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Hailey Bieber's £20 rhode ‘lemontini' lip glaze launches today
Hailey Bieber's £20 rhode ‘lemontini' lip glaze launches today

Daily Mirror

time14-07-2025

  • Entertainment
  • Daily Mirror

Hailey Bieber's £20 rhode ‘lemontini' lip glaze launches today

Hailey Bieber has officially declared that it's a 'lemontini' summer with her new rhode lip glaze launch, and fans are already rushing to get their hands on it Move over butter yellow, Hailey Bieber has officially declared lemon yellow as the colour of the summer, and she's launched a new 'lemontini' rhode lip glaze to prove it. Announcing the new rhode summer collection on Instagram only last week, today is the day it's officially live. And one of the standouts includes the newest shade of the popular Lip Peptide Treatment. rhode describes 'Lemontini' as a limited-edition shade that's a "shimmery, sheer gold gloss that smells like a sweet, citrusy lemon cocktail". If that doesn't scream summer to you, we're not sure what does. The shade is also the first version featuring the new and improved formula. After taking on customer feedback, Hailey announced they've improved the consistency of the Lip Treatment. It features the same nourishing, high-shine gloss, but now with a smoother, lasting texture. The 'Lemontini' gloss is not the only new summer launch. There are also two new shades of the popular Pocket Blush. The first is Tan Line, a gorgeous pinky tan shade that plays into the popular 'blonzing' trend we see reappear around the summer. The second is Sun Soak, a spiced orange tone. Of course, a lip treatment drop wouldn't be complete without a new phone case to match. The Summer Lip Case, priced at £38, is the perfect summer accessory, and it comes in a yellow shade that matches the new gloss. Lastly, Hailey has also launched The Summer Kit, featuring three rhode summer essentials all housed in a yellow rhode bubble bag. The three products included are the Glazing Mist, Pocket Blush in your choice of Tan Line or Sun Soak, and Peptide Lip Tint in Lemontini. This kit, priced at £74, includes £102 worth of products and is a great deal if you're planning on purchasing a few items from the new range. If you're on the lookout for more beach-ready products, nothing screams summer more than a tropical-smelling Sol de Janeiro body mist, and the Sol de Janeiro Limited Edition Cheirosa Hair & Body Perfume Mist Discovery Set is currently on sale. Normally priced at £33.60, this Discovery Set is now 30% off at Sephora, bringing the price down to £26.60. This works out at only £6.65 for each mist. While the Maison Margiela Replica Memory Box is on offer at LookFantastic for £30.60 down from £36.

Get Hailey Bieber's famous ‘glazed' skin look with new skincare hero
Get Hailey Bieber's famous ‘glazed' skin look with new skincare hero

Daily Mirror

time26-06-2025

  • Entertainment
  • Daily Mirror

Get Hailey Bieber's famous ‘glazed' skin look with new skincare hero

Hailey Bieber's beauty brand Rhode has just added to its popular 'glazed' skincare line with a quick and easy product that's perfect for summer – and s surprising celebrity face to launch it Having recently that it's been sold for $1 billion, Hailey Bieber's skincare and make-up brand Rhode is going from strength to strength, with much excitement whenever anything new launches. The latest product drop is no exception, and is just the thing for getting the star's viral 'glazed skin' look in a flash. Rhode has just launched Glazing Mist, £30, a super-fine facial spritz that not only cools and hydrates but also, like most of Rhode's skincare, is rich in barrier-strengthening ectoin and ceramides, which not only keep skin healthy, but also help to achieve the super-dewy 'glazed donut skin' look that Hailey is famous for. To launch the product, Rhode signed up a somewhat surprising – but certainly on trend right now – celebrity to front the campaign: Babygirl actor Harris Dickinson, looking fresh-faced and glistening in the shots. Mists such as this one are an excellent product to add into your skincare routine in summer, when they feel lovely and cooling in hot weather (especially if you keep it in the fridge). It's also a great way to add extra hydration to your skin without applying thick, heavy layers of product. Others we love include the new INKEY List Hydro-Surge Dewy Face Mist, £11, Summer Fridays Jet Lag Skin Soothing Hydration Mist, £22, and, for oily or spot-prone skin, La Roche-Posay Serozinc, £12. Rhode advises applying this as the first step in your skincare routine after cleansing, and/or the last step after moisturiser. It can also be reapplied at any point during the day whenever you feel the need. While you're browsing the Rhode website, you might wan to have a look at some of our beauty team's other favourite products. We love Pocket Blush, £24, a super-creamy stick that's so easy to apply, blends brilliantly, and the shades are perfection. I love the baby pink shade Piggy, or the sun-kissed colour Toasted Teddy in the summer, while Freckle is another popular choice – and a new favourite has just dropped. The Rhode Peptide Lip Shapes, £24, have become a staple in my make-up bag too. As someone with absolutely no skills at make-up application, it's impossible to go wrong with these; the colours look so natural, and they glide on really smoothly with a velvety finish, before blending easily with fingers. I like to run them a millimetre over my natural lip line, and you barely even need to use a mirror.

‘This blush stick instantly makes me look like I've had a good night's sleep'
‘This blush stick instantly makes me look like I've had a good night's sleep'

Daily Mirror

time25-06-2025

  • Lifestyle
  • Daily Mirror

‘This blush stick instantly makes me look like I've had a good night's sleep'

These creamy blusher sticks launched last week and, after giving them a proper go, I'm so impressed with how fresh and youthful they make my complexion look, says our beauty editor A new Charlotte Tilbury product launch is always big news in the beauty world, and its latest was no exception. Last week the much-loved make-up and skincare brand unveiled an extension to its Unreal Skin Foundation Stick with new Unreal Blush Healthy Glow Sticks, and I was lucky enough to try them out ahead of their launch. Available in six shades, Unreal Blush, £30, is a chubby, twist-up stick of creamy, skincare-packed colour, which can be used on the cheeks and the lips (or anywhere you like, really). I've used them for a good few days now, and can now say that they've become a firm fixture in my make-up bag for just how good they make my skin look; I'd even go as far as the say they knock years off the clock. I was sent a few shades of Unreal Blush to try, but the one that suits my fair skin best is Rosy Glow, a dusky neutral pink (I think this will be the most popular with shoppers). All the colours are very pigmented, so you only need to apply a small dot each time then blend it out. The formula is so unbelievably creamy; it just melts onto the skin, and blends really well with either fingers or a brush (I prefer using a brush). You can really feel how hydrating it is on the skin, and this feeling lasts all day, no patchiness or cracking here. Apply the right blush, and in the right places, and it will usually make your skin look fresher and more awake, but these Charlotte Tilbury sticks are especially good at this. The combination of the perky shades and the dewy formula are really prettifying, and give skin such a boost – something that's especially welcome at the moment, as I've been struggling to sleep at night due to the warm weather. I'd go as far as to say that wearing this blush makes me look younger, much like the effect that the Charlotte Tilbury Unreal Skin Foundation Stick had on me (you can read my full review here, but in summary, I was asked to show ID when wearing this face base – and I was 36 at the time). With so many gorgeous stick blushes on the market nowadays, I don't think I'll ever go back to using pressed powder one, and they've totally converted a former blush-phobe into a huge fan. Others I love are Rhode's Pocket Blush, £24 (the shade Piggy is my favourite), Merit's now-cult classic Flush Balm, £26, and the new Dior Backstage Rosy Glow Stick, £37.

Our beauty team's favourite blush just launched a new shade and we're obsessed
Our beauty team's favourite blush just launched a new shade and we're obsessed

Daily Mirror

time11-06-2025

  • Entertainment
  • Daily Mirror

Our beauty team's favourite blush just launched a new shade and we're obsessed

This cream blusher from a celebrity-owned beauty brand is a real hit with every member of our beauty team, and it's now available in a new suits-all shade that's perfect for summer With different skin types and tones and different personal styles, it's rare that a beauty product really impresses every member of The Mirror's beauty team, but that's exactly the case with this gorgeous cream blush stick – and it's now got even better. We – along with loads of other beauty editors – absolutely love Pocket Blush by Hailey Bieber's skincare and make-up brand Rhode; this super-creamy stick is so easy to apply, blends brilliantly, and the shades are perfection. I love the baby pink shade Piggy, or the sun-kissed colour Toasted Teddy in the summer, while Freckle is another popular choice – until now, that is, when a new favourite has just dropped. Rhode initially dropped Pocket Blush, £24, in the shade Sprinkle – a warm pearly pink, and the only slightly shimmery one in the line-up – as a limited-edition launch, but it proved so popular with fans that the brand has now brought it back for good. I couldn't wait to get my hands on it and, after trying it, I know I'll be reaching for it all this summer. Neither too warm nor too cool, this shade instantly makes me look more awake and fresher-faced (this is also helped by the very very subtle shimmer in the formula, which reflects the light more). I think it would suit all skin tones, too. And don't just take our word for it – Pocket Blush has been a huge hit with customers since it launched too. Writing specifically about the new shade Sprinkle, one shopper wrote: "I love this blush, it is so beautiful and it is so easy to use." Another review titled 'My new favourite colour' reads: "Sprinkle is just the right amount of pink for me! You can be subtle or build up colour." "This absolutely melts beautiful with all the other products and gives me such a beautiful 'I've just been in the sun' glow!" a third review of Sprinkle reads. " The perfect soft glam colour as well!" One point that a few customers make, however, is that it doesn't last particularly long on the skin, as is the case with more cream blushes. "I love the consistency, colour and packaging [but] it has very little staying power," one person mentioned. If you need your blusher to last a long time, you might be better off using a powder formula (try Kylie Cosmetics Pressed Powder Blush, £21) or a cheek tint, such as the now-viral Milk Makeup Cooling Water Jelly Tint, £22.

Hailey Bieber's 'Glazed Donut' Is a $1 Billion Treat for Elf
Hailey Bieber's 'Glazed Donut' Is a $1 Billion Treat for Elf

Time of India

time04-06-2025

  • Business
  • Time of India

Hailey Bieber's 'Glazed Donut' Is a $1 Billion Treat for Elf

HighlightsElf Beauty Inc. has agreed to acquire Hailey Bieber's Rhode for $1 billion, aiming to revitalize celebrity beauty brands amid changing consumer preferences. The acquisition comes at a time when the beauty market has shifted towards skincare and niche products, with Elf Beauty needing to prove that Rhode's success is sustainable beyond influencer trends. Hailey Bieber will join Elf Beauty as Rhode's Chief Creative Officer and head of innovation, highlighting the challenges and opportunities associated with celebrity-led brands in the current market landscape. Celebrity beauty is back. Elf Beauty Inc . last week agreed to buy Hailey Bieber 's Rhode , whose trademark look is its glossy, dewy skin, for $1 billion. The fast-growing US cosmetics company is paying a punchy price for its donut glaze. It must continue Rhode's pace of expansion, against a difficult economic backdrop and waning enthusiasm for products fronted by famous faces, to prove that Bieber's business isn't just another influencer- or entertainer-led fad. A decade ago, Kardashian clan member Kylie Jenner and pop star Rihanna ushered in an era of celebrity-backed beauty. Amplified by social media, they connected with millions of mostly young customers. Rihanna, whose business is backed by LVMH Moet Hennessy Louis Vuitton SE, was also genuinely disruptive, debuting Fenty Beauty in 2017 with 40 different shades of foundation. A more diverse color palette has now become the norm across the industry. But as more and more household names as well as influencers and makeup artists joined them, shopper fatigue set in. As incomes were crimped by inflation, buyers became more discerning. They also turned to skincare, haircare and niche fragrance, rather than the color cosmetics that had propelled early viral trends, such as using different shades of foundation to contour the face. Consequently, the market has been upended. Even some of those that like Bieber struck gold began exploring exits last year. Yet, so far, neither Selena Gomez's Rare Beauty nor Makeup by Mario, founded in 2020 by celebrity makeup artist Mario Dedivanovic, best known for his work with Kim Kardashian, have reached a deal. Elf 's swoop on Rhode, founded three years ago, ends the drought and could breathe fresh life into personality-driven businesses once more. In Rhode, Elf is betting on a premium range, containing just 10 main or 'hero' products, including Pocket Blush and Glazing Milk, which blur the boundaries between skincare and makeup. This looks like a good fit with Elf's selection, which is more focused on cosmetics and is cheaper. For example, Elf's average price point is about $6.50, compared with almost $9.50 for mass-market cosmetics brands, whereas Rhode's average is about $29. But Elf is paying a pretty polished price for Rhode, also known for its sleek, minimal packaging. The $800 million in cash and stock payable at the close of the deal, expected before September, equates to 3.8 times Rhode's sales of $212 million in the year to March 31, 2025. Including the additional $200 million payable based on Rhode's performance over the next three years, the multiple is 4.7 times. The latter is in line with the lush deal multiple on L'Oreal SA's purchase of natural beauty label Aesop two years ago. To justify the price tag, Elf must ensure that its new addition doesn't run out of, well, Rhode. The narrow product range is the obvious starting point for expansion. Elf has rolled out a raft of innovations, appealing to its Gen Z buyers and turbo-charging sales, so this avenue looks promising. There is also scope for Rhode to reach a wider range of customers. The brand is already due to launch in Sephora in the US, Canada and the UK this fall, a major milestone. Longer term, Elf could leverage its partnerships with other retailers — it is available in Ulta Beauty Inc. in the US for example, in Douglas AG in Italy and Boots in the UK — to maintain the momentum. Assuming Elf doubles sales over the next three to five years — which looks feasible — then the acquisition multiple would fall to a more reasonable level of about two times. But there are risks to this trajectory, the most significant of which is Bieber herself. So far, she has bucked the broader boredom with celebrity-led brands. But her relevance must be sustained. Six years ago, Coty Inc. made a big bet on the Kardashians, paying $600 million for a majority stake in Kylie Cosmetics, founded by Kylie Jenner. A year later, it spent $200 million on a 20% stake in Kim Kardashian's beauty business. The results have been mixed. While Kylie Cosmetics has increased sales by 1.5 times over the past two years, helped by launches of skincare and fragrance, Kardashian's underwear label Skims recently acquired Coty's shareholding, resulting in a $71 million loss for the US-listed company. Bieber will join Elf as Rhode's chief creative officer and head of innovation. The new owner also has a strong track record of connecting with Gen Z via social media, through viral moments such as its tie-up with Chipotle Mexican Grill Inc. And it has some experience managing celebrity and influencer involvement. It acquired Naturium, the skincare line created by influencer Susan Yara and beauty-brand accelerator The Center for $355 million two years ago. It also developed Alicia Keys' brand. Even so, Rhode being so closely associated with its founder is a risk that must be managed. This isn't the only challenge. Lindsay Dutch, analyst at Bloomberg Intelligence, expects Elf's sales growth to slow this financial year following a frenetic pace of revenue expansion. The beauty boom is also fading, although Ulta said on Thursday that many consumers were turning to fragrance and body lotion as a comfort and escape from economic uncertainty. There's also the pressure from President Donald's Trump's tariffs. Elf makes about 75% of its products in China and will add $1 to all of its products globally on Aug. 1 to reflect the levies. With so much to grapple with already, taking a big bet on a celebrity-backed brand looks a surprising diversion. But as any beauty enthusiast knows, there is always room for one more lipstick, particularly if it's a peptide-infused pout enhancer.

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