17-07-2025
Fake images, videos and audio are eroding trust in digital interactions
AI-powered scams are rapidly reshaping the fraud landscape, exposing new vulnerabilities within financial systems and eroding public trust in digital communication.
In recent months there has been a notable increase in cyberattacks that exploit AI to deceive individuals, often by imitating real people with alarming accuracy. A key strategy involves leveraging AI to produce highly convincing fake images, videos and audio, commonly referred to as deepfakes. They are used to impersonate real individuals and spread misleading or false information.
While early examples of deepfakes were often unconvincing, recent advancements have made them increasingly difficult to detect, making it easier for bad actors to mislead, manipulate and defraud.
Momentum Group's financial director Risto Ketola recently disclosed he had been impersonated on WhatsApp. Cybercriminals used his LinkedIn profile photo to create a closed WhatsApp group, falsely presenting themselves as Ketola. While the incident did not involve AI-generated imagery or video, it highlights the significant harm that can result when an individual's likeness is misused for malicious purposes.