head on her belly, Koa's face goes from calm curiosity to what Jazmine jokingly described as "betrayed" when he feels the baby kick for the first time. At 25 weeks pregnant, Jazmine shared the adorable reaction in the caption, noting that "he hasn't laid on my stomach since." But can dogs truly feel jealous or betrayed when they sense a baby on the way? Dr. Preston Turano, licensed veterinarian and spokesperson for ASPCA Pet Health Insurance, told Newsweek that dogs can get jealous of new babies, or anything that diverts attention for that matter. "Dogs don't comprehend that you're pregnant, but they do notice changes, whether with your body or around the house, changes in schedule or routines, and even new smells and noises," Turano said. In this case, Turano added that Koa was most likely surprised by the new noise or unexpected sensation of the kick. "[He's] now a little suspicious about what's going on while resting its head on her belly," he said. Jazmine's clip has been viewed more than 843,000 times and received hundreds of comments. Many of the users pointed out Koa's surprised reaction. "That face looked like, 'What did you eat?!'" one user wrote. "My dog too lmao [laughing my a** off]. She definitely thinks it's me and not the baby," another commented. For pet owners expecting a newborn, Turano said you should prepare pets early by blocking off the baby's room and crib; gradually introduce new baby items or moving furniture; and play recordings of a baby noises, including crying. "Take a blanket from the hospital and introduce it to your dog so they can get used to the new smell before the baby arrives," he added. Turano said: "You should contact your veterinary team prior to the arrival of the baby to discuss any recommended parasite screening and parasite preventatives. This is also a good time to discuss and create a plan with your veterinarian that sets your dog and your family up for success." Do you have funny and adorable videos or pictures of your pet you want to share? Send them to life@ with some details about your best friend, and they could appear in our Pet of the Week lineup.
Yahoo
26-06-2025
- Entertainment
- Yahoo
Pit Bull's Look of 'Betrayal' After Feeling Pregnant Mom's Baby Kick Is Priceless
Pit Bull's Look of 'Betrayal' After Feeling Pregnant Mom's Baby Kick Is Priceless originally appeared on Parade Pets. Our fur babies can sense when change is in the air. Whether it's moving to a new home, a different schedule, or an impending vacation, dogs know when things are going to be different. Koa the Pit Bull got a clear-cut sign that a baby is on the way and was clearly troubled by the news. In the TikTok from @jazminedumoulin, Koa was resting on his mom's pregnant stomach when he obviously felt something stirring in her belly. The precious Pittie's zen mood was broken as his mom laughed, "Did you hear her?" referring to her soon-to-arrive baby girl. Koa slowly moved his head to give his mom a very pointed look. He had an expression of disbelief mixed with what his mom called 'betrayal'. "When your dog feels your baby's kick for the first time and ends up looking betrayed," the onscreen text explained. Apparently, Koa was so bothered by the belly activity he decided to keep his distance. "Update... he hasn't laid on my stomach since," the caption Koa doesn't fully understand the whole process of pregnancy, but he knew something was up. The pup's look of questioning and concern spoke volumes — and was completely adorable. Though dogs can't conceive (pardon the pun) what it means for their human mom to be pregnant, they most likely know there's a change through their sense of smell. A pregnant woman's hormones can affect their scent, which is picked up by your canine. Pregnancy affects mood as well, which is noticeable to our dogs. So although they can't pinpoint exactly what is different, canines perceive something unfamiliar. Some pups get protective when their mom is pregnant, where their natural instinct to guard kicks in. They can become hyper-vigilant and almost watch over their loved one, sensing a more vulnerable state. Dogs may also stay close by their expecting mom at home in the hopes of making sure she's safe. Koa has some time to prepare for his family's new arrival. The Pit Bull looks like a big sweetie and will make a great big brother. 🐶🐾🐾 Pit Bull's Look of 'Betrayal' After Feeling Pregnant Mom's Baby Kick Is Priceless first appeared on Parade Pets on Jun 25, 2025 This story was originally reported by Parade Pets on Jun 25, 2025, where it first appeared.
Yahoo
26-06-2025
- Entertainment
- Yahoo
Pit Bull's Look of 'Betrayal' After Feeling Pregnant Mom's Baby Kick Is Priceless
Pit Bull's Look of 'Betrayal' After Feeling Pregnant Mom's Baby Kick Is Priceless originally appeared on Parade Pets. Our fur babies can sense when change is in the air. Whether it's moving to a new home, a different schedule, or an impending vacation, dogs know when things are going to be different. Koa the Pit Bull got a clear-cut sign that a baby is on the way and was clearly troubled by the news. In the TikTok from @jazminedumoulin, Koa was resting on his mom's pregnant stomach when he obviously felt something stirring in her belly. The precious Pittie's zen mood was broken as his mom laughed, "Did you hear her?" referring to her soon-to-arrive baby girl. Koa slowly moved his head to give his mom a very pointed look. He had an expression of disbelief mixed with what his mom called 'betrayal'. "When your dog feels your baby's kick for the first time and ends up looking betrayed," the onscreen text explained. Apparently, Koa was so bothered by the belly activity he decided to keep his distance. "Update... he hasn't laid on my stomach since," the caption Koa doesn't fully understand the whole process of pregnancy, but he knew something was up. The pup's look of questioning and concern spoke volumes — and was completely adorable. Though dogs can't conceive (pardon the pun) what it means for their human mom to be pregnant, they most likely know there's a change through their sense of smell. A pregnant woman's hormones can affect their scent, which is picked up by your canine. Pregnancy affects mood as well, which is noticeable to our dogs. So although they can't pinpoint exactly what is different, canines perceive something unfamiliar. Some pups get protective when their mom is pregnant, where their natural instinct to guard kicks in. They can become hyper-vigilant and almost watch over their loved one, sensing a more vulnerable state. Dogs may also stay close by their expecting mom at home in the hopes of making sure she's safe. Koa has some time to prepare for his family's new arrival. The Pit Bull looks like a big sweetie and will make a great big brother. 🐶🐾🐾 Pit Bull's Look of 'Betrayal' After Feeling Pregnant Mom's Baby Kick Is Priceless first appeared on Parade Pets on Jun 25, 2025 This story was originally reported by Parade Pets on Jun 25, 2025, where it first appeared.
