Latest news with #SpicyPepperSauce
Newsweek
08-07-2025
- Business
- Newsweek
McDonald's Announces Breakfast Menu Change
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. McDonald's has announced a limited-time addition to its U.S. breakfast menu, launching a Spicy McMuffin lineup set to debut on Tuesday at participating restaurants nationwide. The new menu items include the Spicy McMuffin, Spicy Sausage McMuffin, and Spicy Sausage McMuffin with Egg — all featuring the restaurant's new Spicy Pepper Sauce, the company said in a press release. The nationwide offering coincides with the 50th anniversary of the Egg McMuffin, the sandwich credited with ushering in the chain's now-famed breakfast service. Stock image. A McDonald's Egg McMuffin and hash browns at a restaurant in Fairfield, California, in 2015. Stock image. A McDonald's Egg McMuffin and hash browns at a restaurant in Fairfield, California, in It Matters Breakfast menus have become a crucial battleground for fast food brands, with U.S. consumers increasingly seeking novel flavors and limited-time options. The new sandwich highlights McDonald's efforts to capitalize on the "spicy" food trend, which has seen increased popularity across American fast food menus. Industry analysts have noted that menu additions can drive short-term sales and boost brand engagement during seasonal promotions. What To Know The new sandwiches maintain the core elements of a McMuffin — cheddar cheese, a freshly cracked egg, Canadian bacon or sausage, and a toasted English muffin — but incorporate McDonald's signature Spicy Pepper Sauce. This blend offers "a fiery, delicious twist," the company said. McDonald's also said that its U.S. eggs are now "100% cage-free," which is part of its broader ingredients update that aims to align with consumer demand for animal welfare. The menu change marks the 50th anniversary of the Egg McMuffin's nationwide rollout. Herb Peterson, a former McDonald's franchisee in Santa Barbara, California, created the sandwich in 1971 with the aim to produce a portable version of eggs benedict. The innovation eventually gained national attention, notably through the efforts of McDonald's founder Ray Kroc, and played a pivotal role in establishing breakfast as a major sales segment for the chain. Spicy flavors have become a focal point for fast food innovation, with multiple chains introducing heat-centric menu items to appeal to evolving consumer palates. McDonald's expansion into spicier breakfast options reflects a broader industry movement and an effort to differentiate its morning menu. An image of the Spicy McMuffin (L) and Egg McMuffin inventor Herb Peterson (R). An image of the Spicy McMuffin (L) and Egg McMuffin inventor Herb Peterson (R). McDonald's What People Are Saying McDonald's USA President Joe Erlinger said in a press release earlier this year: "At McDonald's, breakfast isn't just a meal; it's a cherished tradition and cornerstone of our brand... Every morning when we open our doors, we are a breakfast restaurant. Whether it's my personal favorite, the Egg McMuffin, or our crispy Hash Browns, fluffy hotcakes, or sweet and savory McGriddles, we're all about giving our customers the best start to their day. Our fans know they can always count on us for a one-of-a-kind breakfast experience, anchored in great value and high-quality ingredients." David Peterson, son of Herb and a McDonald's owner/operator, said: "When I watched my father introduce this idea to Ray Kroc, we could not have anticipated it would become the foundation for the renowned McDonald's breakfast menu... It's been remarkable to see people embrace this innovation over the last five decades, and now we get to share that heritage with a new generation of breakfast fans." What Happens Next Availability of the new breakfast sandwich may vary by location depending on franchise participation. McDonald's urged customers not to delay, saying: "The Spicy McMuffin won't last forever."
Axios
08-07-2025
- Business
- Axios
McDonald's changes menu with new Snack Wrap, Spicy McMuffin
McDonald's brings back the beloved Snack Wrap this week, but it's also tweaking the breakfast menu with new limited-time Spicy McMuffin sandwiches. Why it matters: Low- and middle-income consumers have been increasingly shying away from fast-food restaurants like McDonald's, a sign that people are watching their budgets amid recession fears. U.S. comparable sales fell 3.6% at McDonald's during its first quarter, the chain said in May, which was company's worst showing since the pandemic. The big picture: Reviving fan-favorite items or adding limited-time offerings can help restaurants drive sales and bring consumers back. Starbucks announced Monday that its new Strato Frappuccino blended beverages debut nationwide Tuesday. Spicy McMuffin breakfast sandwiches out Tuesday The intrigue: McDonald's Spicy McMuffin breakfast sandwiches debut Tuesday at participating restaurants nationwide. There are three varieties with the chain's Spicy Pepper Sauce — Spicy Sausage, Spicy Egg Cheese and the Spicy Sausage Egg Cheese McMuffin. The new breakfast addition comes after McDonald's and Krispy Kreme ended their doughnut partnership effective July 2. When does the McDonald's Snack Wrap come back Zoom in: McDonald's Snack Wrap will come back starting Thursday, July 10 as a permanent menu item. It uses the new McCrispy Strips that rolled out to restaurants in early May. McDonald's CEO Christopher Kempczinski has said the launch of new chicken strips and the return of snack wraps should help the company's sales improve. The Snack Wrap will be available in two flavors — spicy and ranch. Popeyes and other restaurants have also launched their own chicken wraps, which appears to be the next battle in the Chicken Sandwich Wars. How much does Snack Wrap cost By the numbers: McDonald's said the Snack Wrap is priced at $2.99 and is available to order from 10:30 a.m. through late night at participating restaurants. The wraps can be ordered on the app, restaurant and drive-thru. The original McDonald's Snack Wrap debuted in 2006 and was discontinued in 2016. Daily Double joining McDonald's McValue menu It will be priced at $6 or $7 depending on location, the company said. McDonald's rolled out its McValue menu in January after it introduced the $5 meal deal last summer, which has been extended multiple times.
Time of India
08-07-2025
- Business
- Time of India
McDonald's adds heat to the breakfast menu: Spicy McMuffins to bring fire to your morning meal
It's giving 'breakfast, with a bang'! Mornings just got a whole lot more exciting – and a tad more daring – thanks to McDonald's latest breakfast innovation. Say goodbye to the familiar vanilla tones of your typical Egg McMuffin and say hello to a bold, flavor-packed twist. As the Golden Arches honor half a century of their legendary breakfast staple, they're dropping a hint of spice that's bound to ignite taste buds across America. With its classic combo of toasted English muffin, melted cheese, freshly cracked egg, savory meat, and now fiery Spicy Pepper Sauce, McDonald's is proving breakfast doesn't need to be boring. Ready to feel the heat? Cause the burger joint is releasing a spicy version of the Egg McMuffin and the Sausage McMuffin (including the one with egg) for a limited time only. That spice will come in the form of McDonald's Spicy Pepper Sauce, which already graces the daytime menu on the Spicy McCrispy sandwich. Wait, what's the occasion? The menu has added a special zing, cause the occasion is equally special – it's the 50th anniversary of the Egg McMuffin! In celebration of the Egg McMuffin's 50th anniversary, McDonald's is launching a trio of spicy breakfast sandwiches nationwide starting July 8, 2025. What's the special addition? Meet the Spicy Egg McMuffin, Spicy Sausage McMuffin, and Spicy Sausage McMuffin with Egg – all injected with McDonald's proprietary Spicy Pepper Sauce, straight from the Spicy McCrispy playbook. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like An engineer reveals: One simple trick to get internet without a subscription Techno Mag Learn More Undo Available for a limited time during breakfast hours, these fiery newcomers are the rare heat boost the breakfast menu has craved. Why such a hype? 50 years of breakfast icon: The Egg McMuffin burst onto menus in 1975, a brainchild of Herb Peterson in 1971. It reshaped morning routines nationwide, earning it legendary status. This spicy sequel feels like a milestone-worthy flambe. First breakfast sauce mash-up: McDonald's pepper sauce, famous for the Spicy McCrispy, has never been part of breakfast – until now. It's a bold, boundary-breaking move sure to surprise and delight. Strategic breakfast revival: With breakfast-skip trends and a dip in morning sales, McDonald's is injecting novelty into its high-margin breakfast line-up. Timed for summer travel and quick meals, the Spicy McMuffin serves up nostalgia with a spicy twist to lure customers back. Limited-time buzz machine: By making these sandwiches fleeting, McDonald's creates urgency and social media hype – think FOMO-driven drool-fests and drive-thru lines, all without altering the core menu. The sandwich breakdown Spicy Egg McMuffin: Classic combo of English muffin, cheese, cage‑free egg, and Canadian bacon, amped with a spicy sauce kick. Spicy Sausage McMuffin: Meatier option with all the spice and none of the egg. Spicy Sausage McMuffin with Egg: The best of both worlds – the full spicy ensemble. All feature real butter-toasted English muffins (a quality upgrade made back in 2015) and cage-free eggs in the US, giving each bite both richness and consistency. To sum it up… McDonald's Spicy McMuffins are more than just a seasonal flavor drop—they're a strategic heat-forward celebration of breakfast heritage. They honor a 50‑year legacy while tapping into today's craving for bold flavors, tapping into the perfect mix of nostalgia, urgency, and cheeky spice. For fanatics of American breakfast or thrill-seekers chasing morning flavor highs, these sandwiches are a fiery feast you'll regret missing. But remember – like any great firework, they won't last forever. Mark your calendars, for these special edibles will be available from July 8, 2025, for a limited time only during breakfast hours (likely until late summer). No all-day breakfast relaunch, so set your morning alarms!
Mint
07-07-2025
- Business
- Mint
McDonald's big announcement takes effect tomorrow: 2 major menu changes you should know about
After over 50 years of breakfast tradition, McDonald's is heating things up with two major menu updates set to launch this week. Beginning Tuesday, July 8, 2025, customers across the United States will be able to enjoy a spicier twist to their mornings and welcome back a long-lost fan favourite. In a bold move to cater to younger, spice-loving consumers, McDonald's is rolling out a new Spicy McMuffin range for a limited time only. These fiery additions to the breakfast menu include: Egg McMuffin with Spicy Pepper Sauce Spicy Sausage McMuffin with Egg The key ingredient turning up the heat is McDonald's new Spicy Pepper Sauce, designed to give a flavourful kick to the classic morning sandwich. According to a report from Instacart and the Harris Poll, 74% of Americans consume hot sauce regularly, and a notable 78% of Gen Z shoppers say they're more likely to purchase products marketed as spicy — a trend McDonald's appears keen to embrace. The company said in a statement: 'The word on the street is we're turning up the heat on breakfast this summer. Starting July 8, you can add some kick to your morning routine with the sizzling debut of Spicy McMuffin breakfast sandwiches, available at participating restaurants nationwide. This limited-time glow-up includes everything you already love about the iconic Egg McMuffin … plus a fiery, delicious twist: a shot of McDonald's signature Spicy Pepper Sauce. Fans can also enjoy the Spicy Sausage McMuffin and the Spicy Sausage McMuffin With Egg.' First introduced in 1972, the Egg McMuffin helped McDonald's break into the breakfast market. Although founder Ray Kroc was initially sceptical, the sandwich became a mainstay — and now, over five decades later, it's getting a modern, spicy upgrade. In what is likely to be the most anticipated comeback of the year for fans, Snack Wraps are officially returning to all 13,600 McDonald's locations across the United States on Thursday, July 10, 2025. Discontinued in 2016, the Snack Wraps developed a devoted fanbase that never gave up hope. Their return has been rumoured since late 2024, and now it's finally confirmed. Customers will once again be able to enjoy the signature wraps filled with: Mild Cheddar and Monterey Jack cheese Choice of Ranch or Spicy Pepper Sauce All wrapped in a flour tortilla This move reflects McDonald's increasing responsiveness to customer demand — especially from social media communities who have continuously campaigned for the item's return. What It Means for McDonald's Fans These two changes signal a strategic shift for McDonald's, aiming to win over younger customers and spice enthusiasts while also leaning into nostalgia for discontinued favourites. With the Spicy McMuffin and Snack Wraps both launching this week, fast food lovers will have plenty to look forward to. Whether you're a long-time fan of McDonald's breakfast or eagerly awaiting the return of a lunchtime legend, these changes take effect tomorrow and later this week — so be ready to get in line.
New York Post
02-07-2025
- Entertainment
- New York Post
McDonald's introduces sweet, spicy summer menu items
McDonald's is preparing to turn up the heat this summer with the introduction of some spicy menu items. The fast-food giant says it has been serving up the 'GOAT breakfast sandwich' for 50 years, and starting July 8, a new spicy variation of the Egg McMuffin will be available at participating restaurants for a limited time. 'This limited-time glow-up includes everything you already love about the iconic Egg McMuffin sandwich—melty cheese, a freshly cracked egg (now sourced 100% cage-free in the U.S.), Canadian bacon and a perfectly toasted and buttered English Muffin—plus a fiery, delicious twist: a shot of McDonald's signature Spicy Pepper Sauce,' McDonald's said in its latest 'USA Menu Spotter.' This is not the only new item the company is rolling out. On Monday, McDonald's quietly released a new sweet treat called the Blueberry & Crème Pie. The dessert is served warm in a sleeve and made its appearance in restaurants nationwide just in time for Independence Day. 'So, whether you're going on a road trip, planning a special backyard bbq, or just craving a little pick-me-up to sweeten any afternoon, grab a Blueberry & Crème Pie (or a few) this summer,' McDonald's said. 3 McDonald's plans to introduce new menu items this summer. Getty Images 3 Starting on July 8, a spicy Egg McMuffin will be available across participating restaurants. McDonald's 3 The announcement of the new variation of the iconic breakfast sandwich comes after McDonald's released a new sweet treat: The Blueberry & Crème Pie. McDonald's McDonald's has not said how long the menu items will be served, but said the Spicy McMuffin 'won't last forever,' and the new pie variation will be around 'while supplies last.' Last month, McDonald's announced its beloved Snack Wrap, which was discontinued nationwide about nine years ago, will reappear on the fast-food giant's menus starting July 10. The snack wrap will be a permanent offering 'as long as you keep enjoying it at McDonald's,' the company said. FOX Business' Aislinn Murphy contributed to this report.
