Latest news with #OMD


Cision Canada
2 days ago
- Business
- Cision Canada
OMD TOPS GLOBAL MEDIA AGENCY RANKING
NEW YORK, July 14, 2025 /CNW/ -- In a new report by leading independent and international research company COMvergence, Omnicom Media Group Agency OMD has once again been ranked the number one global media agency based on annual billings. This marks the seventh time OMD has topped the ranking since COMvergence published its first global billings report in 2018. Released last week, the 2024 Global & Regional Billings Rankings & Market Shares report shows OMD with worldwide billings of approximately $26.3 billion, outperforming its nearest competitor by $1.7 billion; and a YoY growth rate of 8.6%, representing both the best rate of growth among the five largest agency networks as well as the largest net billings increase among all 20 networks included in the ranking, with approximately $2.1 billion added in 2024. Commenting on the agency's performance, OMD CEO George Manas said, "These results reflect OMD's ongoing transformation as we've redefined the role that we play in advancing our clients' business ambitions. Powered by OMG's Agency as a Platform model, we've evolved the OMD proposition from service provider to media partner to marketing collaborator, working with our clients to co-create next gen solutions that unlock growth today and secure lasting competitive advantage." At the regional level, OMD is ranked #1 in EMEA with billings of approximately $10.5 billion (+8.9% YOY) and North America with billings of $11 billion (+8.1% YOY). The network also tops more than a dozen country charts, including Australia, Canada, Denmark, Hong Kong, New Zealand, and the US. The COMvergence ranking is the latest in a series of superlative outcomes for OMD in 2024, including taking its third Media Network of the Year title in four years at the 2025 Cannes Lions, and sustaining a new business winning streak that included Gap Inc, Michelin, Turkish Airlines, AliExpress and MSC Cruises. OMD, an Omnicom Media Group agency, is the world's largest media network, with more than 12,000 people working in over 100 countries. At OMD, We Create What's Next —delivering transformative media solutions that drive growth, build meaningful connections, and redefine what is possible for our clients. Named the best-performing global media network overall by RECMA and Media Network of the Year at the 2025 Cannes Festival of Media, OMD leads the industry in innovation, creativity, and cultural relevance. With bold ideas and measurable results, we empower brands to shape the future and make an impact in an ever-evolving world. Learn more at


Cision Canada
24-06-2025
- Business
- Cision Canada
OMNICOM MEDIA GROUP WRAPS CANNES AS THE MOST AWARDED AND INNOVATIVE MEDIA HOLD CO WITH 83 LIONS AND EIGHT GAME-CHANGING PARTNERSHIPS
OMG Agency OMD Is Named Media Network of the Year; PHD Takes Third Place Group revealed collaborations with networks, platforms, and retail partners that will unlock the power of live content, conversations, and commerce to drive brand growth NEW YORK, June 24, 2025 /CNW/ -- Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC) wrapped the 2025 Cannes Lions International Festival of Creativity as the most honored media holding company, topping the leaderboard among its peers with a total of 83 Lions, including 15 golds and two Grand Prixes. Two OMG agencies - OMD and PHD - took the #1 and #3 slots on the scoreboard for the coveted Media Network of the Year honors, marking the fourth time since 2021 that an OMG agency has been named Media Network of the Year; while OMG also dominated the daily headlines coming out of the annual international event with its daily news series revealing first-mover partnerships that will advance outcomes across live media channels. OMD Wins Media Network of the Year For the third time since 2022, OMD was named Media Network of the Year, winning more Media Lions and earning a place on more shortlists than any other agency. Sister agency and 2020-2021 Media Network of the Year PHD claimed the #3 slot. "Winning Media Network of the Year is always an honor – but even more so in a marketplace where media excellence also means data, CRM, content, creator, experience and commerce excellence," said OMD CEO George Manas. "This recognition tells our clients and our people that OMD is living up to the promise of We Create What's Next by reimaging and redefining the role of media as force for business growth." Preferred Partnerships Unlock the Power of Live Beyond seeing its agencies collect awards, OMG collected daily headlines during the 2025 Cannes festival. Over the course of a four-day news series, OMG revealed eight first-mover partnerships with leading networks, platforms and retailers enabling solution that will help Omnicom clients unlock the power of live content, conversations and commerce to drive brand growth, including: programmatic bidding on high attention moments during live sports on Disney and Sky Sports; accessing Walmart audiences to connect influencers to customer purchases on Walmart's commerce and livestream platforms; leveraging Amazon Live and Thursday Night Football signals in Amazon Marketing Cloud to reveal path-to-purchase and lifetime customer value; solutions with Meta that enhance influencer discovery and boost the power of a creator's live content; partnering with X to enable brands to tap into trending topics in real time; a first-mover capability with PayPal that enables inventory curation based on PayPal transactions; and a collaboration with Google that will allow brands to activate all-live strategies across YouTube livestreams. High-Performance Culture Powers Success Summing up the takeaway from OMG's week of award recognition and announcements, CEO Florian Adamski said, "OMG's success at Cannes or any of the leading international award shows, as well as our performance on industry indexes like the Effie Index and the Forrester Wave, is the result of a singular focus on meeting an agency's core responsibility to clients: creating the best possible consumer response. We've built a high-performance culture where creativity fuels innovation - and Cannes 2025 was a fantastic showcase for how that dynamic creates leading business outcomes for our clients. That's what matters - everything else is just noise." About Omnicom Media Group Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC), delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best -in-class capabilities that enable our full-service media agencies OMD, PHD and Hearts & Science to deliver more relevant and actionable consumer experiences; more productive and proactive client experiences; and more collaborative and rewarding talent experiences for the more than 26,000 people serving the world's leading brands in OMG agencies around the globe.
Yahoo
20-05-2025
- Business
- Yahoo
Online Marketing for Doctors Delivers Exceptional Growth Results for Medical Professionals
Online Marketing for Doctors empowers healthcare professionals worldwide to achieve rapid, measurable growth through specialized digital strategies. Their clients report major boosts in website traffic, patient inquiries, and marketing efficiency, while gaining enhanced professional recognition and substantial returns on investment in an increasingly competitive market. Huyen Truong met Aftab Siddiqui in Manchester to go through the website audit and patient generation plan for Breast and Body Clinic UK LONDON, May 20, 2025 (GLOBE NEWSWIRE) -- Online Marketing for Doctors (OMD), a specialized digital marketing agency for medical professionals, is delivering remarkable results for healthcare practitioners across multiple countries. As the healthcare marketing and communications market is projected to expand from USD 52.64 billion in 2024 to USD 80.80 billion by 2030 at a CAGR of 7.38 percent, OMD has established itself as a leader in this rapidly growing sector. Medical professionals partnering with OMD report dramatic improvements in online visibility and patient conversion rates. Dr. Ryan McConnell, an Endovascular Specialist and Interventional Neuroradiologist from Vein Doctors Sydney, experienced a significant transformation in his digital presence. "Since working with Online Marketing for Doctors, my website has gone from less than 200 users to almost 500 per day. More than doubled in 6 months. My keyword rankings increased significantly, and as new content was produced, we ranked for 1000s more keywords with our visibility increasing 35 percent," Dr. McConnell stated. This enhanced visibility translated directly to business outcomes, with website conversions increasing by 113 percent compared to the previous year. Even more impressive results were achieved by Mr Aftab Siddiqui, Plastic Surgeon/Owner of Breast and Body Clinic UK, he said 'Since working with Online Marketing for Doctors my website has gone from 300 impressions a day to 4,270 a day. I wasn't on the first page for any of my main keywords and now I'm on the first page for all of them. The website conversion number has gone up by 618% compared to the same time last year, consistently filling my surgical schedule'. This exponential growth demonstrates how targeted digital marketing strategies can rapidly scale medical practices beyond traditional growth limitations. The impact of effective digital marketing extends beyond patient numbers to professional standing and industry recognition. Mr. Hazem Alfie, Consultant Plastic Surgeon at Delta Clinics UK London, attributes his recent selection as a finalist for the prestigious Aesthetic Surgeon of The Year Award for 2025 to OMD's marketing strategies. "I have been selected as a finalist for the Aesthetic Surgeon of The Year Award for 2025. Five surgeons from the UK have been selected. Without OMD, this would have never been possible," stated Mr. Alfie. Huyen Truong, founder of Online Marketing for Doctors, explains the company's philosophy: "I have always wanted to plant a tree of a proven marketing system and framework for medical doctors and surgeons worldwide that they can use to enjoy the benefits of successfully growing and scaling their practice." This approach has proven effective across diverse medical specialties and geographic markets. Medical practitioners report significantly improved marketing efficiency after partnering with OMD. Dr. Naveen Somia, a plastic surgeon and former ASAPS President, highlights the cost-effectiveness of OMD's strategies: "We found that we are spending almost one-fourth of our previous budget and getting double the conversion, which is a great deal to achieve quickly." This dramatic improvement in marketing efficiency demonstrates how specialized expertise delivers superior outcomes compared to generic marketing approaches. Similarly impressive results were reported by Mr James Nadin, CEO of Crown Clinic and International Centre For Cosmetic Medicine - ICCM, who stated: "Enquiries have gone crazy, and the number of enquiries has increased threefold ever since they started six months ago." This surge in patient interest represents the critical first step in building a robust patient acquisition pipeline. The healthcare marketing communication landscape continues to undergo unprecedented transformation as technological advancements and evolving market demands converge. Digital marketing for medical professionals proves relatively inexpensive yet highly effective compared to traditional mass-media advertising, which typically requires significant investment. This cost-efficiency is particularly important as healthcare providers face increasing competition and pressure to maintain profitability while delivering exceptional patient care. Dr. Geoff Cashion, Owner of Vasectomy Australia, summarizes his experience with OMD: "They have methodically changed my digital presence, and my sales have gone through the roof. I have not been disappointed, and to be honest, they have exceeded my expectations." This sentiment echoes across numerous testimonials, confirming that specialized medical marketing delivers consistent, replicable success for healthcare practitioners. As the healthcare marketing sector continues its projected growth toward USD 80.80 billion by 2030, medical practices that invest in specialized digital marketing strategies position themselves advantageously for this expanding opportunity. Online Marketing for Doctors demonstrates how targeted digital strategies can significantly impact practice growth, professional recognition, and return on marketing investment for medical professionals. For more information about Online Marketing for Doctors and their specialized digital marketing services for medical professionals, visit their website: About Online Marketing For Doctors Online Marketing For Doctors (OMD) is a leading digital marketing agency specializing in helping healthcare and medical providers generate new patients. Founded by Huyen Truong, OMD has evolved from a local Australian startup into a global powerhouse, serving clients across the United States, Canada, the United Kingdom, Ireland, Scotland, India, New Zealand, and Singapore. Contact Information Huyen TruongCEO/FounderOnline Marketing For Doctorscontactus@ subsidiaries' websites: in to access your portfolio


Campaign ME
23-04-2025
- Business
- Campaign ME
OMD's Sense conference to return to Dubai in May
OMD, the media network part of Omnicom Media Group, is set to host its Sense conference at the Museum of the Future Auditorium in Dubai on 1 May. The conference series aims to explore the evolving human behaviours of digital natives and their influence on marketing and advertising. It will focus on the three key consumer cohorts of Millennials, Gen Z and Gen Alphas, as their demands and expectations are reshaping marketing. The event will explore the shift in the way the three consumer cohorts work, connect and live and what brands and companies must do to stay ahead of the game. An estimated 300 industry professionals are expected to attend the conference. 'The digital transformation of marketing and our lifestyles is not only gathering speed, it's also growing in complexity. Cultures, sub-cultures and trends keep emerging so we must look closely if we want to stay relevant and effective, instead of clubbing all these cohorts together,' said Saleh Ghazal, CEO of OMD MENA. The media network claims to have assembled locally relevant international thought-leadership to prepare its audience of stakeholders and business partners for what lies ahead of them. In addition to OMD's EMEA and MENA CEOs Blake Cuthbert and Saleh Ghazal, respectively, the speaker line-up includes a world-renowned digital anthropologist and New York Times best-selling author, Rahaf Harfoush, Snap's computer vision engineering expert Qi Pan, and Dr Noah Raford, head of EMIR Advisory and former Futurist-in-Chief for Dubai. 'OMD's Sense conference is the perfect opportunity to pause, take a deep breath and seek a deeper understanding of the Gen Z, Millenial and Gen A consumers,' said Ghazal. 'They may have differences but together they are reshaping marketing and advertising. They expect brands to provide an authentic connection, cultural relevance, and community-driven initiatives. Decoding Generation H will give our stakeholders a sense of clarity and reassurance about what's ahead, because the best way to predict the future is to create it.' OMD's Sense conference is staged in partnership with Snapchat, and out-of-home media agency Talon.


Zawya
22-04-2025
- Business
- Zawya
OMD MENA's latest Sense conference to focus on consumer cohorts
Dubai: OMD's Sense conference returns to the Museum of the Future Auditorium in Dubai for its latest edition, Decoding Generation (H)uman. Held on May 1, this edition of the conference series will explore the evolving human behaviours of digital natives and their influence on marketing and advertising. It will focus on the three key consumer cohorts of Millennials, Gen Z and Gen Alphas, as their demands and expectations are reshaping marketing. Some 300 industry professionals are expected to attend the conference. The event, part of a series that started in 2007, will explore the shift in the way the three consumer cohorts work, connect and live and what brands and companies must do to stay ahead of the game. People's behaviours, choices, and preferences, which see them fluctuating from consumer to producer, will impact the way marketing is planned and executed. This will require a profound shift in expertise, method, and resources. The media network, part of Omnicom Media Group, has assembled locally relevant international thought-leadership to prepare its audience of stakeholders and business partners for what lies ahead of them. In addition to OMD's EMEA and MENA CEOs Blake Cuthbert and Saleh Ghazal, respectively, the impressive speaker line-up includes a world-renowned digital anthropologist and New York Times best-selling author, Rahaf Harfoush, Snap's computer vision engineering expert Qi Pan, and Dr Noah Raford, head of EMIR Advisory and former Futurist-in-Chief for Dubai. Together, they will help chart a course out of the uncertainty and towards success. 'The digital transformation of marketing and our lifestyles is not only gathering speed, it's also growing in complexity. Cultures, sub-cultures and trends keep emerging so we must look closely if we want to stay relevant and effective, instead of clubbing all these cohorts together. OMD's Sense conference is the perfect opportunity to pause, take a deep breath and seek a deeper understanding of the Gen Z, Millenial and Gen A consumers,' commented Saleh Ghazal, CEO of OMD MENA. 'They may have differences but together they are reshaping marketing and advertising. They expect brands to provide an authentic connection, cultural relevance, and community-driven initiatives. Decoding Generation H will give our stakeholders a sense of clarity and reassurance about what's ahead, because the best way to predict the future is to create it.' OMD's Sense conference is staged in partnership with Snapchat, a trailblazer in augmented reality, creativity and media technology, and Talon, a global OOH specialist media agency re-imagining and re-inventing the possibilities with the medium. Both have impressive track records of innovation and connecting people and brands. About OMD OMD, an Omnicom Media Group agency, is the world's largest media network, with 14,000+ people working across more than 100 countries. At OMD, We Create What's Next—delivering creative media solutions to drive sustainable growth for the world's leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2024 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance. At this year's Dubai Lynx Festival, OMD was the first runner-up for Media Network of the Year. Press contact Dalia Nasser, Associate Director-Marketing Dear Jonas,