Latest news with #ParthenaDoss
Zawya
07-07-2025
- Business
- Zawya
Rock Developments unveils Rock Green project in New Heliopolis with $141mln investment
Rock Developments has officially announced the launch of its newest residential project, Rock Green, in New Heliopolis City, with total investments reaching EGP 7bn. The development spans 17 feddans and reflects the company's broader strategic vision to expand and diversify its real estate portfolio across Egypt. Emad Doss, CEO of Rock Developments, stated that Rock Green will feature over 466 residential units ranging in size from 116 to 236 square meters, in addition to 40 private villas. The project is set to be implemented in three distinct phases. Parthena Doss, board member at Rock Developments, revealed that the company is targeting EGP 1.5bn in sales from the first phase alone. She further noted that the company's land portfolio now exceeds 5 million square meters, encompassing more than 20,000 units spread across ten large-scale developments, with a total investment value surpassing EGP 20bn. Rock Developments also holds the distinction of being the largest developer in Sheraton Heliopolis, with over 70 residential and commercial buildings completed to date. The company operates as a joint Egyptian-Canadian venture with more than 45 years of experience in the local real estate market. Rock Developments has built a robust and diverse portfolio across Greater Cairo. Its residential projects include Rock Green and Rock White in New Heliopolis, Rock Yard in Sheraton, Rock Eden in 6th of October City, Rock Ville in Obour, and Rock Vera in New Cairo. On the commercial and administrative front, the company has developed Rock Capital 1 in the New Administrative Capital, Rock Gold Mall in New Cairo, and a number of retail and mixed-use plazas in Obour, 6th of October, and Sheraton. Looking ahead, the company is planning to launch five new projects during the second half of the year. These projects will be located in key strategic areas across East and West Cairo, as well as within the New Administrative Capital, reinforcing Rock Developments' ongoing commitment to market expansion and innovation. According to Parthena Doss, the Rock Green compound will offer semi-finished apartments and villas, with average unit sizes hovering around 150 square meters. The company is offering payment plans extending up to eight years, with delivery of the first phase expected in 2029. She emphasized that the project has been carefully designed to meet the lifestyle needs of modern residents. Rock Green will include a wide range of integrated services and amenities. These include an Olympic-standard walking and jogging track, a state-of-the-art gym, social and leisure spaces, an electric vehicle charging station, and designated parking for bicycles. The compound will also feature a luxurious entrance, tranquil areas for yoga and outdoor work, a quiet reading zone, a large central park, a dedicated children's play area, a closed dog park, and several thoughtfully designed community zones to promote interaction and well-being. As part of its 2025 expansion strategy, Rock Developments aims to achieve EGP 5 billion in contracted sales by the end of the year. This target will be driven by the launch of five new projects spanning residential, commercial, and administrative sectors in high-demand areas, as the company continues to solidify its position as a leading player in Egypt's evolving real estate market.
Daily News Egypt
06-07-2025
- Business
- Daily News Egypt
Rock Developments unveils Rock Green project in New Heliopolis with EGP 7bn investment
Rock Developments has officially announced the launch of its newest residential project, Rock Green, in New Heliopolis City, with total investments reaching EGP 7bn. The development spans 17 feddans and reflects the company's broader strategic vision to expand and diversify its real estate portfolio across Egypt. Emad Doss, CEO of Rock Developments, stated that Rock Green will feature over 466 residential units ranging in size from 116 to 236 square meters, in addition to 40 private villas. The project is set to be implemented in three distinct phases. Parthena Doss, board member at Rock Developments, revealed that the company is targeting EGP 1.5bn in sales from the first phase alone. She further noted that the company's land portfolio now exceeds 5 million square meters, encompassing more than 20,000 units spread across ten large-scale developments, with a total investment value surpassing EGP 20bn. Rock Developments also holds the distinction of being the largest developer in Sheraton Heliopolis, with over 70 residential and commercial buildings completed to date. The company operates as a joint Egyptian-Canadian venture with more than 45 years of experience in the local real estate market. Rock Developments has built a robust and diverse portfolio across Greater Cairo. Its residential projects include Rock Green and Rock White in New Heliopolis, Rock Yard in Sheraton, Rock Eden in 6th of October City, Rock Ville in Obour, and Rock Vera in New Cairo. On the commercial and administrative front, the company has developed Rock Capital 1 in the New Administrative Capital, Rock Gold Mall in New Cairo, and a number of retail and mixed-use plazas in Obour, 6th of October, and Sheraton. Looking ahead, the company is planning to launch five new projects during the second half of the year. These projects will be located in key strategic areas across East and West Cairo, as well as within the New Administrative Capital, reinforcing Rock Developments' ongoing commitment to market expansion and innovation. According to Parthena Doss, the Rock Green compound will offer semi-finished apartments and villas, with average unit sizes hovering around 150 square meters. The company is offering payment plans extending up to eight years, with delivery of the first phase expected in 2029. She emphasized that the project has been carefully designed to meet the lifestyle needs of modern residents. Rock Green will include a wide range of integrated services and amenities. These include an Olympic-standard walking and jogging track, a state-of-the-art gym, social and leisure spaces, an electric vehicle charging station, and designated parking for bicycles. The compound will also feature a luxurious entrance, tranquil areas for yoga and outdoor work, a quiet reading zone, a large central park, a dedicated children's play area, a closed dog park, and several thoughtfully designed community zones to promote interaction and well-being. As part of its 2025 expansion strategy, Rock Developments aims to achieve EGP 5 billion in contracted sales by the end of the year. This target will be driven by the launch of five new projects spanning residential, commercial, and administrative sectors in high-demand areas, as the company continues to solidify its position as a leading player in Egypt's evolving real estate market.
Zawya
01-07-2025
- Business
- Zawya
Egypt's Rock Developments launches $142mln Rock Green Project in New Heliopolis
Egyptian-Canadian real estate firm Rock Developments has launched Rock Green, a new residential project in New Heliopolis City, with total investments of 7 billion Egyptian pounds ($142 million). The 17-feddan project will be developed in three phases, comprising 466 residential units ranging from 116–236 square metres and 40 standalone villas, CEO Emad Doss told Zawya Projects. The developer expects to generate EGP 1.5 billion ($30 million) in sales from Phase 1, which is set for delivery in 2029. 'Rock Green represents a significant step in our strategy to create integrated urban communities that prioritise green space and quality of life,' Doss said. Over 85 percent of the land is dedicated to landscaped areas, including a 20,000 sqm central park, walking trails, water features, and community amenities. Board Member Parthena Doss, who leads the project's architectural design, said Rock Green integrates 'modern living with the serenity of nature,' and emphasised its car-free, privacy-focused layout with no commercial zones inside the compound. Key amenities include gym, yoga. outdoor workspace areas, EV charging stations, bike parking, and jogging tracks, kid's area and dog parks. Rock Developments currently manages a land portfolio exceeding 5 million square metres (sqm), with more than 20,000 units across 10 projects, and a total investment value of EGP 20 billion ($404 million). It is also the largest developer in Sheraton Heliopolis, with over 70 residential and commercial buildings. As part of its expansion, the developer plans to launch five new projects in East and West Cairo and the New Administrative Capital in the second half of 2025, targeting EGP 5 billion in contracted sales ($101 million). (Reporting by Eman Hamed; Editing by Anoop Menon) ( (1 US Dollar = 49.46 Egyptian pounds) Subscribe to our Projects' PULSE newsletter that brings you trustworthy news, updates and insights on project activities, developments, and partnerships across sectors in the Middle East and Africa.
