Latest news with #MargaretBrigley


CTV News
10-06-2025
- Business
- CTV News
Majority of Atlantic Canadians satisfied with their governments: study
Nova Scotia Lt.-Gov. Arthur LeBlanc reads the speech from throne at Province House in Halifax on Tuesday, Oct. 12, 2021. Despite the ongoing tumult of tariffs, food insecurity and the cost of living, most Atlantic Canadians are satisfied with their provincial governments, according to a new study. Narrative Research polled 400 Nova Scotians, 400 New Brunswickers, 350 people from Newfoundland and Labrador, and 300 Prince Edward Island residents about their satisfaction with their governments' performances. The study found residents reported an increase in satisfaction with their governments this year compared to 2024. Newfoundland and Labrador residents are 67 per cent satisfied with their government (up 14 points from 2024) while Islanders report 62 per cent satisfaction (a 15-point increase). Nova Scotia's satisfaction sits at 60 per cent (up 16 points) while New Brunswick is at the bottom with 59 per cent of residents being satisfied (a 30-point increase). 'The past year has been a time of much change within the region. We've seen multiple elections and three new leaders across our region,' said Margaret Brigley, CEO and partner of Narrative Research, in a news release. The study also found that 64 per cent of Nova Scotians are satisfied with how their government is handling U.S. tariffs while 63, 59 and 50 per cent of Newfoundland and Labrador, P.E.I. and New Brunswick residents are satisfied with their governments' response to tariffs, respectively. According to the study, none of the Atlantic Canadian governments score high in satisfaction with addressing the cost of living. P.E.I. sits at the highest point with 32 per cent of residents being satisfied, with New Brunswick right behind it at 31 per cent. Newfoundland and Labrador is at 28 per cent and Nova Scotia rests at 27 per cent.


CTV News
01-05-2025
- Business
- CTV News
Narrative Research poll shows there is still a strong desire to buy Canadian
A Narrative Research poll shows there is still a strong desire to 'buy Canadian' across the country in response to the ongoing trade war with the United States. Approximately 68 per cent are actively searching for Canadian products when they shop, said a Thursday news release. This number is up five points since the movement to buy Canadian started gaining momentum in February. 'Canadians feel strongly about supporting our country's products, and manufacturers are clearly heeding the call, by helping shoppers to identify products from Canada,' said Narrative Research CEO Margaret Brigley. 'Though given how strong the desire is to buy Canadian, there is still room to help consumers to more easily identify Canadian products.' More than half of Canadians, 56 per cent (up three points), are looking at labels to avoid American products even if they aren't actively seeking Canadian goods, said the release. A minority of Canadians are avoiding American products and services. Two in 10 have cancelled planned trips to the U.S. The same number say they have sought Canadian entertainment and one in 10 have cancelled American streaming services. More than half of shoppers who are looking for Canadian products say they've been easy to find but a quarter say it's been difficult. Canadians also tend to trust their own producers. Sixty-eight per cent say they trust Canadian lapels. Sixty per cent say they trust labels created by grocery retailers. Survey participants were asked about their shopping and spending habits in relation to Canadian and American goods, the ease of identifying Canadian products and the trust they place in labels.