18-03-2025
Nestlé boycott over DEI rollback starts this week. Why it differs from Target, Amazon boycotts
Next up, Nestlé.
After boycotts of Amazon and Target for rolling back their DEI initiatives, activists are targeting the brand behind Purina pet foods, Coffee-Mate creamers and Toll House chocolate chips, among many more. Here's what to know.
After President Donald Trump called to rescind diversity, equality and inclusion policies at the federal level, many companies began rolling back their own programs. In response to that, activists have organized boycotts of those companies, including Amazon, Target, Walmart, Nestlé and more.
A 40-day boycott of Target, timed to coincide with Lent, a 40-day period of prayer and fasting leading up to Easter, began last week. An Amazon boycott wrapped up last week, but another is coming in May, the Arizona Republic reports.
DEI explained: What is DEI and why is it so divisive? What you need to know.
The boycott of Nestlé products begins Friday, March 21 and ends March 28, per the Arizona Republic.
While the Target and Amazon involved not shopping with either major retailer, the Nestlé one will have participants avoiding a slew of products, from pet food to chocolate as well as cereal and frozen pizza.
According to its website, Nestlé owns hundreds of brands in several categories:
Alpo dog food
Bakers dog food
Beggin' dog treats
Beneful dog food
Beyond dog food
Busy Bone dog treats
Cat Chow cat food
Dog Chow dog food
Fancy Feast cat food
Felix cat food
Gourmet pet food
Lily's Kitchen pet foods
Merrick pet food
Pro Plan Veterinary Diets pet food
Purina pet food
Purina One pet food
Purina Pro Plan pet food
Supercoat dog food
Terra Canis dog food
Tidy Cats litter
Aero chocolate bars
Baci Perugina chocolate-hazelnut candies
Cailler chocolate
Damak chocolate-pistachio candies
Garoto chocolate
Hsu Fu Chi biscuits, chocolates and jellies
KitKat chocolate bars and cereal
Milkybar chocolate
Milo chocolate malt
Munch chocolate
Quality Street chocolates and candies
Sahne Nuss chocolate
Cerelac baby food
Compleat tube feeding
Gerber baby food
Acqua Panna mineral water
Bear Brand milk drinks
Boost nutritional drinks
Buxton British mineral water
Carnation dessert sauces, drinks and powders
Coffee-Mate creamer
Erikli water
Essentia water
Henniez mineral water
Hepar mineral water
La Vie mineral water
Levissima water
Nescafé coffee
Nespresso coffee
Nesquik drinks, cereal, chocolate syrup and powder
Nestea drinks
Nestlé Pure Life water
Nestlé Sustainable Sourced Cocoa
Nido milk
Perrier sparkling water
Plant-based and so good dairy alternatives
Roastelier by Nescafé coffee roasting system
water
Sanpellegrino water
Starbucks Coffee at Home coffee
Vittel mineral water
DiGiorno frozen pizza
Garden Gourmet meals
Harvest Gourmet meals
Hot Pockets snacks
Lean Cuisine meals
Life Cuisine meals
Stouffer's frozen meals
Nestlé is also responsible for several popular cereal brands U.S. consumers will recognize, including Cheerios, Corn Flakes, Shredded Wheat Original and Trix.
Drumstick and Häagen-Dazs are among the frozen ice cream treats made by Nestlé, and the company also produces Garden of Life, Impact, Nature's Bounty, Peptamen and Resource nutritional supplements, among others.
The Arizona Republic reports that a flier shared on social media lays out a series of upcoming boycotts:
Nestle: March 21-28
Walmart: April 7-14 and May 20-26
Second economic blackout: April 18
General Mills: April 21-28
Amazon: May 6-12
Target: June 3-9
McDonald's: June 24-30
Independence Day boycott: July 4
This article originally appeared on Cincinnati Enquirer: Nestlé boycott over DEI starts Friday. Why it's different from Target boycott