Latest news with #SamirCherfan


Ya Biladi
5 days ago
- Automotive
- Ya Biladi
Stellantis unveils FIAT TRIS, the three-wheeled electric vehicle manufactured in Morocco
The fully electric FIAT TRIS will be manufactured in Morocco by Stellantis, adhering to international safety standards. Announced jointly by the Moroccan government and the automaker, the project targets the professional mobility needs of urban and peri-urban areas. The vehicle will be produced at Stellantis' Kenitra plant, with a projected annual capacity of 65,000 units and potential for export across the Middle East and Africa (MEA) region, according to a statement received by Yabiladi. The new model represents a next generation of compact, sustainable, and affordable vehicles. Following the successful launches of the Citroën Ami, Opel Rocks-e, and Fiat Topolino micromobility models, Stellantis is now expanding its lineup with the FIAT TRIS. «FIAT TRIS democratizes access to professional mobility for millions of workers, artisans, and entrepreneurs, establishing itself as a catalyst for economic and social opportunities across the continent», said Samir Cherfan, Chief Operating Officer of Stellantis Middle East and Africa. Production officially began in July 2025 at the Kenitra plant, boosting the site's total micromobility output to 135,000 units per year. The project also draws on the expertise of the Stellantis Automotive Technical Center (ATC) in Casablanca, which employs more than 4,000 engineers and senior technicians. The initiative reinforces Morocco's position as a regional hub for sustainable and inclusive mobility solutions, backed by a mature and growing industrial ecosystem.
Yahoo
18-07-2025
- Automotive
- Yahoo
Stellantis doubles Kenitra plant capacity for electric cars
Stellantisis poised to double its production capacity at the Kenitra plant in Morocco in the forthcoming months, aiming to reach 535,000 vehicles annually, reported Reuters. The plant's focus will be on increasing the output of supermini electric cars, including the Opel Rocks-e, Citroën Ami, and Fiat Topolino, from 20,000 to 70,000 units. It will primarily supply markets in Europe and North Africa. Switch Auto Insurance and Save Today! Affordable Auto Insurance, Customized for You The Insurance Savings You Expect Great Rates and Award-Winning Service The expansion plans were announced by Stellantis Middle East & Africa chief operating officer, Samir Cherfan during the inauguration of the plant's €1.2bn ($1.4bn) expansion project. The move is anticipated to increase the local sourcing rate from the current 69% to 75% by 2030, as stated by Moroccan Prime Minister Aziz Akhannouch. Additionally, the company has plans to manufacture hybrid engines and three-wheeled vehicles at the Kenitra facility, which first opened its doors in 2019 and achieved a production capacity of 200,000 vehicles by 2020. Industry minister Ryad Mezzour noted that Morocco's automotive sector is set to surpass a production capacity of one million vehicles with the company's expansion. Moroccan automotive industry exports are said to have seen a 6.3% increase to a $17bn last year. "Stellantis doubles Kenitra plant capacity for electric cars – report" was originally created and published by Just Auto, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


Time of India
18-07-2025
- Automotive
- Time of India
Stellantis expands production capacity at Morocco plant
Carmaker Stellantis plans to more than double production capacity at its plant in Kenitra, Morocco, in the coming months to 535,000 vehicles annually, its chief operating officer for the Middle East and Africa said on Wednesday. The plant aims to step up production of supermini electric cars - including the Citroen Ami, Opel Rocks-e, and Fiat Topolino - to 70,000 from 20,000, Samir Cherfan said at the inauguration of the plant's expansion. The 1.2 billion euro ($1.4 billion) expansion is expected to raise the local sourcing rate to 75% by 2030, Moroccan Prime Minister Aziz Akhannouch said at the event. That compares with a rate of around 69% currently. Stellantis also plans to produce hybrid engines and three-wheeled vehicles at the plant. The Kenitra facility, which opened in 2019, reached a production capacity of 200,000 vehicles in 2020. In addition to Stellantis, Morocco is home to French carmaker Renault and parts suppliers. Stellantis's expansion will help Morocco exceed 1 million vehicles in production capacity, industry minister Ryad Mezzour said at the inauguration. The country's automotive industry exports rose 6.3% to a record 157 billion dirhams ($17 billion) in 2024, according to official figures. Morocco has been preparing its automotive sector for the electric mobility transition, attracting investments in recent years from Chinese EV battery makers.


Reuters
17-07-2025
- Automotive
- Reuters
Stellantis expands production capacity at Morocco plant
RABAT, July 17 (Reuters) - Carmaker Stellantis ( opens new tab plans to more than double production capacity at its plant in Kenitra, Morocco, in the coming months to 535,000 vehicles annually, its chief operating officer for the Middle East and Africa said on Wednesday. The plant aims to step up production of supermini electric cars - including the Citroën Ami, Opel Rocks-e, and Fiat Topolino - to 70,000 from 20,000, Samir Cherfan said at the inauguration of the plant's expansion. The 1.2 billion euro ($1.4 billion) expansion is expected to raise the local sourcing rate to 75% by 2030, Moroccan Prime Minister Aziz Akhannouch said at the event. That compares with a rate of around 69% currently. Stellantis also plans to produce hybrid engines and three-wheeled vehicles at the plant. The Kenitra facility, which opened in 2019, reached a production capacity of 200,000 vehicles in 2020. In addition to Stellantis, Morocco is home to French carmaker Renault ( opens new tab and parts suppliers. Stellantis's expansion will help Morocco exceed 1 million vehicles in production capacity, industry minister Ryad Mezzour said at the inauguration. The country's automotive industry exports rose 6.3% to a record 157 billion dirhams ($17 billion) in 2024, according to official figures. Morocco has been preparing its automotive sector for the electric mobility transition, attracting investments in recent years from Chinese EV battery makers. ($1 = 0.8621 euros)


Morocco World
26-05-2025
- Automotive
- Morocco World
FIAT Launches Morocco-Made TRIS Electric Three-Wheeler for MEA Markets
Doha – FIAT Professional has unveiled its first-ever three-wheeled electric vehicle, the TRIS, manufactured in Morocco. The innovative vehicle aims to revolutionize last-mile delivery services across Africa and Middle East (MEA) markets with sustainable B2B micromobility solutions. According to a press release by Stellantis on May 21, the fully electric TRIS offers a 90 km range and will be available in three configurations: chassis-cabin, flatbed, and pick-up. The vehicle was designed at Centro Stile in Italy and created as an affordable ultra-light commercial vehicle. 'TRIS is more than just a new vehicle—it's a breakthrough in how we think about urban mobility,' said Olivier Francois, FIAT CEO and Stellantis Global Chief Marketing Officer. 'With its debut in the Middle East and Africa, TRIS is set to transform last-mile mobility and open new doors to economic empowerment and social inclusion.' The name 'TRIS' references the vehicle's three wheels, modular design, and signature three-light LED arrangement. Its simple pronunciation works across multiple languages for global appeal. Samir Cherfan, Chief Operating Officer of Stellantis for the Middle East and Africa region, stressed the vehicle's importance for the region. 'As the MEA region's urban population grows by 3% annually, micromobility offers a scalable and sustainable solution to growing congestion and transport deficits,' he stated. The TRIS features a compact size of just 3.17 meters in length with a tight 3.05-meter turning radius for navigating narrow city streets. It offers approximately 2.25 square meters of load space capable of accommodating a standard euro pallet. The vehicle has a Gross Vehicle Weight of 1,025 kg and a maximum payload capacity of 540 kg. Powered by a 48-volt electric motor delivering 9 kW peak power and 45 Nm maximum torque, the TRIS reaches a top speed of 45 km/h. Its 6.9 kWh lithium battery provides a 90 km range, sufficient for daily professional use in urban and suburban settings. Charging is designed to be user-friendly with an integrated smart charging system. The TRIS can be charged from 0 to 80% in 3.5 hours and fully recharged in 4 hours and 40 minutes using a standard domestic plug. The vehicle is fitted with a 5.7-inch digital cluster displaying essential driving information, USB-C and 12V power sockets, and LED lighting with FIAT's new signature pixel design. It meets European homologation standards with three-point seat belts, front LED lighting, a reverse buzzer, and a washer tank. FIAT Professional is positioning the TRIS as a flexible solution with leasing and lease-to-own options to empower entrepreneurs and economy workers. The vehicle is expected to serve a wide range of professional applications, from urban logistics to mobile businesses and essential transportation services. Tags: cars made in moroccoElectric Cars in moroccoFIAT