Latest news with #MaggieHewitt
Fashion Network
30-06-2025
- Business
- Fashion Network
LVMH Métiers d'Art supports B Corp-certified label Maggie Marilyn
Confirming its commitment to sustainability, LVMH Métiers d'Art has announced it is supporting B-Corp-certified womenswear label Maggie Marilyn in organising the presentation of its Resort 26 collection at La Main in Paris. 'We are delighted to be supporting Maggie Marilyn, a brand that shares our values of quality, innovation and sustainability,' said Matteo de Rosa, CEO of LVMH Métiers d'Art. 'Our mission is to be a maison for other maison s, fostering collaborations and providing resources to exceptional talent. Maggie Marilyn's commitment to ethical practices and sophisticated design makes it a natural partner for us,' he added. Maggie Marilyn was founded in 2016 by New Zealander Maggie Hewitt, and is distinctive for its use of ethically traceable materials and its commitment to circularity. La Main, the presentation venue's, was chosen for its commitment to innovative and sustainable practices. 'We are immensely grateful for LVMH Métiers d'Art's support. Their commitment to high quality and sustainable practices absolutely reflects our philosophy. Presenting our resort collection in Paris, with the backing of such a prestigious organisation, is a crucial step for Maggie Marilyn,' said Hewitt, who added that 'when I founded the brand, I wanted to prove that there is no need to compromise between values and design excellence. Our work is driven by the motto 'Better be brave,' because we've seen what can happen when these words become a call to action. This is what we want to convey to those who wear a Maggie Marilyn dress. Maggie Marilyn women are strong and soft, sensual and free. They are women who live according to their values.'
Vogue
26-06-2025
- Business
- Vogue
Maggie Marilyn Resort 2026 Collection
Four years ago, Maggie Marilyn's Maggie Hewitt decided to shift the focus of her business to direct-to-consumer. At the time, she felt that she needed to take some time to re-center herself and her brand, which had grown quickly after being shortlisted for the LVMH Prize in 2017, just two years after she had founded it. 'We've spent the past years getting closer to the customers, understanding how to meet their needs, perfecting fits, and understanding what fabrications are going to be really durable and stand the test of time in wardrobes,' she explained in her Sydney showroom. Now, she's re-entering the wholesale world with her resort 2026 collection. 'We didn't have those insights when we had no direct-to-consumer business, so I think we're primed for more success going back into this [world]. Even though there's lots going on with the tariffs and everything else, I feel like we are primed with the right knowledge to make those partnerships a real success.' Her lineup for the season was decidedly more feminine than previous collections, with ruffle embellishments on shirt collars and slip dresses, and, most cleverly, on the hem of a simple polo sweater dress. An unexpected addition was a seashell print, which was inspired by memories of her upbringing in the coastal town of Bay of Islands in New Zealand. 'I grew up collecting seashells, and now when I take Ralph, my little boy, back home, seeing everything through his eyes, collecting shells together, and teaching him what everything is…it's just so special,' she said. Her watercolor seashells, in shades of pink and brown, were a funky take on the classic feminine summer floral, which contrasted nicely with bold striped pieces in a 'Neapolitan ice cream' color palette. Elsewhere, rugby sweaters and windbreakers inspired by pieces she remembered her dad wearing rounded out the offering. 'I think there's a playfulness that I've found since becoming a mom and seeing everything through new eyes, never forgetting the joy of getting dressed.' Hewitt continued: 'I think if you know how the clothing was created, that it comes from this place of integrity—we still have full supply chain transparency, we work with each tier of the supply chain, whether it be our farmers, growers, fabric mills, or the factories. I think that can also add a feeling of joy when you put [our clothes] on.'
