Latest news with #Krombacher
Fashion Value Chain
17-06-2025
- Business
- Fashion Value Chain
Heimat Beverages Accelerates Demand for Germany's Krombacher Orange Cola Mix – 'SPEZI' in India
Krombacher, Germany's largest privately owned brewery, launched its premium Cola Variant in Dec 2024, SPEZI, in India in partnership with Heimat Beverages (Nirmaan Group). The Distribution is gaining lot of traction and currently is getting distributed Across Mumbai, Delhi, Bangalore, Goa and Gujarat. While talking to the Founder of Heimat Beverages, Padmanabh Shah, he said 'The Demand from General Trade, Modern Trade, Amazon and HoReCa is highly encouraging and the repeat orders are a testament to the same. We are also getting lot of corporate orders for Gifting purpose.' Mr. Padmanabh Shah Mr Shah added, 'SPEZI is a sparkling, fresh mixed drink made from cola and orange soda. The fizzy cola mix is non-alcoholic. Flavor plays an important role in soft drink selection, and expanding flavor variety is what is creating the add-on demand. SPEZI is a Fun Drink and India is Loving it.' To amplify awareness, Heimat has rolled out an all-India campaign inside PVR INOX cinema lobbies, matching Spezi's bright visual identity with high-footfall movie nights. Parallelly, a digital-push is given to consumers in immersive ways to share the cola-orange experience online. The dual approach-for reach and performance marketing for precision-reinforces Heimat's data-led philosophy while building Spezi's as a playful drink.
Local Germany
13-06-2025
- Business
- Local Germany
Major German beer brands announce price increases
Trips to the pub could soon be a little dearer. Brewers of two of Germany's most popular beers, Krombacher and Veltins, have announced that they will increase prices in October. Krombacher, the country's most popular brew, will raise prices on all its products on October 1st. Those include the eponymous beer brand as well as Schweppes drinks, also owned by the company. In a statement, Krombacher cited rising production and logistics costs as being behind the decision. Veltins, another popular brand, will follow suit two weeks later, having last raised prices in 2023. Neither brewery has specified exact figures, but industry analysts suggest that the cost of a crate of 20 half-litre bottles could rise by about €1 (from around €14-18), which would push consumer prices noticeably higher. Both bottled and draft beer are expected to be affected. READ ALSO: 365 German beers - What I learned from drinking a different variety each day But savvy shoppers can avoid the worst of the price rises by buying at promotional prices. Two-thirds of all bottled Pilsner in Germany is sold during promotions. Many outlets offer deals like a crate for €9.99, deals which will become even more attractive as sticker prices rise. Advertisement The price increases won't displease everyone. Public health officials have long called for higher taxes on alcohol to discourage what they say are dangerous levels of consumption in Germany. READ ALSO: 'Beer is cheap and everywhere' - How Germany's drinking culture surprises foreigners Germany has some of the cheapest alcohol prices in Europe. Useful vocabulary: beer crate - Bierkiste discount - Rabatt pub - Kneipe three beers please - drei Bier, bitte With reporting by DPA.
Yahoo
27-05-2025
- Business
- Yahoo
Workers strike at German breweries
Employees are walking out at several breweries in Germany's North Rhine-Westphalia region this week in a spat over wages. Workers took part in a "warning strike" yesterday (26 May) at Krombacher's brewery in Kreuztal. Around 150 Krombacher employees downed their tools for a two-hour period, Isabell Mura, deputy regional chairwoman of the North Rhine-Westphalia branch of the Food, Beverages and Catering Union (NGG), told Just Drinks. A "warning strike" acts as a "warning signal" to employers, Mura said. Demonstrations are also taking place today (27 May) at the Veltins brewery in Meschede, Hochsauerland, at the Dortmunder Actien Brauerei (DAB) in Dortmund, and Diebels brewery in Issum. "A lot of trouble has been brewing in North Rhine-Westphalia's breweries – especially at Krombacher in Kreuztal. Employers are putting the brakes on wages. This is provoking a 'knot in the beer pipeline' – namely, a whole series of warning strikes in many North Rhine-Westphalian breweries," Mura said in a statement. She added that the move across these German breweries could hit production. "Summer thirst could also suffer: Reduced beer production would also make barbecues and summer festivals drier," Mura said. The NGG union has called on brewery employers to give all staff a 6.6% wage increase this year. It has argued that employers have so far proposed a 2% hike for 2025, and a 2.2% wage increase for 2026, is "clearly too small a wage increase for properly brewed beer", said Mura. All full-time staff should earn at least €280 ($318) more a month, which "will primarily benefit those who aren't higher up the wage ladder like brewers", she said. The NGG is also calling for apprentices to receive €130 a month, Mura added. Responding to the news, Veltins told Just Drinks: "We consider the two-hour warning strike to be disproportionate given that a third round of negotiations has already been scheduled. The C. & A. Veltins brewery is interested in a better position for our employees in line with the market in agreement with both collective bargaining partners." Just Drinks has contacted Krombacher, DAB, and Diebels' owner Anheuser-Busch InBev for comment. Strikes also took place at Gaffel and Reissdorf in Cologne and Stauder, Essen, on Friday (23 May), Mura told Just Drinks. No further stoppages are planned for now, she added, noting that negotiations were due to take place with companies on 8 July. "Workers strike at German breweries" was originally created and published by Just Drinks, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Sign in to access your portfolio
Wales Online
26-04-2025
- Wales Online
Popular holiday destination to limit visitor numbers on famous beaches
Popular holiday destination to limit visitor numbers on famous beaches Booking online, limiting visitor numbers and even a beach towel ban are some of the restrictions one popular island has imposed The stunning turquiose waters of Sardinia attract so many visitors that authorities are limiting access A popular Mediterranean tourist spot has put a ceiling on the number of holidaymakers that can visit its famous beaches this summer. The Italian island of Sardinia has ruled that one beach will only be accessible to visitors by booking through an app this summer. Tuerredda beach is crescent shaped and has already been capping visitor numbers at 1,100 per day since 2020. The new digital only booking rule, which is expected to be enforced by July, is aimed at curbing strain on local resources and infrastructure. A lot of Sardinia's stunning beaches are protected against over-tourism with similar restrictions. People breaking the rules to protect beaches face fines of up to €3,500. The Sardinian coast is known for its unspoilt stretches of sand and is often voted as one of the top places in Italy for a holiday by the sea. For our free daily briefing on the biggest issues facing the nation, sign up to the Wales Matters newsletter here Article continues below But its popularity has led to overcrowding and disrespectful behaviour from some tourists. These are all the places where Sardinia has limited access or introduced regulations to safeguard its most popular beaches as reported by Spiaggia Rosa The pink sand of Spiaggia Rosa is world famous. The beach on the outlying island of Budelli attracts thousands of tourists a day in summer. But visitors are only permitted to see the sands from a distance on a boat. The beach has been shut to visitors since the mid-1990s after its uniquely beautiful sand began to be stolen and disappear. The local government clamped down after tourists were discovered stealing kilos worth away as keepsakes. Now there is a €500 fine for anyone found walking on the beach and anyone caught stealing the sand will have to pay up to €3,500. La Maddalena, Cala Coticcio and Cala Brigantina Two beaches In the archipelago of La Maddalena have restricted access. Only 60 people a day could visit Cala Coticcio and Cala Brigantina over the summer last year . Visitors had to book a slot online and pay €3 per person to go to the beaches with a guide. The fee and visitor number cap limit have not yet been announced this year, but visits will likely need to be booked by contacting a local guide like last year.. The Italian island of Sardinia is protecting its spectacular beaches from overtourism with multiple new Krombacher Cala Brandinchi and Lu Impostu The beaches of Cala Brandinchi and Lu Impostu in the north will limit visitor numbers to 1,447 and 3,352 respectively between June 1 and September 30. Those wanting to go to these beaches need to book via the San Teodoro app or on the dedicated website. Cala Mariolu At Cala Mariolu, 700 people only are allowed per day between June and early November. Villasimius In the south east area Villasimius tourists going to Punta Molentis, Riu Trottu and Portu Sa Ruxi beaches must pay to access the car park. Fees are €10 per vehicle with an additional €1 for each passenger. Cyclists and pedestrians pay €3. Staff at car parks and beach access points to check tickets. Pelosa Beach towel ban The renowned Pelosa Beach at Stintino on the west coast allows only a limited number of visitors each day. A maximum of 1,500 people are allowed to access the beach daily. Last year, visitor numbers soared to as many as 4,000 on some days. A booking ticket for Pelosa beach costs €3.50. Strict rules also mean that visitors can only use beach towels if they put mats underneath them, which trap less sand. Ogliastra and There is a cap on visitor numbers and how long they can stay in some areas. At Ogliastra on the east coast, 300 people a day only are allowed on Cala Birìala and beachgoers who arrive by boat can only stay for 90 minutes. Access to Cala dei Gabbiani is also capped at 300 visitors. Last year people going to these beaches were only allowed to stay for two hours. Sardinia is not alone - you'll need to book to see Venice Sardinia is not alone in trying to tackle over crowding by visitors. Other popular tourist sites have imposed restrictions on access. Article continues below There is now a booking system and fee to visit Venice. Tourists lingering for too long and blocking up streets in the Italian Riviera town of Portofino, can be fined €270.
