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Time of India
18-07-2025
- Business
- Time of India
Coffee Research Institute aims to focus on scientific research
Chikkamagaluru: At a time when one of India's prime institutions, the Central Coffee Research Institute (CCRI), Balehonnur, is preparing for its centenary celebration, it adopted the motto India's Coffee Surge from Seven Seeds to Seven Lakh Tons. The centenary ceremony will be celebrated in Nov. The centenary celebration logo and theme were unveiled on Friday. Speaking after unveiling the logo, the Coffee Board chairman MJ Dinesh said that in anticipation of India's 100th year of Independence in 2047, the Coffee Board's primary goal is to achieve a leap from seven seeds to 7 lakh tons by 2047. As part of the centenary celebrations in Nov, the Central Coffee Research Institute in Balehonnur will release a new disease-resistant coffee variety, he said. The institute aims to focus on scientific research, farmer participation, and market expansion. Farmers participating in this initiative can benefit significantly, he noted. There is also an aim to enhance coffee value addition, which involves increasing production and reducing maintenance costs, ultimately securing better prices in the domestic market. Training on a diploma in marketing management is being offered at the research centre, he added. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Better hearing starts here Amplifon Book Now Undo Celebrating its centenary year, CCRI has launched its logo and motto through a scientific movement. Karnataka's coffee has its own history and culture, which needs to be passed on to future generations. To benefit coffee growers, the coffee museum is being renovated and rededicated. Coffee Board secretary M Kurma Rao highlighted that the Balehonnur Coffee Research Centre is a world-class research institution. Sixteen coffee varieties have been developed there, with Chandragiri being the most popular. It is everyone's responsibility to carry this variety forward for the next hundred years while increasing production with quality, he stated. Udupi-Chikmagalur MP Kota Shrinivasa Poojary mentioned discussions in Parliament to exempt coffee cultivation from the Securitisation and Reconstruction of Financial Assets and Enforcement of Securities Interest Act, 2002 (SARFAESI). He met with commerce minister Piyush Goyal about this complex issue. After meeting finance minister Nirmala Sitharaman, a temporary solution was devised to direct banks to halt forced loan recoveries and extend repayment arrangements for six months. Out of 800 indebted coffee growers, 500 settled their loans through a one-time settlement, while 300 are awaiting legislative relief. Discussions with ministers on this matter have taken place, he said. CCRI research division director M Senthil Kumar, Air Deccan founder and progressive coffee grower Capt GR Gopinath, Kodagu Growers Association president A Nanda Belliappa, All India Coffee Curers Association president AN Devaraj, Odisha Coffee Growers Association's Pradeep Kumar Mohanty, Indian Coffee Marketing Cooperative Society president AA Shiva, Karnataka Growers Federation president HB Shivanna, and others were present.
New Indian Express
11-07-2025
- Business
- New Indian Express
Karnataka Coffee Board tapping into specialised, customised coffee market
BENGALURU: Besides steps to increase coffee production, Karnataka is now taking the lead in the country in harvesting and brewing specialised and customised coffee, based on the taste and demand of international and domestic consumers. This has come at a time when India is shifting its focus on strengthening its blends and quality, while Brazil continues to lead in coffee production. To tap this developing market, farmers and brewers from the state recently held a meeting with officials from Coffee Board of India, ministry of commerce and industry and ministry of external affairs. They discussed how embassies can be used to propagate specialised coffee. 'While we are trying to understand the international consumer market to promote specialised and custom-made coffee, we are also shortlisting 15-18 countries where pilot studies can be taken up to sell these coffees on a large scale,' Coffee Board Chairman MJ Dinesh told The New Indian Express. There are many types of coffee -- wine coffee, cocoa coffee, vanilla coffee and others -- that are gaining popularity. This is apart from region-specific coffees like Arakku, Bramhagiri and Pushpagiri. Youngsters in the business (the second or third generation of coffee harvesters and brewers) have studied the market trends and started improvising traditional coffee. Some of these experiments have gained popularity with customers and the Board is looking to expand it further. Farmers Produce Organisations (FPOs) have also realised the potential and have come forward to partner.
