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Najm Company signs MoU with Naif Arab University to strengthen cooperation in traffic safety
Najm Company signs MoU with Naif Arab University to strengthen cooperation in traffic safety

Zawya

time08-07-2025

  • Automotive
  • Zawya

Najm Company signs MoU with Naif Arab University to strengthen cooperation in traffic safety

Riyadh – Najm for Insurance Services has signed a Memorandum of Understanding (MoU) with Naif Arab University for Security Sciences (NAUSS), aiming to enhance cooperation in the fields of traffic safety, accident analysis, the development of training programs, and joint research. The (MoU) seeks to leverage the shared expertise between parties to support national efforts in improving road safety and developing specialized human capital in this field that aligns with technological and knowledge-based practices. On this occasion, Mr. Abdullah Al-Khalaf, Acting CEO of Najm, stated: "We are proud of this distinguished partnership with Naif Arab University for Security Sciences, which comes in the context of Najm's plan to enhance traffic safety and support the university's efforts to implement the Arab Safety Strategy. Through this partnership, we strive to harness advanced technologies and scientific research to improve accident analysis and elevate road safety standards, in line with the Kingdom's aspirations to build a safer and more efficient traffic system." The MoU outlines key areas of cooperation, including the development of specialized training programs in the field of road safety and security, exchanging expertise and knowledge transfer, and organizing workshops and training courses between the Parties, as well as conducting joint studies and research on traffic accidents using innovative methods and technologies. Additionally, the collaboration includes providing technical consultations, contributing to capacity building and development concerning modern technical systems used in traffic and road safety domains. The MoU signing ceremony was held at the university's headquarters in Riyadh by the presence of His Excellency Dr. Abdulmajeed Al-Bunyan, President of Naif Arab University. Najm was represented in the signing of the MoU by Acting CEO Mr. Abdullah Al-Khalaf, and NAUSS represented by Dr. Ali Alrashaidi, Supervisor on the Road Traffic Safety Center. The ceremony concluded with an emphasis on the importance of this strategic partnership as a model for constructive collaboration between national specialized institutions, particularly Naif Arab University for Security Sciences, as a leading academic and security institution, plays a pivotal role in supporting applied scientific research, developing security and technical competencies, and advancing national initiatives aimed at improving road safety policies and procedures. The partnership is expected to make a meaningful impact on society and the insurance sector, aligning with broader national security and development goals. It is worth mentioning that Najm for Insurance Services is a Saudi closed unlisted joint stock company established in 2007 to promote the vehicle insurance sector in Saudi Arabia. Najm offers a complete range of solutions and insurance services for citizens, residents, and visitors in more than 40 Saudi cities through an experienced and competent Saudi staff that constitutes 98% of the company's total workforce.

Najm concludes "Telematics" Workshops and paves the way for advanced insurance technologies
Najm concludes "Telematics" Workshops and paves the way for advanced insurance technologies

Zawya

time02-07-2025

  • Automotive
  • Zawya

Najm concludes "Telematics" Workshops and paves the way for advanced insurance technologies

Riyadh – Najm concluded its series of introductory workshops on the Telematics system last Thursday, June 26, in Jeddah, with the participation of insurance companies. The series also included two similar workshops held earlier in Khobar and Riyadh, as part of Najm's ongoing efforts to enhance traffic safety and develop insurance services in the Kingdom. The three workshops witnessed broad attendance from insurance officials, technology experts, and individuals interested in digital transformation within the insurance sector. These events highlighted Najm's latest technological initiatives in the field of insurance. The Telematics system is one of the most prominent digital solutions that Najm is working to launch. It aims to bring about a fundamental shift in driving behavior through the analysis of real driver data, relying on accurate indicators such as speed, acceleration patterns, sudden stops, braking, and other behaviors that impact traffic safety. This Telematics system offers advanced opportunities for insurance companies to provide products based on the analysis of actual driver behavior. This approach enhances pricing accuracy, product flexibility, and contributes to improving customer experience and increasing the efficiency of insurance services. Mr. Abdullah Al-Khalaf, Acting CEO of Najm, emphasized that these workshops reflect Najm's commitment to digital transformation and investment in smart technologies to lead the future of the insurance industry in the Kingdom. This aligns with the objectives of Saudi Vision 2030, which aims to promote innovation and achieve the highest standards of safety and quality of life. Al-Khalaf added that this initiative is part of the company's vision to foster innovation in the insurance sector and activate strategic partnerships with insurance companies to improve road safety and enable modern technological solutions in risk management.

‘Fever Dream' starring Fatima Al-Banawi lands on Netflix
‘Fever Dream' starring Fatima Al-Banawi lands on Netflix

Arab News

time11-06-2025

  • Entertainment
  • Arab News

‘Fever Dream' starring Fatima Al-Banawi lands on Netflix

DUBAI: Saudi filmmaker Faris Godus' latest feature 'Fever Dream' is now available to stream on Netflix, bringing together a star-studded local cast including Fatima Al-Banawi, Sohayb Godus, Najm, Hakeem Jomah and Nour Al-Khadra. For the latest updates, follow us on Instagram @ Supported by the Red Sea Fund, the film, which explores themes of media manipulation, digital identity, and the cost of fame in the age of online influence, had its world premiere at the 2023 Red Sea International Film Festival. It tells the story of Samado, a retired football star who, burdened by media scrutiny and public notoriety, finds a chance to reclaim control. Partnering with his daughter, he sets out to take revenge on a powerful social media portal. But as they plunge deeper into their pursuit of fame and digital redemption, the line between ambition and obsession begins to blur. A post shared by Red Sea Film Foundation (@redseafilm) Najm plays Ahlam, the daughter of Samado, while Jomah appears as Hakeem, a PR agent hired to help restore Samado's public image. Al-Banawi takes on the role of Alaa, another key PR agent working alongside Hakeem. Godus is famous for his work 'Shams Alma'arif' (The Book of Sun), which also streamed on Netflix, and 'Predicament in Sight.' He previously said in an interview with Arab News: '(In Saudi Arabia), we have a rich soil to build content on and so many stories to tell. I do believe that nowadays the support coming from our country is just awesome. People have so many chances to create films now.' Meanwhile, Al-Banawi is recognized for her roles in 'Barakah Meets Barakah' and the Saudi thriller 'Route 10.' She made her directorial debut with 'Basma,' in which she also plays the title role — a young Saudi woman who returns to her hometown of Jeddah after studying in the US. Back home, she is confronted with her father's mental illness, strained family ties, and the challenge of reconnecting with a past life that no longer feels familiar. 'I really went into cinema — in 2015 with my first feature as an actress — with one intention: to bridge the gap between the arts and social impact and psychology,' she previously told Arab News. 'And I was able to come closer to this union when I positioned myself as a writer-director, more so than as an actor.'

Najm showcases traffic accident response system
Najm showcases traffic accident response system

Arab News

time07-06-2025

  • Automotive
  • Arab News

Najm showcases traffic accident response system

Abdullah Al-Khalaf, acting CEO of Najm for Insurance Services, announced that the company has developed an integrated digital system for its traffic accident inspection service. This development contributes to improving the efficiency and speed of handling and responding to traffic accidents, ensuring the safety of road users, reducing traffic congestion, and supporting environmental sustainability. This announcement came during Najm's participation in a workshop organized by Naif Arab University for Security Sciences, titled 'Mechanisms for Dealing with Road Accident Offenders Under the Influence of Drugs.' The event was held on May 28–29, with the participation of Arab and international experts specializing in security and safety. Al-Khalaf emphasized Najm's role in supporting the goals of Saudi Vision 2030 through the development of a smart, digital insurance sector.

Hajj: Najm ensures safety of pilgrims on the road
Hajj: Najm ensures safety of pilgrims on the road

Arab News

time03-06-2025

  • General
  • Arab News

Hajj: Najm ensures safety of pilgrims on the road

Najm is playing a pivotal role in bolstering traffic safety within the holy sites by ensuring prompt arrival at accident scenes, initiating necessary procedures and alleviating traffic congestion. Najm's operational plan for Hajj reinforces national efforts to ensure the safety and comfort of pilgrims. The plan facilitates the smooth and secure performance of rituals, safeguarding pilgrims from the moment of their arrival at the Kingdom's border crossings until their safe return home. Najm has prepared a field fleet of approximately 120 vehicles, including 54 motorcycles, and a dedicated field team of more than 150 qualified specialists. The operational plan incorporates a robust, integrated technical infrastructure designed to proactively manage the expected rise in pilgrim numbers and bolster traffic safety in the holy sites. A central operations room, outfitted with the latest smart systems and diverse digital communication channels, serves as the command hub. This network leverages tools such as the Najm application, IVR system, and the direction and control system. Complementing these are a full-service call center and WhatsApp service, all integrated to expedite response times and optimize the handling of any traffic incidents. Abdullah Al-Khalaf, acting CEO at Najm, said: 'We at Najm are proud to be part of the integrated national system concerned with serving pilgrims, under the supervision of our leadership. We have worked to improve our operational readiness this year in a qualitative manner, harnessing all our human and technical capabilities to support the efforts made to enhance traffic safety during the Hajj season in cooperation with the General Traffic Department and all concerned parties.' He added: 'Najm's operational plan for this year's Hajj season reinforces the Kingdom's commitment to caring for pilgrims. It aligns with the 'Pilgrims' Experience Program' — a key initiative of Saudi Vision 2030 — to enhance the Hajj journey and enable pilgrims to perform their rituals with ease and peace of mind.' In addition, within the framework of its social responsibility program 'Najm Al-Khair' and in continuation of the company's efforts in the Hajj mission, Najm is sponsoring the 'Aoun' initiative in cooperation with the National Center for Responsibility and Studies. Aoun is a community initiative helping pilgrims through a team of volunteers providing professional services to pilgrims that enable them to perform their rituals with ease. Moreover, Manafeth, Najm's subsidiary, is actively receiving pilgrims at the Kingdom's border crossings. Manafeth facilitates their entry by issuing mandatory third-party liability insurance for foreign vehicles. This service, accessible through its border offices, website, and the Manafeth application, ensures pilgrims receive necessary insurance protection, safeguarding their rights and covering their liabilities in the event of traffic incidents during their Hajj.

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