13 hours ago
- Entertainment
- Time of India
Labubus take over India in Rs 400 for 2, and everyone is losing it on the internet
It started with TikTok. Then came the cursed memes. And now? Labubu is being sold next to fidget spinners and candy at your local market stall. Yes, the viral gremlin plushie that was once a collector's flex is now a budget-friendly street sensation in India, and the nation is OBSESSED.
Labubu invades Indian streets: The great gremlin sale has begun
Whether you're in Delhi's Janpath or some random lane in Indore, chances are you'll spot Labubu's terrifyingly cute face staring back at you. Vendors are selling 2-for-₹400 plushies, and no, they are definitely not official. But that hasn't stopped anyone.
What Labubu-coded things you can buy now
It's not just charms anymore. India's unofficial Labubu collection now includes:
Cushions and pillows with oddly shaped Labubu heads
Keychains with mismatched eyes and chaotic stitching
Backpacks that look like Labubu had a meltdown
Mobile covers you wish were less cursed
Mini plushies in questionable outfits (Santa hat? Check.)
One vendor in Mumbai was overheard saying, 'Madam, original hai, Singapore se aaya hai!' (Spoiler: It was made in Sadar Bazaar last week.)
India's Labubu obsession: Why it's selling like crazy
Labubu is the perfect storm of ugly-cute, emotionally unstable-looking, and just bizarre enough to attract the chronically online youth. Throw in India's legendary love for mass trends on a budget, and you've got the plushie equivalent of Jio's internet revolution.
Instagram shops are now bundling Labubu knockoffs with 'aesthetic mystery boxes.' College students are gifting Labubu charms on special days. And if your school bag doesn't have a Labubu keychain? You're basically a social outcast.
Not real? Who cares
Let's be real. These aren't the official Labubu dolls made by Kasing Lung. But Indians have never let copyright stop vibes. In fact, the jankier it looks, the more viral it becomes. Some are even hunting down the ugliest Labubu plush just to flex their cursed find online.
Labubu might be a global collector's item, but India has given it a full-blown desi remix. Whether it's bootleg or blessed, ₹400 is all it takes to own a piece of the plushie apocalypse. And honestly? That's the most Labubu thing ever.
