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New Straits Times
a day ago
- Entertainment
- New Straits Times
Karnival Jom Heboh returns, draws crowds in Johor Baru
JOHOR BARU: Karnival Jom Heboh (KJH) heads south after a successful run in Kuala Lumpur last month. The three-day event kicks off today at Padang B, Angsana Johor Baru Mall, and will run until Sunday. For the first time, Malaysian Pineapple Day is being celebrated on a grand scale at KJH, adding a vibrant, festive twist and elevating the status of the tropical fruit — a national pride — to new heights. Organised by Media Prima Bhd in collaboration with the Malaysian Pineapple Industry Board, the carnival begins at 9am daily and features a wide variety of activities, prizes and attractions. This iconic event, which has drawn over 300,000 visitors at each location, has been recognised by the Malaysia Book of Records (MBOR) as the "Longest Running Outdoor Event", thanks to its extensive lineup of crowd-pulling programmes. In Johor Baru, visitors can look forward to interactive booths hosted by the New Straits Times Press (M) Bhd (NSTP), Studio Tonton Drama Sangat (STDS), Studio Jom Heboh, Hot F and Vocket, with chances to win prizes and join in engaging activities. Today, crowds began arriving as early as 9am, with thousands flocking to exhibition booths. NSTP Business Development and Special Projects manager Tengku Kaifi Mirza Tuan Cherit said more than 2,000 visitors are expected at the NSTP booth, which features simulation and virtual reality games as its main draw. He said for as little as RM5, families can try out the specially curated simulation and virtual reality experiences. "For this edition of KJH, NSTP is bringing the thrill of driving through the NSTP Car Sim Experience, where visitors can test their driving skills in a realistic simulation that mimics the experience of being on an actual race track. "Meanwhile, the virtual reality game offers an exhilarating experience similar to riding a real roller coaster. "NSTP is only charging a low fee of RM5 to give more children and families the opportunity to enjoy the exciting simulation and virtual reality experiences," he said when met. Tengku Kaifi added that visitors to the NSTP booth will also receive complimentary copies of three newspapers; Berita Harian, Harian Metro and the New Straits Times, along with a goodie bag filled with various snacks and beverages. Meanwhile, trader Mohd Farhanuddin Mohd Osman, 42, described KJH 2025 Johor Baru as being filled with fresh and engaging content, including various exhibitions, particularly those related to pineapples, as well as Media Prima showcases. "The most interesting booth was NSTP's, as my two children had much fun with its fun simulation and virtual reality games that offered a unique experience. "In fact, both of them want to come back again tomorrow because they didn't get enough of NSTP's simulation games," he said. Housewife Siti Asiah Karim, 39, from Taman Molek, said her five children were thrilled to try out the simulation and virtual reality games specially brought in by NSTP to enliven this edition of KJH. "This is a new experience for my two sons, aged 12 and 10, as they are avid video game fans. But this is the first time they had the chance to experience simulation and virtual reality gaming," she said.
New Straits Times
10-06-2025
- General
- New Straits Times
Media Prima holds 'korban', distributes meat to the needy
KUALA LUMPUR: Media Prima Bhd (MPB) staff carried out the 2025 'Ibadah Korban' programme today in a meaningful show of faith and unity. Organised by Surau MPB, it began at 9am and ended around 3pm, with 145 staff and volunteers taking part in the annual event. A total of 20 cows and five goats were sacrificed this year – a significant increase from 12 cows last year – reflecting strong staff support and the ease of participation via monthly salary deductions coordinated through the Human Resources Department. The animals had been slaughtered beforehand, and participants gathered to help clear the meat from the bones and pack it for distribution. Korban programme manager Mohd Sattar Mat Yusoff said the response from staff had grown steadily over the years, with 140 people contributing their shares for the sacrifice of cows and five others for the goats. "This is our first time hosting the korban here in Bangsar since relocating from Sri Pentas, and the participation has been overwhelming. "A total of 145 employees and volunteers were involved in various roles, from coordination to distribution," he said. Sattar said the meat was distributed according to Islamic guidelines – one-third for contributors, one-third for asnaf (eligible recipients of zakat, including the poor and needy), and one-third for the wider community. This year, 10 asnaf and welfare homes across the Klang Valley received meat, including Pusat Jagaan Titian Kaseh, Asrama Darul Falah under the Malaysian Islamic Welfare Organisation (Perkim), Persatuan Kebajikan Rumah Anak-Anak Yatim Damai Kuang, Kawasan Rukun Tetangga (KRT) Seksyen 24 Shah Alam, Pertubuhan Kebajikan Anak Yatim dan Miskin Baitu Saidati Khadijah, Rumah Kebajikan Baitul Ehsan Al-Khairi, Maahad Tahfiz Saidatina Aisyah Lil Banat, Maahad Al Ihya Li Tahfiz Al Quran, Rumah Pertubuhan Anak-Anak Yatim Al Nasuha, and selected families under the care of Masjid Kampung Nakhoda's welfare unit. Volunteer and senior manager of strategy and organisational excellence at MPB's Human Resources Department, Dona Siti Zawina Don Najib, said the event held special meaning for many employees. "Of course it brings joy and a sense of purpose to contribute in this way. "What makes it even more special is that this is our first korban event held at Balai Berita since everyone moved into Bangsar. "It feels truly historic," she said. She said the programme always received strong support from employees, who looked forward to volunteering each year. MPB Islamic Affairs manager and senior manager of employee relations, Fauzi Hashim, said the scale of this year's korban reflected the unity and commitment of staff. "We are grateful to see this level of participation. "It is the largest korban initiative we've organised so far, made possible through the generous contributions and teamwork of everyone involved," he said. He thanked the committee and volunteers for their efforts and reminded them to carry out their duties – cutting, weighing, packing, and distributing the meat – with care and sincerity. "May all our sacrifices be accepted as righteous deeds and continue to benefit us in the hereafter," he said. The programme aims to strengthen community ties while fostering the values of sacrifice, gratitude, and unity among MPB staff.
New Straits Times
01-06-2025
- Entertainment
- New Straits Times
Jom Heboh finale draws huge crowds with star-studded appearances, family activities
KUALA LUMPUR: The final day of Karnival Jom Heboh (KJH) here drew large crowds, bringing vibrant energy to the venue with a host of family-oriented activities, interactive games, and appearances by popular local artistes. Among the main attractions at KL Base in Sungai Besi was the New Straits Times Press (NSTP) booth, which featured a car racing simulator and offered exciting prizes. Organised by Media Prima Bhd, the carnival showcased a range of engaging programmes, including performances by renowned artistes, exhibition booths from 150 local brands, and community awareness campaigns. Fauzi Pasilon, 52, from Morib, brought along his children, who were thrilled to try out the various age-appropriate games. "I often play go-kart, and when I saw the Gran Turismo simulator at the NSTP booth, I was immediately interested in giving it a go. "It was a satisfying experience handling the simulator, and the kids had a great time too," he said. Zeity Akhtar Zaharin, 41, from Setapak, expressed her delight at spending quality time with her husband and their four children. "Since it's the school holidays, we took the opportunity to let the kids unwind and explore the many games on offer at the carnival. "They were excited to win prizes, the food was delicious, and the highlight for them was meeting Malaysia's beloved singer, Datuk Seri Siti Nurhaliza," she said. NSTP volunteer Rasyidah Alzawariah Raub said the booth received an overwhelming response, especially from families. "The car simulation game was one of the most popular attractions, drawing participants from children to senior citizens. "We also distributed free copies of Berita Harian, Harian Metro, and the New Straits Times. Many visitors appreciated this, especially those who still enjoy reading physical newspapers," she said. Meanwhile, NSTP Finance Department Credit Control executive Nur Syakirah Jaffree said this edition of the carnival was among the most successful in terms of sales and visitor numbers. "The family-friendly theme was clearly evident. Parents truly enjoyed spending time playing with their children. "The spacious parking area and the RM20 fee for a whole family to enjoy the video games made it all worthwhile," she added. From: Fuad
New Straits Times
30-05-2025
- New Straits Times
Eight Malaysian journalists to perform haj under Saudi Media Ministry initiative
KUALA LUMPUR: Eight Malaysian media personnel have been selected to perform the fifth pillar of Islam – the haj pilgrimage – this year, courtesy of Saudi Arabia's Media Ministry. The ministry's media facilitator, Datuk Izelan Basar, said over 500 media practitioners worldwide, including those from leading news organisations, are invited each year to take part in the pilgrimage and document the world's largest religious gathering. The initiative by the ministry recognises global media professionals who have contributed to intellectual development, innovation, talent cultivation, and the strengthening of bilateral ties between Saudi Arabia and Islamic nations. The initiative also aims to enhance collaboration between traditional, and new media, while delivering the values, experiences and spiritual significance of the haj to a broader international audience. "This is also an acknowledgement of the media's broad digital presence, ability to disseminate information rapidly, and their role in positively shaping public understanding of the haj," Izelan said. Among those invited is two-time Kajai Award-winning journalist Farrah Naz Karim, who is Media Prima Bhd's News and Current Affairs deputy group managing editor. She is also the New Straits Times group editor. Farrah Naz is expected to be part of a panel at the Global Hajj Symposium to discuss The Future of Faith-Based Reporting: Coverage of Pilgrimages in a Digital Age. The June 1 event is organised by the Ministry of Hajj and Umrah. Also in the Malaysian media haj delegation are Berita Harian news editor Adha Ghazali, as well as representatives from Bernama TV, TV AlHijrah, and Astro Oasis. The group departed early this morning and is scheduled to return on June 12. While in Jeddah, the delegates will be briefed on Saudi Arabia's Vision 2030, which has recorded strong progress, with 93 per cent of its key performance indicators achieved since the initiative was launched nine years ago. The delegation is also expected to document features on the pilgrimage, highlighting the scale and behind-the-scenes preparations by Saudi Arabia in welcoming nearly two million pilgrims from more than 183 countries. Riyadh has introduced various initiatives to ensure the highest standard of pilgrim management during the haj season, with a focus on enhancing the pilgrim experience, ensuring safety, and leveraging technology. Key preparations include road infrastructure upgrades, public health measures, and the implementation of digital solutions for crowd management and information access. These include providing a helpline for pilgrims to seek reliable religious support from a select group of some 300 qualified scholars and professional translators. The Saudi government has also taken preventive measures against extreme heat, including planting more trees, expanding shaded walkways, and installing water stations and mist fans.
New Straits Times
29-05-2025
- Business
- New Straits Times
Media Prima recognised for leadership, learning and inclusive excellence
KUALA LUMPUR: Malaysia's largest integrated media group, Media Prima Bhd, was honoured with three awards at the Employee Experience Awards 2025 Malaysia, hosted by Human Resources Online. The group secured two gold awards for Best Diversity and Inclusion Strategy in the leadership category, and another for Best Skilling Strategy in the learning category. It also received a bronze award for Best Hybrid Work Model under the engagement category, reflecting its strong commitment to employee engagement and well-being. "The awards were presented during a gala dinner held on May 23 and featured four key categories - leadership, engagement, learning, and talent acquisition. "The entries were evaluated by a panel of 22 human resources leaders, including senior professionals from leading companies," it said in a statement today. The group said these recognitions highlight Media Prima's ongoing efforts, led by its group human resources team, to create a supportive and progressive work environment and reinforce its position as a leading employer in the industry. Media Prima human resources director Nor Arzlin Redzwan said the award reflects the group's continuous dedication to building a vibrant and encouraging workplace where everyone can grow and succeed. "It energises us to consistently innovate and enhance our initiatives, solidifying Media Prima's position as a place where careers thrive and individuals reach their fullest potential," she said. Group managing director Rafiq Razali said the awards for leadership, learning, and engagement are a reflection of the company's dedication to its people. "This recognition is a direct reflection of their dedication. "We will leverage this momentum to continuously improve our work culture, ensuring it remains a workplace where talent thrives, inclusion is celebrated, and growth is fostered," he said.
