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Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™
Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™

Malaysian Reserve

time2 days ago

  • Entertainment
  • Malaysian Reserve

Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™

QINGDAO, China, July 3, 2025 /PRNewswire/ — Hisense, a leading brand in global consumer electronics and home appliances, is delivering unforgettable fan moments during the FIFA Club World Cup 2025™ with its global 'Own the Moment' campaign. At MetLife Stadium in New York/New Jersey, Hisense created a 100-square-meter immersive technology experience zone that became a 'second home stadium' for fans. Open across 28 days and 9 match days, the zone showcases TVs, Laser TVs, refrigerators, and air conditioners through immersive scenarios. The RGB-MiniLED TV zone, featuring 100″ U7, 100″ U8, and 116″ UX models, drew thousands into an interactive soccer shooting game. Across the U.S., Hisense is connecting with fans through a multi-city 'Own the Moment' tour and a dedicated pop-up at American Dream Mall. The tour, visiting 19 cities via retail parking lot activations, invites visitors to watch matches on giant screens, play football-themed video games, cool off with Hisense appliances, and create AI-powered trading cards. Meanwhile, the pop-up store at American Dream Mall (June 23–July 14) offers hands-on access to Hisense's latest innovations, including the flagship 116″ TV and a Cross-door smart refrigerator, alongside daily giveaways and featured activations with products like the VAR Challenge and Live Game Zone. To learn more about the Hisense Own the Moment Tour and other activations, and to find additional tour stops near you, visit Catching the growing momentum of FIFA Club World Cup 2025, Hisense brought a landmark experience to the Middle East with a spectacular roadshow at Dubai's iconic Mall of the Emirates. The event featured a special appearance by former Real Madrid goalkeeper, Mr. Iker Casillas, drawing enthusiastic crowds and elevating the brand's strong ties with global sport. In a major product milestone, Hisense also unveiled the world's first 116-inch RGB-MiniLED TV, powered by the brand's most advanced AI processor. The cutting-edge TV delivers ultra-vivid colors, exceptional brightness, and crystal-clear picture quality, underscoring Hisense's position at the forefront of home entertainment technology. Capitalizing on its Real Madrid Sponsorship, Hisense showcased an exclusive Real Madrid limited edition product lineup—a unique offering for fans and a further demonstration of the brand's commitment to combining sport and innovation. The space came alive with interactive activations, celebrity appearances, and influencer moments, generating strong media buzz and reinforcing Hisense's role as a global innovator in entertainment technology. 'Technology has become an essential part of how fans experience football today,' said Iker Casillas. 'Whether you're in the stadium or at home, the quality of the viewing experience shapes how you connect with the game. It's impressive to see how companies like Hisense are pushing the boundaries of what's possible, making it easier for fans to feel closer to the action, the atmosphere, and the emotion of every match.' Around the world, Hisense is helping fans truly Own the Moment. By blending world-class technology with unforgettable experiences, Hisense is turning every matchday into a personal celebration of sport, innovation, and connection. About Hisense Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 2 worldwide in total TV volume shipments (2022-2024) and No. 1 globally in the 100-inch and over TV segment (2023- Q12025). As the first official partner of the FIFA Club World Cup 2025™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide. Photo – Photo – View original content:

Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™
Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™

Korea Herald

time2 days ago

  • Entertainment
  • Korea Herald

Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™

QINGDAO, China, July 3, 2025 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, is delivering unforgettable fan moments during the FIFA Club World Cup 2025™ with its global "Own the Moment" campaign. At MetLife Stadium in New York/New Jersey, Hisense created a 100-square-meter immersive technology experience zone that became a "second home stadium" for fans. Open across 28 days and 9 match days, the zone showcases TVs, Laser TVs, refrigerators, and air conditioners through immersive scenarios. The RGB-MiniLED TV zone, featuring 100" U7, 100" U8, and 116" UX models, drew thousands into an interactive soccer shooting game. Across the U.S., Hisense is connecting with fans through a multi-city "Own the Moment" tour and a dedicated pop-up at American Dream Mall. The tour, visiting 19 cities via retail parking lot activations, invites visitors to watch matches on giant screens, play football-themed video games, cool off with Hisense appliances, and create AI-powered trading cards. Meanwhile, the pop-up store at American Dream Mall (June 23–July 14) offers hands-on access to Hisense's latest innovations, including the flagship 116" TV and a Cross-door smart refrigerator, alongside daily giveaways and featured activations with products like the VAR Challenge and Live Game Zone. To learn more about the Hisense Own the Moment Tour and other activations, and to find additional tour stops near you, visit Catching the growing momentum of FIFA Club World Cup 2025, Hisense brought a landmark experience to the Middle East with a spectacular roadshow at Dubai's iconic Mall of the Emirates. The event featured a special appearance by former Real Madrid goalkeeper, Mr. Iker Casillas, drawing enthusiastic crowds and elevating the brand's strong ties with global sport. In a major product milestone, Hisense also unveiled the world's first 116-inch RGB-MiniLED TV, powered by the brand's most advanced AI processor. The cutting-edge TV delivers ultra-vivid colors, exceptional brightness, and crystal-clear picture quality, underscoring Hisense's position at the forefront of home entertainment technology. Capitalizing on its Real Madrid Sponsorship, Hisense showcased an exclusive Real Madrid limited edition product lineup—a unique offering for fans and a further demonstration of the brand's commitment to combining sport and innovation. The space came alive with interactive activations, celebrity appearances, and influencer moments, generating strong media buzz and reinforcing Hisense's role as a global innovator in entertainment technology. " Technology has become an essential part of how fans experience football today," said Iker Casillas. " Whether you're in the stadium or at home, the quality of the viewing experience shapes how you connect with the game. It ' s impressive to see how companies like Hisense are pushing the boundaries of what ' s possible, making it easier for fans to feel closer to the action, the atmosphere, and the emotion of every match." Around the world, Hisense is helping fans truly Own the Moment. By blending world-class technology with unforgettable experiences, Hisense is turning every matchday into a personal celebration of sport, innovation, and connection. About Hisense Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 2 worldwide in total TV volume shipments (2022-2024) and No. 1 globally in the 100-inch and over TV segment (2023- Q12025). As the first official partner of the FIFA Club World Cup 2025™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™ Français
Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™ Français

Cision Canada

time2 days ago

  • Entertainment
  • Cision Canada

Hisense Brings Global Fans Closer to the Game with "Own the Moment" Experiences During FIFA Club World Cup 2025™ Français

QINGDAO, China, July 3, 2025 /CNW/ -- Hisense, a leading brand in global consumer electronics and home appliances, is delivering unforgettable fan moments during the FIFA Club World Cup 2025™ with its global "Own the Moment" campaign. At MetLife Stadium in New York/New Jersey, Hisense created a 100-square-meter immersive technology experience zone that became a "second home stadium" for fans. Open across 28 days and 9 match days, the zone showcases TVs, Laser TVs, refrigerators, and air conditioners through immersive scenarios. The RGB-MiniLED TV zone, featuring 100" U7, 100" U8, and 116" UX models, drew thousands into an interactive soccer shooting game. Across the U.S., Hisense is connecting with fans through a multi-city "Own the Moment" tour and a dedicated pop-up at American Dream Mall. The tour, visiting 19 cities via retail parking lot activations, invites visitors to watch matches on giant screens, play football-themed video games, cool off with Hisense appliances, and create AI-powered trading cards. Meanwhile, the pop-up store at American Dream Mall (June 23–July 14) offers hands-on access to Hisense's latest innovations, including the flagship 116" TV and a Cross-door smart refrigerator, alongside daily giveaways and featured activations with products like the VAR Challenge and Live Game Zone. To learn more about the Hisense Own the Moment Tour and other activations, and to find additional tour stops near you, visit Catching the growing momentum of FIFA Club World Cup 2025, Hisense brought a landmark experience to the Middle East with a spectacular roadshow at Dubai's iconic Mall of the Emirates. The event featured a special appearance by former Real Madrid goalkeeper, Mr. Iker Casillas, drawing enthusiastic crowds and elevating the brand's strong ties with global sport. In a major product milestone, Hisense also unveiled the world's first 116-inch RGB-MiniLED TV, powered by the brand's most advanced AI processor. The cutting-edge TV delivers ultra-vivid colors, exceptional brightness, and crystal-clear picture quality, underscoring Hisense's position at the forefront of home entertainment technology. Capitalizing on its Real Madrid Sponsorship, Hisense showcased an exclusive Real Madrid limited edition product lineup—a unique offering for fans and a further demonstration of the brand's commitment to combining sport and innovation. The space came alive with interactive activations, celebrity appearances, and influencer moments, generating strong media buzz and reinforcing Hisense's role as a global innovator in entertainment technology. " Technology has become an essential part of how fans experience football today," said Iker Casillas. " Whether you're in the stadium or at home, the quality of the viewing experience shapes how you connect with the game. It ' s impressive to see how companies like Hisense are pushing the boundaries of what ' s possible, making it easier for fans to feel closer to the action, the atmosphere, and the emotion of every match." Around the world, Hisense is helping fans truly Own the Moment. By blending world-class technology with unforgettable experiences, Hisense is turning every matchday into a personal celebration of sport, innovation, and connection. About Hisense Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 2 worldwide in total TV volume shipments (2022-2024) and No. 1 globally in the 100-inch and over TV segment (2023- Q12025). As the first official partner of the FIFA Club World Cup 2025™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Hisense Unveils Latest AI-Driven Innovations at AWE 2025, Pioneering a New Era of Smart Living
Hisense Unveils Latest AI-Driven Innovations at AWE 2025, Pioneering a New Era of Smart Living

Yahoo

time27-03-2025

  • Business
  • Yahoo

Hisense Unveils Latest AI-Driven Innovations at AWE 2025, Pioneering a New Era of Smart Living

DUBAI, UAE, March 27, 2025 /PRNewswire/ -- Hisense, a leading global consumer electronics brand showcased innovations at the Appliance & Electronics World Expo 2025 (AWE 2025), held from 20 to 23 March 2025 in Shanghai. Under the theme 'AI Your Life,' the company showcased its latest AI-powered products, pushing the boundaries of home appliance technology. With a focus on enhancing user experience, Hisense demonstrated how it is transforming intelligent devices into intuitive, user-centric solutions. As AI rapidly transforms the MENA region, Hisense is accelerating the integration of artificial intelligence, leading the way in smart living solutions tailored for the modern home. AI Display: Infinite Possibilities in One Screen, World's First RGB-Mini LED TV Ushers in a New Leap The smart home appliance industry is currently undergoing a qualitative transformation from connectivity to proactive service. Hisense's AI-powered TVs, equipped with 18 intelligent AI agents, are leading the way by offering more than just basic functions. These innovative TVs can take on multiple roles, such as a home tutor, fitness coach, or travel guide, providing an interactive experience that goes beyond traditional smart TVs. Unlike typical models that rely on preset commands, Hisense AI TVs can learn, optimise, and adapt to users' needs, creating a truly personalised and intuitive viewing experience. By continuously improving their ability to understand and serve, these TVs are setting new standards for smart home entertainment. At AWE 2025, Hisense showcased its groundbreaking 116-inch RGB-Mini LED TV, the UX, which quickly became a highlight of the event. Featuring the industry's first RGB 3D colour control technology, this TV offers simultaneous control of light and colour through the advanced Hisense Chip AI picture quality chip and RGB-Mini LED backlight chip. The result is a significant reduction in energy consumption while delivering superior picture contrast and colour accuracy, enhancing the visual experience for users. This innovation solidifies Hisense's global leadership in the large-screen TV market. Hisense also exhibited the world's first self-emissive 136-inch Micro LED TV. Another eye-catching product was the 163-inch movable Micro LED TV, with an industry-leading thickness of only 24mm, supporting free tiling and customisable up to 271 inches. Hisense's flagship Laser TV, the Exploration X1, not only adopts Digital Light Processing technology sourced from cinemas, possessing the industry's highest 110% BT.2020 cinema-grade color gamut, but also features Hisense's pioneering spectral selection screen, increasing brightness to 1000 nits and greatly enhancing the large-screen viewing experience. By breaking physical boundaries with giant screens and integrating smart agents to meet everyday needs, Hisense is evolving from just display devices to smart hubs. These hubs cover audio-visual entertainment, education, health, and more, creating a versatile space for future families where one screen offers endless possibilities. With the explosion of smart technology across the MENA region, Hisense is leading the charge by offering cutting-edge televisions that anticipate user needs and continuously improve the experience, making them ideal for everything from family movie nights to educational content. AI Home Appliances: Fully Demonstrating Smart, Energy-Efficient, and Healthy Smart Home Quality Life through Technology and Products Hisense showcased its technical expertise in AI-powered home appliances, focusing on smart and energy-efficient products. These innovations not only demonstrate Hisense's commitment to sustainability and efficiency but also reflect the brand's aesthetic approach to home furnishing. The Roman Holiday series is Hisense's vintage yet youthful, light luxury home appliance solution, perfectly embodying Hisense's home furnishing aesthetic philosophy. Hisense's Tresor U series vacuum refrigerator revolutionises high-end fresh food storage with vacuum molecular-level freshness preservation technology, active sterilisation and odor removal, and home furnishing aesthetic design. In addition, Hisense's new ultra-flagship three-tub washing machine introduces a groundbreaking modular combination, offering a tailored solution for partitioned laundry and garment care. Meanwhile, Hisense's fresh air conditioners, including the X7Pro and the Tresor C3Pro and X3Pro product lines, offer customised smart air solutions for various households. The X7Pro, in particular, delivers an innovative air system that simultaneously brings in fresh air and expels stale air, ensuring an autonomous circulation of indoor air. AI Home: Appliances Can Not Only Understand Commands, But Also Anticipate User Needs Hisense showcased AI innovations for the home, integrating its large model technology base with the AIoT ecosystem to create seamless smart living experiences. The innovations were centered around three key areas: the Tresor Integration Scene, the Central Air Conditioning Intelligent Temperature Control System, and the AI Smart Home Interconnection Hub. These advancements highlight the transition from single-product intelligence to whole-home smartness. The AI-powered appliances in the AI Home area can predict and proactively respond to daily routines, enhancing convenience, comfort, and energy efficiency. Whether adjusting the temperature based on the time of day or optimising the use of energy across the home, Hisense's AI home appliances create a seamless, intuitive living environment where technology works harmoniously to enrich users' lives. Commitment to Sustainability Hisense remains dedicated to driving innovation while prioritising sustainability across its product lineup. By integrating AI-driven intelligence, energy efficiency, and user-centric design, Hisense is shaping the future of smart living. The company continues to advance its ESG initiatives, focusing on sustainable manufacturing, resource efficiency, and eco-friendly product development. From AI-powered home appliances that optimise energy consumption to next-generation smart solutions that enhance daily life, Hisense is committed to creating a more connected, efficient, and environmentally responsible future. Hisense's AI technology shifts from passive functionality to active, intuitive experiences. By moving beyond individual products to full, integrated smart home scenes, Hisense is creating human-centered solutions that prioritise comfort, convenience, and personalisation, paving the way for the future of smart living. About Hisense Hisense, established in 1969, is a global leader in home appliances and consumer electronics operating in over 160 countries. Specialising in multimedia, home appliances, and IT solutions, Hisense prioritises integrity, innovation, and sustainability. With over 50 years of expertise, Hisense offers top-quality products, exceptional after-sales services, and extensive warranties. The company pioneers cutting-edge technologies such as the Laser TV, ULED Local Dimming Backlight Control and chip technology, developing 8K ultra high-definition display chips, TV SoC chips, and AI chips. Beyond consumer electronics, Hisense excels in B2B industries such as intelligent transportation, medical technology, and optical modules. Hisense proudly owns and has acquired renowned brands, including Toshiba TV, gorenje, Kelon, Ronshen, and ASKO, solidifying its position in the market. As a sponsor of major sporting events, Hisense has been associated with events such as FIFA World Cup Qatar 2022™, UEFA EURO 2020™ UEFA EURO 2024™, FIFA Club World Cup 2025™, and clubs such as Paris Saint-Germain. In 2024, Hisense further strengthened its sports partnerships by forming a strategic alliance with Real Madrid focused on the MEA region, highlighting its commitment to excellence and innovation. With 34 industrial parks, 26 R&D centres and 66 overseas companies, Hisense continues to lead the industry with a diverse range of products. With regional headquarters in Dubai, UAE, and 5 offices across the MENA region, Hisense ensures efficient manufacturing, innovation, and distribution, to meet the evolving needs of consumers in the market. Stay updated with all the latest developments on the website: Photo: View original content to download multimedia: SOURCE Hisense Middle East Sign in to access your portfolio

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