Latest news with #MGAStudios
Yahoo
5 days ago
- Entertainment
- Yahoo
MGA's Miniverse™ Goes Mobile! New Make It Mini™ Game Brings Big Fun in Tiny Form
Play, Collect, and Create Your Favorite Make It Mini Lines in This New Digital Experience MGA's Miniverse "Make It Mini" Mobile Game Icon MGA's Miniverse "Make It Mini Game" Screen Shot LOS ANGELES, July 14, 2025 (GLOBE NEWSWIRE) -- MGA Studios, an independent subsidiary of MGA Entertainment (MGA), the largest privately held toy and entertainment company in the U.S., announced today the launch of MGA's Miniverse™ mobile game, , the first-of-its-kind, NFC powered, connected toy-to-life and mobile game ecosystem. Make It Mini is a mobile game that extends the play and engagement with MGA's Miniverse Make It Mini™ viral DIY collectible lines and empowers users with creativity and never-before-seen community tools. Collect, create, and compete in Miniverse style! First, collect capsules from MGA's Miniverse Make It Mini lines and open your mystery capsule. Next, launch the mobile game and scan the NFC-enabled 'recipe card' included in your capsule. Then, dive into the fun - create and build customizable spaces, play with all the items you unlocked and collected, and compete in exciting, digital challenges within the app. Users can vote for their favorite creators, win rewards, and build their own collections. There are endless possibilities to expand! Inspired by the popular MGA's Miniverse toys and connected by MGA's Toytap™ technology, this cozy game lets you 'make it mini, make it yours' by designing small spaces, making mini-items, and bringing dream worlds to life. Bring your favorite Miniverse minis directly into this unique digital experience. Completely free to play, this game combines interior design, room makeover, and mini collectibles into one experience. The app is ideal for fans of meditation-style gameplay, Miniverse enthusiasts, and anyone who loves cute, miniature worldbuilding. Download Make It Mini, collect and scan your toys, and start building your mini empire. 'Make It Mini is a major milestone for MGA's Miniverse,' said Jason Larian, President of MGA Studios. 'By bringing our hit DIY collectibles into an interactive mobile game, we're giving fans a whole new way to engage with the MGA's Miniverse brand. From unboxing and crafting to collecting and competing, the game captures everything fans love, now in a digital format. It's a powerful new platform that expands the Miniverse experience and brings our growing community together.' Using Make It Mini food, furniture and spaces items, players channel their inner mini-world designer to create and compete in fun challenges to decide who's the best, most creative mini-maker. Make unique foods and unpack adorable mini furnishings to fill with cute kawaii décor all in a cozy, creative space controlled by you. Make It Mini is available to download on iOS on the App Store and Android on Google Play and is available globally on July 11, 2025. About MGA StudiosMGA Studios is an independent subsidiary of MGA Entertainment, Inc. and a Delaware C-corp. The company is focused on developing and growing a safe digital environment for children and families to come together and enjoy wholesome entertainment across digital and physical platforms. MGA Studios has rights to more than 7,000 trademarks, patents, and copyrighted works and has financial backing of MGA Entertainment, Inc. For more information, please visit About MGA EntertainmentMGA Entertainment is the largest privately held toy and entertainment company in the U.S., known for its commitment to creativity, quality, and innovation. Headquartered in Los Angeles with offices globally, the company creates innovative, proprietary, and licensed consumer products and entertainment properties, including toys, games, dolls, apparel, consumer electronics, home décor, stationery, sporting goods, movies, and television series. The MGA family includes award-winning brands such as L.O.L. Surprise!™, Little Tikes®, Rainbow High™, Bratz®, MGA's Miniverse™, Yummiland™, CarTuned™, Wonder Factory™, Slime Life™, BABY born®, and Zapf Creation®. For more information, please visit or check us out at LinkedIn, TikTok, Instagram and Facebook. Contact:Sophie GoldbergFINN Partners for MGA Entertainmentmga@ Photos accompanying this announcement are available at A video accompanying this announcement is available at in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
09-06-2025
- Entertainment
- Yahoo
Australia's Pixel Zoo Animation Studios Launches L.A.-Based Original IP Unit Pixel Labs (EXCLUSIVE)
Australia's Pixel Zoo Animation Studios, which has done service work for leading global brands such as Bratz and L.O.L. – Surprise!, is moving into original content production with the launch of a new division, Pixel Labs, and has tapped Emmy Award-winning kids TV veteran Josh Fisher to lead its development efforts. Fisher will oversee Pixel Labs from a new Los Angeles office, marking the Brisbane-based studio's first expansion into the U.S. The announcement was shared with Variety by Pixel Zoo founder and CEO Paul Gillett and head of studio Sebastian Gonzalez. More from Variety Adult Animation, Anime's Rising Influence Lead Women in Animation's 2025 Annecy World Summit Lineup (EXCLUSIVE) Dandelooo Cinéma Acquires Global Rights to 'My Life in Versailles - The Movie' Ahead of Annecy Premiere Live-Action 'How To Train Your Dragon' Among Additions to Annecy Lineup Known for its high-quality animation services for global clients, including Hasbro, MGA Entertainment, Spin Master, eOne and Moonbug Entertainment, Pixel Zoo is part of MGA Studios. The launch of Pixel Labs signals a shift toward creating its own intellectual property across film, television and digital platforms. 'We're excited to broaden our client business with the launch of Pixel Labs,' said Gillett. 'The new division, which encourages artists and storytellers to push creative boundaries to bring new original worlds and stories to life, furthers MGA Studios' vision of creating bold, global franchises that spark young kids' imaginations both on and off the screen.' Fisher brings more than two decades of experience in children's content. He previously worked at Netflix as Senior Manager, Kids and Family, where he oversaw series like 'Go, Dog, Go,' 'Daniel Spellbound,' 'Action Pack' and 'Super Monsters.' He has also held executive roles at WildBrain, Spin Master and Brandissimo!, where he led the NFL's global youth strategy. 'I'm thrilled to be partnering with Paul, Seb and the incredibly talented and nimble team at Pixel Zoo,' said Fisher. 'We're excited to be working with a variety of talent around the globe on a strong slate of film, television and digital/YouTube projects designed to reach young audiences wherever they engage.' Gonzalez added, 'We are delighted to be working with Josh, whose creativity and vision have been central to this new venture. We already have a handful of co-productions in the works which are a mix of our IP and projects that have come to us from other creators around the world.' Pixel Labs currently has several projects in development: 'The Secret Explorers,' A CG-animated action-adventure series for kids aged 4–7 based on the bestselling book series, co-produced with Spain's Liquid Rock. The show follows a global team of young heroes who use teamwork and tech to solve real-world problems. MGA Entertainment is developing a toy line and YouTube strategy. 'You Wish,' Based on Jeff Victor's IDW-published graphic novel, this story follows a girl who discovers she's half-genie and sets off on a magical journey to rescue her mother. Victor is consulting on the film and TV adaptations. 'Fixie Pixies,' Created by Corey Powell ('Do Re & Mi') and Aaron Simpson ('L'il Stompers'), this animated series follows three magical pixies who renovate miniature fantasy homes while solving quirky household dilemmas. 'Kitty Witch,' An original show from Australian creator Samuel Keene about a girl whose kitten turns out to be part of a secret coven of cat witches. Pixel Labs aims to grow its original slate through co-productions, content partnerships and adaptations of books and comics into screen formats. Best of Variety What's Coming to Netflix in June 2025 New Movies Out Now in Theaters: What to See This Week 'Harry Potter' TV Show Cast Guide: Who's Who in Hogwarts?
