24-07-2025
LPNM: Sarawak ranks second nationally in pineapple cultivation
Mohd Khairuzamri (left) joins other distinguished guests during a visit to an exhibition booth at the event. – Photo by Chimon Upon
KOTA SAMARAHAN (July 24): Sarawak has emerged as the second-largest pineapple-growing state in Malaysia, with a total cultivated area of 2,199.43 hectares as of 2024, according to the Malaysian Pineapple Industry Board (LPNM).
LPNM director-general Mohd Khairuzamri M Saleh revealed the data during the official launch of the 'Program Hari Bertemu Pelanggan & Penyampaian Bantuan Insentif Projek LPNM Negeri Sarawak Tahun 2025' at the Sarawak State Farmers' Organisation hall here today.
'Sarawak has now emerged as one of the most progressive states in the development of the national pineapple industry. Based on 2024 data, the Land of the Hornbills ranks second after Johor in terms of pineapple cultivation area nationwide, with a total of 2,199.43 hectares.
'This shows that the target of 20,000 hectares of pineapple cultivation by 2030 is not just a vision, but a movement that is now beginning to bear fruit,' he said.
Mohd Khairuzamri said that LPNM remains committed to supporting pineapple growers in the state through a comprehensive assistance package.
'Starting with the provision of planting materials such as MD2, Moris, and SG1, quality agricultural inputs, farm infrastructure, as well as technical services and monitoring, all these are offered as a comprehensive package to support our farmers in Sarawak in achieving a more stable income—reaching RM8,000 per month by 2025—in line with the Sarawak Post Covid-19 Development Strategy (PCDS 2030),' he added.
More than 200 participants from various backgrounds, including government agency representatives, pineapple entrepreneurs and interested growers, attended the event.
'This Customer Engagement Day is a strategic initiative to strengthen relationships and cooperation among various stakeholders in the pineapple industry — from farm operators, researchers, producers, and processors to exporters — with LPNM as the agency fully responsible for safeguarding the interests of the national pineapple industry.
'More than 200 individuals from diverse backgrounds are present today. This includes representatives from government agencies, pineapple entrepreneurs, and participants interested in tropical fruit cultivation.
'This is clear evidence that Malaysia's pineapple industry is gaining attention and recognition here in Sarawak,' said Mohd Khairuzamri.
He added that the programme serves as a platform for exchanging knowledge, ideas, and solutions to current challenges such as food security, market competitiveness, climate change, and technological hurdles.
'Today, LPNM clients have the opportunity to engage directly with our officers, including those from our headquarters as well as the Sarawak state team,' he added.
The event also featured the official launch of the e-Pineapple System by Permanent Secretary of the Ministry of Food Industry, Commodities and Regional Development (M-Ficord) Datu Sirai Daha, who represented Food Industry, Commodities and Regional Development Minister Dato Sri Dr Stephen Rundi Utom.
'The strong support from the Sarawak government is greatly appreciated and acts as a catalyst for us to advance the industry further,' said Mohd Khairuzamri.
Throughout the day, several activities were held, including a stakeholder engagement session between LPNM and pineapple entrepreneurs, and an exhibition involving various agencies and companies such as Agrobank, Kolej ICATS, ACM Sdn Bhd, Queen Pineapple, Evergreen, and award-winning young entrepreneur Mohd Nasry Mohd Nasir, recipient of the Pro Tani Young Entrepreneur Award during the recent National Pineapple Day celebration.
Mohd Khairuzamri expressed appreciation to the Sarawak government and all attendees for their support.
'Thank you for being part of this event. Stay with LPNM as we work together to build a brighter future for the pineapple industry in Sarawak,' he said.