Latest news with #L'OréalProfessionnel
Global News
10-07-2025
- Business
- Global News
Stock up on daily essentials this 2025 Amazon Prime Day
The Curator independently decides what topics and products we feature. When you purchase an item through our links, we may earn a commission. Promotions and products are subject to availability and retailer terms. Amazon Prime Day is here – and it's the perfect time to stock up on everyday must-haves. From July 8–11, this four-day shopping event delivers unbeatable deals on daily essentials, including personal care staples, household items, pantry favourites, and more. Think trusted brands like L'Oréal, Crest, Tide and more – all at major discounts. Whether you're replenishing your bathroom cabinet or restocking kitchen basics, now's your chance to save big on the items you use every day. Not a Prime member? Sign up to get exclusive access to all the deals, plus enjoy fast, free shipping, streaming entertainment, and more. And with Giftmania back in action, members can even win exciting prizes just for participating. Story continues below advertisement Check out our top picks for everyday essentials worth grabbing during the sale. 15% off La Roche-Posay Anthelios Face Sunscreen Shield your glow with La Roche-Posay Anthelios Face Sunscreen—this lightweight, fragrance-free bundle hugs your skin with broad spectrum love, keeping all types happy, hydrated and sun-safe without a greasy trace. $28.01 on Amazon (was $32.95) 29% off Boka Fluoride Free Toothpaste Elevate your oral care ritual with a next-generation powerhouse that's as kind to your gums as it is to your enamel. Infused with cutting-edge nano hydroxyapatite, this luxe formula doesn't just clean – it remineralizes and whitens, unveiling your healthiest, most radiant smile. $17.99 on Amazon (was $20.99) Story continues below advertisement 20% off Jade Leaf Matcha Organic Ceremonial Grade Matcha Green Tea Powder From your chic ceramic chawan to your latte glass, this matcha is a prep-parade of purity: no additives, no compromise, just pure Japanese first-harvest luxury. $59.99 on amazon (was $74.95) 21% off Vitafusion MultiVites Adult Multivitamin Gummies Who says wellness can't be sweet? With 12 essential nutrients, naturally sourced fruity flavours, and 150 yummy gummies per bottle, this daily multivitamin is your delicious little secret to glowing from the inside out – without breaking the bank. $12.54 on Amazon (was $15.97) You may also like: Ninja Professional Blender – $119.99 Story continues below advertisement Ello Pop & Fill 22oz Stainless Steel Water Bottle – $26.97 Greens Superfood Powder – $38.98 30% off L'Oréal Professionnel Absolut Repair Shampoo Turn your shower into a salon moment – L'Oréal Professionnel Absolut Repair Shampoo pampers dry, damaged hair with golden quinoa + proteins for strands so silky and shiny, they'll think you got a blowout. $31.50 on Amazon (was $45.00) 20% off Kitsch Dermaplaning Tool - Face Razors for Women and Men Smooth skin starts here – this 12-pack of sleek stainless steel dermaplaning tools gently removes peach fuzz and dead skin, revealing your freshest glow yet. Perfect for flawless makeup, exfoliation, and that spa-day feeling right at home. $12.99 on Amazon Story continues below advertisement 35% off Tide PODS Liquid Laundry Detergent Soap Pacs Say goodbye to laundry day struggles – Tide pods deliver a deep clean, fresh scent, and vibrant colours all in one quick wash – just toss and wash. $16.23 on Amazon (was $24.99) 32% off Caboo Tree-Free Toilet Paper Tree-free toilet paper made from fast-growing viscose and sugarcane offers a natural, sustainable and eco-friendly alternative to traditional paper – 100% biodegradable, septic-safe, hypoallergenic, and crafted with soft yet strong 2-ply sheets, perfect for everything from everyday use to camping and travel. $30.37 on Amazon (was $44.99) 40% off Crest 3D White Whitestrips Professional Effects, At-Home Teeth Whitening Kit Say hello to your brightest smile yet with Crest 3D White Whitestrips Professional Effects – the ultimate at-home whitening kit that gives you professional-level results without the salon price tag. $40.59 on Amazon (was $67.45) Story continues below advertisement 46% off Philips Sonicare Diamondclean 9000 Special Edition Rechargeable Toothbrush The Philips Sonicare DiamondClean 9000 Special Edition Rechargeable Toothbrush is your ultimate beauty must-have. Get a dazzling, salon-worthy smile with cutting-edge technology and sleek, luxe design. $234 on Amazon (was $249.99) 20% off Dr. Squatch All Natural Bar Soap Raise the bar (literally) on your shower game – this triple-threat of pine tar, goat's milk, and alpine sage will give you a bold, natural clean. $23.96 on Amazon (was $29.95) 25% off MANSCAPED® The Lawn Mower 3.0 PLUS Groin & Body Hair Trimmer The Lawn Mower 3.0 Plus is your new grooming power move – a sleek, skin-conscious trimmer designed for precision below the belt (and beyond). Features ceramic blades, a built-in spotlight and waterproof performance. $74.99 on amazon (was $99.99) Story continues below advertisement You may also like: Neoprene Coated Dumbbell Hand Weight Set – $17.30 Sleep Enhancing Gummies – $29.96 Percussion Massage Gun – $99.99
7NEWS
09-07-2025
- Entertainment
- 7NEWS
5 of the best beauty products of 2025: Newly launched skincare, makeup, haircare and perfume under $150
2025 has been a great year for innovative and effective new beauty products so far, from new makeup finds to revolutionary skincare products. We are only just past the halfway mark of this year and there has already been such a plethora of new and incredible beauty items available on the market. If you're looking for ways to improve your skin, hair or makeup routine, Best Picks lifestyle reporter has got you covered with her favourite new and noteworthy products. For rosier cheeks, you'll want to try Rare Beauty's brand new Soft Pinch Matte Bouncy Blush and for clearer skin you'll want to reach for La Roche Posay's Effaclar A.Z Gel Cream. If you've been wanting to achieve glossier hair this 2025, you'll need to purchase the L'Oréal Professionnel Vitamino Color Spectrum Glass Shine Serum. After a new signature scent? You won't be able to go past Burberry's latest Goddess Intense Eau De Parfum and for those on a budget but wanting smooth, hydrated skin, you'll love Amazon Australia's Beef Tallow Moisturiser that's under $25. 1. Rare Beauty Soft Pinch Matte Bouncy Blush, $48 at Sephora Selena Gomez's Rare Beauty is one of my favourite beauty brands on the market. I swear by the brand's liquid blush so when they released this Soft Pinch Matte Bouncy Blush, I knew I had to try it. I was super impressed, it has a beautiful pigment and lasts all day, what I also love is how buildable it is. You can choose to wear just a tad for natural looking cheeks or for a more matte look, you can build it up. 2. La Roche Posay Effaclar A.Z. Gel Cream, $55.99 at Chemist Warehouse This daily moisturiser is ideal for those with adult acne-prone skin. Enriched with a complex of 10 per cent azelaic acid, salicylic acid, and hyaluronic acid, this gel-cream immediately hydrates while effectively addressing breakouts and ageing skin. What makes this gel cream a stand out is how it gently exfoliates the skin to reduce the appearance of post-blemish marks, pigmentation and fine lines all in just a single step. Shoppers have given the new gel cream, a 4.5-star rating on Chemist Warehouse's website, calling it, 'an amazing find.' 3. L'Oréal Professionnel Vitamino Color Spectrum Glass Shine Serum, $70 at Adore Beauty Glossy hair is all the rage, I don't know about you but my social media feeds have been filled with the 'glass hair' trend and it is stunning. If you want to achieve your glossiest hair yet, you'll want to try L'Oréal's new Professionel Vitamino Color Spectrum Glass Shine Serum. The serum will give you long-lasting colour vibrancy and a mirror-like shine with L'Oréal Professionnel's Vitamino Color Spectrum Glass Shine Serum. This patented, heat-activated serum is designed to protect coloured hair from frizz, fading, and humidity, while enhancing smoothness and gloss. 4. Burberry Goddess Intense Eau de Parfum, $145 at Myer This is literally my new favourite fragrance, I purchased it last weekend and I am in love with the scent. I've already had two people stop me this week asking for the name of the perfume. If you love a warm, woody, vanilla scent, then this Burberry Goddess Intense Eau de Parfum is for you. The perfume will not only make you feel like a goddess but it will also look beautiful on your nightstand: decorated with a golden medallion and dark beige packaging with a gabardine-inspired gold label which references the brand's heritage. 5. Whipped Beef Tallow Moisturiser, $15.99 at Amazon Australia Beef Tallow in moisturiser? Yes, you read that right, this Whipped Beef Tallow Moisturiser has gone viral on TikTok. This hydrating face and body balm contains grass-fed beef tallow and Manuka honey to nourish your skin while also helping to maintain the skin's protective barrier. And for a limited-time Amazon Australia is offering the cream, for $15.99, usually $21.99. Shoppers on Amazon Australia's website have given the moisturiser, a 5-star rating.
Elle
05-06-2025
- Lifestyle
- Elle
Yes, Even Steam Can Straighten Your Hair—Here Are the Best Tools Experts Love
While traditional hair straighteners can have salon-quality effects on your hairstyle du jour—think sleek texture, enviable gleam, and tamed flyaways—the hot tools are not always beneficial for hair health, especially when it comes to maintaining moisture. What if we told you there was a one-step fix to straightening your hair while keeping moisture intact? Enter the best steam hair straighteners, which offer all the aforementioned perks without zapping the hair of moisture. 'Steam allows for a gentler, more hydrating straightening process compared to traditional dry heat,' says Min Kim, a celebrity colorist and the US and global ambassador of L'Oréal Professionnel. 'The water vapor in steam helps maintain the hair's internal moisture levels while smoothing the cuticle. This results in less breakage, reduced frizz, and a shinier, more polished finish.' Kim particularly recommends a steam hair straightener for anyone with frizz-prone, textured, dry, or color-treated hair. 'It's also fantastic for smoothing high-porosity hair and maintaining softness in blonde or sensitized hair that typically loses elasticity from too much heat exposure,' she says. When selecting a steam hair straightener for at-home styling, Kim recommends looking for models that support consistent steam output and have adjustable settings. She also notes that straightening tools with high-quality ceramic or anodized plates will pay off for long-term hair health. In short: 'You want a device that not only straightens, but also nourishes and protects the hair in the process.' Which tool deserves your trust? Ahead, browse our guide to the steam straighteners that earn the highest praise from industry pros and savvy home stylists alike. 'The L'Oréal Professionnel Steampod is an excellent example of steam technology in action,' Kim says. 'It uses continuous steam to straighten or style the hair while preserving softness and integrity.' As a plus, the coveted tool does more than just straighten the hair. Edgar Parra, a senior stylist at Benjamin New York, says that 'it's a great investment [because] clients can easily curl and straighten their hair with it for versatile styles.' Heat settings: 350 to 410 degrees Fahrenheit Plate type: Anodized aluminum Features: Leak-free water tank, detachable comb, intelligent heat control Ulta rating: 4.2/5 stars Our expert says: 'This delivers strong, even steam. It doesn't require much heat to get a really smooth, flawless result.' — Jill Turnbull, editorial and backstage hairstylist Designed to straighten the hair in 10 minutes flat, Wavytalk Steamline Pro performs multiple functions. The multitasking tool is a steamer, brush, and straightener all in one. It even comes with a silky scrunchie designed by influencer Danielle Athena, who helped develop the product and give it a moment of TikTok fame. And if you like your straighteners candy-colored, you're in luck: This model is available in white, baby blue, and ballet pink. Heat settings: 320 to 410 degrees Fahrenheit Plate type: Rather than plates, this has a straightening brush with patented 3D teeth Features: Anti-scald shell, automatically turns off after 30 minutes, universal voltage compatibility, comes with accessories including hair clips and a protective glove Amazon rating: 4.4/5 stars Our expert says: 'This three-in-one tool is great for all hair textures. It leaves the hair smooth, hydrated, and glossy. It's perfect for someone on the go seeking that salon-style blowout at home.' —Edgar Parra For a hybrid between a traditional flat iron and a steam straightener, this Steam Therapy Flat Iron comes recommended by the pros. Cheryl Bergamy-Rosa, a celebrity hairstylist and the founder of Contents Haircare, notes that this two-in-one tool has adjustable heat settings—five, to be precise—which makes it a practical choice for at-home styling. Designed to straighten the hair with or without steam, the tool has a base station reservoir that can refill its tank in 60 seconds. Heat settings: 338 to 455 degrees Fahrenheit Plate type: Titanium-cushioned Features: Removable comb, extra-long floating plates, sensor heat technology Amazon rating: 4/5 stars Our expert says: 'Look for soft or cushioned plates that flex under pressure, such as the titanium-cushioned plates in this Steam Therapy Flat Iron. These adjust to the hair's thickness and ensure even contact, reducing the risk of snagging or uneven straightening.' —Cheryl Bergamy-Rosa With an impressive six heat settings to choose from, which range from 300 to 450 degrees Fahrenheit, Hot Tools' steam straightener gets a stamp of approval from Turnbull. Beyond its adjustable settings—with the lowest heat settings catering to fine and thin hair—the device offers plenty more room for a customized styling session. It's a steam-optional device, has steam-control settings ranging from high to low, and can also put out continuous or intermittent steam. What's more, it can help create straight, wavy, and curly looks. Heat settings: 300 to 450 degrees Fahrenheit Plate type: Ceramic Features: Center steam channel, dual voltage for travel Amazon rating: 4.1/ 5 stars An Amazon reviewer says: 'This is the best flat iron I ever bought for my wavy, thin, fine hair. I love it! Doesn't fry my hair or burn it. Great price, great product.' Offering eight to 20 minutes of continuous steam, Angelique's professional-grade tool is another one of Turnbull's picks. It can be used as a regular flat iron or a steam styler, and it has adjustable heat settings. The product is particularly recommended for those with thick or coarse hair, and the brand recommends adding a few drops of chia oil into the water tank for glossy, extra-smooth results. Heat settings: Multiple, ranging from 300 to 450 degrees Fahrenheit Plate type: Ceramic-coated tourmaline crystal Features: 360-degree swivel cord, dual voltage, heats up in 60 seconds Amazon rating: 3.8/5 stars An Amazon reviewer says: 'My hair is hard to tame, and I've got to say this works. It is the best straightener I've ever used. I think it's even better than the one my hairdresser uses.' With six adjustable heat settings, DoriSilk's easy-on-the-budget straightener has settings that cater to a range of hair types, including thin, curly, thick, and coarse hair. The tool is compact and relatively easy to use, and its floating, ceramic-coated tourmaline plates help boost the hair's shine. Heat settings: 300 to 450 degrees Fahrenheit Plate type: 3D ceramic tourmaline Features: Floating plates, lock and unlock function, fast-heating core, 360-degree swivel cord Amazon rating: 4.1/5 stars An Amazon reviewer says: 'I have always wanted to be able to straighten my hair with ease, but it always took me like 45 min to get my hair straight. With this steam styler, it takes me no time and my hair is shiny and straight for days! I'm obsessed!' 'Steam heat drives moisture deeper into the hair fiber while straightening, helping to maintain hydration and elasticity—two things traditional flat irons often take away,' Turnbull says. 'It's gentler on the cuticle and lowers the risk of breakage. Instead of drying the hair out, steam supports the hair's natural moisture balance.' She likens the process to ironing clothes, noting that linens and cotton smooth out better with steam. 'Hair reacts the same way,' she says. 'As with any heat tool, overuse or improper technique can lead to damage, especially if you're not protecting the hair,' Kim says. That said, she notes that the best steam hair straighteners are thoughtfully designed to reduce the risk of hair damage compared to traditional flat irons. 'The key is using a steam straightener on tangle-free, dry hair, and avoiding high heat on compromised or overly porous strands,' she says. It's also important to manage expectations. 'Steam alone just doesn't give the same results as a traditional flatiron,' says Vanessa Ocando, a celebrity hairstylist in New York City. 'If your hair already has a soft wave and you're just trying to tame frizz or get a bit more polish, they can work really well.' In short, she says: 'I wouldn't reach for one if I wanted super sleek hair, but it's great for someone who wants a natural finish with movement, not a flat, pressed look.' 'Steam straighteners are a godsend for those with thick, coarse, curly, or dehydrated hair types and textures,' Turnbull says. 'They're also a perfect match for color-treated or chemically processed hair, as they smooth without aggressively dehydrating. If your hair tends to need more moisture, is frizzy or dull, a steam straightener could be your new best friend.' When it comes to steam styling, 'Preparation is key to maximizing both results and protection,' Kim says. She reiterates that starting with clean, dehydrated hair is always best, as steam straighteners work best on dry strands. 'Use a lightweight heat protectant that complements steam technology and gently detangle hair before styling to prevent unnecessary tension,' she says. 'Additionally, sectioning the hair and working in small, even pieces also allows for a smoother, longer-lasting finish.' 'Go for a steam straightener with adjustable heat settings and a steady, diffused steam output,' Ocando says. 'Ceramic or tourmaline plates help keep things smooth and even.' She adds that if the straightener comes with a comb attachment, that's all the better. 'It helps guide the hair as you pass through while adding some tension to smooth out waves,' she says. Finally, when considering which steam straightener to buy, 'Keep in mind that steam straighteners are more about soft styling and frizz control than sleek, pin-straight hair,' Ocando says. 'They're perfect if you like a more relaxed, touchable finish.' Min Kim is a celebrity colorist and the US and Global Ambassador for L'Oréal Professionnel Vanessa Ocando, a celebrity hairstylist based in New York City Edgar Parra, a celebrity hairstylist and a senior stylist at Benjamin New York Cheryl Bergamy-Rosa, a celebrity hairstylist and the founder of Contents Haircare Jill Turnbull is an editorial and backstage hairstylist and the founder of Jill Turnbill Beauty As a leading publisher of fashion, lifestyle, and beauty content, is committed to highlighting the best products in various categories by personally testing the latest and most innovative products, interviewing countless experts, and vetting customer-loved items. For this piece, ELLE contributor Jenny Berg spoke to experts about the benefits of steam hair straighteners. Using expert insights, she searched the internet for the top-rated models on the market. Avoid Frying Your Hair by Investing in These Heat Protectant Sprays Salicylic Acid Shampoos Are the Shockingly Underrated These Hair Brushes Help Your Hair Grow in Faster and Thicker Everything You Need to Know About Hair Gloss The Best Protein Treatments for Healthy Hair
CairoScene
05-06-2025
- Entertainment
- CairoScene
Why L'Oreal Professionnel's Gourmand Browns Are the Colour of 2025
The premise is simple enough. Brown - long dismissed as a default - is having a rebrand. Jun 05, 2025 In a year where 'natural' is a strategy, not a compromise, L'Oréal Professionnel is betting on brown. More specifically, Gourmand Browns. A spectrum of shades named and nuanced like dessert menus: mocha mousse, cinnamon glaze, burnt caramel, chocolate fondant. The palette draws directly from Pantone's 2025 colour of the year - Mocha Mousse - but grounds it in heat, texture, and technique. The premise is simple enough. Brown - long dismissed as a default - is having a rebrand. Gourmand Browns bring together depth and dimension, worn glossy or matte, through balayage, root melt or a full-head transformation. It's being shaped in salons as a tactile, expressive craft - one that draws from regional palettes and client nuance. In Egypt, salons like Kriss Beauty and hair colourists such as Mohamed Gaber, and Ziad & Majd are anchoring the trend with their own interpretations. Each colourist builds on the campaign with fluency in tone, undertone, and technique - translating brown into something calibrated, specific, and unmistakably current. At the root of it all is INOA, L'Oreal Professionnel's ammonia-free, oil-based colour line - known for its 100% grey hair coverage and 48% more shine properties. Beauty has always been borrowed from food - MAC's Spiced Chocolate, Fenty's Honey Waffles, Glossier's Berry Balm. Gourmand Browns doesn't stop at the reference point. It deepens it, recasting colour as an atmosphere: warm, wearable, and sensorial.
Identity
01-06-2025
- Entertainment
- Identity
L'Oréal Professionnel's Gourmand Browns: The Must-Have Hair Color Trend of 2025
Brown hair is back and better than ever! As the world shifts to softer, warmer tones, L'Oréal Professionnel is taking the lead with Gourmand Browns —a food-inspired campaign that's set to define the beauty trend landscape of 2025. With rich shades like caramel drizzle, mocha, cinnamon, honey glaze, and chocolate, Gourmand Browns is more than just a color collection—it's a full sensory experience that blends beauty with the comforting world of food. But what's fueling this irresistible trend? L'Oréal Professionnel has partnered with Egypt's top hair colorists and beauty content creators to bring Gourmand Browns to life in the most powerful way. Using a super smart 3D technique, including advanced methods like balayage, color melting, and contouring highlights, the collection delivers stunning, multi-dimensional shades. These techniques aren't just about looking good—they feel as indulgent as the flavors they're inspired by. At the heart of it all is INOA, L'Oréal Professionnel's ammonia-free, oil-based color system. Known for its vibrant, long-lasting results and nourishing formula, INOA offers a coloring experience that's both gentle on the scalp and luxurious in effect. Inspiration for Gourmand Browns also draws from broader global trends. Pantone, the global authority on color, has named brown one of 2025's top shades—with tones like Mocha Mousse leading the charge. This global trend adds depth and relevance to the Gourmand Browns collection, which takes the concept even further by blending rich, warm tones with the elegance and comfort of food-inspired hues. Still thinking about it? Take this as your sign to try something new. Book your appointment now at your nearest L'Oréal Professionnel salon through Whether you're craving a subtle caramel gloss or a bold espresso blend, your next look is just a click away.
