Latest news with #MehdiHemici
Cision Canada
10-06-2025
- Business
- Cision Canada
Plusgrade and ALL Accor, Accor's loyalty program, partner to expand loyalty rewards exchange for ALL Accor Members Français
ALL Accor members can exchange points from more new loyalty programs into Reward points — using Points, a Plusgrade company's industry-leading exchange solutions. Plusgrade continues to lead in hospitality ancillary revenue and loyalty innovation, delivering exceptional customer experiences and revenue growth for partners. MONTREAL, June 10, 2025 /CNW/ - Plusgrade, a global leader in ancillary revenue solutions for the travel industry, and ALL Accor, Accor's booking platform and loyalty program, are proud to announce a strategic partnership to introduce an enhanced loyalty exchange solution for members of ALL Accor. This partnership enables members to seamlessly convert points from other participating loyalty programs into Reward points, reinforcing ALL Accor's commitment towards its members and more recognition in loyalty. Transforming Loyalty Through Seamless Exchanges Loyalty members want more flexibility, simplicity and choice in how they use their points, and ALL Accor is making that a reality. With Plusgrade's industry-leading exchange technology, ALL Accor members can convert rewards earned from institutions such as Bilt, Capital One and Citi loyalty programs — into Reward points. Plusgrade's loyalty business unit, Points, which specializes in powering loyalty commerce for the world's leading travel brands, powers this solution. " Giving loyalty members more ways to use their rewards makes their programs even more valuable," said Ken Harris, Founder and CEO of Plusgrade." At Plusgrade, we are dedicated to helping travelers maximize their rewards while driving ancillary revenue for our partners. By working with Accor, we're bringing even greater flexibility and choice to ALL Accor members worldwide." Expanding Value for ALL Accor Members ALL Accor continues to redefine what it means to be rewarded and recognized, offering members a seamless and rewarding experience across its vast global network of 45 hotels brands and 110+ partners. Built on transparency, flexibility, and a clear, unchanging points scale, the program ensures members always know the value of their rewards. ALL Accor empowers its members to transform their rewards into meaningful and personalized experiences. Mehdi Hemici, Chief Loyalty & Ecommerce Officer, Accor comments: "Our partnership with Points, a Plusgrade company, is a key milestone for ALL Accor. It answers our members' desire for more than discounts by delivering unforgettable experiences. Leveraging Plusgrade's cutting-edge technology alongside ALL Accor's brand strength, we're creating innovative ways to recognize and reward our members while expanding value across industries and regions." A Commitment to Innovation and Growth This partnership is the latest example of ALL Accor and Plusgrade's commitment to delivering innovative loyalty solutions that enhance member engagement while driving revenue growth for partners. By integrating its expertise in travel loyalty and exchange solutions, Plusgrade is shaping the future of customer rewards and experiences. Plusgrade powers the global travel industry with its portfolio of leading ancillary revenue solutions. Over 250 airline, hospitality, cruise, passenger rail, and financial services companies trust Plusgrade to create new, meaningful revenue streams through incredible customer experiences. As the ancillary revenue powerhouse, Plusgrade has generated billions of dollars in new revenue opportunities across its platform for its partners, while creating enhanced travel experiences for millions of their passengers and guests. Plusgrade was founded in 2009 with headquarters in Montreal and has offices around the world. For more information, visit ALL Accor is a booking platform and loyalty program embodying the Accor promise during and beyond the hotel stay. Through the website and app, customers can access an unrivaled choice of stays from more than 45 Accor brands in 110 countries, always at the best price. The ALL Accor-loyalty program gives members access to a wide range of rewards, services and experiences, along with over 110 renowned partners. ALL Accor supports its members daily, enabling them to live their passions with over 7,000 events worldwide each year: local activities, chef masterclasses, major sports tournaments and the most eagerly awaited concerts. ALL Accor is the loyalty program preferred by travellers. Discover ALL Accor on SOURCE Plusgrade Inc.
Yahoo
10-06-2025
- Business
- Yahoo
Plusgrade and ALL Accor, Accor's loyalty program, partner to expand loyalty rewards exchange for ALL Accor Members
ALL Accor members can exchange points from more new loyalty programs into Reward points — using Points, a Plusgrade company's industry-leading exchange solutions. Plusgrade continues to lead in hospitality ancillary revenue and loyalty innovation, delivering exceptional customer experiences and revenue growth for partners. MONTREAL, June 10, 2025 /PRNewswire/ - Plusgrade, a global leader in ancillary revenue solutions for the travel industry, and ALL Accor, Accor's booking platform and loyalty program, are proud to announce a strategic partnership to introduce an enhanced loyalty exchange solution for members of ALL Accor. This partnership enables members to seamlessly convert points from other participating loyalty programs into Reward points, reinforcing ALL Accor's commitment towards its members and more recognition in loyalty. Transforming Loyalty Through Seamless Exchanges Loyalty members want more flexibility, simplicity and choice in how they use their points, and ALL Accor is making that a reality. With Plusgrade's industry-leading exchange technology, ALL Accor members can convert rewards earned from institutions such as Bilt, Capital One and Citi loyalty programs — into Reward points. Plusgrade's loyalty business unit, Points, which specializes in powering loyalty commerce for the world's leading travel brands, powers this solution. "Giving loyalty members more ways to use their rewards makes their programs even more valuable," said Ken Harris, Founder and CEO of Plusgrade. "At Plusgrade, we are dedicated to helping travelers maximize their rewards while driving ancillary revenue for our partners. By working with Accor, we're bringing even greater flexibility and choice to ALL Accor members worldwide." Expanding Value for ALL Accor Members ALL Accor continues to redefine what it means to be rewarded and recognized, offering members a seamless and rewarding experience across its vast global network of 45 hotels brands and 110+ partners. Built on transparency, flexibility, and a clear, unchanging points scale, the program ensures members always know the value of their rewards. ALL Accor empowers its members to transform their rewards into meaningful and personalized experiences. Mehdi Hemici, Chief Loyalty & Ecommerce Officer, Accor comments: "Our partnership with Points, a Plusgrade company, is a key milestone for ALL Accor. It answers our members' desire for more than discounts by delivering unforgettable experiences. Leveraging Plusgrade's cutting-edge technology alongside ALL Accor's brand strength, we're creating innovative ways to recognize and reward our members while expanding value across industries and regions." A Commitment to Innovation and Growth This partnership is the latest example of ALL Accor and Plusgrade's commitment to delivering innovative loyalty solutions that enhance member engagement while driving revenue growth for partners. By integrating its expertise in travel loyalty and exchange solutions, Plusgrade is shaping the future of customer rewards and experiences. About Plusgrade Plusgrade powers the global travel industry with its portfolio of leading ancillary revenue solutions. Over 250 airline, hospitality, cruise, passenger rail, and financial services companies trust Plusgrade to create new, meaningful revenue streams through incredible customer experiences. As the ancillary revenue powerhouse, Plusgrade has generated billions of dollars in new revenue opportunities across its platform for its partners, while creating enhanced travel experiences for millions of their passengers and guests. Plusgrade was founded in 2009 with headquarters in Montreal and has offices around the world. For more information, visit About ALL Accor ALL Accor is a booking platform and loyalty program embodying the Accor promise during and beyond the hotel stay. Through the website and app, customers can access an unrivaled choice of stays from more than 45 Accor brands in 110 countries, always at the best price. The ALL Accor-loyalty program gives members access to a wide range of rewards, services and experiences, along with over 110 renowned partners. ALL Accor supports its members daily, enabling them to live their passions with over 7,000 events worldwide each year: local activities, chef masterclasses, major sports tournaments and the most eagerly awaited concerts. ALL Accor is the loyalty program preferred by travellers. Discover ALL Accor on View original content to download multimedia: SOURCE Plusgrade Inc. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Daily Tribune
06-02-2025
- Business
- Daily Tribune
Emirates Skywards and ALL - Accor's Loyalty Programme elevate partnership, offering more rewards for members
Emirates Skywards, the award-winning loyalty programme of Emirates and flydubai, and ALL - Accor's award-winning loyalty programme and booking platform, have taken their partnership to new heights, offering members additional benefits and opportunities to maximize their rewards through seamless conversions. Through this enhanced collaboration, Emirates Skywards members who are also members of ALL can now convert their Skywards Miles into ALL Reward Points, unlocking extraordinary experiences across Accor's extensive network of over 5,600 hotels across more than 45 Accor brands and 5,000 Limitless Experiences. For every 4,000 Skywards Miles, members will receive 1,000 ALL Reward Points, which can be redeemed for stays, exceptional dining experiences, or exclusive Limitless Experiences available on In an exciting development, the partnership introduces seamless two-way conversions between the two loyalty programmes. This feature empowers members to maximize their rewards and enjoy unparalleled lifestyle and travel experiences with both brands. ALL Members can also convert their ALL Reward Points into Skywards Miles, with 4,000 ALL Reward Points equating to 2,000 Skywards Miles. Skywards Miles can be redeemed for an extensive range of rewards, including flight tickets on Emirates and partner airlines, flight upgrades, gift cards, hotel stays, hospitality at sporting and cultural events, tours, and money can't buy experiences. Dr. Nejib Ben Khedher, Divisional Senior Vice President Emirates Skywards, said: 'At Emirates Skywards, we're constantly exploring new ways to help our members maximise the value of every Skywards Mile earned and redeemed. And our enhanced partnership with ALL - Accor's loyalty programme will offer exactly that. Emirates Skywards members can now convert Skywards Miles to ALL Reward Points, and access exceptional hotel stays at more than 45 Accor brands worldwide, enjoy limitless experiences and more. ALL loyalty members can also convert ALL Reward Points to Skywards Miles, and enjoy fantastic benefits Emirates Skywards is renowned for – including flight rewards to more than 140 destinations across Emirates' extensive network. We're delighted to expand our partnership and work together to offer our members the most rewarding travel experiences in the air, and on the ground.' Mehdi Hemici, Chief Loyalty and Ecommerce Officer at Accor, said: 'We are thrilled to strengthen our partnership with Emirates Skywards, marking a significant milestone in our commitment to enriching our programme with industry leading partners. Our members will have the ability to easily earn and redeem their Points and Miles, unlocking an exciting range of opportunities in new destinations where Emirates operates. Both Emirates Skywards and ALL have made member experiences a cornerstone of their value propositions and share the same passion for experiential travel. This partnership will take membership to the next level.' From iconic destinations such as Dubai, Paris, and the Maldives to hotspots like Riyadh and Bali, members can now seamlessly combine exceptional hotel stays with world-class air travel, ensuring unforgettable journeys every step of the way. With this strengthened alliance, ALL and Emirates Skywards are offering members unparalleled flexibility, value, and exclusive rewards.
Trade Arabia
06-02-2025
- Business
- Trade Arabia
Emirates Skywards and ALL
Emirates Skywards and ALL, Accor's loyalty programme and booking platform, have partnered to offer members additional benefits and opportunities to maximise their rewards. Emirates Skywards members who are also members of ALL can now convert their Skywards Miles into ALL Reward Points, unlocking extraordinary experiences across Accor's extensive network of over 5,600 hotels across more than 45 Accor brands and 5,000 Limitless Experiences. For every 4,000 Skywards Miles, members will receive 1,000 ALL Reward Points, which can be redeemed for stays, exceptional dining experiences, or exclusive Limitless Experiences available on The partnership introduces seamless two-way conversions between the two loyalty programmes, empowering members to maximise their rewards and enjoy unparalleled lifestyle and travel experiences with both brands. ALL members can also convert their ALL Reward Points into Skywards Miles, with 4,000 ALL Reward Points equating to 2,000 Skywards Miles. Skywards Miles can be redeemed for flight tickets, flight upgrades, gift cards, hotel stays, hospitality at sporting and cultural events, tours, and money-can't-buy experiences. Dr Nejib Ben Khedher, Divisional Senior Vice President Emirates Skywards, said: 'At Emirates Skywards, we're constantly exploring new ways to help our members maximise the value of every Skywards Mile earned and redeemed. And our enhanced partnership with ALL - Accor's loyalty programme will offer exactly that. Emirates Skywards members can now convert Skywards Miles to ALL Reward Points, and access exceptional hotel stays at more than 45 Accor brands worldwide, enjoy limitless experiences and more.' Mehdi Hemici, Chief Loyalty and Ecommerce Officer at Accor, said: 'We are thrilled to strengthen our partnership with Emirates Skywards, marking a significant milestone in our commitment to enriching our programme with industry leading partners. Our members will have the ability to easily earn and redeem their Points and Miles, unlocking an exciting range of opportunities in new destinations where Emirates operates. Both Emirates Skywards and ALL have made member experiences a cornerstone of their value propositions and share the same passion for experiential travel. This partnership will take membership to the next level.'
Al Bawaba
06-02-2025
- Business
- Al Bawaba
Emirates Skywards and ALL - Accor's Loyalty Programme elevate partnership, offering more rewards for members
Emirates Skywards, the award-winning loyalty programme of Emirates and flydubai, and ALL - Accor's award-winning loyalty programme and booking platform, have taken their partnership to new heights, offering members additional benefits and opportunities to maximize their rewards through seamless conversions. Through this enhanced collaboration, Emirates Skywards members who are also members of ALL can now convert their Skywards Miles into ALL Reward Points, unlocking extraordinary experiences across Accor's extensive network of over 5,600 hotels across more than 45 Accor brands and 5,000 Limitless Experiences. For every 4,000 Skywards Miles, members will receive 1,000 ALL Reward Points, which can be redeemed for stays, exceptional dining experiences, or exclusive Limitless Experiences available on In an exciting development, the partnership introduces seamless two-way conversions between the two loyalty programmes. This feature empowers members to maximize their rewards and enjoy unparalleled lifestyle and travel experiences with both brands. ALL Members can also convert their ALL Reward Points into Skywards Miles, with 4,000 ALL Reward Points equating to 2,000 Skywards Miles. Skywards Miles can be redeemed for an extensive range of rewards, including flight tickets on Emirates and partner airlines, flight upgrades, gift cards, hotel stays, hospitality at sporting and cultural events, tours, and money can't buy experiences. Dr. Nejib Ben Khedher, Divisional Senior Vice President Emirates Skywards, said: 'At Emirates Skywards, we're constantly exploring new ways to help our members maximise the value of every Skywards Mile earned and redeemed. And our enhanced partnership with ALL - Accor's loyalty programme will offer exactly that. Emirates Skywards members can now convert Skywards Miles to ALL Reward Points, and access exceptional hotel stays at more than 45 Accor brands worldwide, enjoy limitless experiences and more. ALL loyalty members can also convert ALL Reward Points to Skywards Miles, and enjoy fantastic benefits Emirates Skywards is renowned for – including flight rewards to more than 140 destinations across Emirates' extensive network. We're delighted to expand our partnership and work together to offer our members the most rewarding travel experiences in the air, and on the ground.' Mehdi Hemici, Chief Loyalty and Ecommerce Officer at Accor, said: 'We are thrilled to strengthen our partnership with Emirates Skywards, marking a significant milestone in our commitment to enriching our programme with industry leading partners. Our members will have the ability to easily earn and redeem their Points and Miles, unlocking an exciting range of opportunities in new destinations where Emirates operates. Both Emirates Skywards and ALL have made member experiences a cornerstone of their value propositions and share the same passion for experiential travel. This partnership will take membership to the next level.' From iconic destinations such as Dubai, Paris, and the Maldives to hotspots like Riyadh and Bali, members can now seamlessly combine exceptional hotel stays with world-class air travel, ensuring unforgettable journeys every step of the way. With this strengthened alliance, ALL and Emirates Skywards are offering members unparalleled flexibility, value, and exclusive rewards. To learn more and become a member, click here.
