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Spread the word, you can get Korean comfort food like ‘kalguksu', ‘sujebi' ‘gimbap', ‘soondubu' soup at Ju Ga & Cook, Plaza Damas
Spread the word, you can get Korean comfort food like ‘kalguksu', ‘sujebi' ‘gimbap', ‘soondubu' soup at Ju Ga & Cook, Plaza Damas

Malay Mail

time11-06-2025

  • Malay Mail

Spread the word, you can get Korean comfort food like ‘kalguksu', ‘sujebi' ‘gimbap', ‘soondubu' soup at Ju Ga & Cook, Plaza Damas

KUALA LUMPUR, June 11 — It started with a bowl of kalguksu or Korean knife cut noodles and with more visits, Ju Ga & Cook has become my happy place for comforting, nourishing Korean food. Eagle-eyed diners will notice an interesting tagline in their menu proclaiming, 'Our food is genuinely prepared', translated from Korean. And they definitely walk the talk, as their dishes embody a labour of love, from their homemade kimchi to the rolled egg, a simple side dish found on every table in a Korean home. Handmade noodles or kalguksu are always big for me and their version boasts toothsome strands. There's also sujebi or hand torn noodles — reminiscent of our own mee hoon kueh — rough, uneven bits of dough cooked to al dente perfection. Select from three types of broths to enjoy the noodles, whether it's clear anchovy broth boosted with sweet briny flavours from shellfish, a creamy and nutty perilla seeds broth with cucumber and clams or a spicy kimchi broth. So far, I've only sampled the clear and perilla seeds broth. One day, when it's cool and raining, I will definitely order the kimchi broth. Hand-torn Perilla Seeds Noodle (left) is a creamy, nutty soup with pieces of dough and the Rolled Egg (right) may look simple but it's an eggy, fluffy wonder. — Picture by Lee Khang Yi The Kalguksu is RM23 while the Hand-torn Perilla Seeds Noodle is RM28. Another of my absolute favourites here is the Rolled Egg (RM18). Be patient as it takes time to cook this fluffy egg wonder, layer by layer where it's dotted with carrots and spring onions. I have been on the search for a good gimbap ever since I got hooked on the seaweed rice rolls after a jaunt to Seoul, where I would track down various flavours of the rice roll at a particular convenience store on a daily basis. 'Gimbap' here is superb with a higher ratio of vegetables, pickles and protein to rice, all encased in seaweed lightly smeared with sesame oil. — Picture by Lee Khang Yi Here, the Gimbap (RM14) has a refreshing slant with carrots, cucumber, pickled radish, pickled burdock, egg omelette and crab stick. With these spiral-shaped rolls, it's all about the balance of ingredients, with a ratio of more ingredients to rice, making it less carb heavy which I personally prefer. For RM1 extra, there's the Spicy Gimbap filled with crunchy bits and green chillies that exude a potent heat. Bulk up the meal there by adding a bowl of ramyeon or tteokbokki with your gimbap. I often pack home a gimbap to relish for dinner, sometimes with their jap chae too, found packed and ready-to-go on the counter. Pork Soft Tofu Soup isn't fiery hot but a slightly sweeter broth that pairs well with the soft beancurd, enoki mushrooms and minced pork. — Picture by Lee Khang Yi For the evenings, when the sun has set, it's a boiling hot Pork Soft Tofu Soup (RM25) with good-for-you purple rice. The broth may look spicy but it's mild and slightly sweet, urging me to keep drinking until the bowl is scraped empty. As you dig inside the stone bowl, you will get wobbly, creamy beancurd, enoki mushrooms, zucchini and minced pork with each spoonful. Ginseng Chicken Soup is to build your stamina in this withering heat. — Picture by Lee Khang Yi With this burning heat almost every day, it's time for Ginseng Chicken Soup (half chicken for RM30, whole chicken for RM50), taken to boost one's stamina. It's pre-cooked with meat that falls off the bone with a gentle nudge, into a thick, creamy broth. Here, the ginseng isn't too prominent but I am too busy drinking up that broth, which I season myself from a saucer of salt and pepper served on the side. It comes with a bowl of purple rice but inside the chicken, there's soft glutinous rice too, soaked with the broth. Seafood Spring Onion Pancake isn't your usual pancake as this one has crunchy, golden bits. — Picture by Lee Khang Yi Most times I am stuck at just my favourite snacks but one time, I broke away from that never ending cycle and ordered the Seafood Spring Onion Pancake (RM32). Their version isn't the soft, floppy type but instead, each piece hides craggy, golden bits for an extra crunch. Spring onions are also cooked whole and the seafood is spread at the outer part of the pancake, giving a slight chewiness from the squid. Every time I visit, I find families or even the occasional homesick Korean dining here, relishing the food, whether on a mid-day break or an early dinner since they close early. One doesn't care much about that mish-mash of unmatched tables and chairs here as it's the hugworthy cooking you're here for. Every time I visit, I see regulars enjoying the food (left) at Ju Ga & Cook (right) hidden inside Plaza Damas. — Picture by Lee Khang Yi Restoran Ju Ga & Cook, Lot E-0-5, Plaza Damas, 60, Jalan Sri Hartamas 1, Taman Sri Hartamas, Kuala Lumpur Open: 10.30am to 3pm, 4.30pm to 8pm. Closed on Sunday Tel:014-9305529 Instagram: @ * This is an independent review where the writer paid for the meal. * Follow us on Instagram @eatdrinkmm for more food gems.

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour
Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

Associated Press

time05-06-2025

  • Business
  • Associated Press

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

BLOOMINGTON, Minn.--(BUSINESS WIRE)--Jun 5, 2025-- bibigo ™, the #1 Korean food brand in the U.S., 1 is inviting people to just ' bibigo™ for it' and step outside their culinary comfort zones to discover the exciting world of Korean cuisine. The new campaign features Korean-American actor Randall Park, who brings his signature comedic flair to dish on his love for K-food. bibigo 's collection of single serve bowls is notably making its debut to showcase how easy it is to make Korean cuisine exciting and approachable for both newcomers and dedicated enthusiasts. This press release features multimedia. View the full release here: Randall Park featured in bibigo's new campaign. bibigo has helped put Korean food on the map in the U.S. and is the fastest-growing Asian food brand, delivering American households breakout hits like Steamed Dumplings and Mandu (potsticker-style dumplings). Beyond its strong retail availability and ease of preparation, bibigo 's popularity has soared in the past few years, thanks to its top-notch quality and unbeatable flavors, making consumers come back for more. Today, approximately one in seven American households regularly stock up on bibigo products. 2 'We're incredibly excited to launch the ' bibigo ™ for it' campaign, building on the growing appetite we've seen across America for Korean flavors. Beyond delicious food, this campaign is all about making Americans even more curious about the vibrant world of Korean cuisine,' says Federico Arreola Carrazco, VP of Marketing at Schwan's. 'We couldn't think of a better person than Randall Park to show just how effortlessly enjoyable K-food can be. Together, we aim to be the trusted guide for anyone looking to explore and savor the rich tastes of Korea.' This new campaign is a flavorful journey with Randall Park as he shares his fondness for bibigo products and unveils personal anecdotes with dry humor. Whether navigating a bustling night market in Seoul, interrupting a K-pop music video shoot, enjoying a meal with grandmas or in his living room with friends here in America, Randall illustrates how bibigo enables him to enjoy his favorite dishes right at home. 'Partnering with bibigo on this campaign feels like a full-circle moment for me,' said actor Randall Park. 'This project, celebrating Korean food, reminds me vividly of childhood lunches, where opening my home-cooked meals in front of my classmates felt like a vulnerable act. All self-consciousness and fear of judgment I experienced then now stand in stark contrast to the immense pride I feel today. To be able to participate in presenting the flavors of Korean cuisine with the entire nation is a profound opportunity to honor my heritage through dishes I grew up with. I hope all those kids who once judged me can now enjoy these incredible products and see me as the young visionary that I truly was.' The launch ofbibigo™'snew single serve bowls bibigo 's latest campaign officially debuts its new line of single serve bowls, representing a significant step in its ongoing mission to democratize K-food for Americans across the nation. Without having to leave home or knowing how to cook those recipes, these microwaveable single serve bowls offer a remarkably easy way to enjoy and discover beloved traditional meal options, ready in just a few minutes. The brand now features a complete range of home-cooked-style dishes, including Beef Bibimbap, Chicken Japchae Noodles, Spicy Sauced Dumplings, Chicken Bibimbap, Beef Japchae Noodles and Chicken Wonton Soup. Already known for its viral TikTok Steamed Dumplings and flavorful Mandu, as well as the vibrant tastes of Gochujang sauce, chewy Tteokbokki and savory SOBABA™ Chicken, bibigo now looks to open the door to an even richer world of Korean culinary experiences with this new product line. The ' bibigo ™ for it' campaign is currently rolling out across television and social media channels. Click here to watch the main campaign spot. These spots exemplify the brand's ongoing mission to introduce Korean cuisine to a wider international audience. This effort builds upon the recent appointment of popular K-pop group SEVENTEEN as their new global brand ambassadors, a move that extends bibigo 's established history of partnering with influential Korean figures worldwide. About bibigo™ Brand Founded in 2010, bibigo Korean-style foods are part of a global brand created by CJ CheilJedang ('CJ'), Korea's No. 1 lifestyle company. With over 60 years of experience, CJ has proudly been delivering flavor to dinner tables since 1953. Our bibigo products take 5,000 years of delicious cuisine and update it for today's modern, non-stop lifestyles. That's why the name combines the Korean word 'bibim,' from a long cultural tradition of 'mixed' flavors, with the English word 'go.' The brand lineup includes a full assortment of snacks and appetizers, including Mandu, the brand's signature item. Inspired by authentic recipes, bibigo foods make the exciting tastes of Korean cuisine easily accessible with offerings that can be found at most major grocery chains. bibigo Korean-style foods are distributed throughout the U.S. by subsidiaries of Schwan's Company. For more information, please visit View source version on CONTACT: Kristel Dupont PR Director, Rethink [email protected] KEYWORD: UNITED STATES NORTH AMERICA MINNESOTA INDUSTRY KEYWORD: TV AND RADIO MEDIA MARKETING ADVERTISING COMMUNICATIONS FOOD/BEVERAGE RETAIL ENTERTAINMENT SOURCE: bibigo Copyright Business Wire 2025. PUB: 06/05/2025 08:06 AM/DISC: 06/05/2025 08:05 AM

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour
Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

Yahoo

time05-06-2025

  • Entertainment
  • Yahoo

Randall Park Stars in bibigo™'s New Campaign, Taking America on a K-Food Tour

The new tongue-in-cheek spots under the tagline "bibigo™ for it" encourage people to try Korean cuisine and its latest collection of delicious single serve, microwaveable bowls BLOOMINGTON, Minn., June 05, 2025--(BUSINESS WIRE)--bibigo™, the #1 Korean food brand in the U.S.,1 is inviting people to just "bibigo™ for it" and step outside their culinary comfort zones to discover the exciting world of Korean cuisine. The new campaign features Korean-American actor Randall Park, who brings his signature comedic flair to dish on his love for K-food. bibigo's collection of single serve bowls is notably making its debut to showcase how easy it is to make Korean cuisine exciting and approachable for both newcomers and dedicated enthusiasts. bibigo has helped put Korean food on the map in the U.S. and is the fastest-growing Asian food brand, delivering American households breakout hits like Steamed Dumplings and Mandu (potsticker-style dumplings). Beyond its strong retail availability and ease of preparation, bibigo's popularity has soared in the past few years, thanks to its top-notch quality and unbeatable flavors, making consumers come back for more. Today, approximately one in seven American households regularly stock up on bibigo products.2 "We're incredibly excited to launch the 'bibigo™ for it' campaign, building on the growing appetite we've seen across America for Korean flavors. Beyond delicious food, this campaign is all about making Americans even more curious about the vibrant world of Korean cuisine," says Federico Arreola Carrazco, VP of Marketing at Schwan's. "We couldn't think of a better person than Randall Park to show just how effortlessly enjoyable K-food can be. Together, we aim to be the trusted guide for anyone looking to explore and savor the rich tastes of Korea." This new campaign is a flavorful journey with Randall Park as he shares his fondness for bibigo products and unveils personal anecdotes with dry humor. Whether navigating a bustling night market in Seoul, interrupting a K-pop music video shoot, enjoying a meal with grandmas or in his living room with friends here in America, Randall illustrates how bibigo enables him to enjoy his favorite dishes right at home. "Partnering with bibigo on this campaign feels like a full-circle moment for me," said actor Randall Park. "This project, celebrating Korean food, reminds me vividly of childhood lunches, where opening my home-cooked meals in front of my classmates felt like a vulnerable act. All self-consciousness and fear of judgment I experienced then now stand in stark contrast to the immense pride I feel today. To be able to participate in presenting the flavors of Korean cuisine with the entire nation is a profound opportunity to honor my heritage through dishes I grew up with. I hope all those kids who once judged me can now enjoy these incredible products and see me as the young visionary that I truly was." The launch of bibigo™'s new single serve bowls bibigo's latest campaign officially debuts its new line of single serve bowls, representing a significant step in its ongoing mission to democratize K-food for Americans across the nation. Without having to leave home or knowing how to cook those recipes, these microwaveable single serve bowls offer a remarkably easy way to enjoy and discover beloved traditional meal options, ready in just a few minutes. The brand now features a complete range of home-cooked-style dishes, including Beef Bibimbap, Chicken Japchae Noodles, Spicy Sauced Dumplings, Chicken Bibimbap, Beef Japchae Noodles and Chicken Wonton Soup. Already known for its viral TikTok Steamed Dumplings and flavorful Mandu, as well as the vibrant tastes of Gochujang sauce, chewy Tteokbokki and savory SOBABA™ Chicken, bibigo now looks to open the door to an even richer world of Korean culinary experiences with this new product line. The "bibigo™ for it" campaign is currently rolling out across television and social media channels. Click here to watch the main campaign spot. These spots exemplify the brand's ongoing mission to introduce Korean cuisine to a wider international audience. This effort builds upon the recent appointment of popular K-pop group SEVENTEEN as their new global brand ambassadors, a move that extends bibigo's established history of partnering with influential Korean figures worldwide. 1 No. 1 Korean-style food brand in the U.S. based on dollar sales. 2 Circana: bibigo household penetration 15% in the latest 52 weeks, ending 5/18. About bibigo™ Brand Founded in 2010, bibigo Korean-style foods are part of a global brand created by CJ CheilJedang ("CJ"), Korea's No. 1 lifestyle company. With over 60 years of experience, CJ has proudly been delivering flavor to dinner tables since 1953. Our bibigo products take 5,000 years of delicious cuisine and update it for today's modern, non-stop lifestyles. That's why the name combines the Korean word "bibim," from a long cultural tradition of "mixed" flavors, with the English word "go." The brand lineup includes a full assortment of snacks and appetizers, including Mandu, the brand's signature item. Inspired by authentic recipes, bibigo foods make the exciting tastes of Korean cuisine easily accessible with offerings that can be found at most major grocery chains. bibigo Korean-style foods are distributed throughout the U.S. by subsidiaries of Schwan's Company. For more information, please visit Socialhttps:// View source version on Contacts Kristel DupontPR Director, Sign in to access your portfolio

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