Latest news with #Sakr
Daily News Egypt
29-06-2025
- Business
- Daily News Egypt
Brevan Developments unveils new phase of Lake House in New Obour to meet rising demand
Brevan Developments has officially launched a new phase of its Lake House residential project in New Obour City, responding to increasing demand for integrated, modern living communities. Saeed Sakr, a board member at Brevan Developments, announced that the upcoming phase will introduce competitively priced residential units, accompanied by flexible payment options and discounts reaching up to EGP 3,500 per square meter. He highlighted the strategic location of the Lake House compound, situated adjacent to the New Obour City Authority and near the city's main entrance. Spanning over 9.5 feddans, the development includes 19 residential buildings and a commercial mall housing 135 retail stores, each with street frontage for maximum visibility. Designed to offer a complete living experience, the compound will also feature two swimming pools, an artificial lake, dedicated children's play areas, a cycling track, jogging paths, and ample landscaped green spaces. These amenities are supported by 24-hour security and guarding services. In total, the development includes 480 residential units and represents an investment of approximately EGP 2.5bn. Sakr outlined the variety of units available in the new phase, starting from 81 sqm one-bedroom studios, 136 sqm two-bedroom apartments, three-bedroom units at 155 sqm and 170 sqm, and spacious four-bedroom units reaching 215 sqm. Duplexes will also be offered, with sizes extending up to 335 sqm. Buyers can choose from tailored payment plans, such as a 15% down payment with installments over six years or a 25% down payment with the remainder paid over seven years. Construction is slated to begin within six months, with the first units scheduled for handover in June 2028. Brevan has contracted architect Mohamed Abdel Rahman Abu Kahla as project consultant and partnered with BEYOOT Engineering & Contracting and Al Saqr Contracting—firms recognized for their reliability and quality execution. In addition to the Lake House project, Sakr shared that Brevan Developments holds a broad and diverse land portfolio. This includes plots at Jamaran Resort in Sahl Hasheesh, Hurghada (currently under licensing), plots in New Cairo's Fifth Settlement under development, a commercial parcel in Obour under licensing, and the existing Lake House compound itself. The company also plans to launch two new commercial malls in Obour City, as well as the La Quanda compound in Sahl Hasheesh. These will be rolled out in parallel with ongoing development efforts across its current projects. Sakr concluded by emphasizing the company's strategic goal to expand into the New Administrative Capital and Egypt's North Coast. With over 15 years of experience in Hurghada and as one of the early investors in coastal urban development, Brevan Developments continues to self-finance its ventures while reinvesting proceeds from unit sales.
Economic Key
28-06-2025
- Business
- Economic Key
Brevan Developments unveils new phase of Lake House project with premium units at exclusive prices
Brevan Developments has announced the launch of a new phase in its flagship project, Lake House, as part of its strategy to meet the growing demand for integrated and premium residential developments that combine quality, luxury, and affordability. This new phase includes a selection of distinguished units offered at competitive prices with attractive payment plans. The announcement was made during a ceremony attended by the company's officials, including Eng. Saeed Sakr, a member of the company's board of directors, Ibrahim Abdel Azim, also a board member, and Saber Zahran, another board member, along with several representatives from marketing companies and success partners. Eng. Saeed Sakr, a board member of Brevan Developments, stated that the launch of the new phase comes in response to the strong demand witnessed in the previous phases of the project, particularly due to its strategic location, diverse unit sizes, and modern architectural designs tailored to meet the needs of various customer segments. He said that the new phase will feature premium residential units offered at competitive prices and flexible payment plans, with discounts of up to EGP 3,500 per sqm. This phase includes units with stunning views overlooking the lagoon within the project, along with a range of unit spaces designed to accommodate diverse customer preferences. Sakr added that the Lake House compound enjoys a prime location next to the New Obour City Authority and close to the city's main entrance. A major competitive advantage of the project is its strategic position on a prominent corner along Al-Sabein Street in New Obour. He noted that the total area of the project spans over 9.5 feddans and includes 19 residential buildings, in addition to a commercial mall featuring 135 retail stores overlooking the street. The compound also features two swimming pools, an artificial lake, a children's play area, a cycling track, a jogging track, and landscaped green spaces, along with security and guarding services. The compound comprises 480 residential units, with a total investment cost reaching EGP 2.5bn. He explained that the project offers a variety of residential units, starting from one-bedroom studios at 81 sqm, two-bedroom units at 136 sqm, three-bedroom units at 155 sqm and 170 sqm, four-bedroom units at 215 sqm, and duplexes reaching up to 335 sqm. Brevan Developments offers flexible and attractive payment plans, including a 15% down payment with installments over 6 years, or a 25% down payment with the balance payable over 7 years. Sakr disclosed that the project constructions are scheduled to begin within six months, with handover expected to start in June 2028. The company has contracted Professor Dr. Mohamed Abdel Rahman Abu Kahla to serve as the project consultant, in addition to collaborating with BEYOOT Engineering & Contracting and Al Saqr Contracting, both of which are reputable firms known for their strong track record in quality and commitment. In a related context, he noted that Brevan Developments has an impressive portfolio of past projects, including multiple developments in Obour and New Obour cities. The company also has several projects in Beit El Watan and Investors areas in New Cairo, as well as operational hotel projects in Hurghada, which include three residential compounds and several buildings that have already been delivered. He pointed out that the company's land portfolio includes a wide and diverse range of plots, including properties in the Jamaran resort in Sahl Hasheesh, Hurghada, which are currently undergoing licensing procedures. It also includes plots under development in New Cairo's Fifth Settlement, a commercial plot in Obour currently being licensed, and the existing Lake House compound. The company plans to launch two commercial malls in Obour City, along with the La Quanda compound in Sahl Hasheesh, Hurghada, in the near future, in parallel with ongoing work and development in its current projects. He concluded by stating that the company aims to expand into New Administrative Capital and North Coast. As one of the early developers to invest in coastal cities, Brevan Developments has been active in Hurghada for over 15 years. The company self-finances its projects alongside revenue generated from property sales. تم نسخ الرابط
Perth Now
26-05-2025
- Business
- Perth Now
Business owner slammed after shock find in cheese block
An Australian business owner has been slammed for claiming to have received 'diabolical customer service' after she found a rogue item in a block of cheese. Julia Sakr, founder of pet bedding company Barney Bed, purchased a block of Maffra cheese from gourmet grocer, Fruitologist, in Bondi. Upon unwrapping the cheese, Sakr was alarmed to see a dark shadow on the corner of the block. After further inspection, Sakr found a metal bolt imbedded in the cheese. If you'd like to view this content, please adjust your . To find out more about how we use cookies, please see our Cookie Guide. Sakr reached out to Maffra Cheese Company with photo receipts to alert them of the contamination and request either a new block of cheese or a refund. In response, Maffra requested a photo of the package showing the batch number and best before date to investigate the incident. Unhappy with the email she received back, Sakr took to TikTok to air her frustration. 'I've already thrown it away, and you know my cleaners come once a week so by the time I get back from Cairns it's not going to be there,' she said. Julia Sakr discovered a metal nut in a block of cheese. Credit: TikTok 'To be honest I was a bit pissed off, because if a customer is telling you that they found a bolt in your cheese, that's not the response you should have, you should be like, I'm so sorry this happened to you.' After further back and forth and no word of a refund, Maffra informed Sakr a police report would be filed. 'Someone please explain to me what a police report is going to do, like what crime did I commit? I bought your cheese and found a bolt in it,' Sakr said. People of the internet have since piled on the business owner. 'The reason they asked for the batch and best before date is so they could investigate the production batch and issue a public food recall. Her initial response was perfectly acceptable and to industry standard,' one person wrote. 'Maybe she meant a police report to investigate someone tampering with the product between them and you. Like that time someone was putting needles in the strawberries, but you should get a refund regardless,' added another. 'The woman you contacted could not refund you in the first place as you bought the cheese from the fruit shop, they would have refunded you and then contacted Maffra to notify them,' a third said.
Zawya
29-04-2025
- Automotive
- Zawya
Egypt: 4Sale drives Digital Innovation in Kuwait
Arab Finance: In this insightful interview with Tarek Sakr, Founder and CEO of 4Sale, a leading classifieds platform with a strong presence in Kuwait and Egypt, shares a compelling perspective on the dynamics of e-commerce in these key Middle Eastern markets. The e-commerce market in the Middle East and North Africa (MENA) region saw substantial growth, increasing by over 30% in 2024, according to a report by Flowwow and Admitad. Furthermore, the MENA e-commerce market is projected to expand to approximately $50 billion by 2025, as noted by Virto Commerce. Sakr unpacks 4Sale's impressive growth, particularly within the thriving automotive sector. His perspectives underscore the burgeoning importance of online platforms in facilitating commerce in Egypt and Kuwait, highlighting the unique opportunities and consumer behaviors shaping the digital marketplace in the region. 1- 4Sale has achieved impressive growth in recent years, including record revenues and increased ad activity. What do you attribute this success to? 2024 was a breakthrough year for us. We experienced solid performance across our core business lines, a testament to our innovation and the trust we built with users. Office listings generated a 61% year-on-year (YoY) revenue increase, with steady growth also observed in both free and paid listings. Our users are more engaged than ever and see the value our platform provides. In the automotive sector, several factors contributed to our success. We have seen a noticeable increase in the availability of high-quality used vehicles, rising disposable income among Kuwait's expat community, and a growing appetite for SUVs and luxury cars. We have also expanded our network of dealership partnerships, bringing premium brands such as Mercedes, Audi, and Volkswagen onto the platform, which has strengthened our position in this vertical market. 2-How does 4Sale maintain its leadership in the Kuwaiti market? 4Sale's business model remains exclusively focused on Kuwait. With deep local expertise, we are building on strong foundations established over years of world-class service, introducing new services and verticals to meet the evolving needs of Kuwaiti consumers. Our leadership is rooted in our ability to truly listen to our customers. A key strategic initiative is delivering hyper-personalized product and service recommendations tailored to each user's unique needs. Modern consumers expect more than just convenience; they want highly specific, personalized interactions, an understanding of their preferences, and seamless access to the goods and services they seek. 4Sale is perfectly positioned to deliver this. We embrace a data-driven optimization model-similar to platforms, such as Google and Facebook, so we can optimally understand user behaviors and preferences. This allows us to deliver more relevant and engaging recommendations, creating a richer, more valuable customer experience. In 2024, we also scaled our infrastructure significantly to prepare for strong growth in the months and years ahead. 3-The automotive sector has been a major contributor to 4Sale's business model. Can you elaborate on the innovations and partnerships that have strengthened your position in this sector? 4Sale maintains its market leadership by doubling down on what it does best — offering tailored, high-impact solutions for the Kuwaiti audience. The automotive vertical has been one of the company's most successful segments since its inception, and its continued growth is supported by strategic partnerships with leading local dealerships. This network is set to expand further in 2025. In early 2025, we introduced our new 'Worry-Free' packages, a full-service offering that simplifies the car buying and selling process for users. From professional photography to managing buyer enquiries, this package streamlines the entire journey while enhancing visibility for service providers on the platform. 4-What role do hyper-personalization and enhanced user experiences play in your strategy for retaining users and attracting new ones? Hyper-personalization is at the heart of our strategy. We are focused on not only retaining our loyal user base but also constantly finding new ways to engage broader audiences. We are very proud of our market position, but our ambition remains undimmed. We want everything we do to be faster, easier, more personalised, and ultimately more impactful for our users, while offering as much choice as possible. AI also plays a huge role in helping us evolve into a true superApp. It powers everything from personalised recommendations and chat automation to dynamic pricing and fraud detection. Equally important, it enhances the security and reliability of the platform, which is critical for user trust and loyalty. 5-4Sale recently launched new car-selling packages that simplify transactions for users. Can you share more about how these innovations have impacted user engagement and revenue growth? In February 2025, we introduced our 'Worry-Free' packages, designed to remove common stresses from selling a car. This full-service solution includes everything from professional photography and premium listing placement to managing buyer enquiries, allowing users to sell faster and with less effort. This launch was important in our wider strategy of making the entire 4Sale experience as seamless and stress-free as possible. We are constantly exploring how to simplify complex transactions for users. The packages are available in three tiers: Basic, Pro, and Premium. Users can choose what suits their needs best. We have included features such as professional inspections and vetted buyer interactions, which are important in building trust and credibility, and have influenced the strong engagement experienced since launch. The impact has been great in user satisfaction, platform engagement, and increased visibility for car service providers. It has grown our revenues and reinforced our position as the go-to destination for car transactions in Kuwait. 6-What are your plans for further diversifying 4Sale's offerings? Are there untapped sectors you aim to explore in Kuwait? Diversification is key to our growth strategy. We have over 197 categories and continue to expand to meet evolving consumer needs and behaviours. We remain focused on identifying and unlocking opportunities in under-served or emerging sectors within Kuwait. We aim to broaden our platform's relevance across all aspects of daily life, offering even more variety, convenience, and value to our users. 7-What advice would you give to entrepreneurs looking to build successful e-commerce platforms in emerging markets like Kuwait and Egypt? First, be prepared to put in the hard work. Building a business from the ground up comes with many challenges, from operational hurdles to market uncertainties. Success often requires long hours, persistence, and much self-belief. However, it is important to stay open to feedback and surround yourself with people whose advice you can trust. Second, develop patience. Not everything will go to plan. Suppliers may fall short, processes might fail, and mistakes will happen. Patience allows you to stay focused and learn from setbacks. The ability to keep going, even in the face of failures, often separates those who succeed from those who don't. Third, focus on relationships. Building strong personal connections with your team, your backers, and especially your customers is essential. Trust and loyalty are invaluable assets, and delivering great customer service is one of the most effective ways to build a lasting brand in any market. Above all, believe in yourself and your vision. If you don't, no one else will. Stay committed, prove your ideas work, and success will follow. 8-With your offices in Kuwait and Egypt, can you tell us more about how this setup supports your growth and how the team dynamic contributes to your success? Having offices in Kuwait City and Cairo has been a real advantage for us. We can tap into diverse talent pools and build a team with broad perspectives and expertise. One example is our tech team, which is 80 people strong. They are constantly developing new products and features, driving innovation in the classifieds space. I am incredibly proud of how far they have come and excited for what is next as they evolve. They are a big part of our confidence in achieving further organic growth. We also strengthened our leadership team in 2024, which is another important strategic step forward. We welcomed Khaled Gomaa as Chief Technology Officer, Fadila El Badry as Chief Marketing Officer, and Mohamad Salah Khouzam as Chief Operating Officer. The appointments reflect our commitment to building best-in-class operations and bringing in top-tier talent to support our growth. Overall, this setup gives us the flexibility to scale smartly, move quickly, and continue growing our platform and our people. © 2020-2023 Arab Finance For Information Technology. All Rights Reserved. Provided by SyndiGate Media Inc. (
Daily News Egypt
29-04-2025
- Business
- Daily News Egypt
Military Production Ministry to participate in SOLAR & STORAGE LIVE EGYPT 2025 expo
Egypt's Ministry of Military Production will participate with its affiliated companies in the SOLAR & STORAGE LIVE EGYPT 2025 exhibition, scheduled for April 29-30 at the Egypt International Exhibition Centre in the Fifth Settlement area of Cairo. The ministry announced its participation in a statement, noting it follows directives from Minister of State for Military Production Mohamed Salah El-Din Mostafa regarding the importance of ministry entities participating in relevant domestic and international exhibitions to contribute added value to the national economy. Ministry spokesperson Mohamed Sakr stated that the primary objective of participating in the exhibition is 'to showcase the latest manufacturing technologies, techniques, and solutions reached by Military Production companies in the field of solar energy and storage.' Sakr added that the ministry also seeks to enhance cooperation between various entities to help develop new strategies for addressing challenges in new and renewable energy. He described the exhibition as a 'platform for exchanging expertise and investment opportunities, contributing to achieving national sustainable energy goals.' Several ministry companies involved in producing solar energy-related products will be present at the exhibition, Sakr confirmed. These include Shobra Company for Engineering Industries (Factory 27), Helwan Company for Non-Ferrous Industries (Factory 63), Benha Company for Electronic Industries (Factory 144), and Qaha Company for Chemical Industries (Factory 270). The spokesperson indicated that the companies will display a variety of energy-related products, including: solar panels (550W and 620W capacities), batteries, pumps, radiator coolant, structural motors (1/3 hp – power motor), Deutz FL511 engines, axle components (chairs and bushes) for various vehicle engines, aerial and insulated cables, copper and aluminium sections, pressed items, aluminium foil, and copper coils. The statement described SOLAR & STORAGE LIVE EGYPT 2025 as a significant energy sector event attracting manufacturers and suppliers globally to display new technologies and innovative solutions covering the entire energy sector – from generators and energy storage systems to high and low voltage cables, energy transmission, and distribution. The ministry's participation reflects its interest in these areas and its aim to contribute to accelerating initiatives and efforts towards cleaner, safer, and more efficient energy systems, the statement concluded. The Ministry of Military Production invited all concerned parties, including companies, investors, researchers, and innovators involved in energy transition solutions worldwide, to visit its pavilion at the exhibition for an opportunity to view the various products offered by its companies in the solar energy field.
