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Korea Herald
18-06-2025
- Business
- Korea Herald
1 Hotel Melbourne is Now Open
Redefining sustainable luxury in Australia's cultural capital with a landmark debut MELBOURNE, Australia, June 19, 2025 /PRNewswire/ -- 1 Hotels, the mission-driven luxury lifestyle brand founded by hospitality visionary Barry Sternlicht, proudly announces the official opening of 1 Hotel Melbourne. This nature-inspired property marks the brand's long-anticipated debut in Australia, redefining the future of luxury hospitality in the heart of one of the world's most forward-thinking cities. Developed in partnership with Melbourne-based Riverlee, the hotel is set along 220 meters of uninterrupted Yarra River frontage in the revitalized North Wharf precinct. The building is a celebration of Melbourne's storied past and a blueprint for a more sustainable future, brought to life through biophilic design principles and a commitment to living in harmony with nature. The architectural centerpiece of the project is the restored Goods Shed No. 5, Melbourne's last remaining heritage goods shed from the city's shipping heyday. The hotel is also designed to foster connection, creativity, and community, buzzing from day to night with chef-led dining, wellness experiences, and a dynamic lineup of Happenings—from sound baths and DJ sets to zero-waste cocktail workshops. "The opening of 1 Hotel Melbourne marks a powerful moment for our brand as we expand in the Asia Pacific region," says Barry Sternlicht, 1 Hotels Founder and Chairman of Starwood Hotels. "As we grow our global footprint, we're focused on markets that reflect our values—places where nature, culture, and innovation converge in meaningful ways. Melbourne is a city that not only understands the importance of sustainability, it celebrates it." "At 1 Hotels, we've always believed that true luxury is rooted in purpose, impact, and authentic experiences," said Raul Leal, CEO of Starwood Hotels. "1 Hotel Melbourne brings sustainability and style into harmony, with a focus on wellness, local connection, and day-to-night programming that creates a tangible sense of place. From the moment you arrive, you feel like you're part of the city." "Through our partnership with 1 Hotels, we have reimagined this heritage waterfront site into a sustainable luxury destination that honors Melbourne's maritime past while setting new benchmarks for environmental stewardship," says David Lee, Development Director at Riverlee. "This project perfectly embodies Riverlee's commitment to creating visionary developments that respect our city's past while building for its future." Design Shaped by Nature and History 1 Hotel Melbourne's design narrative is anchored in the brand's nature-first ethos and commitment to biophilic design—an approach that taps into the untamed landscapes of Victoria, from the rugged cliffs of the Great Ocean Road to the lush canopies of the Dandenong Ranges. Here, nature isn't an escape from the city—it's a dialogue with it, creating an urban sanctuary that blurs the boundary between built and natural environments, with a deep and immersive sense of place. At the heart of the design is the site itself: the historic Seafarers wharf, in continuous use since 1855. Its centerpiece is the heritage-listed Goods Shed No. 5. Originally built in 1895, the shed was once a vital part of Melbourne's maritime economy, processing massive amounts of cargo before falling into disuse in the 1970s. More than 2,000 original elements have been salvaged, catalogued, and reincorporated, including bluestone pavers, steel trusses, timber doors, and window frames. The adjacent Malcolm Moore crane, a 1942 industrial relic and the last of its kind in Victoria, has been restored and repositioned as a sculptural tribute to the area's shipping past. From the moment guests enter 1 Hotel Melbourne's soaring lobby—anchored by a dramatic rock wall constructed from split-faced granite, an industrial by-product that echoes Victoria's coastal geology—they are immersed in a story of regeneration and renewal. Reclaimed timber is a defining feature, with more than 4,500 square meters (the equivalent of 18 tennis courts) used in the hotel. The reception desk is made with repurposed elm trees from Melbourne's Metro Tunnel works. In the lounge, decommissioned railway bridges were transformed into a sweeping staircase. And in the signature restaurant, From Here by Mike, the original support beams from the Goods Shed have been repurposed as dramatic portals. Throughout the property, more than 7,000 plants bring Victoria's biodiversity indoors, reinforcing the hotel's biophilic approach. The hotel features 277 tranquil guest rooms, including 36 suites. Floor-to-ceiling windows frame skyline or Yarra River views. Guest rooms feature walls made from discarded railway sleepers across Victoria and New South Wales. Guest room door numbers are displayed on reclaimed timber panels crafted from original subaquatic piers salvaged during the site's wharf restoration, featuring distinctive marine worm markings and accented with preserved moss above and below. Smart thermostats, energy-saving switches, and low-VOC materials reinforce the hotel's light-touch approach. In addition to the rooms and suites, 1 Hotel Melbourne offers 114 hotel-branded homes. Residents in these luxury, waterfront homes will enjoy exclusive services such as chef-catered private dinners and in-residence spa treatments. The crowning jewel is the 18th floor penthouse designed by Riverlee founder Clement Lee OAM, in collaboration with Fender Katsalidis. Residents have access to a private outdoor terrace, lounge, library, and dining space with sweeping views of the river and the skyline. The debut of 1 Hotel Melbourne also marks the launch of Regeneration: The Art of Renewal, a site-specific art program curated for the property by One Design Office in collaboration with DarkLab, a subsidiary of the Museum of Old and New Art (MONA). Works have been commissioned from Vanessa Barragão, Jamie North, and Indigenous Australian artists Naminapu Maymuru-White and Yhonnie Scarce. The collection brings together Indigenous and contemporary perspectives on resilience, culture, and environmental healing through reclaimed and natural materials. From suspended glass eel forms to towering plant-infused concrete sculptures, it's a sensory journey. Dining and Celebrations, Reimagined 1 Hotel Melbourne's food and beverage experiences are guided by the same philosophy that defines the property itself. Every detail—from the sourcing of ingredients to the design of the spaces—has been carefully considered to nourish guests and respect the planet. From Here by Mike, the signature restaurant, marks the first hotel collaboration for renowned Australian chef Mike McEnearney, the force behind the acclaimed Sydney restaurant Kitchen by Mike and the author of two celebrated cookbooks. Known for his produce-driven cooking, low-waste approach, and menus that champion hyper-local sourcing, McEnearney has built a reputation for food that connects people and place. From Here by Mike's dishes are designed for sharing and range from Freshly Shucked Oysters with Pickled Daikon & Finger Lime Vinaigrette to Twice Baked Goat's Cheese Soufflé with Rosemary Cream. The beverage program includes a 40% local wine list with biodynamic selections and cocktails built around repurposed ingredients. The space itself is moody and textural—designed to reflect the raw beauty of the natural world. Additional venues at 1 Hotel Melbourne expand on the brand's approach to conscious hospitality. Crane Bar & Lounge serves up botanical cocktails made with locally distilled spirits and a soundtrack of live DJ sets. Neighbours Café is a light, plant-filled space for barista-made coffee, nutrient-dense meals, smoothies, and power-packed energy shots. And then there's Upstairs, a cocktail bar hidden away on the first floor that trades in word-of-mouth magic. It's the kind of speakeasy-style place you hear about from a friend, where artfully crafted cocktails, elevated bites, and spontaneous conversations create a night to remember. 1 Hotel Melbourne is also set to become a go-to destination for gatherings that are both beautiful and low-impact, with over 1,000 square meters of flexible event space. The riverside Seafarers Event Space accommodates up to 900 guests and features expansive river views and cutting-edge AV capabilities. Additional meeting suites—including a boardroom and lounge—can be used individually or combined for larger functions. Spaces have been designed using biophilic principles and daylighting strategies, with reclaimed materials and lush greenery. The thoughtful programming includes locally sourced catering menus and zero-waste event planning in collaboration with the in-house sustainability team. The Certified Sustainable Gatherings program ensures each event aligns with 1 Hotels' sustainable mission. Immersive by Nature 1 Hotel Melbourne's signature programming invites guests to connect deeply—with the city, with nature, and with themselves. The curated calendar of Happenings touches nearly every facet of the guest experience, from wellness and fitness to food, art, and culture. Days are filled with moments of movement and mindfulness—sunrise river runs, guided breathwork, tarot card readings, and experiences like a DIY salt-blending workshop. In the evening, the energy shifts with full moon sound healing sessions, seasonal tastings, wine and cheese pairings, and cocktail events that spotlight local makers and ingredients. The calendar evolves with the seasons, from Wellness Month in August to Melbourne Fashion Week in October. Much of the programming is co-created with local talent—from chefs and herbalists to musicians and artists—ensuring a constantly evolving lineup that feels authentically Melbourne. It's all part of the brand's vision to make 1 Hotel Melbourne a true gathering place that's as welcoming to locals as it is to travelers. Wellness is woven into every element of the 1 Hotel Melbourne experience. At the heart of the offering is Bamford Wellness Spa, created in partnership with Carole Bamford, a pioneer in organic, sustainable, and holistic living. The spa offers a range of all-natural treatments, as well as a stunning wellness area with an indoor pool, sauna, steam room, and a Jacuzzi-style spa. Guests also have access to The Field House Gym, a state-of-the-art fitness center outfitted with cutting-edge equipment, personal trainers, and a variety of movement and mindfulness experiences including yoga and meditation. The gym features locally sourced timber, Troldtekt acoustic panels made from certified wood, and Danish cement—materials selected for durability, performance, and low environmental impact. Sustainability that Goes Beyond the Surface At 1 Hotel Melbourne, sustainability is the foundation that guides every aspect of the property—not just within operational systems, but with the guest experience. While the hotel is on track to achieve LEED Silver certification with efficient systems like a 50kW solar array and 50kl rainwater harvesting, what makes this property unique is how sustainability becomes experiential. Guided by nature, guests are immersed in greenery, texture, and tone that celebrate Melbourne and create an urban sanctuary where the city feels like an island retreat. Thoughtful details like shower timers and operable windows in 85% of the rooms make mindful living effortless, without compromise. The sustainable ethos continues outside. The adjacent Seafarers Rest Park offers 3,500 square meters of native-planted green space. Created in accordance with the Yarra River Protection Principles, the park enhances biodiversity and public access to the waterfront while honoring the site's maritime history. It's part of a broader vision to make the North Wharf precinct a more livable, walkable, and inclusive destination. 1 Hotel Melbourne also invites guests to explore the city mindfully: The property is just steps from iconic arts, culture, and sporting venues and has direct access to Melbourne's free tram line. For guests who want to explore by car, the Audi Electric Vehicle Experience takes them around in a complimentary fully electric Audi Q6 e-tron. A New Kind of Stay 1 Hotel Melbourne is built on the idea that where you stay should reflect how you want to live: with style and purpose. It's not just about checking in, it's about tuning in to the city, to nature, and to what truly matters. For more information, visit or follow @ ABOUT 1 HOTELS As a mission-driven luxury lifestyle hotel brand inspired by nature, 1 Hotels cultivates the best of sustainable design and architecture, together with extraordinary comfort and an unrivaled level of service. With properties among some of the first to receive the prestigious MICHELIN Key distinction, 1 Hotels is inspired by a simple idea: those who travel the world should also care about it. It is, after all, 1 world. 1 Hotels launched in 2015 with the opening of exclusive properties in Miami's South Beach and Manhattan's Central Park, followed by Brooklyn, located on the East River in February 2017; West Hollywood on Sunset Boulevard in June 2019; Sanya (China) in 2020; Toronto in 2021; San Francisco and Nashville in 2022; in 2023, the Hanalei Bay (Kauai) flagship property and Mayfair (London), the brand's first European property; and Seattle and Melbourne (Australia) in 2025. The brand is expanding with properties under development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), and San Miguel de Allende (Mexico). Additional information can be found at ABOUT STARWOOD HOTELS Starwood Hotels, an affiliate of global private investment firm Starwood Capital Group, is a sustainable hotel brand management company that operates 1 Hotels, a nature-inspired lifestyle brand that launched in 2015 with properties in South Beach (Miami) and Manhattan and now includes Brooklyn Bridge (New York City), West Hollywood (Los Angeles), Sanya (China), Toronto, San Francisco, Nashville, the Hanalei Bay (Kauai) flagship property, the brand's first European property in Mayfair (London), Seattle, and Melbourne (Australia), with projects in development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), and San Miguel de Allende (Mexico); Baccarat Hotels & Resorts, a luxury brand that made its debut in March 2015 with the opening of its flagship property in New York, with projects under development in Rome, Florence, Dubai, Riyadh (Saudi Arabia), Brickell (Miami), and Maldives; and Treehouse Hotels, which premiered in London in 2019 and now includes Manchester (UK) and Silicon Valley (California), with projects under development in Brickell (Miami), Adelaide (Australia), and Riyadh (Saudi Arabia). Leveraging its marketing, design, operational and technological expertise, Starwood Hotels is the force behind some of the most groundbreaking and dynamic hotel brands in the world. Additional information can be found at ABOUT RIVERLEE Riverlee is a Melbourne based, privately owned property group specializing in development and asset ownership and management across the commercial, residential, and retail sectors. Established in 1993, Riverlee is known for delivering visionary projects that lead the industry, both creatively and commercially, while always honoring the region's heritage, environment, and community.
Korea Herald
20-05-2025
- Business
- Korea Herald
Now Open: 1 Hotel Seattle—A Sustainable Urban Retreat
Seattle's most anticipated hotel debut invites guests to experience the best of natural luxury. SEATTLE, May 20, 2025 /PRNewswire/ -- 1 Hotels, the mission-driven luxury lifestyle brand founded by hospitality visionary Barry Sternlicht, is proud to announce the opening of 1 Hotel Seattle, a new sanctuary of sustainability and sophisticated design in the heart of the Pacific Northwest. Set in the South Lake Union neighborhood—home to some of Seattle's most innovative tech companies—this nature-inspired retreat combines sustainable luxury, hyper-local culinary experiences, and the rugged elegance of the region's landscapes. "Seattle is a city where nature and innovation coexist beautifully—and that's exactly what we aimed to capture with this property," says Barry Sternlicht, Founder of 1 Hotels and Chairman of Starwood Hotels. "This city has long been a pioneer in sustainability, environmental stewardship, and progressive thinking. With 1 Hotel Seattle, we wanted to create a haven that not only pays homage to its forests, waters, and creative spirit, but also reflects the city's deep-rooted commitment to living in harmony with the planet. It's a place where conscious design meets the soul of the Pacific Northwest." "We're proud to open our doors in one of the country's most forward-thinking cities," says Raul Leal, CEO of Starwood Hotels. "From the locally crafted furnishings to the reclaimed materials and moss art installations, every detail is designed to inspire both comfort and consciousness." A Nature-Infused Welcome Located at 2125 Terry Avenue, 1 Hotel Seattle is set at the crossroads of nature, culture, and innovation. It's just minutes from Seattle's iconic waterfront, the Space Needle, Pike Place Market, the Climate Pledge Arena, and Amazon's headquarters. Upon arrival, guests are welcomed by a monumental driftwood sculpture by local artist Alison Stigora, a bespoke piece that sets the tone for what lies within. The lobby is anchored by a lush living wall and a sculptural winding staircase fashioned from reclaimed timber and stacked stone featuring a railing hand-stitched with domestic leather. Overhead are massive Douglas fir beams—a nod to Seattle's maritime and industrial past. Throughout the space, details celebrate Pacific Northwest voices and materials and reinforce a deep connection to the land and its history. There are textiles that pay tribute to the Coast Salish Tribes, handmade tiles from a Pacific Northwest ceramics studio surrounding a fireplace, and an art collection curated in collaboration with local galleries. Guests can also unwind year-round on the outdoor terrace, a fire-lit, plant-filled patio framed by a wooden trellis and Northwest greenery. Sanctuary-Style Guest Rooms The 153 guest rooms, including 45 suites, are serene spaces inspired by the Pacific Northwest's forests, shorelines, and mountains. The spaces are layered with organic textures and handcrafted materials like reclaimed wood walls, pebble stone floors, Chiara quartzite counters, and live-edge furnishings from Seattle's own Tirto Furniture. Wallcoverings with nautical motifs and curated plantings line the corridors, while moss art and locally sourced artwork deepen the sense of place. Many of the rooms and suites have views of the Space Needle or city skyline. Sustainable touches include in-room water filtration systems with carafes made from recycled wine bottles, 100% organic linens atop plush pillow-top mattresses, Nespresso machines with recyclable pods, yoga mats, and Bamford bath products infused with essential oils. Every element is both luxurious and low-impact, from chalkboards replacing paper to bamboo-based tissue to energy-saving smart thermostats. Guests can also take part in the 1 Less Thing program, a simple but powerful initiative that encourages leaving gently used clothing behind for donation to local nonprofit Mary's Place. Dining With a Sense of Place 1 Hotel Seattle's culinary program celebrates the bounty of the Pacific Northwest through a bold, hyper-local lens with global influences. The signature restaurant is La Loba, Spanish for "the she-wolf." A soulful, transportive experience that channels the strength and mystery of the natural world, La Loba is led by acclaimed Chef Oscar Amador Edo—a James Beard Award finalist known for redefining tapas in Las Vegas. Chef Oscar's dishes balance technique and storytelling, drawing on the rustic flavors of Spain and infusing them with Japanese influences, Mediterranean brightness, and Seattle's rich ingredients. From wood-fired seafood to pintxos reimagined with foraged mushrooms, every plate is designed for sharing and discovery. A rotating menu keeps pace with the markets, and diners can expect rare cuts, inventive crudos, and plant-based innovations. An exceptional boutique wine list curated by award-winning sommelier Joseph Mikulich complements the bold, earthy menu. The thoughtfully selected lineup features low-intervention wines from Spain, the U.S., and beyond—ranging from rare, highly sought-after bottles like Muga Aro (one of Rioja's finest) to locally harvested house wines such as Pursued by Bear. Mikulich's expertise brings depth and discovery to every pour, offering guests a distinctive and memorable wine experience. Just off the lobby, Drift café and bar brings the hotel's culinary ethos into an all-day social space. Mornings begin with craft coffee from Seattle's own FONTE and tea from Vancouver's TEALEAVES, accompanied by house-made pastries and light fare. As the day progresses, Drift shifts into a cozy cocktail lounge, where low-ABV drinks, seasonal small plates, and biodynamic wines are served beside a flickering fireplace and illuminated art wall. The mixology taps into ingredients sourced from the area—Rainier cherries, wild blackberries, locally distilled spirits—and leans into sustainability with a zero-waste philosophy. Spent citrus peels, herbs, and coffee grounds are transformed into house infusions and clever garnishes. On the second floor, six thoughtfully designed event spaces—each flooded with natural light and framed by city views—offer flexible layouts for everything from intimate board meetings to meaningful celebrations. The jewel of the hotel's events program is the Rainier Ballroom, which opens directly onto a landscaped terrace with panoramic views of the Space Needle. This biophilic gathering space is perfect for weddings, social celebrations, and sustainable corporate events, with expert planning services, seasonal catering menus, and furniture crafted from responsibly sourced wood. Built Better, Designed Smarter The Pacific Northwest is one of the most environmentally conscious regions in the United States—where responsibility, conservation, and stewardship are a way of life. 1 Hotel Seattle underscores this deep-rooted commitment with a devotion to sustainability that's embedded into every detail, down to the wooden keycards and recycled cork coasters. 1 Hotel Seattle is targeting LEED Silver certification, with strategies that range from advanced air quality systems and UV water filtration to a 37% reduction in water use. Additionally, more than 70% of construction waste was diverted from landfills. The building uses sustainable, low-VOC materials, and the property participates in a True Zero Waste program in partnership with Foodprint Group, aiming for 90% waste diversion across all operations. Single-use plastics have been replaced by reusable glassware, compostable packaging, and upcycled materials, including hangers made of recycled paper and amenity trays crafted from sustainable wood. With a Walk Score of 98 and Transit Score of 100, 1 Hotel Seattle is just minutes from the waterfront, greenways, and iconic sights like Pike Place Market and the Space Needle—no car required. For guests who want to explore by car, the Audi Electric Vehicle Experience takes them around in a complimentary fully electric Audi Q6 e-tron, either as a house car or a guided test drive. The building uses sustainable, low-VOC materials, and the property participates in a True Zero Waste program in partnership with Foodprint Group, aiming for 90% waste diversion across all operations. Single-use plastics have been replaced by reusable glassware, compostable packaging, and upcycled materials, including hangers made of recycled paper and amenity trays crafted from sustainable wood. With a Walk Score of 98 and Transit Score of 100, 1 Hotel Seattle is just minutes from the waterfront, greenways, and iconic sights like Pike Place Market and the Space Needle—no car required. For guests who want to explore by car, the Audi Electric Vehicle Experience takes them around in a complimentary fully electric Audi Q6 e-tron, either as a house car or a guided test drive. Together, these thoughtful choices create an experience that feels both elevated and essential—luxury not just for its own sake, but for the sake of the world around us. Now Open Whether you're a Seattle local looking for an exciting new dining experience or a visitor seeking meaningful luxury, 1 Hotel Seattle is a place where nature and design converge—and where every thoughtful detail reflects a deeper commitment to the planet. To book your stay or learn more, visit ABOUT 1 HOTELS As a mission-driven luxury lifestyle hotel brand inspired by nature, 1 Hotels cultivates the best of sustainable design and architecture, together with extraordinary comfort and an unrivaled level of service. With properties among some of the first to receive the prestigious MICHELIN Key distinction, 1 Hotels is inspired by a simple idea: those who travel the world should also care about it. It is, after all, 1 world. 1 Hotels launched in 2015 with the opening of exclusive properties in Miami's South Beach and Manhattan's Central Park, followed by Brooklyn, located on the East River in February 2017; West Hollywood on Sunset Boulevard in June 2019; Sanya (China) in 2020; Toronto in 2021; San Francisco and Nashville in 2022; in 2023, the Hanalei Bay (Kauai) flagship property and Mayfair (London), the brand's first European property; and Seattle in 2025. The brand is expanding with properties under development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), Melbourne (Australia), and San Miguel de Allende (Mexico). Additional information can be found at ABOUT STARWOOD HOTELS Starwood Hotels, an affiliate of global private investment firm Starwood Capital Group, is a sustainable hotel brand management company that operates 1 Hotels, a nature-inspired lifestyle brand that launched in 2015 with properties in South Beach (Miami) and Manhattan and now includes Brooklyn Bridge (New York City), West Hollywood (Los Angeles), Sanya (China), Toronto, San Francisco, Nashville, the Hanalei Bay (Kauai) flagship property, the brand's first European property in Mayfair (London), and Seattle, with projects in development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), Melbourne (Australia), and San Miguel de Allende (Mexico); Baccarat Hotels & Resorts, a luxury brand that made its debut in March 2015 with the opening of its flagship property in New York, with projects under development in Rome, Florence, Dubai, Riyadh (Saudi Arabia), Brickell (Miami), and Maldives; and Treehouse Hotels, which premiered in London in 2019 and now includes Manchester (UK) and Silicon Valley (California), with projects under development in Brickell (Miami), Adelaide (Australia), and Riyadh (Saudi Arabia). Leveraging its marketing, design, operational and technological expertise, Starwood Hotels is the force behind some of the most groundbreaking and dynamic hotel brands in the world. Photo - Photo - Photo - Photo - Photo - Photo - Photo - Logo -
Cision Canada
20-05-2025
- Business
- Cision Canada
Now Open: 1 Hotel Seattle--A Sustainable Urban Retreat
"Seattle is a city where nature and innovation coexist beautifully—and that's exactly what we aimed to capture with this property," says Barry Sternlicht, Founder of 1 Hotels and Chairman of Starwood Hotels. "This city has long been a pioneer in sustainability, environmental stewardship, and progressive thinking. With 1 Hotel Seattle, we wanted to create a haven that not only pays homage to its forests, waters, and creative spirit, but also reflects the city's deep-rooted commitment to living in harmony with the planet. It's a place where conscious design meets the soul of the Pacific Northwest." "We're proud to open our doors in one of the country's most forward-thinking cities," says Raul Leal, CEO of Starwood Hotels. "From the locally crafted furnishings to the reclaimed materials and moss art installations, every detail is designed to inspire both comfort and consciousness." A Nature-Infused Welcome Located at 2125 Terry Avenue, 1 Hotel Seattle is set at the crossroads of nature, culture, and innovation. It's just minutes from Seattle's iconic waterfront, the Space Needle, Pike Place Market, the Climate Pledge Arena, and Amazon's headquarters. Upon arrival, guests are welcomed by a monumental driftwood sculpture by local artist Alison Stigora, a bespoke piece that sets the tone for what lies within. The lobby is anchored by a lush living wall and a sculptural winding staircase fashioned from reclaimed timber and stacked stone featuring a railing hand-stitched with domestic leather. Overhead are massive Douglas fir beams—a nod to Seattle's maritime and industrial past. Throughout the space, details celebrate Pacific Northwest voices and materials and reinforce a deep connection to the land and its history. There are textiles that pay tribute to the Coast Salish Tribes, handmade tiles from a Pacific Northwest ceramics studio surrounding a fireplace, and an art collection curated in collaboration with local galleries. Guests can also unwind year-round on the outdoor terrace, a fire-lit, plant-filled patio framed by a wooden trellis and Northwest greenery. Sanctuary-Style Guest Rooms The 153 guest rooms, including 45 suites, are serene spaces inspired by the Pacific Northwest's forests, shorelines, and mountains. The spaces are layered with organic textures and handcrafted materials like reclaimed wood walls, pebble stone floors, Chiara quartzite counters, and live-edge furnishings from Seattle's own Tirto Furniture. Wallcoverings with nautical motifs and curated plantings line the corridors, while moss art and locally sourced artwork deepen the sense of place. Many of the rooms and suites have views of the Space Needle or city skyline. Sustainable touches include in-room water filtration systems with carafes made from recycled wine bottles, 100% organic linens atop plush pillow-top mattresses, Nespresso machines with recyclable pods, yoga mats, and Bamford bath products infused with essential oils. Every element is both luxurious and low-impact, from chalkboards replacing paper to bamboo-based tissue to energy-saving smart thermostats. Guests can also take part in the 1 Less Thing program, a simple but powerful initiative that encourages leaving gently used clothing behind for donation to local nonprofit Mary's Place. Dining With a Sense of Place 1 Hotel Seattle's culinary program celebrates the bounty of the Pacific Northwest through a bold, hyper-local lens with global influences. The signature restaurant is La Loba, Spanish for "the she-wolf." A soulful, transportive experience that channels the strength and mystery of the natural world, La Loba is led by acclaimed Chef Oscar Amador Edo—a James Beard Award finalist known for redefining tapas in Las Vegas. Chef Oscar's dishes balance technique and storytelling, drawing on the rustic flavors of Spain and infusing them with Japanese influences, Mediterranean brightness, and Seattle's rich ingredients. From wood-fired seafood to pintxos reimagined with foraged mushrooms, every plate is designed for sharing and discovery. A rotating menu keeps pace with the markets, and diners can expect rare cuts, inventive crudos, and plant-based innovations. An exceptional boutique wine list curated by award-winning sommelier Joseph Mikulich complements the bold, earthy menu. The thoughtfully selected lineup features low-intervention wines from Spain, the U.S., and beyond—ranging from rare, highly sought-after bottles like Muga Aro (one of Rioja's finest) to locally harvested house wines such as Pursued by Bear. Mikulich's expertise brings depth and discovery to every pour, offering guests a distinctive and memorable wine experience. Just off the lobby, Drift café and bar brings the hotel's culinary ethos into an all-day social space. Mornings begin with craft coffee from Seattle's own FONTE and tea from Vancouver's TEALEAVES, accompanied by house-made pastries and light fare. As the day progresses, Drift shifts into a cozy cocktail lounge, where low-ABV drinks, seasonal small plates, and biodynamic wines are served beside a flickering fireplace and illuminated art wall. The mixology taps into ingredients sourced from the area—Rainier cherries, wild blackberries, locally distilled spirits—and leans into sustainability with a zero-waste philosophy. Spent citrus peels, herbs, and coffee grounds are transformed into house infusions and clever garnishes. On the second floor, six thoughtfully designed event spaces—each flooded with natural light and framed by city views—offer flexible layouts for everything from intimate board meetings to meaningful celebrations. The jewel of the hotel's events program is the Rainier Ballroom, which opens directly onto a landscaped terrace with panoramic views of the Space Needle. This biophilic gathering space is perfect for weddings, social celebrations, and sustainable corporate events, with expert planning services, seasonal catering menus, and furniture crafted from responsibly sourced wood. Built Better, Designed Smarter The Pacific Northwest is one of the most environmentally conscious regions in the United States—where responsibility, conservation, and stewardship are a way of life. 1 Hotel Seattle underscores this deep-rooted commitment with a devotion to sustainability that's embedded into every detail, down to the wooden keycards and recycled cork coasters. 1 Hotel Seattle is targeting LEED Silver certification, with strategies that range from advanced air quality systems and UV water filtration to a 37% reduction in water use. Additionally, more than 70% of construction waste was diverted from landfills. The building uses sustainable, low-VOC materials, and the property participates in a True Zero Waste program in partnership with Foodprint Group, aiming for 90% waste diversion across all operations. Single-use plastics have been replaced by reusable glassware, compostable packaging, and upcycled materials, including hangers made of recycled paper and amenity trays crafted from sustainable wood. With a Walk Score of 98 and Transit Score of 100, 1 Hotel Seattle is just minutes from the waterfront, greenways, and iconic sights like Pike Place Market and the Space Needle—no car required. For guests who want to explore by car, the Audi Electric Vehicle Experience takes them around in a complimentary fully electric Audi Q6 e-tron, either as a house car or a guided test drive. The building uses sustainable, low-VOC materials, and the property participates in a True Zero Waste program in partnership with Foodprint Group, aiming for 90% waste diversion across all operations. Single-use plastics have been replaced by reusable glassware, compostable packaging, and upcycled materials, including hangers made of recycled paper and amenity trays crafted from sustainable wood. With a Walk Score of 98 and Transit Score of 100, 1 Hotel Seattle is just minutes from the waterfront, greenways, and iconic sights like Pike Place Market and the Space Needle—no car required. For guests who want to explore by car, the Audi Electric Vehicle Experience takes them around in a complimentary fully electric Audi Q6 e-tron, either as a house car or a guided test drive. Together, these thoughtful choices create an experience that feels both elevated and essential—luxury not just for its own sake, but for the sake of the world around us. Now Open Whether you're a Seattle local looking for an exciting new dining experience or a visitor seeking meaningful luxury, 1 Hotel Seattle is a place where nature and design converge—and where every thoughtful detail reflects a deeper commitment to the planet. To book your stay or learn more, visit ABOUT 1 HOTELS As a mission-driven luxury lifestyle hotel brand inspired by nature, 1 Hotels cultivates the best of sustainable design and architecture, together with extraordinary comfort and an unrivaled level of service. With properties among some of the first to receive the prestigious MICHELIN Key distinction, 1 Hotels is inspired by a simple idea: those who travel the world should also care about it. It is, after all, 1 world. 1 Hotels launched in 2015 with the opening of exclusive properties in Miami's South Beach and Manhattan's Central Park, followed by Brooklyn, located on the East River in February 2017; West Hollywood on Sunset Boulevard in June 2019; Sanya (China) in 2020; Toronto in 2021; San Francisco and Nashville in 2022; in 2023, the Hanalei Bay (Kauai) flagship property and Mayfair (London), the brand's first European property; and Seattle in 2025. The brand is expanding with properties under development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), Melbourne (Australia), and San Miguel de Allende (Mexico). Additional information can be found at ABOUT STARWOOD HOTELS Starwood Hotels, an affiliate of global private investment firm Starwood Capital Group, is a sustainable hotel brand management company that operates 1 Hotels, a nature-inspired lifestyle brand that launched in 2015 with properties in South Beach (Miami) and Manhattan and now includes Brooklyn Bridge (New York City), West Hollywood (Los Angeles), Sanya (China), Toronto, San Francisco, Nashville, the Hanalei Bay (Kauai) flagship property, the brand's first European property in Mayfair (London), and Seattle, with projects in development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), Melbourne (Australia), and San Miguel de Allende (Mexico); Baccarat Hotels & Resorts, a luxury brand that made its debut in March 2015 with the opening of its flagship property in New York, with projects under development in Rome, Florence, Dubai, Riyadh (Saudi Arabia), Brickell (Miami), and Maldives; and Treehouse Hotels, which premiered in London in 2019 and now includes Manchester (UK) and Silicon Valley (California), with projects under development in Brickell (Miami), Adelaide (Australia), and Riyadh (Saudi Arabia). Leveraging its marketing, design, operational and technological expertise, Starwood Hotels is the force behind some of the most groundbreaking and dynamic hotel brands in the world.
Cision Canada
13-05-2025
- Business
- Cision Canada
Treehouse Hotel Silicon Valley Is Now Open
Now open in Sunnyvale, California, the new Treehouse Hotel Silicon Valley brings Treehouse Hotel's trademark blend of whimsy and warmth to America's innovation capital. A joyful counterpoint to the usual hotel experience, this property celebrates the perfectly imperfect ethos with a design that invites curiosity, happenings that spark delight, and a philosophy rooted in good times. "Treehouse Hotels bring together all the things we crave but rarely make space for—nature, spontaneity, fun and games, and a little bit of nonsense," says Barry Sternlicht. "Silicon Valley didn't need another sleek hotel. It needed something human. So we built a one-of-a-kind hideaway that invites you to climb up, branch out, and live more freely. It's a place you've never been but have always belonged." In a destination known for shaping the future, Treehouse Hotel Silicon Valley dares to do something different: slow things down, make things personal, and put joy at the center of the experience. And while most properties in Silicon Valley lean minimalist, Treehouse Hotel takes a bolder approach with maximal comfort, loads of sensory delights, and "carefreedom." The result is a refreshingly analog oasis that still knows how to plug in. Set on a reimagined orchard once lined with grapevines and fruit trees, Treehouse Hotel Silicon Valley is a lush, living love letter to California's agricultural roots, dotted with citrus groves, gardens, preserved oaks, and newly planted native trees. Meanwhile, the design is anything but typical. Think richly layered textures, cheeky vintage finds, and handcrafted objects with a story. And for travelers who are here to do business, Treehouse Hotel Silicon Valley flips the script and reimagines what a business hotel can be. It's where brainstorms happen around fire pits and good ideas flow as easily as good wine. "Treehouse Hotel Silicon Valley isn't about buttoned-up boardrooms—it's about unbuttoned ideas," says Raul Leal, CEO of Starwood Hotels. "We designed this place for connection, creativity, and a better way to do business. It's a stay that works, in every sense." A Hotel That Doesn't Feel Like a Hotel The moment you arrive at Treehouse Hotel Silicon Valley—past a 1967 Volkswagen Beetle in the reception area—you know you've stepped into an offbeat world built for daydreamers and explorers. A hand-painted mural by artist Aquarela Sabol winds through public spaces. Records are stacked behind the DJ booth. Salvaged wood becomes sculptural furniture. Textiles are custom, colorful, and full of soul. Cozy corners and intimate nooks dot the property—ideal for a fireside chat, a spontaneous brainstorm, or a quiet moment with a good book and a craft cocktail. The hotel is debuting with 111 guest rooms and suites. Room types have names like Perch King and Clubhouse Suite, and the vibe is pure Treehouse Hotels: laid-back, witty, and quietly luxurious. The design leans into eclectic energy, mixing natural materials and artisan pieces with creature comforts that embrace individuality at every turn. Farm-style desks encourage sketching, journaling, and snacking. Some rooms have patios; others come with built-in reading nooks and soaking tubs. All are outfitted with special touches like natural cotton robes, custom refillable bath products, and minibars stocked with locally made treats. A Taste of Fun With Treehouse Hotels, food is part of the adventure. Ingredients come from nearby farms, menus change with the seasons, and nothing's mass-produced. The goal? Delicious dishes with a dash of surprise (no cookie-cutter menus here) and plenty of ways to keep the good times going. At the heart of Treehouse Hotel Silicon Valley is Valley Goat, a new destination restaurant from James Beard Award–winning chef Stephanie Izard, whose restaurants Girl & the Goat and Cabra helped put her on the foodie map. Known for her big flavors and playful approach, Izard has crafted a shareable, globally inspired menu that makes the most of the region's produce—think avocado dip with chili-lime crunch, goat empanadas, and sticky toffee plantain cake. It's all served in a space filled with hand-painted goat art, vintage decor from local flea markets, and a soundtrack that leans more vinyl than algorithm. Guests can also fuel up at the Backyard Café with Bluestone Lane coffee, breakfast, and light bites. At the seasonal Beer Garden, there are 32 rotating taps of local brews alongside biodynamic wines, plus lawn games and live music programming. Guests can also order straight to their room (or pool lounger) from the all-day in-room takeout menu, or just hang in one of the hidden corners of the hotel and pretend they've gone entirely off-grid. And whether you're planning a board meeting or a blowout celebration, Treehouse Hotel Silicon Valley is also a hub for gatherings big and small. You'll find 7,750 square feet of event space designed for everything from tech summits to weddings to last-minute brainstorming sessions under the stars. There are flexible boardrooms and event spaces including a barn, a cozy outdoor terrace, and a sweeping lawn. Moments That Matter Treehouse Hotel Silicon Valley doesn't just host good times, it engineers them. Experiences here are playful, unpredictable, and delightfully analog, helping guests reconnect with what lights them up. "Treehouse Hotels are about designing experiences that don't feel designed," says Leal. "We create spaces for spontaneity and shenanigans. That's where the magic happens." Guests might stumble on a book swap house or Wonky Ones Market, with a rotating selection of quick, healthy snacks. There's a rotating calendar of events, from backyard brunch parties to guest DJ sets to hands-on workshops like pottery making or terrarium planting. For guests who want to explore, there are complimentary bikes for exploring nearby Baylands Park. In true Treehouse Hotels fashion, the vibe shifts seamlessly from day to night. Mornings are for sunshine and stretches. Nights are for fire pits and conversations that go long after last call. You can keep to yourself or join the scene. No judgment—just freedom. Want to stay in? Treehouse Hotel Silicon Valley also offers in-room craft kits, curated playlists, and vinyl record players available on request. No two stays look quite the same. Sustainability in its Roots Treehouse Hotel Silicon Valley is committed to the planet and was designed with sustainability not as a buzzword, but as a blueprint. The hotel is a model for eco-conscious hospitality, reimagining a former corporate campus—and before that, an orchard—into a biophilic retreat. Adaptive reuse of the site meant saving mature trees and giving new life to existing structures. The landscape was designed to honor the region's historical ecology, revive the land, and help guests connect with the outdoors. Over 120 existing trees were preserved during construction, while more than 300 native trees (including redwoods, toyon, and redbud) were newly planted. Unlike most hotels in the area, Treehouse Hotel Silicon Valley feels alive—lush, fragrant, ever-changing. Treehouse Hotel Silicon Valley was designed with upcycling, biodiversity, and low-impact living at its core. Half the property is irrigated with recycled water; all irrigation uses moisture meters and weather sensors to reduce waste. Showers and faucets are equipped with low-flow fixtures. Guest corridors are stocked with water refill stations to reduce plastic waste, and single-use items are nowhere to be found. Kitchens and bars adhere to zero-waste principles, with composting programs and ingredient sourcing from local partners. Any surplus food gets rerouted to local nonprofits through Copia, supporting the surrounding community and reducing landfill impact. Treehouse Hotels' love for the natural world goes beyond green checklists—it's felt in the filtered light on the patio, the handmade textures underfoot, and the way the trees frame the sunrise outside your window. "We're here to prove that sustainability can be beautiful, joyful, and unforgettable," says Sternlicht. "It's not about being perfect—it's about caring enough to do things differently." For Curious Travelers and Creative Minds Treehouse Hotel Silicon Valley is built for people who love the unexpected. It's a spot where tech execs can swap the boardroom for a beer garden. Where business travelers can transform their trip into a bleisure escape. Where locals can come to staycation, celebrate, or just hang with friends. And where misfits, makers, and modern-day dreamers will feel right at home. Treehouse Hotel Silicon Valley is now open. Whether you're escaping your inbox, reuniting your team, or just looking to embrace a little more carefreedom, Treehouse Hotel Silicon Valley is ready when you are. For more information or to book a stay, visit ABOUT TREEHOUSE HOTELS Treehouse Hotels is a free-spirited hospitality brand that celebrates the simple joys of life with a distinctly modern sensibility. The brand is the latest creation from Barry Sternlicht, the visionary behind Baccarat Hotels & Residences and 1 Hotels & Homes and Chairman of Starwood Hotels and Starwood Capital Group, a global private investment firm. Treehouse Hotels are places where adventure meets comfort, imagination meets design, and guests are encouraged to play, explore, and connect. Every detail, from the handcrafted interiors to the lively gathering spaces, is designed to spark curiosity and a sense of wonder. Treehouse Hotels debuted in 2019 with the opening of Treehouse Hotel London, a whimsical retreat in the heart of Marylebone. Expanding the brand's playful spirit, Treehouse Hotel in Manchester (the second UK location) and Treehouse Hotel Silicon Valley (California) opened in 2025. With additional locations in the works—including Brickell (Miami); Riyadh (Saudi Arabia); and Adelaide (Australia)—Treehouse Hotels is growing into a global community where guests can relive their favorite childhood memories while making new ones. For more information, visit ABOUT STARWOOD HOTELS Starwood Hotels, an affiliate of global private investment firm Starwood Capital Group, is a sustainable hotel brand management company that operates 1 Hotels, a nature-inspired lifestyle brand that launched in 2015 with properties in South Beach (Miami) and Manhattan and includes Brooklyn Bridge (New York City), West Hollywood (Los Angeles), Sanya (China), Toronto, San Francisco, Nashville, the Hanalei Bay (Kauai) flagship property, the brand's first European property in Mayfair (London), and the most recent opening in Seattle, with projects in development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), Melbourne (Australia), and San Miguel de Allende (Mexico); Baccarat Hotels & Resorts, a luxury brand that made its debut in March 2015 with the opening of its flagship property in New York City, with projects under development in Rome, Florence, Dubai, Riyadh (Saudi Arabia), Brickell (Miami), and the Maldives; and Treehouse Hotels, which premiered in London in 2019 and now includes Manchester (UK) and Silicon Valley (California), with projects under development in Brickell (Miami), Adelaide (Australia), and Riyadh (Saudi Arabia). Leveraging its marketing, design, operational, and technological expertise, Starwood Hotels is the force behind some of the most groundbreaking and dynamic hotel brands in the world. Additional information can be found at
