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The Hindu
4 days ago
- Entertainment
- The Hindu
Inside Aiyyo Shraddha's wildly relatable comedy journey
'Just before I go on stage, I tell myself, these are my people,' says comedian Shraddha Jain, better known as her Instagram persona Aiyyo Shraddha. It is a quiet ritual that has grounded her through the whirlwind of a global tour, one that has taken her debut stand-up special So Mini Things across 10 countries and 45 cities. Now, as the show prepares to take its final bow in Bengaluru, that sentiment rings truer than ever. After 15 months of laughter, nostalgia and sold-out halls, she returns to home soil to close the tour where it all began. With her people. Produced by Livetree Entertainment, So Mini Things has been staged across continents, from Sydney to San Francisco, Dubai to Dublin, becoming an unexpected global hit. Drawing from Shraddha's lived experiences, the show is a collage of anecdotes rooted in Indian family life: moments of growing up, growing older, and navigating the world with the kind of perspective that comes from looking back at childhood with affection and clarity. 'It started with a story my father and I laughed about, something I had said as a child,' she says. 'We couldn't stop laughing, and I thought, wow, this is still funny so many years later. As children, our ideas about things like religion, career, relationships are much bigger than us. They're not practical at all. But they're also beautiful. You might even wonder: What if the world really worked that way? Would it be better?,' she says speaking about the seed that sparked the motivation to put this special together. Despite the variety of cities and audiences she has encountered, Shraddha rarely tailors the core of her material. 'It's like dal. The base is the same. What changes is the tempering,' she explains, adding how in Mumbai, she speaks in Marathi, and in Bengaluru switches to Kannada. Whether she is performing in Boston, Hyderabad or London, it is her voice, the quirks, her rhythm that holds it together. 'If I change the tempering too much, it stops being my story.' As someone who rose to fame through clean, observational humour online, Shraddha is quick to credit her background in radio for shaping her storytelling instincts. 'Radio taught me everything. How to write, present, and respect the mic.' The Chennai show, she says, will be emotional. 'I've had the most generous audiences. People don't just come to laugh, they come to cheer you on. Someone in Sydney once held my hand and said, 'I was so nervous for you!' Like I was family. That's what I'll carry with me.' As she prepares to retire So Mini Things, Shraddha is not rushing to write her next hour. 'Everyone has one story in them. But if you find a second one, you probably have five more. That's the scary part. Finding the second one,' she laughs. 'But for now, the next big thing is laundry.' So Mini Things will take place in Chennai on July 26 at Sir Mutha Venkatasubba Rao Concert Hall. Tickets on starting ₹999.
Business Standard
04-07-2025
- Entertainment
- Business Standard
Livetree Entertainment Brings Aiyyo Shraddha's So Mini Things to India one last time
PNN New Delhi [India], July 4: After winning hearts across three continents, ten countries, and over 45 cities, including a record-breaking 28 shows across the U.S., digital star and comedian Shraddha Jain a.k.a. Aiyyo Shraddha is returning to where it all began. Her smash-hit stand-up comedy specials Mini Things will take its final bow on home soil with upcoming shows in Mumbai (2 shows onJuly 19at Shanmukhananda Hall in Sion East), Chennai (July 26at Sir Mutha Venkatasubba Rao Concert Hall in Harrington Road), Hyderabad (July 27at Shilpakala Vedika, Hitech City in Madhapur), and finally in Bengaluru (3 shows - 2nd August at Ambedkar Bhavan, 3rd August at MLR Convention Centre & 9th August at Prestige Centre for Performing Arts). Produced by Livetree Entertainment, the India tour kicked off earlier this month with packed shows in Pune and Delhi. Aiyyo Shraddha's comedy set draws from the charming curiosity of a two-year-old. Titled So Mini Things for the many whimsical detours it takes - mini stories, mini perspectives, mini versions of herself, the show is a mosaic of anecdotes rooted in Indian family life. What began as her first-ever stand-up set quickly snowballed into a global sensation... a journey that has touched audiences aged 6 to 60 across cultures, languages, and generations. "The opportunity to do this, to take these stories to so many people across the world... what an adventure it is!" exclaims Shraddha. "The only thing I worried about was missing flights! So many flights!" the comedian quips. The stellar show, brought to life by Livetree Entertainment, has been nurtured and produced with care from its very first outing. Known for curating premium live experiences with legends like Sonu Nigam, Hariharan, and Jagjit Singh, the company has powered So Mini Things across the U.S., Europe, Australia, Southeast Asia, and the Middle East. "It's always so heartwarming to see people across generations line up at the end to hug Shraddha, share stories, and often say they wish they'd brought their parents or kids. For those 90 minutes, we just want people to unwind, laugh, and leave feeling lighter," shares Sharath Vatsa, CEO and Founder of the company. For the uninitiated, Shraddha, an engineer and former RJ turned content creator, has carved a niche for herself in the comedy space with her clean, observational humour and unmistakable sincerity. She was awarded in 2024 by the honourable Prime Minister Narendra Modi with the title of 'Most Creative Creator - Female' at the National Creators Awards ceremony. It's a title Shraddha accepts with humility. "It just means I have to put more thought, more effort into my work and do it very responsibly," she avers. As Mini Things wraps up its run in India, Aiyyo Shraddha reflects, "It's been a very satisfying tour," she shares. "I will retire this material extremely contented with the journey it has made." We say, for anyone who's loved, laughed, or lived in the chaos of Indian family life, this one's truly not to be missed!
