3 days ago
B2B Rocket joins Blackpearl to boost AI sales, USD $2.1m ARR
B2B Rocket has announced it will join forces with Blackpearl Group, gaining access to capital, infrastructure and product synergies as it looks to accelerate expansion in the US and beyond.
Delaware-based B2B Rocket, which provides AI-powered outbound sales automation for small and mid-sized businesses, reported the partnership will significantly strengthen its ability to serve a global market. Blackpearl Group is a publicly listed AI data technology company with headquarters in New Zealand and the United States.
B2B Rocket specialises in intelligent sales agents that automate lead generation, qualification and engagement without requiring human input, and has reached more than USD $2.1 million in annual recurring revenue. The company stated that joining Blackpearl Group will enable it to scale its platform and accelerate product development efforts.
Noah Loul, Chief Executive Officer at B2B Rocket, commented on the vision and direction of the company, emphasising the team's commitment to supporting business customers: "We lead this company with conviction and a clear vision: to make a global impact by building tools that help businesses punch above their weight. Our core values have always been moving with urgency - hiring smart, moving fast and staying obsessed with delivering customer value," says Noah Loul, CEO of B2B Rocket.
The integration of Blackpearl and B2B Rocket products has already taken place in select customer environments. This has enabled greater automation and potential cross-sell opportunities for sales teams, supporting a wider aim of streamlining pipeline generation processes. Loul further explained the value of the collaboration:
"We're joining forces with a team that shares our velocity, our values and our obsession with getting real results for customers," Loul added. "This isn't the end of our journey; it's the start of a bigger one. We're here to take what works, multiply it by 10 and help more businesses scale without the baggage of bloated headcount or broken systems," explains Loul.
Shared values
The arrangement coincides with Blackpearl Group's progress towards a dual listing on the Australian Securities Exchange, pointing to a wider ambition to lead the AI sales enablement market globally. Both companies highlighted a close alignment of culture and goals through the partnership.
Nick Lissette, Chief Executive Officer of Blackpearl Group, commented on the shared mindset and the rationale for the deal: "Relentless ambition is the common thread. B2B Rocket is cut from the same cloth as us - founder-led, customer-obsessed and unapologetically focused on delivering results. Their AI-powered outbound engine is the perfect complement to what we offer with Pearl Diver. This is far more than just a bolt-on. It's an investment in category leadership where humans and AI work together to power customer acquisition at scale," said Nick Lissette, Blackpearl CEO.
Product expansion
B2B Rocket's AI-driven outbound platform, used to autonomously generate and qualify leads, has quickly generated traction since launch and remains led by its founding team. The founder-led group, consisting of alumni from several high-growth environments, continues to guide operations as the company gains access to wider resources through its new partner.
Loul, who previously scaled GlobalGeeks to USD $60 million in annual recurring revenue, is also known as an advocate for ethical, human-first approaches to AI – a perspective which has driven the development of B2B Rocket's customer-centric platform.
On the anticipated benefits for users, Loul said:
"This is a win for our customers too," said Loul. "We're bringing them better features, faster innovation and greater value to the ecosystem they're already using - now with the added benefit of Blackpearl's enterprise-grade security and infrastructure And we're doing that with the muscle of a publicly traded tech leader behind us."
Ongoing development
B2B Rocket reported that joint product development and integration work is already underway within select customer environments and that the combined platform will continue to deliver intelligent, AI-powered sales automation for modern small and mid-sized businesses. The focus remains on enabling innovation and simplifying sales pipelines for customers across North America and further afield.
Loul concluded, "AI is only useful if it moves the needle and that's our mantra. Now, B2B Rocket has the 'fuel' to go further, faster," concludes Loul.
