Latest news with #NTH
Business Standard
18-07-2025
- Entertainment
- Business Standard
Not That High (NTH): How Two Founders from a Tier-2 City Are Lighting Up India's Live Events with Immersive Party Tech
VMPL New Delhi [India], July 18: From tier-2 beginnings to center stage at India's biggest concerts and festivals, Not That High (NTH) is emerging as a bold, culture-forward party tech brand redefining how India celebrates. At the core of this movement are Raj Khandelwal and Kushagra Khandelwal-- two young founders who built a national name with no industry backing, just a relentless focus on design, storytelling, and unforgettable audience experiences. Within their first year, NTH's LED wristbands and immersive tech have powered events for AP Dhillon, Sunidhi Chauhan, Aditya Gadhvi, and the Women's Premier League Final (WPL) -- transforming traditional live events into synchronized, global-feeling spectacles. The Rise of NTH: From Tier-2 India to National Stages Born and built in a non-metro city, NTH's origin story is one of hustle and clarity. The Khandelwal brothers -- Kushagra, a product design and strategy mind, and Raj, a creative visionary and marketing lead -- started NTH with a simple idea: What if Indian events felt as immersive as global ones? "We had no connections, no VC funding, and no blueprint. Just a sharp eye for culture, people, and product," says Raj Khandelwal, co-founder. "We weren't entering the event industry -- we were reimagining it," adds Kushagra Khandelwal, the brand's design and tech lead. Their early prototypes gained instant traction. From house parties to music festivals, their LED wristbands lit up audiences -- not just with light, but emotion. What Sets NTH Apart? * Immersive Event Tech: LED wristbands that sync with sound, lighting, and music -- enhancing crowd engagement dramatically. * Design-Led Branding: Viral packaging, witty Gen Z copy, and sleek aesthetics that spark social media shares. * Cultural Storytelling: NTH doesn't just sell wristbands -- it curates energy, memory, and identity at events. From B2B to D2C: A Growing Ecosystem of Celebration While NTH initially targeted concert organizers and large-scale B2B events, the team is now expanding into the direct-to-consumer (D2C) space -- enabling individuals to buy immersive party kits for birthdays, weddings, and personal gatherings. To be the heartbeat of every celebration, lighting up memories through innovation and technology. Major Milestones * Powered performances for WPL Final, AP Dhillon, Sunidhi Chauhan, and Aditya Gadhvi * Supplied thousands of LED units across India in both B2B and D2C markets * Built a community of early adopters, planners, and Gen Z fans -- all organically * Maintains a zero-investor, 100% bootstrapped status with profitable growth What's Next? With new product lines in development, collaborations in the pipeline, and a growing national presence, Kushagra and Raj Khandelwal are now setting sights on becoming the #1 party product brand in India -- and eventually, a global name in immersive event tech. "We're not just building a company. We're designing the way people remember their best nights," says Kushagra. About Not That High (NTH) Not That High (NTH) is a youth-led Indian party brand offering LED wristbands and immersive tech products for live concerts, weddings, festivals, and celebrations. Founded in 2023 by Kushagra and Raj Khandelwal, NTH is on a mission to elevate the emotional and visual energy of events -- one wristband at a time. Learn more: Instagram: @notthathigh_com
BBC News
22-04-2025
- Health
- BBC News
Call for Teesside hospital trust leadership review rejected
A call for a full leadership review at Teesside's two hospital trusts has been rejected by NHS follows the regulatory body's 2022 probe into attempts to find a new CEO to lead both South Tees Hospitals NHS Foundation Trust and North Tees and Hartlepool NHS Foundation Trust (NTH).A subsequent report spawned a lengthy legal battle to get a number of redactions removed, with some claiming the resulting new information warranted a change at the an NHS England spokesperson has said University Hospitals Tees - a strategic alliance since formed by the two trusts - is "in the best interests of patients and services". In a letter sent to Health Secretary Wes Streeting earlier this year, former Stockton North MP Alex Cunningham and ex-NTH chief executive Julie Gillon also criticised an ensuing "deterioration of services and staff morale". Signed by other former non-executive directors from NTH, it said that the trust had been "one of the best performers in the country - but sadly no more". "The recent national staff survey paints a disappointing picture of worsening morale, and performance data suggests that improvement has stalled or declined." But University Hospital Tees CEO Stacey Hunter disputed the claim services had deteriorated at NTH and said its urgent and emergency care was ranked among the best in the region."In common with all trusts across England, NTH is making good progress on reducing waiting times, as we continue our elective recovery from the impact of the Covid-19 pandemic," she said."The NHS staff survey saw us score highly in staff morale, staff engagement, compassion and inclusivity."We value the fact that colleagues make their voices heard."Their openness and honesty helps us to make the right changes to how our group operates." A regional spokesman for NHS England, which had prompted the trusts' changes and is responsible for managing the NHS in England, said: "Greater co-operation between North and South Tees is in the best interests of patients and supports the sustainability and safety of services."It is being progressed through good local leadership." Follow BBC Tees on X, Facebook, Nextdoor and Instagram.
