Latest news with #RussellWager
Yahoo
2 days ago
- Automotive
- Yahoo
KIA BRINGS THE FUTURE TO THE HISTORIC KIA FORUM WITH THE "KIA CONNECTED HOME"
The Kia Connected Home™ is open at the Kia Forum July 28 through January 29 Showcasing vehicle-to-home (V2H)1 energy capabilities Further strengthening Kia's presence in Los Angeles as title sponsor of the Forum since 2022 IRVINE, Calif., July 29, 2025 /PRNewswire/ -- Kia America is ready to showcase the future at the historic center of entertainment in Los Angeles, the world-renowned Kia Forum. Beginning Monday, July 28th, the Kia Connected Home™ will invite Forum guests to explore a new world where everyday living can be powered by Kia. The Kia Connected Home™ presents a sophisticated showcase of how Kia's flagship EV9 can power and connect with residential spaces through innovative energy capabilities. The EV9 features vehicle-to-home (V2H)1 functionality, which can, for properly equipped homes, enable energy transfer from vehicle to home, keeping lightwalks on and appliances running during outages or peak energy times2. Bringing the Connected Home to Life First unveiled at CES 2024, Kia Connected Home™ exemplifies the brand's commitment to sustainable innovation and future mobility. The installation is designed within Kia's "Opposites United" design framework, merging advanced technology with thoughtful design to envision how electric vehicles can support integrated and efficient living environments. "We see our vehicles not just as transportation, but as an extension of your home," said Russell Wager, VP of Marketing, Kia America. "Bringing the Kia Connected Home™ to the Kia Forum lets us show the community how Kia's vision for the future fits into everyday life." As the title sponsor of the Kia Forum since 2022 Kia continues to expand its presence and investment within the Los Angeles community. The introduction of Kia Connected Home™ at the Forum reflects Kia's broader strategic objective to redefine the role of mobility in daily life through sustainable and connected solutions. Experience the Future of Driving with the EV9 Simulator In addition to showcasing energy capabilities, the Kia Connected Home™ at the Forum features an interactive EV9 driving simulation, inspired by Kia's award-winning Unplugged Ground experience in Seoul. This immersive simulator places guests behind the wheel of an actual EV9, enhanced with a first-person 3D perspective and responsive turntable technology that replicated the sensation of driving through diverse environments. Participants can experience a range of Kia's advanced in-vehicle technologies, including Highway Driving Assist 2 (HDA2)3 and Remote Smart Parking Assist (RSPA-2)4. These systems demonstrate how Kia's cutting-edge features assist with lane centering, adaptive cruise control, and remote parking capabilities, further reinforcing the brand's commitment to driver convenience in real-world applications. Kia America – about us Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME World's Most Sustainable Companies of 2024. Kia serves as the "Official Automotive Partner" of the NBA and WNBA and offers a range of gasoline, hybrid, plug-in hybrid, and electric vehicles sold through a network of nearly 800 dealers in the U.S., including several cars and SUVs proudly assembled in America*. For media information, including photography, visit To receive custom email notifications for press releases the moment they are published, subscribe at * Select trims of the 2025 all-electric EV6 and EV9 all-electric three-row SUV, Sportage (excludes HEV and PHEV models), Sorento (excludes HEV and PHEV models), and Telluride are assembled in the United States from U.S. and globally sourced parts. 1 V2H requires separately sold additional equipment, which are currently not available for purchase. May not be compatible with all devices and homes. Permits and special permissions may be required and may not be available in all areas. 2 Requires a Wallbox Power Recovery Unit (sold separately) for backup power functionality during power outage situations 3 When engaged, Highway Driving Assist 2 is not a substitute for safe driving, may not detect all objects surrounding the vehicle, and only functions on certain federal highways. Always drive safely and use caution. 4 Remote Smart Parking Assist 2 may not detect all objects around the vehicle. Please see the Owner's Manual for limitations, warnings, and instructions. View original content to download multimedia: SOURCE Kia America Fehler beim Abrufen der Daten Melden Sie sich an, um Ihr Portfolio aufzurufen. Fehler beim Abrufen der Daten Fehler beim Abrufen der Daten Fehler beim Abrufen der Daten Fehler beim Abrufen der Daten
Yahoo
08-07-2025
- Automotive
- Yahoo
KIA AMERICA EMBARKS ON EPIC ROAD TRIP IN NEW TWO-PART CREATIVE CAMPAIGN FOR THE 2026 SPORTAGE COMPACT SUV
Campaign highlights versatility and capability of Kia's longest-running nameplate Episodic broadcast effort features the new 2026 Sportage X-Pro and Sportage Hybrid models IRVINE, Calif., July 8, 2025 /PRNewswire/ -- Kia America is reveling in the joy, adventure and excitement of the classic American road-trip in a new two-part creative campaign for the 2026 Sportage SUV. As the fast-growing brand's longest-running nameplate, the popular Kia Sportage was recently updated to include a dynamic exterior design featuring a broad, upright grille and a tech-forward cabin with advanced wireless connectivity. The episodic campaign features two 30-second spots that take viewers along for the journey of a lifetime. Entitled "Keep the Adventure Going" and set to "Rock'n Me" by the Steve Miller Band, the first episode follows a young man in a Sportage X-Pro as he drives through various weather conditions and over multiple terrains, with the progress of his cross-country road trip charted by the location on his ever-changing t-shirt. Making a stop in Texas, the driver meets his match – literally – when he spots a young lady wearing the same t-shirt. Hinting of things to come, the tagline "Keep the Adventure Going" appears before the spot cuts to the happy couple, now seated side by side in the Sportage, wearing his-and-hers "Virginia is for Lovers" t-shirts. Picking up where the first let off, we next see the couple – now driving a Sportage HEV with a turbo hybrid powertrain – continuing their adventure and celebrating life's milestones along the way. "Sportage is Kia's longest-running nameplate for a reason, because it is the perfect SUV for every driver regardless of life stage," said Russell Wager, vice president, marketing, Kia America. "With its class-leading interior space, advanced driver assistance features, a tech-forward cabin and available electrified powertrains, Sportage is built for anything people might encounter on the road of life." In addition to the 30-second broadcast spots, making their debut in July, the campaign includes 15-second shorts, digital, print and out-of-home components as well as paid social media including social skins and banners ads across a variety of platforms including: TikTok, Pinterest, Meta, Reddit and Snapchat. Kia America – about us Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME World's Most Sustainable Companies of 2024. Kia serves as the "Official Automotive Partner" of the NBA and WNBA and offers a range of gasoline, hybrid, plug-in hybrid, and electric vehicles sold through a network of nearly 800 dealers in the U.S., including several cars and SUVs proudly assembled in America*. For media information, including photography, visit To receive custom email notifications for press releases the moment they are published, subscribe at * Select trims of the 2025 all-electric EV6 and EV9 all-electric three-row SUV, Sportage (excludes HEV and PHEV models), Sorento (excludes HEV and PHEV models), and Telluride are assembled in the United States from U.S. and globally sourced parts. View original content to download multimedia: SOURCE Kia America Sign in to access your portfolio
