03-07-2025
Siegelman Stable and Ford Launch Retro-Inspired "Horse Power" Capsule
Summary
Siegelman Stablehas teamed up withFordfor its first-ever automotive collaboration, unveiling a 20-piece 'Horse Power' capsule collection set to launch on July 4. Merging equestrian heritage with American automotive muscle, the limited-edition line will be availableonlineand in-store at the brand's East Hampton pop-up at 87 Newtown Lane.
The capsule draws on 1980s nostalgia, combining Ford's bold legacy branding with Siegelman's luxury harness racing roots. It includes denim sets, graphic tees, embroidered headwear, fleece, loungewear and swimwear, all paying homage to Americana culture and the shared legacy of both brands.
'This one's personal,' said founder Max Siegelman, recalling his father's love for classic Ford Explorers, especially the Eddie Bauer editions. Launching on Independence Day, 'Horse Power' celebrates freedom, identity and the enduring power of American design.