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Polyworking generation: How Gen Z's multi-job hustle brings more cybersecurity risks
Polyworking generation: How Gen Z's multi-job hustle brings more cybersecurity risks

Biz Bahrain

time6 hours ago

  • Business
  • Biz Bahrain

Polyworking generation: How Gen Z's multi-job hustle brings more cybersecurity risks

The new Gen Z trend of 'polyworking' — juggling multiple jobs at once — is creating new cybersecurity challenges, as each additional role increases the risk of attacks on both individuals and corporate networks. From H2 2024 to H1 2025, Kaspersky detected over 6 million attacks disguised as work tools, along with scams posing as job offers on Indeed, Glassdoor, and similar platforms. To help Gen Z navigate in the digital environment, Kaspersky has launched 'Case 404' — an interactive cyber-detective game that helps Gen Z recognize hidden online dangers and learn how to protect their digital lives. For Gen Z, working one job is no longer the norm, it's an exception. While the concept of juggling multiple jobs isn't entirely new, this generation (born 1997–2012) is accelerating the trend of polyworking. The term refers to juggling multiple income streams simultaneously, combining freelance gigs, side hustles, passion projects, and part-time or full-time employment. According to public research, almost a half (48%) of Gen Z members already have a side job, which is the highest rate among all generations. But while polyworking brings autonomy, flexibility, and financial resilience, it also opens the door to new cybersecurity risks — many of which Gen Z may be unaware of. Too many tools, too little control Managing multiple job roles also means navigating an ever-expanding digital environment. Each additional role brings with it new inboxes, project management tools, communication platforms, and external contacts. For polyworking Gen Z users, this can result in dozens of apps and accounts operating simultaneously — from Microsoft Teams and Outlook, to Slack, Zoom, and Notion. While these platforms are designed to streamline collaboration, they also dramatically widen the attack surface. Cybercriminals may take advantage of this complexity, launching phishing emails through compromised business accounts, embedding malware in fake calendar invites, or sending malicious links via chat apps disguised as legitimate coworker messages. The more tools in use, the harder it becomes to verify every interaction, creating the perfect conditions for social engineering and accidental breaches. Between H2 2024 and H1 2025, Kaspersky experts detected 6,146,462 attacks disguised as platforms or content related to 20 popular work tools. The top targets were Zoom (3,849,489), Microsoft Excel (835,179), and Outlook (731,025), followed by OneDrive (352,080) and Microsoft Teams (151,845). In one of the many scams uncovered by Kaspersky researchers, users were tricked into downloading a supposed Zoom update from a phishing page, which in reality was malware in disguise. Example of a phishing page offering to download 'the latest version of Zoom' Job platforms With the rise of so many new income platforms, alongside more traditional job search sites, there also comes an increased cybersecurity risk. As Gen Z explores opportunities across Fiverr, Upwork, Behance, LinkedIn, they are increasingly targeted by phishing schemes disguised as legitimate job offers. From July 2024 to June 2025, Kaspersky experts detected over 650,000 attempts to visit phishing pages disguised as LinkedIn alone. Cybercriminals can exploit the urgency and informality of freelance culture, sending fake recruitment emails, contract attachments, or messages with malicious links that promise 'quick gigs' or 'exclusive offers'. The sheer volume of communication Gen Z receives across inboxes, messengers, and gig platforms widens the attack surface, making it easier for threat actors to slip through unnoticed. What might look like a promising freelance opportunity, may in fact be a trap designed to steal login credentials, deploy malware, or compromise payment information. To access the files with a job offer, a user is asked to log in to LinkedIn – not on the official version, but on a phishing page Poor password hygiene Managing access to a growing number of platforms — ranging from project tools and gig marketplaces to payment systems and internal workspaces — often leads to shortcuts. In the rush to stay productive across multiple jobs, Gen Z workers may frequently reuse passwords or rely on simple, easy-to-remember combinations. While convenient, this practice dramatically increases the likelihood of account compromise. A single weak, or repeated password used across multiple roles can serve as a gateway for cybercriminals, allowing them to move laterally between accounts, steal sensitive information, or even launch further attacks using the victim's identity. Personal devices and shadow IT The situation is further complicated by device usage. Many Gen Z polyworkers operate across multiple gigs using the same personal laptop or smartphone — without segmentation between their work and personal environments. This overlap makes it easy for sensitive client files or corporate credentials to be saved on unsecured devices or public cloud storage solutions like Google Drive or Dropbox. In some cases, polyworkers also install unauthorized software or browser extensions to streamline their multitasking — a practice known as shadow IT. While helpful in the short term, these unauthorized apps may have vulnerabilities or operate with unclear data-sharing policies, increasing the attack surface across all jobs. The danger here isn't limited to individual freelancers. One compromised account, such as a hacked Fiverr login or an email phishing incident tied to a side project, can cascade into much larger breaches if the same credentials are reused for corporate systems. For organizations hiring remote contractors or allowing BYOD (bring your own device) practices, this raises serious questions about endpoint security and credential management. 'When your calendar is packed with tasks from three different jobs and you have notifications coming in from five separate apps, and you're also switching between client chats, invoices, and creative work on the same device — it's only a matter of time before something slips. Gen Z's work-life-tech overlap creates a unique kind of cognitive overload. This constant multitasking increases the risk of mistakes: sending a wrong file to a wrong client, overlooking a phishing email, misconfiguring access permissions. It's not about carelessness — it's about the sheer volume of digital demands pulling attention in all directions. And in cybersecurity, even one small lapse can have big consequences,' said Evgeny Kuskov, Security Expert at Kaspersky. To help Gen Z navigate the digital risks that come with their multi-hustle lifestyle, Kaspersky has developed Case 404 — an interactive cybersecurity game where players step into the shoes of a digital detective. Designed specifically for Gen Z, the game simulates real-world scenarios they face daily. Through immersive storytelling and challenges inspired by phishing attacks and credential leaks, Case 404 helps players recognize cybersecurity threats and teaches them how to spot risks before mistakes happen. To avoid falling a victim from cybercriminals, Kaspersky recommends to: ● Separate work and personal environments: Use different devices for personal and professional tasks to reduce cross-contamination risks. ● Watch out for fake tool updates: Download work tools like Zoom or Teams only from official websites or app stores from trusted developers — not from third-party links or emails. ● Use strong, unique passwords and avoid reusing passwords across platforms. Use a password manager to securely store and generate strong passwords. ● Avoid installing unofficial browser extensions or apps for productivity unless they're verified and approved — especially on work-connected devices. ● Slow down when dealing with urgent messages or unfamiliar contacts. Phishing often thrives on rushed decisions. ● Enable multi-factor authentication (MFA), especially for email, cloud storage, and freelance platforms. ● Use a reliable security solution, like Kaspersky Premium, to detect malicious attachments that could compromise your data. ● Ensure secure browsing and safe messaging with Kaspersky VPN, protecting your IP address and preventing data leaks.

MEDIA ADVISORY - Unifor National President available to comment on Canada-U.S. trade deal deadline
MEDIA ADVISORY - Unifor National President available to comment on Canada-U.S. trade deal deadline

Cision Canada

timea day ago

  • Business
  • Cision Canada

MEDIA ADVISORY - Unifor National President available to comment on Canada-U.S. trade deal deadline

TORONTO, July 31, 2025 /CNW/ - Unifor National President Lana Payne will be available Friday, August 1August 1 Canada-U.S. trade deal deadline. As the trade deal deadline looms, Unifor continues to push for a deal with the U.S. that protects Canadian jobs, workers, and industries For media inquiries or to arrange interviews with Unifor National President Lana Payne via Zoom, Facetime, and Microsoft Teams please contact Unifor Communications Representative Paul Whyte at [email protected]. About Unifor Unifor is Canada's largest union in the private sector and represents 320,000 workers in every major area of the economy. The union advocates for all working people and their rights, fights for equality and social justice in Canada and abroad, and strives to create progressive change for a better future.

‘Allow WFH in Bangalore and Mumbai': Viral post slams time and energy lost to traffic, many echo sentiment
‘Allow WFH in Bangalore and Mumbai': Viral post slams time and energy lost to traffic, many echo sentiment

Hindustan Times

timea day ago

  • Business
  • Hindustan Times

‘Allow WFH in Bangalore and Mumbai': Viral post slams time and energy lost to traffic, many echo sentiment

A social media post urging companies to allow work-from-home (WFH) in traffic-heavy cities like Bengaluru and Mumbai is going viral on X (formerly Twitter), striking a chord with thousands of professionals navigating long commutes daily. Several users echoed the sentiment, pointing out that modern work setups no longer require daily office visits.(Pexel) 'Companies should allow WFH in cities like Bangalore and Mumbai. If physical presence isn't needed, there's no point wasting time, energy, and money battling traffic and poor infrastructure. Half your energy is wasted just reaching office,' wrote the user, whose post has garnered wide attention and sparked a heated debate online. (Also Read: 'Bengaluru traffic will improve by 30% in a year': EaseMyTrip co-founder after meeting city officials) Check out the post here: Several users echoed the sentiment, pointing out that modern work setups no longer require daily office visits, especially when most corporate communication already happens virtually. 'Yes. Physical presence, if required, should be once a month or so, not a few days a week. You're exhausting employees and they'll eventually quit for more flexible workplaces,' one user responded. Another noted, 'Majority of corporate meetings happen over Microsoft Teams, you talk to your US-based managers and even your Indian teammates online. So why make people commute only to attend virtual calls?' Mental and physical fatigue Other reactions also highlighted the mental and physical toll of urban commutes. 'It's not just the two hours lost in traffic, it's the mental exhaustion. Air quality is poor, and commuting drains people. At home, you can even take short naps and come back recharged,' someone pointed out. Many users also expressed frustration that remote jobs have become harder to find. 'It feels like there's an unofficial mandate for mandatory office presence. Remote work opportunities have dried up, and companies are not encouraging WFH like before,' said another. The viral post has reignited ongoing conversations about flexible work, urban infrastructure, and employee well-being in India's busiest metros. (Also Read: 'Terrible governance': Mohandas Pai on Bengaluru's rankings at Swachh Survekshan 2025)

Microsoft restores data service of Nayara Energy
Microsoft restores data service of Nayara Energy

New Indian Express

timea day ago

  • Business
  • New Indian Express

Microsoft restores data service of Nayara Energy

CHENNAI: Nayara Energy, the India-based oil refiner backed by Russia's Rosneft with a 49.13% stake, informed the Delhi High Court that Microsoft has restored its data services. This follows Nayara's legal petition challenging the US tech giant's decision to block access to its digital infrastructure in response to the European Union sanctions. Nayara moved the Delhi High Court after Microsoft abruptly suspended access to critical services, including Outlook email, Microsoft Teams, cloud tools, and proprietary data, despite the company having fully paid for its licenses. According to media reports citing the petition, Nayara accused Microsoft of unilaterally cutting off services without prior notice or consultation, calling the move a 'dangerous corporate overreach' that posed a serious threat to its energy operations and communications. In the interim, Nayara temporarily switched to internal communication tools provided by India's although this did not restore previously stored email or Teams data. On July 30, ahead of the Delhi High Court hearing, Microsoft restored all critical digital services to Nayara Energy, including email and collaboration tools. Microsoft confirmed the restoration and noted it was in ongoing discussions with the European Union to ensure service continuity, given the EU sanctions—the root cause behind the suspension—imposed on Nayara on July 18 as part of broader measures targeting entities linked to Russia. Nayara's legal team then officially withdrew the petition, with the court allowing the withdrawal and granting Nayara the liberty to approach the court again if a similar disruption occurs in the future. Nayara confirmed that business continuity and data integrity were fully intact following the restoration In essence, the case revolved around the suspension of critical services by Microsoft in response to EU sanctions, Nayara's assertion of its contractual and legal rights to paid‑for services, and the disruption to operations and communication. The dispute was swiftly resolved when Microsoft reversed its suspension just before the court hearing, leading the Delhi High Court to close the matter—with a caution that Nayara may return for legal recourse if services are terminated again without notice.

Dell Expands Audio Portfolio with Four Exciting New Additions
Dell Expands Audio Portfolio with Four Exciting New Additions

Web Release

timea day ago

  • Business
  • Web Release

Dell Expands Audio Portfolio with Four Exciting New Additions

Clear communication and seamless collaboration are vital in today's fast-evolving workplace, where high-quality audio devices are essential for productivity. Dell Technologies has long been committed to empowering people and businesses with reliable tools, and its latest audio portfolio reflects that commitment by blending smart design with real-world functionality. Dell has introduced four new additions to its audio portfolio, tailored to meet the needs of a variety of professionals: Dell Pro Premium Conferencing Soundbar – SB725 Dell Pro Plus Wireless Speakerphone – SL525 Dell Pro Wired Speakerphone – SP325 Dell Wired Headset – WH125 The Dell Pro Premium Conferencing Soundbar (SB725) integrates effortlessly with Dell monitors. Optimized for Teams and Zoom, it delivers exceptional sound clarity while offering an integrated desk setup. Key features of the device include dual directional AI-based noise cancellation to cut out distractions on both ends of the call, echo cancellation for natural and undistorted conversations, and magnetic attachment with over 50 Dell monitors. The soundbar's microphone and audio clarity make it a top-tier audio accessory for both home and corporate offices. Portability meets power in the Dell Pro Plus Wireless Speakerphone (SL525). Designed for professionals, this Microsoft Teams and Zoom certified speakerphone ensures clear communication for remote work. Its exceptional voice clarity with dual-directional, AI-based noise cancellation and a premium 60mm speaker driver ensure sharp audio output. The device also offers versatile connectivity for all devices, including Bluetooth 5.3, USB-C receiver or integrated USB-C cable with an in-box USB-A adapter. With up to 12 hours of battery life and an IP64 rating for protection against dust and water, the device has endurance and durability. From small conference rooms and home offices to huddle spaces, the SL525 offers a clutter-free and seamless solution for group conversations, helping professionals stay connected and productive in any environment. For those seeking an affordable, easy-to-set-up solution for calls or long meetings, the Dell Pro Wired Speakerphone (SP325) delivers dependable performance in a sleek, portable design. The device offers exceptional voice clarity with dual-directional, AI-based noise cancellation and a premium 60mm speaker driver for sharp audio output. It also has plug and play connectivity using an integrated USB-C connection and an in-box USB-A adapter, and a compact and robust design with IP64 rating for dust and water-resistance. With Microsoft Teams and Zoom certifications, the SP325 ensures seamless meetings with a quick and hassle-free setup. The Dell Wired Headset (WH125) delivers reliability and comfort, making it ideal for cost-conscious professionals and organizations tackling large-scale deployments. Some key features of the device include passive noise cancellation and a unidirectional microphone that ensures clear audio even in busy environments. With lightweight leatherette earpads and an adjustable headband, the headset provides comfort during long calls and meetings. Plug-and-play simplicity with USB-A connectivity also allows a quick setup for seamless productivity. With features like a handy inline controller for quick access to call controls without disruption and a 270° rotatable boom mic, this entry-level headset is ideal for professionals who work in a variety of settings. Dell's suite of audio products is tailored for modern work environments, whether working remotely, in an office, or anywhere in between. The audio portfolio caters to all needs, be it a cost-effective headset for large teams, a noise-canceling soundbar for clutter-free conferencing or portable speakerphones that can go anywhere. Additionally, with Dell Display and Peripheral Manager (DDPM), users can manage and enhance the performance of all devices through one seamless application.

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