Latest news with #SEGGMedia
Business Standard
5 hours ago
- Business
- Business Standard
Super League Kerala Inks Global Deal with Sports.com
PNN Dubai [UAE], July 19: SEGG Media Group (Nasdaq: SEGG), the global powerhouse in sports, entertainment, and gaming, today announced its first official football league partnership in the Indian subcontinent through a major five-year commercial agreement with the Super League Kerala (SLK) valued at over Rs. 100 crore (US$11.6 million) The signing ceremony took place today at One JLT, Dubai, marking the first official rights agreement under SEGG's rapidly scaling GXR World Sports Platform, and the first live football rights acquisition for the company's flagship app. The agreement establishes SEGG and as the exclusive global commercial and broadcast partner for SLK, encompassing: - Exclusive international streaming rights across all territories - Integrated gaming and fan engagement products - Global sponsorship and brand activation rights - Distribution focus across the Indian subcontinent and MENA, especially targeting the vast Kerala diaspora in the Middle East, North America, and Europe Season 1 of the Super League Kerala drew nearly 13 million viewers, with Season 2 aiming for a 25% increase in audience reach through immersive streaming platform and targeted media activation strategy. The deal is expected to be cash generative through a combination of subscription, advertising, and licensing revenue, with rollout beginning immediately ahead of the upcoming season. "This is more than a sports rights deal -- it's a powerful validation of the strategy," said Matthew McGahan, CEO and President of SEGG Media Group. "To enter the Indian market through Kerala -- a state with an electrifying football culture and millions of global fans -- gives us a high-growth, cash-yielding product to launch the app with force." "We're honored to be signing this deal here in Dubai," added Paul Roy, CEO of GXR. "This partnership proves how the GXR World Sports Platform can unite emerging markets and global tech infrastructure to deliver transformational media rights outcomes." Attending today's ceremonial signing in Dubai were: - Matthew McGahan, CEO & President of SEGG Media - Paul Roy, CEO of GXR - Marc Bircham, Main Board Director of SEGG Media and Head of Acquisitions at - Tim Scoffham, CEO of Media and International - Mathew Joseph, Director and CEO, Super League Kerala - Firoz Meeran, Director, Super League Kerala Mathew Joseph, Director and CEO, Super League Kerala, said: "This partnership signifies a historic moment for football in Kerala. Our vision has always been to connect Kerala's passionate football community with the global stage, and with and SEGG Media, we are unlocking unparalleled opportunities for our fans, players, and partners worldwide." Firoz Meeran, Director, Super League Kerala, added: "This deal represents a huge leap forward for SLK. It allows us to amplify our reach across continents while delivering world-class fan engagement and streaming experiences to millions who love Kerala football." "This is just the beginning," said Marc Bircham. "It's the first of many league partnerships that will power across India, Asia, and MENA. We're proud to partner with such a progressive and fast-growing league in SLK." "We've built to become the global home of sport, and this is the first piece of live IP that starts to prove it," added Tim Scoffham. "India is a priority territory for us, and this is just the beginning." The partnership will see SEGG deliver a tiered subscription model through enabling fans to engage with SLK matches in multiple languages, backed by real-time stats, fantasy integration, and on-demand replays. The deal also includes commercial inventory for local and global sponsors, creating a scalable advertising engine tied to viewership growth. About SEGG Media Group SEGG Media Group (Nasdaq: SEGG) is a global sports, entertainment, and gaming conglomerate with strategic holdings across digital content, live streaming, esports, ticketing, and sports rights. The group's flagship brands include and creating a next-generation ecosystem where fans interact with the world's biggest moments in real time. About is the digital heart of SEGG's fan engagement strategy -- a unified global destination for live streaming, fantasy sports, sim racing, eSports, live scores, and behind-the-scenes original content. The platform is scaling toward an audience of 500 million monthly digital impressions by 2026. About Super League Kerala (SLK) The Super League Kerala (SLK) is India's premier regional football league, designed to celebrate and elevate the football culture of Kerala -- a state renowned for its deep-rooted passion for the sport. Launched to create a professional, world-class football ecosystem, SLK combines elite sporting talent with innovative fan engagement strategies to build a strong footballing identity for the region. In its inaugural season, SLK attracted nearly 13 million viewers, making it one of the most-watched regional leagues in South Asia. Season 2 aims to deliver a richer, more immersive fan experience through digital streaming, global broadcasting, and integrated engagement platforms. SLK is more than a league -- it's a movement to inspire the next generation of footballers and unite Indians across the globe through the beautiful game.
Yahoo
a day ago
- Automotive
- Yahoo
Sports.com and Lottery.com Head to Toronto as Callum Ilott and Louis Foster Prepare for Final Street Battle of 2025
A Media Snippet accompanying this announcement is available by clicking on this link. SEGG Media targets momentum, exposure, and strategic expansion at iconic Canadian street circuit TORONTO, July 18, 2025 (GLOBE NEWSWIRE) -- SEGG Media Corporation (NASDAQ: SEGG, LTRYW) ('SEGG Media' or the 'Company'), a leading technology company transforming the global intersection of sports, entertainment and gaming, today announced that the and drivers will be competing in the 2025 Ontario Honda Dealers Indy Toronto. Drivers Callum Ilott and Louis Foster will represent the SEGG Media flagship brands at the iconic Canadian street circuit. As the final street course of the 2025 NTT INDYCAR SERIES, Toronto presents one of the most technically demanding layouts on the calendar. Set around Exhibition Place, the bumpy 11-turn, 2.874 km circuit demands total focus and precision. With tight walls, limited overtaking zones, and strategy-defining fuel windows – made all the more critical by five additional laps this year – the race is renowned for both its difficulty and drama. Louis Foster: Foster arrives in Toronto fresh from a standout performance at Iowa. As he previewed on his website, 'Consistency is king for Foster in Iowa, Toronto next.' The 21-year-old qualified 12th and 16th across the Iowa races—maintaining a stellar 12.5 qualifying average in a 27-car field despite weather disruptions. After strong opening laps, a mid-race aero adjustment in Race 1 revitalized the #45 Droplight RLL Honda. 'It was good to get a good result on an oval… We were there on pace, on merit,' 'Not many drivers stayed consistent across both races, so I'm happy that we did. We fought hard for the positions we earned.' Ilott Building MomentumPREMA Racing's Callum Ilott also returns to action with determination. He's targeting a breakthrough result after several strong performances this season and is aiming to better his previous best Toronto finish of P14. Strategic Presence on the GroundSEGG Media Group is also proud to confirm that Marc Bircham, Director of and Head of Global Motorsport Strategy for will be attending the Toronto race in person. A former international footballer who played for Canada in 1999 and 2004 through a Canadian passport and his grandfather's heritage, Bircham brings a unique connection to the country. 'Toronto is a historic race and a powerful platform for everything we stand for at SEGG – performance, development, and brand engagement,' 'With Callum and Louis on the grid and our driver programme in motion, this weekend will be a catalyst for even bigger initiatives in 2026.' A Milestone Week for SEGG Media'It's been a milestone week for SEGG Media,' 'With the formal signing of our acquisition of Veloce and Quadrant, and the announcement of our partnership with the Kerala Super League, we've taken major strategic steps forward. To now cap the week off in Toronto with both Louis and Callum representing and on the IndyCar stage is a proud moment for our group. This is exactly what SEGG Media stands for – growth, ambition, and elite performance.' With on-car branding, social engagement, and global broadcast coverage, and continue to leverage every opportunity on the IndyCar stage ahead of the next boundary-pushing chapter. Toronto Race Schedule (ET)Friday, July 18 – 3:00 – Free Practice 1Saturday, July 19 – 10:30 – Free Practice 2 / 2:30 – QualifyingSunday, July 20 – 08:30 – Warm Up / 12:22 – Race Start Event InfoTrack Type: Street CircuitLength: 2.874 km | 90 lapsKey Corners: Turn 3 braking zone (Lakeshore Blvd)Strategy Factors: Limited overtaking, red flags, fuel-saving, pit timing About SEGG Media CorporationSEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including and Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love. This press release was published by a CLEAR® Verified individual. CONTACT: For additional information, visit or contact media relations at media@
Globe and Mail
a day ago
- Automotive
- Globe and Mail
Sports.com and Lottery.com Head to Toronto as Callum Ilott and Louis Foster Prepare for Final Street Battle of 2025
A Media Snippet accompanying this announcement is available by clicking on this link. TORONTO, July 18, 2025 (GLOBE NEWSWIRE) -- SEGG Media Corporation (NASDAQ: SEGG, LTRYW) ('SEGG Media' or the 'Company'), a leading technology company transforming the global intersection of sports, entertainment and gaming, today announced that the and drivers will be competing in the 2025 Ontario Honda Dealers Indy Toronto. Drivers Callum Ilott and Louis Foster will represent the SEGG Media flagship brands at the iconic Canadian street circuit. As the final street course of the 2025 NTT INDYCAR SERIES, Toronto presents one of the most technically demanding layouts on the calendar. Set around Exhibition Place, the bumpy 11-turn, 2.874 km circuit demands total focus and precision. With tight walls, limited overtaking zones, and strategy-defining fuel windows – made all the more critical by five additional laps this year – the race is renowned for both its difficulty and drama. Louis Foster: 'Consistency is king…' Foster arrives in Toronto fresh from a standout performance at Iowa. As he previewed on his website, 'Consistency is king for Foster in Iowa, Toronto next.' The 21-year-old qualified 12th and 16th across the Iowa races—maintaining a stellar 12.5 qualifying average in a 27-car field despite weather disruptions. After strong opening laps, a mid-race aero adjustment in Race 1 revitalized the #45 Droplight RLL Honda. 'It was good to get a good result on an oval… We were there on pace, on merit,' said Foster. 'Not many drivers stayed consistent across both races, so I'm happy that we did. We fought hard for the positions we earned.' Ilott Building Momentum PREMA Racing's Callum Ilott also returns to action with determination. He's targeting a breakthrough result after several strong performances this season and is aiming to better his previous best Toronto finish of P14. Strategic Presence on the Ground SEGG Media Group is also proud to confirm that Marc Bircham, Director of and Head of Global Motorsport Strategy for will be attending the Toronto race in person. A former international footballer who played for Canada in 1999 and 2004 through a Canadian passport and his grandfather's heritage, Bircham brings a unique connection to the country. 'Toronto is a historic race and a powerful platform for everything we stand for at SEGG – performance, development, and brand engagement,' said Bircham. 'With Callum and Louis on the grid and our driver programme in motion, this weekend will be a catalyst for even bigger initiatives in 2026.' A Milestone Week for SEGG Media 'It's been a milestone week for SEGG Media,' said Matthew McGahan, Chairman of SEGG Media. 'With the formal signing of our acquisition of Veloce and Quadrant, and the announcement of our partnership with the Kerala Super League, we've taken major strategic steps forward. To now cap the week off in Toronto with both Louis and Callum representing and on the IndyCar stage is a proud moment for our group. This is exactly what SEGG Media stands for – growth, ambition, and elite performance.' With on-car branding, social engagement, and global broadcast coverage, and continue to leverage every opportunity on the IndyCar stage ahead of the next boundary-pushing chapter. Toronto Race Schedule (ET) Friday, July 18 – 3:00 – Free Practice 1 Saturday, July 19 – 10:30 – Free Practice 2 / 2:30 – Qualifying Sunday, July 20 – 08:30 – Warm Up / 12:22 – Race Start Event Info Track Type: Street Circuit Length: 2.874 km | 90 laps Key Corners: Turn 3 braking zone (Lakeshore Blvd) Strategy Factors: Limited overtaking, red flags, fuel-saving, pit timing About SEGG Media Corporation SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including and Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love. This press release was published by a CLEAR® Verified individual.
Yahoo
2 days ago
- Business
- Yahoo
SEGG Media Shares Additional Details on Strategic Investment into Veloce Media Group
A Media Snippet accompanying this announcement is available by clicking on this link. FORT WORTH, Texas, July 17, 2025 (GLOBE NEWSWIRE) -- SEGG Media Corporation, formerly Inc, (NASDAQ: SEGG, LTRYW) ('SEGG Media' or the 'Company'), a leading technology company transforming the global intersection of sports, entertainment and gaming today releases additional details on its investment in Veloce Media Group. Coupled with the acquisition of Quadrant through Veloce, it marks one of the most consequential weeks in SEGG Media's expansion playbook. The Veloce investment is being managed through a division of SEGG Media. Quadrant Acquisition Ignites Exponential Growth Trajectory On July 12, 2025, Veloce Media Group finalized its acquisition of majority control in Quadrant, a creator-led content, motorsport and apparel brand co-founded by Formula 1 driver Lando Norris. The transaction strengthens Veloce's digital presence and extends control of Norris' license to Quadrant through to 2027. With Norris reinvesting as a significant shareholder, the Formula 1 star retained over 20% in Quadrant, as well as gaining equity in Veloce. Quadrant already boasts a strong cap table, with notable shareholders including McLaren Racing CEO Zak Brown. This complements the existing Veloce investor group featuring Animoca Brands, Darryl Eales (former CEO of Lloyds Development Capital), the UK Government Future Fund, and Adrian Newey, who acts as the leading visionary for Veloce's racing initiatives. SEGG Media's Timing and Investment Mechanics SEGG Media entered into a Subscription Agreement for $7.59 million, payable in two tranches, which will result in the Company having 12.4% ownership stake in Veloce. Proceeds from the initial tranche funded the Quadrant acquisition. Additionally, the Company entered into a Call Option Agreement which, when exercised, will allow the Company to reach 51% ownership of Veloce, resulting in Controlling Interest and financial reporting consolidation. Details of the transaction are outlined in a Form 8-K filed on July 16, 2025 which can be found at or Leadership Statements 'Between the Quadrant deal and our strategic investment in Veloce, SEGG Media has delivered a blockbuster week. We're aligning organic growth, roster-level talent like Lando Norris, and digital scale to build a dominant motorsport-media platform. With Veloce's content network and creative energy, powered by Quadrant's global reach, we're well-positioned for commercial acceleration across F1, IndyCar, NASCAR, and beyond.' 'Veloce's acquisition of Quadrant—and the vote of confidence from SEGG Media for 51%—validates our digital-first, fan-led approach. With this backing, we can scale the business and build deeper audience connections like never before.' What This Means for Investors and the Market Revenue Acceleration: Veloce's recent revenue growth is projected to continue. For the fiscal year ended June 2024, Veloce reported $17.5 million in revenue and $1.14 million in EBITDA. Celebrity and Brand Impact: Lando Norris joins as a major equity holder; notable group shareholders include Zak Brown, Adrian Newey, Animoca, Darryl Eales, and UK Future Fund. Massive Media Reach: Veloce boasts 55 million subscribers across its digital network and delivers 750 million monthly views – it now also inherits Quadrant's engaged motorsport community, multiplying commercial leverage. About SEGG Media CorporationSEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including and Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love. For additional information, visit or contact media relations at media@ Forward-Looking Statements This press release contains statements that constitute 'forward-looking statements' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company's strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words 'could,' 'should,' 'will,' 'may,' 'believe,' 'anticipate,' 'intend,' 'estimate,' 'expect,' 'project,' 'initiatives,' 'continue,' the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management's current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company's ability to secure additional capital resources; the Company's ability to continue as a going concern; the Company's ability to complete acquisitions; the Company's ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading 'Risk Factors' in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC's website at Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release. This press release was published by a CLEAR® Verified in to access your portfolio
Yahoo
2 days ago
- Business
- Yahoo
SEGG Media Shares Additional Details on Strategic Investment into Veloce Media Group
A Media Snippet accompanying this announcement is available by clicking on this link. FORT WORTH, Texas, July 17, 2025 (GLOBE NEWSWIRE) -- SEGG Media Corporation, formerly Inc, (NASDAQ: SEGG, LTRYW) ('SEGG Media' or the 'Company'), a leading technology company transforming the global intersection of sports, entertainment and gaming today releases additional details on its investment in Veloce Media Group. Coupled with the acquisition of Quadrant through Veloce, it marks one of the most consequential weeks in SEGG Media's expansion playbook. The Veloce investment is being managed through a division of SEGG Media. Quadrant Acquisition Ignites Exponential Growth Trajectory On July 12, 2025, Veloce Media Group finalized its acquisition of majority control in Quadrant, a creator-led content, motorsport and apparel brand co-founded by Formula 1 driver Lando Norris. The transaction strengthens Veloce's digital presence and extends control of Norris' license to Quadrant through to 2027. With Norris reinvesting as a significant shareholder, the Formula 1 star retained over 20% in Quadrant, as well as gaining equity in Veloce. Quadrant already boasts a strong cap table, with notable shareholders including McLaren Racing CEO Zak Brown. This complements the existing Veloce investor group featuring Animoca Brands, Darryl Eales (former CEO of Lloyds Development Capital), the UK Government Future Fund, and Adrian Newey, who acts as the leading visionary for Veloce's racing initiatives. SEGG Media's Timing and Investment Mechanics SEGG Media entered into a Subscription Agreement for $7.59 million, payable in two tranches, which will result in the Company having 12.4% ownership stake in Veloce. Proceeds from the initial tranche funded the Quadrant acquisition. Additionally, the Company entered into a Call Option Agreement which, when exercised, will allow the Company to reach 51% ownership of Veloce, resulting in Controlling Interest and financial reporting consolidation. Details of the transaction are outlined in a Form 8-K filed on July 16, 2025 which can be found at or Leadership Statements 'Between the Quadrant deal and our strategic investment in Veloce, SEGG Media has delivered a blockbuster week. We're aligning organic growth, roster-level talent like Lando Norris, and digital scale to build a dominant motorsport-media platform. With Veloce's content network and creative energy, powered by Quadrant's global reach, we're well-positioned for commercial acceleration across F1, IndyCar, NASCAR, and beyond.' 'Veloce's acquisition of Quadrant—and the vote of confidence from SEGG Media for 51%—validates our digital-first, fan-led approach. With this backing, we can scale the business and build deeper audience connections like never before.' What This Means for Investors and the Market Revenue Acceleration: Veloce's recent revenue growth is projected to continue. For the fiscal year ended June 2024, Veloce reported $17.5 million in revenue and $1.14 million in EBITDA. Celebrity and Brand Impact: Lando Norris joins as a major equity holder; notable group shareholders include Zak Brown, Adrian Newey, Animoca, Darryl Eales, and UK Future Fund. Massive Media Reach: Veloce boasts 55 million subscribers across its digital network and delivers 750 million monthly views – it now also inherits Quadrant's engaged motorsport community, multiplying commercial leverage. About SEGG Media CorporationSEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including and Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love. For additional information, visit or contact media relations at media@ Forward-Looking Statements This press release contains statements that constitute 'forward-looking statements' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company's strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words 'could,' 'should,' 'will,' 'may,' 'believe,' 'anticipate,' 'intend,' 'estimate,' 'expect,' 'project,' 'initiatives,' 'continue,' the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management's current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company's ability to secure additional capital resources; the Company's ability to continue as a going concern; the Company's ability to complete acquisitions; the Company's ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading 'Risk Factors' in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC's website at Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release. This press release was published by a CLEAR® Verified in to access your portfolio
