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Scheme to boost toy production soon: Piyush Goyal
Scheme to boost toy production soon: Piyush Goyal

Economic Times

time04-07-2025

  • Business
  • Economic Times

Scheme to boost toy production soon: Piyush Goyal

Live Events (You can now subscribe to our (You can now subscribe to our Economic Times WhatsApp channel Commerce and Industry Minister Piyush Goyal on Friday said a scheme to boost toy production in the country will be finalised soon after consultation with the said that huge potential is there to boost toy manufacturing and exports."For toy production, we are coming out with a scheme soon," Goyal said here while inaugurating Toy Biz International B2B Expo 2025, organised by Toy Association of India (TAI).Further, he said the government's upcoming support measures will not be export incentives; instead, they will be based on the criteria of enhancing production and job scheme, he explained, will aim to help Indian toy manufacturers become world-class by enhancing design capabilities, ensuring quality manufacturing, strengthening packaging, and supporting brand toy industry, once heavily dependent on imports, is now manufacturing domestically and exporting to 153 countries, he said, adding that this shift has been made possible through consistent policy support, the enforcement of quality standards, and the strengthening of local manufacturing implementation of the Quality Control Order (QCO), he added, has helped make India a quality-conscious country and enabled domestic toy manufacturers to meet global minister stated that India's population of 1.4 billion offers a vast captive market, which creates a natural advantage for scaling up capture the global market, Goyal stressed the need for the industry to focus on good branding, attractive packaging, and strong product said that if these three aspects are prioritised, Indian toys can gain stronger appeal across international he informed that startups developing innovative toy concepts have received significant support through the Pradhan Mantri Mudra Gupta, promotor of Playgro Toys India, said that huge potential is there to increase expires of toys from similar views, Greater Noida-based Little Genius Toys Pvt Ltd CEO Naresh Kumar Gautam said, "Our products received huge appreciation, be it wooden education toys or soft toys in the world market".

Scheme to boost toy production soon: Piyush Goyal
Scheme to boost toy production soon: Piyush Goyal

Time of India

time04-07-2025

  • Business
  • Time of India

Scheme to boost toy production soon: Piyush Goyal

Piyush Goyal announced a scheme to boost toy production. The scheme will focus on enhancing design, quality, packaging, and brand building. India's toy industry is now exporting to 153 countries. This shift is due to policy support and quality standards. The government will support startups with innovative toy concepts. Industry leaders see huge potential to increase toy exports from India. Tired of too many ads? Remove Ads Tired of too many ads? Remove Ads Commerce and Industry Minister Piyush Goyal on Friday said a scheme to boost toy production in the country will be finalised soon after consultation with the said that huge potential is there to boost toy manufacturing and exports."For toy production, we are coming out with a scheme soon," Goyal said here while inaugurating Toy Biz International B2B Expo 2025, organised by Toy Association of India (TAI).Further, he said the government's upcoming support measures will not be export incentives; instead, they will be based on the criteria of enhancing production and job scheme, he explained, will aim to help Indian toy manufacturers become world-class by enhancing design capabilities, ensuring quality manufacturing, strengthening packaging, and supporting brand toy industry, once heavily dependent on imports, is now manufacturing domestically and exporting to 153 countries, he said, adding that this shift has been made possible through consistent policy support, the enforcement of quality standards, and the strengthening of local manufacturing implementation of the Quality Control Order (QCO), he added, has helped make India a quality-conscious country and enabled domestic toy manufacturers to meet global minister stated that India's population of 1.4 billion offers a vast captive market, which creates a natural advantage for scaling up capture the global market, Goyal stressed the need for the industry to focus on good branding, attractive packaging, and strong product said that if these three aspects are prioritised, Indian toys can gain stronger appeal across international he informed that startups developing innovative toy concepts have received significant support through the Pradhan Mantri Mudra Gupta, promotor of Playgro Toys India, said that huge potential is there to increase expires of toys from similar views, Greater Noida-based Little Genius Toys Pvt Ltd CEO Naresh Kumar Gautam said, "Our products received huge appreciation, be it wooden education toys or soft toys in the world market".

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