Latest news with #RussellStokes
Forbes
17-07-2025
- Entertainment
- Forbes
Scooping Up Joy: Tasty Treats For National Ice Cream Day
Variety of ice cream scoops in cones with chocolate, vanilla and strawberry This Sunday, July 20, is National Ice Cream Day. While it may seem like another one of those weird and made-up holidays, this sweet treat became a Presidential matter over 35 years ago. In 1984, President Ronald Regan declared July as National Ice Cream Month and July 15 as National Ice Cream Day. The holiday has been celebrated every year on the third Sunday in July. At that time, ice cream was enjoyed by over 90% of Americans, generating approximately $3.5 billion in annual sales and providing jobs for thousands of citizens, according to the proclamation. And, today it's still one of America's favorite sweet treats. Get ready to celebrate with a scoop or pint of your favorite ice cream! Celebrate National Ice Cream Day With A FatBoy Nothing says summer like a tasty ice cream sandwich. For over 40 years, Americans have been stocking their freezers with FatBoys. "We've been quietly making America's top Ice Cream Sandwich for four decades, and now it's time to share that pride. We produce over 500,000 FatBoy ice cream sandwiches daily, totaling more than 130 million annually," said Russell Stokes, CEO of Casper's Ice Cream, the family-owned brand behind FatBoy. Earlier this summer, the brand released four new flavors that you can find at a grocery store near you: FatBoy Birthday Cake Ice Cream Sandwich Pops Cinnamon Churro Ice Cream Sandwich: A generous portion of genuine FatBoy Vanilla ice cream encasing a silky caramel core, nestled between two cinnamon-infused churro cookies. Hot Fudge Brownie Ice Cream Sandwich: A thick slice of classic FatBoy Vanilla ice cream with a hot fudge center, sandwiched between two chewy chocolate brownies. Mint Cookies & Cream Ice Cream Sandwich Pop: An entire FatBoy Mint ice cream sandwich, dipped in a rich chocolate coating and topped with crunchy cookie crumbles. Birthday Cake Ice Cream Sandwich Pop: A whole FatBoy Birthday Cake ice cream sandwich dipped in smooth white frosting and sprinkled with crunchy party sprinkles. Swing By A Scoop Shop For Ice Cream When it comes to creative and unique flavor pairings that you won't find anywhere else, the OG's -Ben & Jerry's truly excel at it. A survey conducted by DoorDash of orders between January 1 and December 31, 2024, found that we love ordering ice cream. And of the 10 most popular ice cream flavors ordered across the US, Ben & Jerry's held 8 of those spots, with flavors like Half Baked, Cherry Garcia, and Phish Food making the list. Ben & Jerry's UltraViolet Ice Cream However, for National Ice Cream Month, the brand introduced three exclusive flavors, a treat only available at Scoop Shops, making you feel like a true ice cream connoisseur. UltraViolet delights with its creamy purple vanilla ice cream, sweet gooey marshmallow swirls, crunchy chocolate cookies (gluten-free), and rich fudge flakes. The Mochaccino Chip offers a delightful non-dairy chocolate-coffee base, beautifully swirled with caramel and sprinkled with fudge flakes for that perfect crunch. The Strawberry Swirl is a refreshing dairy-free treat, featuring luscious strawberry ice cream with ribbons of strawberry swirl, complemented by marshmallow sauce, crunchy strawberry cookie crumbles, and a dollop of whipped cream. Where To Find National Ice Day Deals And Savings Get ready for a week of sweet savings with these National Ice Cream Day Deals. From classic scoops to innovative flavors, there's something for everyone to enjoy. Baskin-Robbins Flavor Flight Offer Starting on July 20 and running through July 26, the brand is offering Baskin-Robbins Rewards members $5 off orders of $20 or more in the BR App, online, in-store, and through their preferred third-party delivery partner, such as DoorDash. Enjoy your favorite flavors from the comfort of your home or on the go. This month, why not try the Sweet on Sydney Menu? It features Sydney Sweeney's all-time favorite flavor, the signature Rainbow Sherbet—something special to enjoy! DQ Dilly Bar Dairy Queen is excited to give rewards members a sweet treat—a free Dilly Bar! Just make any online or in-app purchase of $1 or more between July 14 and 20, and you're all set. What better time to get a Blizzard! Marble Slab Creamery Marble Slab Creamery is also celebrating on July 20 by offering loyalty members a free small ice cream, which they can enjoy anytime within seven days. It's a fantastic opportunity to indulge and enjoy some delightful ice cream moments! Cold Stone Signature Creation On July 20, everyone has the exciting chance to win a year's supply of free ice cream at Cold Stone Creamery! Plus, they'll be introducing their delicious new Birthday Cake OREO Cookie Ice Cream Taco. Don't miss out on this sweet celebration! Dippin' Dots Ice Cream Head over to Dippin' Dots to enjoy some sweet treats, as participating locations are offering free mini cups of any flavor of Dippin' Dots ice cream during a special two-hour window — exact times may vary by location. Plus, the first 100 people in line will get a charming souvenir take-home cup to remember the day. Be sure to check your local store on the Dippin' Dots locator for details. Or, grab the new Dippin' Dots Ice Cream Sundaes from the freezer section of your local grocery store! VanLeeuwen's Honeycomb Ice Cream To celebrate the 10th anniversary of Van Leeuwen's beloved Honeycomb flavor and National Ice Cream Day, all Van Leeuwen Scoop Shops across the country will be treating customers to $3 scoops of Honeycomb from 12:00 p.m. to 2:00 p.m. local time. Plus, everyone has a chance to win a 3-gallon tub of Honeycomb ice cream and some fun merchandise. If you're in New York, be among the first 100 customers at the Tribeca location to receive a scratch-off ticket for a chance to win exciting prizes! We hope you enjoy a wonderful and delicious treat this Sunday to celebrate National Ice Cream Day and National Ice Cream Month!
Associated Press
19-05-2025
- Business
- Associated Press
IT'S A FATBOY® SUMMER AND WE'RE SO HERE FOR IT
America's #1 Ice Cream Sandwich goes big with four irresistible new flavors, its first-ever national ad campaign and a bold message: Thick. Creamy. No Apologies. RICHMOND, Utah, May 19, 2025 /PRNewswire/ -- Buckle up, freezer aisle fans! FatBoy® Ice Cream, America's #1 Ice Cream Sandwich* (and your new favorite summer obsession), is stepping into the spotlight like never before. This summer, FatBoy is going BIG with the drop of four over-the-top new flavors and launch of its first-ever national paid advertising campaign, which includes a joyful, full-throttle celebration of everything thick, creamy and unapologetically indulgent. Introducing the newest lineup of indulgent flavors and bold, craveworthy creations available now in a freezer aisle near you. Get ready to completely derail your willpower in the best possible way with the following ice cream sandwich and sandwich pop flavors: Both the ice cream sandwiches (six packs) and sandwich pops (four packs) are expected to sell for an average retail price of $5.99 per package, however, all pricing is at the sole discretion of retailers. 'FatBoy is about leaning into joy—real joy—with zero filters and absolutely no substitutions,' said Russell Stokes, CEO of Casper's Ice Cream, the family-owned brand behind FatBoy. 'We've been quietly making America's #1 Ice Cream Sandwich for 40 years and now, it's time to shout it from the rooftops. In fact, we make more than 500,000 FatBoy ice cream sandwiches every single day, and more than 130 million are consumed each year! With these four bold new flavors, we're turning up the volume on what makes FatBoy special, including thick ice cream, outrageous combinations and an unapologetic love for full-flavor fun. We're proudly, hilariously, nothing else.' To mark this major moment, FatBoy partnered with agency of record TDA Boulder to launch its first-ever national ad campaign, 'America's #1 Ice Cream Sandwich,' a cheeky, nostalgic tribute to what makes FatBoy iconic. While other brands flex about beauty, tech and health trends, FatBoy knows exactly who it is and who it isn't. It's not America's #1 dermatologist-recommended skincare. It's not America's #1 smart speaker. It's not America's #1 engagement ring. It is the thickest, creamiest, most unapologetically indulgent ice cream sandwich you'll find. Starting today, FatBoy will unleash a wave of hilarious, high-impact content across CTV (Disney/Hulu, YouTube), digital and print, plus a full-blown social push on Meta. The fully integrated campaign features tongue-in-cheek ad spots available for viewing here and comedic forthcoming influencer partnerships to serve up laughs and cravings, all summer long. Find your FatBoy fix near you at and follow the fun on Instagram @fatboyicecream and TikTok @thefatboyicecream. Press Contact Kristen Burke Stahl Blue Engine [email protected] About FatBoy FatBoy Ice Cream is a beloved American ice cream brand known for its extra thick, creamy, and indulgent frozen treats, including America's #1 Best Selling Ice Cream Sandwiches. Today, FatBoy continues to thrive as part of Casper's Ice Cream, a family-owned business headquartered in Richmond, Utah. With nearly a century of experience, FatBoy remains committed to staying true to its original recipes and high-quality ingredients, sharing its iconic treats with ice cream lovers nationwide. About Casper's Ice Cream Casper's Ice Cream, founded in 1925, is a family-owned and operated frozen novelty company based in Richmond, Utah. Known for crafting premium ice cream products with simple, real ingredients, Casper's brands - including FatBoy®, and Jolly Llama® - are proudly made in the USA and distributed nationwide. With a legacy rooted in craftsmanship, family tradition, and full-flavor fun, Casper's continues to innovate while staying true to its small-town roots. *IRI Total US MULO Channel, L52 Wks ending 04/20/2025, Subcategory: Frozen Novelties, Product Type: FZ Dessert Sandwiches – ICE Cream View original content to download multimedia: SOURCE FatBoy Ice Cream
