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Pink Villa
10-07-2025
- Entertainment
- Pink Villa
Squid Game 3 steals most popular K-drama in July title from Our Unwritten Seoul, know top 20
With new and old K-dramas fighting for the top spot this month, there have been a lot of changes to the list of most popular ones. According to data from the Korean Business Research Institute, Lee Jung Jae starrer Squid Game 3 came out on top as the most famous and beloved show in July for the brand reputation rankings for dramas this month. It bests Park Bo Young and Park Jin Young's Our Unwritten Seoul, which had managed to capture all hearts the past month. After comparing factors like the viewership, audience interest, consumer participation, media coverage, interaction, and community awareness, the information has been collected over the span of June 8 to July 8, 2025, as per Star Today. With a brand reputation index of 7,984,003, Squid Game 3 tops the rankings, alongside related keywords of its OTT platform, Netflix, gaining more interest. It has managed to grab global attention once again, reaching the top of viewership charts. The top 20 brand reputation rankings for the month of July are as follows: Squid Game 3 Our Unwritten Seoul Mercy for None Good Boy For Eagle Brothers Head Over Heels Queen's House Oh My Ghost Clients Our Movie The Haunted Palace Tastefully Yours Salon de Holmes The First Night with the Duke The Woman Who Swallowed the Sun Spring of Youth Hunter with a Scalpel Desperate Mrs. Seon Ju Taxi Driver Good Luck! Nine Puzzles New K-dramas releasing in the month of July have also raised anticipation about how things will change in the coming month. Big releases like Lee Jong Suk and Moon Ga Young's Law and the City, as well as Lee Dong Wook and Lee Sung Kyung's The Nice Guy, have raised excitement. Thrillers and suspense stories, including S Line, Low Life, Wall to Wall, The Defects, and Trigger, have also invited the interest of many K-drama lovers.
Pink Villa
29-06-2025
- Entertainment
- Pink Villa
Resident Playbook's Jung Jun Won and Go Yoon Jung lead June 2025 Actor Brand Reputation Rankings, know top 30 list
The Korean Business Research Institute has revealed the results of its latest analysis. The spotlight shines on some of the biggest and fastest-rising names in the Korean entertainment industry. Covering the period between May 24 and June 24, the June 2025 rankings offer a detailed snapshot of actor popularity. The data was compiled using several indicators: media coverage, audience engagement, online interactions, and community discussions. It focused on 100 actors who appeared in dramas, films, or streaming content during the past month. Jung Jun Won clinches No. 1 spot Claiming the No. 1 spot for June is Jung Jun Won. His standout performance in Resident Playbook, Hospital Playlist spin-off, has catapulted him into the spotlight. With a brand reputation index of 5,748,349, Jung's ranking is a proof of his rising influence as a lead actor. Jung's natural acting style and growing fanbase signal a promising future for the actor. His popularity shows no signs of slowing down. Son Suk Ku and So Ji Sub take second and third In second place is Son Suk Ku. His back-to-back appearances in the crime-thriller Nine Puzzles and the romantic fantasy Heavenly Ever After earned him a brand index of 5,450,604. His consistent performances and genre versatility continue to keep him in the spotlight. Veteran actor So Ji Sub returned to the small screen with the gritty drama Mercy for None, placing third with a brand reputation index of 5,042,154. His powerful comeback and longstanding popularity made him a strong contender this month. Go Yoon Jung and Gong Myoung round out the Top 5 At No. 4 is Go Yoon Jung, who also starred in Resident Playbook. Her role helped her gain a solid brand score of 4,094,237. It further boosts her status as one of the most in-demand young actresses in the industry. Gong Myoung claimed fifth place with a brand reputation index of 3,787,932. This is all thanks to his roles in Mercy for None and Second Shot at Love. His romantic and dramatic range has continued to attract praise and growing fan support. Top 30 most talked-about actors in June 2025 Jung Jun Won Son Suk Ku So Ji Sub Go Yoon Jung Gong Myoung Choo Young Woo Lee Jun Young Park Ji Hoon Lee Jae In Kang You Seok Park Bo Gum Shin Si Ah Kim Da Mi Park Bo Young Kang Ha Neul Lee Byung Hun Yook Sungjae (BTOB) Lee Jae Wook Lee Jun Hyuk Kim So Hyun Kim Ji Yeon (WJSN's Bona) Han Ye Ji Jo Bo Ah Uhm Ji Won Ahn Jae Wook Han Ji Min Kim Hye Ja Hong Hwa Yeon Jung Kyung Ho Jang Dong Yoon This month's list doesn't just focus on leading actors. It also reflects a diverse blend of emerging stars and established names.
Pink Villa
21-06-2025
- Entertainment
- Pink Villa
BTS' Jimin and Jungkook beat G-Dragon to become most popular male K-pop idols in June 2025, know Top 10 list
BTS' military buddies Jimin and Jungkook are already back in the spotlight following their discharge on June 11. Even without any recent music releases, they continued to dominate global charts. As per the latest data from the Korean Business Research Institute, the maknae -line artists topped June's individual Brand Reputation Rankings among K-pop idols. Jimin and Jungkook lead individual male K-Pop Idol Brand Reputation Rankings for June The duo created a stir on social media with their appearance at J-Hope's HOPE ON THE STAGE FINAL Goyang concert along with the other BTS members. Their last musical offerings– Jimin 's MUSE album and Jungkook 's Golden album– were released in July 2024 and November 2023, respectively. Yet they managed to not just keep up with the new players of the field, but also surpassed them in popularity. Jimin took the top spot with 6,301,075 points in the male K-Pop Idol Brand Reputation Rankings for June, with Jungkook trailing behind by 1,111,956 points at No. 2. Two other BTS members also made it to the top 10 list, with Jin placing 6th and V closely behind at 7th place. Meanwhile, BIGBANG's G-Dragon took the 3rd spot with 4,521,564 points, and ASTRO's Cha Eun Woo came in 4th place, earning 4,140,674 points. Weak Hero Class 2 fame Park Ji Hoon rounded off the top 5 list with 4,026,558 points. The reputation rankings were determined by analyzing 755 actively promoting male idols' consumer engagement, media presence, communication, and community activities over a one-month period, from May 21 to June 21. Top 10 list for male K-Pop Idol Brand Reputation Rankings for June 2025 Jimin– 6,301,075 points Jungkook– 5,189,119 points G-Dragon– 4,521,564 points Cha Eun Woo– 4,140,674 points Park Ji Hoon– 4,026,558 points Jin– 3,221,688 points V– 2,517,299 points Kang Daniel– 2,161,254 points Kyuhyun– 2,137,867 points Wonbin– 1,620,311 points The full top 30 list features a diverse mix of stars from popular groups and soloists, showing the diversity in current male K-Pop popularity. Notable names include EXO's Kai and Baekhyun, Seventeen's Mingyu, BTS's J-Hope, Study Group fame Hwang Min Hyun, TXT's Yeonjun, and GOT7's Jinyoung.
Time of India
06-05-2025
- Entertainment
- Time of India
'Lovely Runner' star Byeon Woo Seok, ASTRO's Cha Eun Woo dominate May Ad model rankings — see who else made the list
As with each month, the Korean Business Research Institute has unveiled its brand reputation rankings for advertisement models for May. Based on big data collected from April 2 to May 2, the rankings reflect a comprehensive analysis of consumer behavior. The institute measured each model's brand value by evaluating participation, communication, media presence, and social influence to calculate their overall brand reputation index. Byeon Woo Seok The actor is currently gaining massive popularity from Lovely Runner, maintained his position at No. 1 for May. He earned a brand reputation index of 1,589,864, continuing his reign at the top for a seventh consecutive month. Lee Jung Hoo Baseball star Lee Jung Hoo made a powerful debut on the list, claiming the second spot with a brand reputation index of 1,403,456, reflecting his rising influence both on and off the field. Lim Young Woong Trot sensation Lim Young Woong ranked third in the May brand reputation rankings, earning a brand reputation index of 1,380,881. His steady popularity across age groups and platforms continues to reflect in his commercial influence. Son Heung Min Football icon Son Heung Min secured the fourth position with a brand reputation index of 1,280,053. His consistent performance both internationally and domestically keeps him among Korea's most marketable stars. Cha Eun Woo ASTRO member and popular actor Cha Eun Woo secured the fifth spot with a brand reputation index of 1,038,112, continuing his streak as one of Korea's top advertisement models. Top 30 Advertisement Model Brand Reputation Rankings for May: 6. BLACKPINK 7. Kim Do Yeong 8. BTS 9. PSY 10. Park Bo Gum 11. Park Eun Bin 12. Lee Byung Hun 13. IVE 14. Jun Hyun Moo 15. Gong Yoo 16. SEVENTEEN 17. Lee Chan Won 18. Lee Jung Jae 19. Young Tak 20. Yoo Jae Suk 21. Faker 22. Kim Jong Min 23. Choo Sung Hoon 24. Park Hyung Sik 25. Ji Ye Eun 26. Son Suk Ku 27. aespa 28. Ryu Hyun Jin 29. Shin Yubin 30. Shin Min Ah For all the latest K-drama, K-pop, and Hallyuwood updates, keep following our coverage here.
Time of India
03-05-2025
- Entertainment
- Time of India
BTS paves the way in star brand reputation rankings despite group hiatus — here's who follows
Since 2022, there has been no group release from BTS. The seven members — Jin, Suga, J-Hope, RM, Jimin, V, and Jung Kook — enlisted in South Korea's mandatory military service but kept their fandom, known as ARMY, engaged through solo releases. Despite the hiatus, it seems there's no stopping the world's top boy group. The Korean Business Research Institute recently published its star brand reputation rankings for the month of April, and unsurprisingly, BTS made an appearance — and even topped the list. The rankings were based on an analysis of media coverage, consumer engagement, interactions, and community awareness, using big data collected between March 29 and April 29. BTS The global superstars took the top spot this month with a brand reputation index of 8,639,155, marking a 19.99 percent increase in their score since March. They are expected to reunite as a group in June, and ARMY is eagerly anticipating their comeback. Lim Young Woong The solo artist took second place with a brand reputation index of 7,846,690, reflecting a 12.99 percent rise since last month. Known for his massive and dedicated fanbase, the trot singer tends to dominate the charts for weeks whenever he releases new music. BLACKPINK The four-member girl group — Jisoo, Jennie, Rosé, and Lisa — climbed to third place with a brand reputation index of 6,184,452 for April. They are also set to make a comeback soon, as YG Entertainment has already announced their upcoming world tour dates. Lee Jung Hoo The baseball star is sitting on the fourth place after securing 101.75 percent increase in his brand reputation index. This brought his total to 6,049,222 for the month of April. As a center fielder, he has been actively playing for the San Francisco Giants. BIGBANG The second-generation group ranked fifth with a brand reputation index of 6,045,322. Originally a five-piece, they now have three active members — G-Dragon, Taeyang, and Daesung — who have each been releasing solo music for quite some time. Check out the other artists that made the cut 6. IVE 7. Son Heung Min 8. Lee Byung Hun 9. Yoo Jae Suk 10. SEVENTEEN 11. Park Hyung Sik 12. Kim Yeon Koung 13. Son Suk Ku 14. Ryu Hyun Jin 15. Kim Jong Min 16. aespa 17. PSY 18. Kim Jong Kook 19. ASTRO's Cha Eun Woo 20. Choo Sung Hoon 21. Kang Daniel 22. SHINee 23. Lee Chan Won 24. (G)I-DLE 25. Kim Do Yeong 26. Lee Jung Jae 27. Byeon Woo Seok 28. OH MY GIRL 29. NCT 30. Go Youn Jung For all the latest K-drama, K-pop, and Hallyuwood updates, keep following our coverage here.
